Pure London Inspiration Lookbook SS19 by Pure London

PURE INSPIRATION S/S 2019 22-24 July 2018 | Olympia London

FROM THE EDITOR PURE INSPIRATION Welcome to Pure Londonâ&#x20AC;&#x2122;s SS19 edition of the Pure Inspiration lookbook. Here is where we shout about the brands to look out for, from emerging designers to timeless classics, and give you a sneak peak of what you should expect in July a haven of inspiration. Discover the latest in premium womenswear, reimagined menswear and contemporary accessories and so much more at what will probably be the best Pure London show to date. Join us for the ultimate festival of fashion and celebrate the future of fashion as we introduce our new sector Pure Conscious, dedicated to sustainable and ethical brands. See you there, Nelly Gergi Content Editor

Get your free ticket to Pure London >>

CONTENTS

FEATURED

WOMENSWEAR/PREMIUM

SPIRIT

ATHLEISURE

PURE CONSCIOUS

FOOTWEAR

ACCESSORIES

MENSWEAR

Get your free ticket to Pure London >>

FEATURED BRANDS 4

Get your free ticket to Pure London >>

BRAICONF Braiconf has been in business for 68 years, and is currently the leader on the market of manufacturers of men shirts and light garments for women. Ever since the foundation of the company in 1950, Braiconf has been making permanent efforts to increase the quality standards and to stringently respect the values and the expectations of its customers. The respect towards the customers and its suppliers, exclusive awareness to the smallest details, the concern for the quality of the fabrics and for the entire production process, all these are elements that successfully distinguish Braiconf on the specific international market. www.braiconf.ro

Get your free ticket to Pure London >>

BRISE Briseâ&#x20AC;&#x2122;s history begins in 2000 with a multibrand business that has been the host and trainer of young innovative designers. The experience gained over time has inspired us to create our own fashion brand. We created this brand from design and manufacturing in our own creative workshop up to counselling and merchandising in our own stores. Brise is a brand that addresses the active, modern woman; its great advantage is versatility - the clothes can be combined very easily with each other, so as to, with a number of basic products you can create exceptional outfits for any event. Age is irrelevant, style is important. The Brise Collection signature is the modernist line, characterized by clear geometric lines, precise cuts that follow the line of the body. The outfits focus around the silhouette, addressing cuts that emphasize feminine shapes. www.brise.ro

Get your free ticket to Pure London >>

CORIDAKNIT DESIGN CoridaKnit Design was set up by Rodica Vamesu with the hope to refocus the attention on the hand-made techniques of processing fibres, yarn and natural textiles into beautiful and individual designs. Traditional Romanian skills such as stiching, knitting, crochet as well as felt and textile painting are used to bring a warm, bright and sophisticated look to our contemporary designs. The team is formed solely on the basis of talent and passion for both, tradition and quality, and offers to you the expertise passed down from generations combined with a creative modern approach. Our designs are made to satisfy the highest demands. www.coridaknit.co.uk

Get your free ticket to Pure London >>

MENTORIA ID Mentoria ID helps women on their self-love and self-worth journey discovery. We create precious lingerie, nightwear and basics items in the Atelier. All our products are hand-made, we use embroidery, leavers lace, tulle, satin and silk fabrics. Mentoria ID customer is stylish, a fashion lover, trend conscious and in-love with their partner/ husband, an ongoing honeymooning phase, seeking to enjoy their connection. We are looking for partners in the premium market. We will provide made-to-measure and customization services into every store weâ&#x20AC;&#x2122;ll work with. All our partners with receive an online support package that will drive traffic to the stores.

www.eden-lingerie.ro

Get your free ticket to Pure London >>

EXE We are creating, not mass-producingâ&#x20AC;? meaning that all EXE products arelimited. Furthermore we celebrate each personâ&#x20AC;&#x2122;s individuality, considering that all of our customers deserve to have the chance to wear unique garments that showcase how different and bold we are. All the high quality fabrics are rigorously selected and imported from Italy and Portugal. EXE designs are linear and geometrical because of our love for architecture. These factors combined with the underground, urban lifestyle also play a key role when developing the patterns of our products. www.exestore.ro

Get your free ticket to Pure London >>

16 16

GIULIA ROSSIGNOLI CREATION Giulia Rossignoli Creation is a luxury brand that aims to innovate the feminine spirit. Giulia Rossignoli, the designer, is originally from Milan and last year has released her first collection in Italy and Romania. The 2019 collection is like a portrait of todayâ&#x20AC;&#x2122;s modern woman, a mixture between femininity, elegance, refinement, innovation and power. The purpose of this collection is to empower women to feel confident and natural in a sophisticated outfit. We use only premium quality materials from Italy, France and Greece to offer the best experience to our customers. Our clothing are perfect for special occasion, urban lifestyle and business environment and in each case the stylish cuts offers a unique and creative image. www.giuliarossignoli.com

Get your free ticket to Pure London >>

17 17

18 18

INTERNATIONAL DESIGN FASHION International Design Fashion and our own brand, Millisimo, design and produce luxury leather goods created from the finest italian leather and finished with premium accessories.

