BR ANDING DISCOVERY Frederica Estates
SOUTHERN HOMECOMING Branding Concept One for Frederica Estates
COM E TO GE THER AT FREDERICA The twin flag sigil of Frederica represents the strength formed by unions at this magical place. For it is here where water meets land; where architecture blends with the landscape; where tradition joins hospitality and where generations meld into a single family. Upon the 2,500 acres of St. Simons Island in Georgia that encapsule Frederica, environmental stewardship joins with uncompromising amenities to create a private lifestyle to be enjoyed by a few fortunate families for generations. To come home to Frederica is a true southern homecoming, set apart by the live oaks that have held sentry over this land for ages. The trees adorn stately homes that have always belonged here, complemented by the generous grounds and naturally wondrous landscape. This is land meant for long walks, moments of reflection, and one of the finest golf experiences in the country. It’s for running and playing. For hide and seek. For endless days exploring on horseback, or upon the largest freshwater lake in Coastal Georgia while boating, kayaking, or fishing. These are homes meant for living. For entertaining friends. For cocktails on the porch and special gatherings throughout the year. These are the moments that return us to a simpler, more gracious life. True generational connections are made here.
Frederica Estates—Our Finest Offering Within the private, gated community of Frederica is a collection of just 21 lakefront estates, collectively known as Frederica Estates. Starting at 10 acres and growing to more than 30 acres in size, Frederica Estates were envisioned with the ability to build multiple homes, creating a family legacy to be enjoyed for generations. As such, each estate includes vertical memberships to two prestigious private clubs: Frederica Golf Club and Sea Island. The home you create at Frederica Estates is a message that will be carried throughout generations. It says, “In our family, we believe that life is worth living, that we value craftsmanship, that we respect the land, and, most importantly, we put family first.” All those ideas come together here -- for now and forever.
SPIRITE D HOSPITALI T Y Life at Frederica Estates laccae necta nonseri re nonem imust milit plignatibus recesciis eumUdi tes nonsectatur modi officitas iduci Typography | Frederica | Estate Living
FREDERICA ESTATES Brochure Outline
FRONT COVER:
FIFTH SPREAD:
| Frederica Estates
| Frederica Estates
FIRST SPREAD: | Our Finest Offering A special offering created for a select number of families
SIXTH SPREAD: | Frederica Estates
SECOND SPREAD: | Frederica (location)
Natural setting—tewards of land—lake—rookery
Introduce lakefront properties—rare opportunity to create a family legacy
Full spread of site map
SEVENTH SPREAD: | Designed for Generations Vertical memberships—family compounds—finest offering in
THIRD SPREAD:
| Frederica (lifestyle overview) Brief history—coming together—club lifestyle vision—sets us apart
EIGHTH SPREAD:
Frederica—only 21
| Opportunity
FOURTH SPREAD: | Frederica (club amenities)
Golf, equestrian, boat house, pool/paddle, sports/fitness
BACK COVER: | Map & Contact Info
Estate Living
B R A N D I N G C O N C E P T T W O F O R F R E D E R I C A E STAT E S
ESTATE LIVING Life at Frederica Estates
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Typography | Frederica | Estate Living
Southern Exuberance Branding Concept Three for Frederica Estates
In Good Company Life at Frederica Estates laccae necta nonseri re nonem imust milit plignatibus recesciis eumUdi tes nonsectatur modi officitas iduci sinveleste nos rest, serchic illaut dolor re pro illaceaquias maiorepudam eatesto rehenitias es molut ape modioGendes apictorem quidunt iatinto de volorrum volo comnihil maximin plat ut Typography | Frederica | Estate Living
BR ANDING DIS C OV E RY