2021
Year-Long Sponsorship and Advertising Partnership Opportunities
TABLE OF CONTENTS Investment Overview……………………………………………………………………….... 3 Snapshot of Levels…………………………………………………………………………….
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Founder Level…………………………………………………………………………………....
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Leader Level………………………………………………………………………………………
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Contributor Level………………………………………………………………………………
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INVESTMENT PACKAGES Member Year-Long Investments Overview
PSC offers investment packages that blend sponsorships, advertising and year-long recognition at multiple levels for our membership. In these packages, you will receive an additional level of recognition on the sponsorships you already purchase. “A-lacarte” options are still available, but year-long level commitments get first access to the limited numbers of opportunities. *Transfer of Benefits to Virtual Events* If any of PSC’s events are transitioned to be executed virtually, rather than in person, your sponsorship benefits will be adjusted to better fit the virtual format. Contact sponsorship@pscouncil.org to learn more about virtual benefits.
LEVEL Conference Tickets
FOUNDER
LEADER
CONTRIBUTOR
✔
✔
✔
3 Annual Conference or 2 Vision Conference 4 Half-Day Conferences
2 Annual Conference or 2 Vision Conference 2 Half-Day Conferences
4 Half-Day Conference
PSC Website Recognition
✔
✔
✔
Visibility at Conferences
✔
✔
✔
Podium Acknowledgment
✔
✔
✔
Conference Digest Emails
✔
✔
✔
PSC Daily Advertising Social Media Recognition
✔
✔
Weekly
Monthly
✔
✔
✔
Weekly
Monthly
Thought Leadership Placement
✔
✔
Signage at all PSC Events
✔
Investment Cost
✔
Daily
Monthly
More than 100 Events
$55,000
$30,000
$20,000
For more information, contact Joe Carden at carden@pscouncil.org. 3
SNAPSHOT OF LEVELS Founder Level (3 Available) Get in front of your potential teaming partners and customers year-round. The Founder Level partnership is the highest tier with the most benefits to advertise your brand at more than 100 PSC events and through hundreds of publications. Send multiple members of your company to PSC conferences, have your logo displayed prominently at all PSC events, and you will receive recognition through digital newsletters, social media mentions, emails, and more. Get the top sponsorships at one major PSC conference and four half-day conferences.
Leader Level (6 Available) As a Leader Level partner, choose one major PSC conference to be a second-tier sponsor and two halfday PSC conference to be a first-tier sponsor. Your company visibility will continue throughout the year in digital ads, social media, emails, as well as verbal recognition. This is a great opportunity to be seen in one of PSC’s largest conferences as a Platinum or Innovator sponsor.
Contributor Level (12 Available) The Contributor Level partnership is for companies looking to improve business development and visibility at two of PSC’s half-day conferences. Though you will not be able to advertise at the Annual or Vision Conference, this tier is great for raising the visibility of your brand to targeted audience, such as international development, technology, federal health, law enforcement or defense.
