Real Living Productions | Success Stories | JBC

Page 1

SUCCESS STORIES

REAL LIVING PRODUCTIONS

REAL STRATEGY. REAL SOLUTIONS. REAL RESULTS.

We have a singular goal at Real Living Productions: to drive your success by connecting with real customers. We identify your top prospects and create the marketing tools necessary to move them. Whether you are a developer of a masterplanned community, a builder of fine homes, a world-renowned hotelier, or a luxury boutique hotel—we will steer you toward ongoing success by developing highly integrated marketing solutions that convert quality leads into sales. In short, we’ll give you the results you need to achieve real success.

Real Living Productions is a dream collaboration of the best marketing strategists, creatives, and public relations specialists in the real estate and hospitality industries, all working together to elevate brands and engineer success. Over the years, we have worked with hundreds of real estate companies and hospitality affiliates, resulting in billions in client sales.

JACK’S BAY CLUB – BAHAMAS

WE DEVELOPED THE MARKETING STRATEGY FOR THE NEXT GREAT BAHAMIAN COMMUNITY

Few settings can compare with the sheer beauty that surrounds Jack’s Bay at Rock Sound, Bahamas. Real Living Productions had the distinct privilege of enhancing the existing brand and marketing the community through a whisper campaign for its pre-grand opening in 2021.

SERVICES & ITEMS PROVIDED

• Brand Enhancement

• Photo/Video Shoot

• Website

• Digital Brochure

• Email Campaign

• Lead Generation

JACKSBAYCLUB.COM

WE REPRESENT SOME OF THE WORLD’S MOST ICONIC LUXURY HOTEL BRANDS

At Real Living Productions, our experience and expertise is truly global, thanks in large part to the continuing marketing initiatives we implement for some of the finest luxury hoteliers in the worldwide industry. Brands such as Four Seasons, St. Regis, and Autograph Collection Hotels represent some of the ever-growing network of luxury branded hotels who seek out our integrated marketing solutions.

LUXURY HOTELIERS – INTERNATIONAL The Ultimate Los Cabos Address With a landmark oceanfront setting, iconic Nicklaus golf and the world-renowned hospitality of St. Regis — no other destination in Baja compares. Live Exquisite Envisioned as something utterly unique in luxury resort real estate, The Residences at The St. Regis Los Cabos are the ultimate statement for those who act boldly and pursue what they love. 18 Magnolia Dunes Cir St Augustine, FL 32080 Your Invitation Quivira Golf Club quickly established itself as one of the best courses in the world with a world-class Jack Nicklaus Signature design course voted to Golf Digest’s elite roster of the “World’s 100 Greatest Golf Courses.” It’s no wonder Quivira is dubbed the “Pebble Beach of Mexico” by Golf Vacation Insider. World-Class Golf Be among the first to own the utmost in luxury and refinement in Los Cabos. For more information, please contact us at: Info@srresidencesloscabos.com www.srresidencesloscabos.com An Irresistible Invitation Expect the Exceptional The Residences at The St. Regis Los Cabos elevate the everyday and makes every experience a magnificent memory. The vanguard spirit of the Astor’s St. Regis - 55th at Fifth in New York City - is unmistakably evident in these enviable residences. They are without parallel, and the first phase release offers the most superb opportunities. Residences Full Ownership Oceanfront Villas Starting at $8.5M 9 Iconic Oceanfront Villas 5 Bedrooms Full Ownership Oceanview Condominiums Starting at $3.3M 15 Oceanview Condominiums 3-4 Bedrooms This is an exceptional sanctuary where bespoke amenities and services unite to invigorate and inspire. Wonderfully extravagant yet simultaneously relaxing, resort amenities are available to all Owners of The Residences. Amenities Access to Quivira Golf Membership 1,200 Linear Feet of Beachfront 7 Resort Pools Exclusive St. Regis Spa Fitness Center & Wellness Center 3 Distinctive Dining Experiences Seaside Sanctuary Designed for connoisseurs who seek the rarest gems, The Residences at The St. Regis Los Cabos are set impeccably on a secluded whitesand beach that sparkles within the award-winning Quivira Los Cabos at the Southern tip of the Baja Peninsula. Your Invitation To Ownership SERVICES & ITEMS PROVIDED • Branding • Photo/Video Shoot • Website • Printed Brochure • Digital Brochure • Email Campaign • Lead Generation

1625 OCEAN – FLORIDA

WE HELP PROJECTS FROM THE BEGINNING

From inception to complete sell out, Real Living Productions develops naming and branding campaigns, creates digital renderings, websites and the lead generation campaigns that help a sales team turn prospects into owners.