Get your free ticket to Pure London >>

19 19

NOVA FASHION GROUP Nova Fashion Group is an Europeanpremium jewelry brand that wishes to share the love for art and beauty with all its customers. “Wearable Art”–this is the concept that first brought the team together. Transforming each hand made jewelry into a masterpiece that the wearer can show off with. Nova Fashion Group follows trends, but innovates at the same time. Traditional artwork is combined with high tech processes. Natural beauty gets along with neon light, futuristic elements. Nova Fashion Group brought together an artist, a jewelry designer, a craftsman and a writer. This was the original team. And they all realised they shared the same love for both jewelry and beauty in its purest form.

www.joomay.com

Get your free ticket to Pure London >>

22 22

Get your free ticket to Pure London >>

TIMO PRO CONSULTING In this Collection not only can you find nonconformist and elegant footwear ideal for special occasions, but also comfortable, casual shoes that are suitable for long, romantic walks through the slumbering streets of an old town. Rebels of style will also find something for themselves in the Timo Pro Consulting autumn/ winter offer with motorcycle style boots, which in themselves are the souls of Rock and Roll.

www.moja.ro

Get your free ticket to Pure London >>

23 23

24 24

NISSINTEX FASHION Nissintex Fashion started as a desire to answer a well-known question all women have in mind: what should I wear today? Our brand focuses on top quality, a classic style with contemporary romance and retro lines for a complete sense of femininity and in a continuous search of originality, season after season. The Nissintex Fashion story continues, along its impeccable guidelines and principles, always fulfilling the wishes of women by making every day a special one. www.nissa.com

Get your free ticket to Pure London >>

25 25

26 26

TAF ROMANIA EXPERT TAF Romania Expert, clothing design and manufacturing facility in Bucharest, is a 100% Romanian run and owned business. In 2013, we decided to redirect our activity with a well-defined purpose: to Design, Manufacture and Sell Romanian clothing products at highest quality standards. The concerns for quality and client satisfaction lay undoubtedly at the core of our values. We dream, create and manufacture for you! We are passionate with our work and we enjoy doing it. Through our unique approach of creative design, fabric pairing, impeccable finissages and modern shapes, we have designed a selection of casual garments with a new approach that complement every dayâ&#x20AC;&#x2122;s outfits. For this reason, our offer really differentiates itself in the market. Here is why: the quality of our products manufactured according to clientsâ&#x20AC;&#x2122; specifications is guaranteed and constantly achievable: flexibility in negotiating contract terms and secure partnership for long-term collaborations.

www.tafromania.com

Get your free ticket to Pure London >>

27 27

28 28

THOSAMODA Thosamoda is an apparel brand based in Bucharest. With minimalist and clean aesthetics, it creates chic and comfortable ready to wear garments for the cosmopolitan, on the go, urban person. Made of natural fibers with an in-house manufacturing process, Thosamoda garments are characterized by uniqueness, fresh vibe and visionary design. The two creators, that founded the brand, do believe that more than to ennoble a body, clothes are meant to highlight a personality. The founders, Thais Coman and Oana Stroe, are two fashion designers who have had their formation in Bucharest and Bologna. Oana and Thais met before signing up for the National University of Arts, during the admission process. They had many art and fashion projects together before founding Thosamoda and they had the opportunity to study fashion design in Italy at Accademia di Belle Arti in Bologna. www.thais-stroe.com

Get your free ticket to Pure London >>

29 29

WOMENSWEAR Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

SALSA Salsa is a Portuguese brand that has been a pioneer in the Denim world by specializing in the creation of technical fits which favour and enhance the physiognomy of the body, thus positioning ourselves far above the competition. As a way of growing in a demanding and highly competitive international market, such as the fashion industry, the brand strives every day to satisfy the needs of the modern woman who cares about both trends and comfort at its best. Salsa share their love of the craftsmanship through their collections.