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Founder Level
choose one of the following:
Annual Conference Diamond Sponsor
Vision Conference Visionary Sponsor
$15k Value
$15k Value
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Three complimentary conference registrations
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Three complimentary conference registrations
• • • •
Main stage branding
• • • •
Main stage branding
• •
Recognition in conference mobile app
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Recognition in conference mobile app
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Logo on conference marketing
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Logo on conference marketing
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Linked logo to your website on conference webpage
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Linked logo to your website on conference webpage
• • •
Verbal recognition at conference
• • •
Verbal recognition at conference
• • •
Recognition on digital replay
• •
Recognition on digital replay
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1 week of sponsored content linked in
Logo included in digital advertising Recognition in PSC Daily Recognition in conference daily digest emails Logo on digital displays outside of ballroom On-site table top booth or a thought leadership piece
Mention on social media Recognition on the sponsor list in conference program Logo printed on conference folder Opportunity to include giveaway item at registration table PSC Daily
Logo included in digital advertising Recognition in PSC Daily Recognition in conference daily digest emails Logo on digital displays outside of ballroom On-site table top booth or a thought leadership piece
Mention on social media Recognition on the sponsor list in conference program 1 week of sponsored content linked in PSC Daily
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Founder Level
choose two of the following Premier sponsorships ($7k value each):
Feb. 2021 | Arlington, VA
March 2021 | Silver Spring, MD
July 2021 | Arlington, VA
Sept. 2021 | Arlington, VA
Nov. 2021 | Arlington, VA
Dec. 2021 | Arlington, VA
Includes: • • • • • • • •
2 complimentary conference registrations Table top display Opportunity to contribute to conference Thought Leadership compendium Brand recognition on main stage Listing on Conference website Mention on social media Verbal recognition at conference Recognition on sponsor list in conference program and post conference digital replay
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Founder Level Yearly Recognition Includes: ($22k)
• • • • • •
PSC Daily advertisements Weekly social media mentions Meeting advertisements Logo on designated webpage Banner at PSC headquarters and events Verbal recognition at conferences This investment will ensure consistent visibility to more than 6,000 member executives and 4,000 government partners consistently.
Investment Cost: $55,000
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Leader Level
choose one of the following:
Annual Conference Platinum Sponsor
Vision Conference Innovator Sponsor
$10k Value
$10k Value
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Two complimentary conference registrations
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Two complimentary conference registrations
• •
Branding on banner outside of ballroom
• •
Branding on banner outside of ballroom
• • •
Logo on conference marketing
• • •
Logo on conference marketing
• • • •
Mention on social media
Table top display at conference
•
Recognition on digital replay
• • • • • •
Recognition on digital replay
Logo on digital displays outside of ballroom Verbal recognition at conference Linked logo to your website on conference webpage Logo included in digital advertising Recognition in conference mobile app Recognition on the sponsor list in conference program
Logo on digital displays outside of ballroom Verbal recognition at conference Linked logo to your website on conference webpage Mention on social media Logo included in digital advertising Recognition in conference mobile app Recognition on the sponsor list in conference program
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Leader Level
choose two of the following Premier sponsorships ($7k value each):
Feb. 2021 | Arlington, VA
March 2021 | Silver Spring, MD
July 2021 | Arlington, VA
Sept. 2021 | Arlington, VA
Nov. 2021 | Arlington, VA
Dec. 2021 | Arlington, VA
Includes: • • • • • • • •
Two complimentary conference registrations Table top display Opportunity to contribute to conference Thought Leadership compendium Brand recognition on main stage Listing on Conference website Mention on social media Verbal recognition at conference Recognition on sponsor list in conference program and post conference digital replay
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Leader Level Yearly Recognition Includes: ($8k)
• • • • •
PSC Daily advertisements Monthly social media mentions Logo on designated webpage Banner at PSC headquarters and events Verbal recognition at conferences
This investment will ensure consistent visibility to more than 6,000 member executives and 4,000 government partners consistently.
Investment Cost: $30,000
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Contributor Level
choose two of the following Premier sponsorships ($7k value each):
Feb. 2021 | Arlington, VA
March 2021 | Silver Spring, MD
July 2021 | Arlington, VA
Sept. 2021 | Arlington, VA
Nov. 2021 | Arlington, VA
Dec. 2021 | Arlington, VA
Includes: • • • • • • • •
Two complimentary conference registrations Table top display Opportunity to contribute to conference Thought Leadership compendium Brand recognition on main stage Listing on Conference website Mention on social media Verbal recognition at conference Recognition on sponsor list in conference program and post conference digital replay
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Contributor Level Yearly Recognition Includes: ($7.8k) • • •
Monthly social media mentions Logo on designated webpage
Verbal recognition at conferences
This investment is a great way to target key audiences while still getting a high level of additional recognition.
Investment Cost: $20,000
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4401 Wilson Blvd. Suite 1110 Arlington, VA, 22203 P: 703.875.8059 www.pscouncil.org
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