80% sold in Pre-Construction Phase

SERVICES & ITEMS PROVIDED

• Branding

• Photo/Video Shoot

• Website

• Printed Brochure

• Digital Brochure

• Email Campaign

• Lead Generation

1625OCEAN.COM

UNNA LIVING – BARBADOS

WE IDENTIFY AND TARGET QUALIFIED AND RELEVANT PROSPECTS

Real Living Productions enhanced the existing UNNA Living brand to reflect the lifestyle. By carrying these fabled concepts over to visualization and deploying an aggressive marketing push aimed at the US market, we were able to bring the Barbados lifestyle to the buyers— resulting in significant brand awareness and sales from target markets.

SERVICES & ITEMS PROVIDED

• Brand Enhancement

• Photo/Video Shoot

• Website

• Digital Brochure

• Email Campaign

• Lead Generation

UNNALIVING.COM

CABO LUXURY – CABO SAN LUCAS

WE HELPED TAKE A PREMIER BRAND TO EVEN GREATER HEIGHTS

Cabo Luxury is synonymous with premier living. Real Living Productions was charged with refreshing the brand and making it even more preemptive within the affluent resort living market. As part of the brand refresh and overall enhancement, Real Living Productions took Cabo Luxury’s iconic sea horse in a new direction. These clean, classic designs raised the bar to elevate this luxury rental and concierge provider’s overall brand presence.

SERVICES & ITEMS PROVIDED

• Branding

• Website

• Email Campaign

• Lead Generation

CABOLUXURY.COM

FOUR SEASONS PRIVATE RESIDENCES ANGUILLA – ANGUILLA

WE LED THE WAY TO INTRODUCE BUYERS TO FOUR SEASONS PRIVATE RESIDENCES ANGUILLA.

Using Real Living Productions’ expertise in identifying the ideal prospect, our team built on the iconic name recognition of Four Seasons and the unique lifestyle of Anguilla to create a campaign aimed at prospects seeking such a unique ownership opportunity.

Complete sell out of Phase 1—over 80% sell out of Phase 2 as of Summer 2022.

SERVICES & ITEMS PROVIDED

• Brand Enhancement

• Photo/Video Shoot

• Website

• Printed Brochure

• Digital Brochure

• Email Campaign

• Lead Generation

ANGUILLAPRIVATERESIDENCES.COM

THE RESERVE AT SEA ISLAND – GEORGIA

WE HELPED ELEVATE AN ICONIC COASTAL BRAND

With a rich history for delivering unparalleled resort experiences, Sea Island sets the industry standard. For the release of the most significant residential offering in the history of Sea Island, Real Living Productions developed a distinct brand, that perfectly complements Sea Island’s long-standing reputation. The Reserve at Sea Island exemplifies all that this storied resort is known for—and our new branding perfectly embodies and promotes that premier status.

Celebrate Life At Frederica Golf Club Ownership of The Reserve at Sea Island is an unprecedented opportunity, so we believe the benefits should be unprecedented in scope. In addition to the Sea Island Club, ownership of The Reserve includes a multigenerational membership to Frederica Golf Club. The natural setting of Frederica paired with Southern hospitality invites you to slow down, breathe deeply, and truly enjoy the curated lifestyle available solely to the members of the Frederica Golf Club, whose amenities include: Tom Fazio Championship Golf Course 36,000-square foot Spanish-style Clubhouse Rustically-charming Boathouse Pool, Tennis & Fitness Center Inviting Club Cottages Walking, Jogging, Biking & Equestrian Trails Ownership at Sea Island is reserved for families in search of a timeless lifestyle. One that connects with the land and the people around them. One that wraps around generations and pulls families together. Owning a family home at Sea Island is a special honor, with the most special designation for the family who chooses to own The Reserve. As Timeless as the Sea
THERESERVESEAISLAND.COM
& ITEMS PROVIDED
SERVICES
Branding
Photo/Video Shoot
Website
Printed Brochure
Digital Brochure
Campaign
• Email
Generation
• Lead
RED LEDGES – PARK CITY, UTAH REDLEDGES.COM SERVICES & ITEMS PROVIDED • Branding • Photo/Video Shoot • Website • Printed Brochure • Digital Brochure • Email Campaign • Lead Generation Home is tranquil, serenely tucked within the magnificent Rocky Mountains. Home is exhilarating outdoor adventures inspired by the possibility of each season. Home is a legacy built on a deep-rooted desire to share the authentic beauty of land passed down through generations – seamlessly intertwining unparalleled luxury and endless comforts. Home is togetherness. Home is where your legacy begins. HOME IS RED LEDGES. WELCOME HOME. CUSTOM RESIDENCES AND HOMESITES | $1.2 - $10M JACK NICKLAUS SIGNATURE GOLF COURSE HIKING AND BIKING TRAILS EQUESTRAIN CENTER redledges.com | 877.733.5334 LIVE THE LAND THE LUXURY THE LEGACY Berkshire Hathaway Utah Properties Disclaimer: Obtain the Property Report required by Federal law and read it before signing anything. No Federal agency has judged the merits or value, if any, of this property. All recreational facilities are privately owned and operated as a club with mandatory membership fees. This does not constitute an offer to sell or a solicitation of an offer to buy in Ohio or in any other jurisdiction in which registration or any other legal requirements have not been fulfilled. ©2022 Red Ledges Land Development, Inc. ©2022 BHH Affiliates, LLC. An independently owned and operated franchise of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. Equal Housing Opportunity. WE UNDERSTAND BUYER BEHAVIOR Real Living Productions is currently redefining the mountain living experience at this exceptional Park City area community that features a signature Nicklaus Course. New branding and marketing campaigns launch in the Fall of 2022.