www.salsajeans.com

Get your free ticket to Pure London >>

COLOUR 5 POWER StoryColour 5 Power was launched in 1998 by Taiwanese designer, Vivian Yin. Our unique designs emphasize simplicity and creativity, while bringing comfort and delight to every aspect of life. With the use of only high quality yarns and fabrics, combined with our keen design esthetic, Colour 5 Power has a strong international following and is quickly becoming a â&#x20AC;&#x153;must haveâ&#x20AC;? for each woman who has ever desired to stand out and leave a lasting impression with everyone she meets.

www.colour-5-power.com

Get your free ticket to Pure London >>

AYASO Mother and Daughter duo - Somaya and Andi founded ayaso Boutique out of their love for designing, and what started off as designing commissioned pieces for friends and family, soon took off as the duo embarked on the next chapter, creating on a larger scale. Drawing on Somaya’s entrepreneurial mind and her Mother’s creative eye, ayaso Boutique expanded its clientele globally. Their brand has a simple mantra #AsSheSmiled; all about creating pieces that make a woman smile. The creation of every piece focuses on finding that perfect blend of signature high-fashion and classic, wearable design. ayaso Boutique’s uniquely designed pieces are created with intricate detail and attention, never forgetting the key element: the women wearing them. Each piece is designed to be worn by strong & independent women with incredible stories of confidence & courage. Somaya and Andi work as a team to create pieces that fuse the retro with the modern, and modest fashion with feminine flair. www.ayasoboutique.com 36

Get your free ticket to Pure London >>

38 38

A’DRESS Dresses for any occasion, a great fit and high quality – delivered on time. That is the fundamental idea behind the Danish dress brand A’Dress. A’Dress currently operates in the Nordic market but is expanding to the rest of Europe.

www.brandthallen.com

Get your free ticket to Pure London >>

39 39

40 40

SIMCLAN The new summer collection reflects on-trend femininity and timeless smart casual looks. Neutral tones of pebble and olive are complimented with off -white and dark blue. Later, off white and light grey are combined with seagreen and eucalyptus. Linen also plays an important role again this summer season printed or plain and lifted by jacquard and embroidery. Graphic and feminine floral prints on light viscose crĂŞpe, airy cotton voile and flowing viscose elastane fabric for dresses & tops. Elaborate embroidery and stretchy lace are further highlights. Dresses come in various silhouettes. Waist-enhancing shapes in A and O-line, from ankle to knee-length. Gloriously comfortable jeans in light cotton-elastane fabric, in plain and with a print of leaves and flowers are a must. www.simclan.de

Get your free ticket to Pure London >>

41 41

BRODIE CASHMERE Brodieâ&#x20AC;&#x2122;s latest collection offers everyday classic styles mixed with fashion forward contemporary designs. Our SS19 pure Mongolian cashmere collection is bursting with beautiful bright and light colours in a variety of silhouettes. Our favourites from the collection include styles featuring intarsia slogans, beach and palm themes, and designs inspired by wild Mongolian horses. Past seasons best sellers are also available, including the Kiss and Camo jumpers. Brodie is also proud to launch our new cotton-silk line, with a fresh nautical theme, slouchy easy to wear styles and plenty of beautiful colours to choose from. Be sure to take a look at Brodie this season, we know youâ&#x20AC;&#x2122;ll find something you and your customers will love.

www.brodiecashmere.com 42

Get your free ticket to Pure London >>

44 44

Get your free ticket to Pure London >>

CORAL & CO Coral & Co Australiaâ&#x20AC;&#x2122;s mix-and-match range of unique prints and complimentary solid colours that reflect the subtle beauty, the variation and diversity of light and life, of the Australian landscape. Coral & Co Australiaâ&#x20AC;&#x2122;s philosophy is confidence, colour, comfort and style. Light as a feather, the clothes stay fresh and elegant all through the day. Easy care, non-iron, fast drying, the prefect addition to the wardrobe of the value conscious, busy, modern woman. In fabrics that retain both colour and shape, a Coral & Co Australia garment will become a wardrobe staple for years to come.

www.coralandco.com.au

Get your free ticket to Pure London >>

45 45

46 46

CLOSET LONDON At Closet London, we make contemporary womenswear that tells a story. We are loved for our elegant shapes and stunning prints. Our passionate team of designers and pattern cutters make every garment in London just as they have for over 20 years. From our famous go-to dresses, to gorgeous separates, tailored jackets and seasonal outerwear. We are inspired by the confident and feminine style of our Closet woman. Busy lunch meetings, Thursdayâ&#x20AC;&#x2122;s date night, a close friendâ&#x20AC;&#x2122;s wedding, we know that she is always on the lookout for something which she can wear her way. Closet London is more than the dress you wear!

