Koncept Analytics
Company Introduction
India based research firm, specialized in delivering highest quality business research and analysis
Provides wide array of services, with focus on high-end value-based research Works with clients in identifying potential business opportunities Flexible business model to deliver specific research requirements
Ability to provide insight into various industries – a very niche segment, a sub-segment, companies, competitors and suppliers Business research professionals with extensive research and analytics experience Team of highly qualified and experienced analysts from premier educational and business schools in India and abroad
Mission Statement : To provide our clients with accurate and reliable information and analytical insights in a cost-effective and time-efficient manner
Delivery Models
Service Model
Turnaround Time
Key Benefits
Ad-hoc Research
Supporting the client’s Intelligence/ Analytical research by gathering data/ information
From a few hours to a week
Value addition to the client’s research
Complete Project
Long – term project customized according to client specific requirement
From a week to 3 months
An end-to-end solution meeting specific research needs
Long-term Contracts
Work on customized templates pre – agreed with the client
From 2 months to one year
Help in building the client’s competitive intelligence
Dedicated Analysts
A dedicated resource for client’s exclusive research requirements (Work directed by clients)
As required
Analysts acquire clientspecific skills & learn time management
We aim for client engagement…with a service model that suits the client’s interests
Process for Effective Delivery
Research Request Submission
Confirmation
Scope & Deadline Confirmation
Resource Allocation
Discussion/ Clarification
End-Product Delivery
Feedback
•
Research Request Submission: Clients enter request at the website or mails directly to the Supervisor
•
Confirmation: Clients get e-mail confirmation upon receipt of request
•
Scope & Deadline Confirmation: Manager confirms the Pre & Post research process timelines and cost estimates. NDA signed and confidentiality maintained
•
Resource Allocation: Jobs assigned to the most qualified available analyst or a group of analysts
•
Discussion/ Clarification: Interim deliverables shared with clients and feedback taken over con -calls and/or through e-mails
•
End-Product Delivery: End product delivered through e-mail and con-call set-up for explanation wherever required
•
Feedback: Feedback forms sent to clients for process/ quality improvements
Efficient delivery process…with client engagement at every step
Select Business Cases
Analysis of Indian Cosmetics Market
This study analyzed the growth of Indian cosmetics industry over the years and comprehensively assessed the major segment of cosmetics – hair care, skin care, make-up, color cosmetics and fragrances. It also assessed the level of competition (both foreign and domestic) and the strategies adopted by the leading cosmetic companies to stay ahead in the competition. Also the sales/distribution channels were analyzed and a selective list of distributors and retailers of Indian cosmetic products was developed. The study also explored the export and import trend of cosmetics.
Study of Various Industry Verticals
The client, a supplier of electrical products to OEMs, has assigned us the task of conducting research on various industry verticals (e.g. white goods, recreational vehicles, etc). As a repeat client, the verticals being assigned vary according to its research requirements. The focus of its research is mostly on product positioning (presence of various domestic and international players offering a specific product in a specific market) and also the growth of the specific sector globally and in different geographical regions.
Site Evaluation of Select Cities – India and Indonesia
The study was aimed at short listing the top cities of India and Indonesia on four basic parameters – Labor, Infrastructure, Logistics and Supplier base – for the client and help it to establish an electronics manufacturing unit. This study provided data points which summarized and highlighted the current status of these specific cities as based on the parameters outlined. The study also provided an outlook of these selected cities for the year 2025 in terms of developments in infrastructure, labor market, logistics and investment plans of electronics companies.
Carpet Tile Market Analysis and Feasibility Study
The objective of the client was to explore the global carpet tile market with specific focus on the USA, Europe, GCC, and Asian (ex China) countries. This study analyzed the growth of carpet tile market over the years and presented the factors driving the growth of this business and the potential future growth drivers. The study also presented the competitive landscape of the carpet tile market with SWOT analysis of the leading companies, their strategies, and the performance of their carpet businesses. Also the study explored the feasibility of establishing a new carpet tile manufacturing plant in the UAE region.
Study of Industry Verticals
Understanding Business Context Client Supplier of Electrical & Electronics Products to OEMs
Product Non-Technical Sales Presentation
Guidelines Consistent with its corporate image – fonts, layouts, color, etc.
Targeted Industry Verticals
Research Requirements
Major Manufacturers and
Stage & Lighting Market
Market share
Cranes, Hoists & Lifts
Product Positioning
Rail & Transit
Major Product Types and
Recreational & Commercial
Market Share
Marine
Market Share by Country
Off-road & Agriculture
Industry Trends and Forecast
Equipment
Relevant Regulatory and
Recreational Vehicles &
Economic Issues in the
Commercial Trucks
Industry
Mining & Forestry Equipment Medical Equipment
Technical Partner Selection Business Context
Research Design
Product
Desk Research
Shortlisted Co.s
Internal Database, Associations, Basic Research Identified >300 Co.s
15 potential partners
Primary Research
Business Area
Granular powder Pre-Formulation
Stage Initially R&D, Later on Commercial
Selection Criteria Technical know-how, Financial Soundness
Deliverable
Contact Details Vice-Presidents, BD Managers, MD, etc.
E-mails, Telephonic Interviews (Round I, II & III) Contacted 100+ Co.s
Project Duration: 2 Weeks
Cosmaceuticals Nutraceuticals Pharmaceuticals
Market Intelligence Analysis- Aerosol Cans & Slugs
Scope
Understanding Market Size & Growth
Assessing Capabilities of Manufacturers/ Suppliers
Deliverable
Research Approach
Competitive Scenario
Primary Research: E-mails, Telephonic Interviews with Experts, Questionnaires
Secondary Research: Internal Database, Associations, Co. Annual Reports & Presentations
I Interim: Aerosol Market Size, Regional Analysis (Europe, North America, Asia), Competitive landscape II Interim: Slugs Market Size, Suppliers’ Capabilities
Final: Findings and Outcome & Recommendations
Contact Us
Koncept Analytics CS-36, First Floor, Ansal Plaza Vaishali, Ghaziabad, U.P. – 201010 T. +91-120-4130959 C: +91-9811715635 vikas@konceptanalytics.com
www.konceptanalytics.com