WE HELPED THE HARTNESS BRAND BECOME AN EXCLUSIVE ENCLAVE IN THE UPSTATE

Real Living Productions has been with Hartness since the very beginning, establishing a premier brand look and messaging that caters to families looking for a dynamic, yet cloistered, living experience in one of Greenville’s newest high-end community. In addition to designing the logo and creating the brand positioning, Real Living Productions created a dynamic, user-friendly IDX/MLScapable website that has seen a substantial increase in high-quality digital leads and increased viewer page time.

SERVICES & ITEMS PROVIDED

• Branding

• Photo/Video Shoot

• Website

• Printed Brochure

• Digital Brochure

• Email Campaign

• Lead Generation

A Legacy OF GREAT LIVING Morning walks and friendly talks. Lazy days and neighborly waves. Pool dips and day trips. Community traditions, love for the land, and family name – these are things worth passing down. For nearly 50 years, the Hartness family has made their home on some of the most beautiful land in Greenville and, now, they are offering you the opportunity to do the same. The South’s NEXT GREAT VILLAGE The Hartness property is 400 acres, destined to become one of the South’s next iconic communities. It will be characterized by the thoughtfulness of its design – from the bustling Village Center to the beauty and proportion of the homes, to the amount of natural open space that has been left utterly untouched. Pedestrian-friendly streets and pathways keep homes close to recreation and daily conveniences, and keep neighbors connected with each other – all just Greenville-Spartanburg International Airport. I magine FOUNDED BY FAMILY, SHARED WITH FRIENDS
HARTNESS – SOUTH CAROLINA HARTNESSLIVING.COM

WE HELPED THE PRESERVE COMMUNITIES REACH NEW SALES GOALS

Preserve Communities has more than 30 years of experience in thoughtful real estate development, creating living experiences that connect families with scenic natural beauty and nature-forward amenities. Real Living Productions has been charged with re-branding and re-launching two specific properties: Bay Creek (Virginia) and French Broad Crossing (North Carolina). Over the past two years, we have helped both communities through targeted marketing initiatives that have not only increased awareness in key feeder markets, but also driven high quality leads that have become prospects, and ultimately new buyers.

PRESERVE
– MID-ATLANTIC PRESERVECOMMUNITIES.COM Set on 350 spectacular acres of forests, shorelines, waterways and meadows, Bay Creek’s Nature Preserve beckons you to explore. This unique conservation area, born of Bay Creek’s mission of conservation and lifelong learning, is a haven for walking, biking, canoeing, kayaking, and learning about the world around you. New adventures and discoveries await, naturally. Explore towering oak groves, lush forests and pristine shorelines via a state-ofthe-art trail system. Created by Avid Trails®, one of the most innovative and nature-centric trail makers in America, the vast network of walking and biking trails, activity stations, and kayak and canoe access points enhance this beautiful natural landscape. Set out for a morning excursion with family and watch as nature reveals itself before you—see native wildflowers open in the morning sun, watch as waterbirds take flight, and take in some of the most majestic views on Virginia’s Cape. For an in-depth look at this amazingly diverse Eastern Shore ecosystem, join Bay Creek’s staff Naturalist for a guided nature experience. Drawing from a passion for the outdoors and in-depth knowledge of this rare environment, Bay Creek’s expert Naturalist will introduce you to hidden and enchanting natural discoveries. Enjoy moments in nature exploring and learning with friends and family on a ‘Full Moon’ walk, butterfly walk, beach ecology exploration, porpoise watch by kayak and more. Discover the Magic of Virginia’ s Cape SERVICES & ITEMS PROVIDED • Branding • Photo/Video Shoot • Website • Printed Brochure • Digital Brochure • Email Campaign • Lead Generation
COMMUNITIES