www.closetlondon.com

Get your free ticket to Pure London >>

47 47

48 48

NAUDIC Beauty, truth and freedom as Naudic celebrates 10 years. Empowered, enlightened and free spirited, Naudic aims to inspire its fans to live out that personal freedom in their own lives. The Spring 2018 range boasts floating florals and daring batik-style prints. Its romantic undertones throughout speak to a spirit of letting go and falling in love; - with colour, with travel, with life. The exuberant attitude of the Spring 2018 range has been captured in a series of India-based films connecting the beauty of Naudic’s designs with four distinct personalities that each embody a facet of the Naudic woman. “The Naudic woman is so many things – an adventurer, a freedom seeker, a dreamer, a lover – and this season really captures that spirit. This range is about expressing yourself for exactly who you are and toasting that individuality.” says Naudic creator Emma Puttick. While there has been great evolution of the brand over the past decade, each Collection has radiated the joy of feeling truly alive. This passion and freedom is so clear in each season of Naudic as a result of its creator and designer; Emma, sourcing all inspiration through her own travels. www.naudic.com

Get your free ticket to Pure London >>

49 49

50 50

PARAVAN LONDON We are aware that the preferences of our customers are different therefore weâ&#x20AC;&#x2122;ve got to offer them a wide range of colours and fabrics for their modern and stylish look. Every woman needs clothes and accessories for her perfect styling! Paravan London will deliver the confidence that you will always be looking stunning without being intrusive. The styling of your outfit, and the shoes will always be bespoke and tailored to your personal style. We offer high quality outfit for you to stand out, to have fun and to keep feeling great every day. Paravan London is a symbol of style and confidence.

www.paravanlondon.co.uk

Get your free ticket to Pure London >>

51 51

52 52

GEORGINA DEE Georgina Dee is an independently owned British clothing label founded in London, UK. The designs are a modern approach to timeless classics. Enabling women to find good quality garments for any occasion. Luxurious fabrics have been carefully hand-picked by herself from Europe and Asia. Georgina designs every item herself as she wants to ensure quality remains high and maintains her signature style throughout the brand. Her designs have always been well received by fashion bloggers from around the world and was also featured in Trend Prive May edition and Fashion London magazines.

http://www.georginadee.com

Get your free ticket to Pure London >>

53 53

54 54

Get your free ticket to Pure London >>

FRACOMINA P.F.C.M.N.A. Spa created Fracomina, a female brand with a strong Italian identity in 2004, exploiting business passions and traditions with an eye for the future. The Groupâ&#x20AC;&#x2122;s achievements are attributable to a clear mission pursued with untiring energy: FRACOMINA was created from the desire to accompany every woman in her most important journey - her life. There is a Fracomina outfit for every occasion. Collections have an extensive range and transverse appeal based on a Made in Italy taste but with international contamination. Fracomina is the incarnation of the desire to exalt the natural beauty within every woman and follow her over time. The economic performance achieved over about a decade is characterised by healthy growth extending over the years.The growth is due to the business acumen of the brand owners who have been able to manage, co-ordinate and select the professional skills of the different departments for the benefit of the business. www.fracomina.it Get your free ticket to Pure London >>

55 55

FOXXY We call ourselves the CONSCIOUS-FASHIONCONSCIOUS brand that believes in using the best of sustainable fabrics like HEMP and ORGANIC COTTON which are suitably the best for your skin. We make sure that our garments are made ethically with minimal chemical interference. Inarguably giving you stylish trends in readyto-wear apparels for women.

www.worldoffoxxy.com

Get your free ticket to Pure London >>

RYAN JAMES Combining these visuals with his creative vision is where the artistic prints come alive, with his collections encapsulating a different print for every personality. With an array of colours, patterns, everyday objects morph into beautiful impressionist shapes and intricate masterpieces from times gone by meld the past with the present in an original contemporary look which wonâ&#x20AC;&#x2122;t go unnoticed wherever itâ&#x20AC;&#x2122;s being worn. All Ryan James products are created with the most high quality luxury in mind. Every print is created by hand and hand stitched with great care and pride.