SUNCADIA/TUMBLE CREEK – WASHINGTON

WE HELPED SUNCADIA & TUMBLE CREEK REAC H A RECORD 356 TOTAL SALES IN 2021

We refreshed the Suncadia and Tumble Creek brands and implemented an integrated marketing strategy—across multiple platforms and media— designed to target high-quality prospective home buyers. We promoted the launch of multiple property releases that led directly to the sale of 356 high-end homes and homesites.

Record sales of 356 properties and residences for 2021.

SERVICES & ITEMS PROVIDED

• Branding

• Photo/Video Shoot

• Website

• Printed Brochure

• Digital Brochure

• Email Campaign

• Lead Generation

® REAL ESTATE SALES COMPANY
SUNCADIAREALESTATE.COM

WE HELPED TAMARACK INCREASE SALES BY 200% OVER THE PREVIOUS YEAR

Real Living Productions worked with Tamarack Realty to craft an impactful brand identity and marketing strategy to launch a multifamily alpine ski village concept. The initial strategy, however, had to be adapted due to the unforeseen Covid Pandemic of 2020. Our ability to react quickly, pivot strategically, and repurpose campaigns resulted in a resoundingly successful launch, despite the unpredictable market dynamics.

Total sales from the opening launch were in excess of $90M.

SERVICES & ITEMS PROVIDED

• Branding

• Photo/Video Shoot

• Website

• Printed Brochure

• Digital Brochure

• Email Campaign

• Lead Generation

TAMARACKIDAHO.COM
TAMARACK REAL ESTATE – IDAHO

FALLS TOWER CAMPERDOWN – SOUTH CAROLINA

WE HELPED SELL OUT ALL FALLS TOWER RESIDENCES IN JUST 18 MONTHS

Located in the Main Street Historic District of Greenville, SC, Falls Tower Camperdown required a branding campaign from the ground up. In addition to building awareness, Real Living Productions created a multi-faceted lead-generation initiative targeting local and regional audiences. We created digital and traditional materials that addressed the needs and desires of affluent families and individuals—all seeking an upscale, urban living experience in downtown Greenville.

In total, $20+ million was generated from the sale of all 19 residences.

SERVICES & ITEMS PROVIDED

• Branding

• Photo/Video Shoot

• Website

• Printed Brochure

• Digital Brochure

• Email Campaign

• Lead Generation

FALLSTOWERCAMPERDOWN.COM

MONARCH REALTY – NORTH CAROLINA

WE HELPED MONARCH REALTY CO. EXPAND MARKET SHARE AND FIND ONGOING SUCCESS

As a full-service realty firm serving the Greater Raleigh area and Research Triangle, Monarch Realty came to Real Living Productions for a strategic marketing plan to help them expand and grow. We gave them a dynamic new look, launching a new, optimized website, as well as collateral material. We also implemented a highly targeted search-engine marketing campaign to help them expand their reach and drive more qualified leads.

SERVICES & ITEMS PROVIDED

• Brand Enhancement

• Photo/Video Shoot

• Website

• Printed Brochure

• Digital Brochure

• Email Campaign

• Lead Generation

MONARCHREALTYCO.COM

CAPABILITIES

Our complete advertising and marketing services are coupled with an extensive knowledge of real estate branding strategies.

Real Living Productions understands marketing strategies from conception to launch and, ultimately, final sales. With a proven track record of high returns on investment, we offer a range of effective services through the evolution of the project.

• Brand Development Campaigns

• Design (Print and Digital)

• Web Development

• Mobile Optimization

• Copywriting

• Print Collateral

• TV/Radio

• Media Placement

• Paid Search

• Video Design Production

• Lead Generation Practices

• Search Engine Optimization

• Social Media

• Email Campaigns

• App Development

• Data and Analytics

• Sales Center Outfitting

• Direct Mail Marketing

• Event Planning/Management

• Public Relations

• IDX / MLS Website Programming

• CRM programming

HOW CAN WE HELP YOU? Info@RealLivingProductions.com +1 252.377.2322 RealLivingProductions.com

REAL STRATEGY. REAL SOLUTIONS. REAL RESULTS.

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.