http://www.ryan-james.com

Get your free ticket to Pure London >>

PREMIUM Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

EMME MARELLA The brand was founded in 2014 as an entry price project of Marella (part of Max Mara Group). Fabric and pattern research, attention to the market and creativity are the keystones of EMME Marella. Rich in design, details and intricacy, the collection includes a complete range of versatile pieces in trendy shapes and colours. Spontaneous, precise and functional garments with strong, accessible and distinct identity. A transversal and feminine wardrobe covering formal, elegant and everyday needs.

http://gb.marella.com/emme 61

Get your free ticket to Pure London >>

HOUSE OF FORELLI We at House of Forelli are established in 2017. The designer ‘Bhoomi Desai’ started her career by showcasing a Spring/Summer Collection at Fashion Scout during London Fashion Week in 2017. Brand’s statement style is a fusion of High street Fashion and Cocktail Wear. Our aim is to provide fashion that creates a balance between creativity and luxury with desirability. Intricate designs are lent from designer’s hand to expertise hands of our pattern makers and sewers who with extreme attention to finish and detail transform designer’s abstraction into show pieces. We take immense pride in announcing that every piece.

www.houseofforelli.com

Get your free ticket to Pure London >>

VUNENA VUNENA is all about handcraft, offering highquality home made handmade pullovers, cardigans and accessories. VUNENA was born as a fashion label as a result of a very special and personal social project that the fashion designer Milica Bainovic has started two years ago, inviting just few unemployed women from her homeland â&#x20AC;&#x17E;Homoljeâ&#x20AC;&#x153; to knit together with her and turn their talents and hobbies into a real fashion job. Since then VUNENA grew fast into an energetic team of 20 knitters, who are knitting, helping, respecting and encouraging eacht other every day.

Get your free ticket to Pure London >>

66 66

Get your free ticket to Pure London >>

HOUSE OF HEND House of Hend is a fashion house launched in 2007 by the visionary Sheikha Hend Al Qassemi. The brand employs a professional team of designers, stylist and PR specialists to shape the brand into a luxurious symbol of clothing and accessories. The brand has a high-fashion line of both traditional Middle Eastern and modern and fashion forward Western styles. House of Hend is a poetic expression of creativity from Sheikha Hend Al Qassemi. Feminine silhouettes, intricate embroidery and delicate details play the key role in the fashion house, which is a combination of East and West- with a chic, royal flair. https://www.houseofhend.com

Get your free ticket to Pure London >>

67 67

68 68

ROCKY STAR Fashion designer rocky star brought in a new wave in the fashion industry in india by being the first designer to design for both common man and celebrities. His label stands for luxury, and is known for its luxurious and tasteful design sensibility. Renowned for its simple yet stylish design aesthetics, the label presents a fusion of hand crafted textures and glamorous silhouettes. He loves indiaâ&#x20AC;&#x2122;s rich cultural heritage and the traditional crafts and believes in the responsibility of designers ensuring the longevity of these traditions and crafts. After having carved a niche for himself in the fashion industry, rocky has ventured into a partnership with shoppers stop ltd india. His prĂŞt collection rs by rocky star has been loved for its fun and sophisticated vibe. Adding to his ever-growing repertoire of creative endeavours he has launched rs jeans, which is a line of denim and street-wear, and rs kids for the little stars of tomorrow. www.rockystarworld.com

Get your free ticket to Pure London >>

69 69

SPIRIT Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

SPIRIT Get your free ticket to Pure London >>

CITY GODDESS City Goddess is your fashion-forward partner who offers on-trend affordable styles in a fast paced, competitive industry. Our ‘work smart’ ethic and marketing know-how has resulted in the rapid growth of our client base worldwide since the launch of City Goddess in 2003 by Thangarajah Kuganeswaran and Mina Melikova. Mina’s background in fashion design skilled from the biggest names in the industry, together with Kugan’s extensive experience in manufacture, and with the combination of knowledge of fashion trends and market demands have ensured City Goddess’ position as UK’s leading fashion wholesalers. City Goddess offers a wide range of styles to suit all occasions. With a blend of romantic pastel shades to rich bold jewel colours, City Goddess knows how to style you from business meetings to red carpet evenings. www.citygoddess.co.uk

Get your free ticket to Pure London >>

GODDIVA Goddiva is a worldwide online fashion destination for fashion forward women who want celebrity style trends at their fingertips without the designer pricetag! We pride ourselves on supplying the latest trend at the best prices. From everyday basics to stunning eveningwear, Goddiva has something for everyone! Love fast, affordable fashion? Love Goddiva! www.goddiva.co.uk

Get your free ticket to Pure London >>

TALLY WEIJL TALLY WEiJL is an international fashion brand for young self-confident women. Delivering the latest trends and creating innovative designs have led to the thirty-year success story of the company. Founded in 1984 by Tally Elfassi-Weijl and Beat GrĂźring, the Basel based family business has developed into an omnichannel provider, supplying 900 stores in 37 countries. TALLY WEiJL offers a unique fashion experience with the aim of making women feel empowered and beautiful.

www.tally-weijl.com

Get your free ticket to Pure London >>

ATTRAIT ATTRAIT Paris is a new French brand specialized in outerwear. Every season, we reinvente jackets and coats by mixing comfort, feminity, and design. Our young stylists travel all around the world in order to find the inspiration that will enhance the products. They play with fresh colours, new fabrics, trendy prints and subtle details that make each piece of our collections unique. We constantly provide novelties in our outerwear collections: hundreds of references per season. This great variety enables us to offer to each customer the item that will match their personnality and silhouette and at an affordable price. Our experience in wholesale and manufacturing are the guarantors of the quality of our services for professionnals in the fashion field. www.attrait-paris.com

Get your free ticket to Pure London >>

80 80

COLLECTIF Collectif specialises in “reproduction made accessible” for the modern woman. With stunning designs and unique fabrics inspired by the 1940’s and 50’s, the detailing on our styles add a vintage and exciting touch to every garment, setting them aside from the high-street and beyond. Designed by our dedicated London based in-house team, our collection is comprised of unique exclusive prints, classic colours and timeless yet modern styles that have become synonymous with the brand. At Pure we will debut our SS’19 range with the Collectif vision bringing to life a wide variety of styles, from Romantic BoHo to Juicy Cuba and of course a range of tropical prints for a season teaming with resort inspired silhouettes and looks. Visit us at stand N52 to view and order. Collectif offers a wide range of vintage-inspired clothing, swimwear and accessories, and our full collection is available in UK sizes 6-22.

www.collectif.co.uk

Get your free ticket to Pure London >>

81 81

82 82

ELIZABETH AN’MARIE Ever since we founded Elizabeth An’Marie, it has always been important to do everything ourselves (via our hands) — taking every stitch and stream to assure quality in each step and every detail. After a simple hobby and two years of planning and preparing within the business, I can confidently say we have a genuine knowledge of drawing a design, creating that pattern to making the knitwear garments a reality. The process itself has always thrilled me, the mere challenge of it is perhaps what intrigues me the most. So many things need to fit together; the look, the streams, the comfort and wearability. Since we make every style from scratch, each design is a challenge. However, once I see the outcome and the last fitting, it’s a fantastic feeling.

www.elizabethanmarie.co.uk

Get your free ticket to Pure London >>

83 83

84 84

SCENE PERFECTIONS Scene Perfection Pty Ltd is the umbrella foundation of three reputable Australian Womens fashion brands, Honey & Beau, Pink Ruby and Romance. Our head office is in Sydney, Australia with showrooms and stockists in Australia, New Zealand, Singapore and the USA. Our brands are established in 2003 featuring unique prints, stunning silhouettes, delicate laces, and luxurious embellishments. All three labels are designed in Australia. We are currently experiencing enormous growth in south hemisphere and international expansion. We hope to open more doors and channels in the UK and Europe.

www.honeyandbeau.com

Get your free ticket to Pure London >>

85 85

ATHLEISURE Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

HOLIDOLLS The Holidolls brand encompasses the needs of women for whom looking good and feeling incredible is a priority. The Holidolls customer appreciates superior fabrics, which feel soft against the skin and designs that are truly unique, with the use of hand sewn embellishments. Holidolls delivers superior quality swimwear to discerning clients. Each and every piece is made in the heart of Italyâ&#x20AC;&#x2122;s fashion capital Florence, using the very best fabrics and beads. Each item has been given the handmade touch by adding embellishments that add style and structure, but without adding weight.

www.holidolls.com

Get your free ticket to Pure London >>

PURE CONSCIOUS Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

SAMI FOR ES.EM Sami for ES.EM is an eco-luxe handbag collection for the conscious consumer. Each design tells a story of female empowerment and celebrates the artisans who crafted our collection. Each bag is hand-woven from up-cycled textile offcuts found at markets and fashion house. Our bags not only empower our customer, but also the group of Filipina artisans we partner with in Manila. The artisans are given the opportunity to create sustainable employment within a safe workspace. They receive a fair wage and access to workshops to enable a life of progression, independence and happiness. By connecting our customers with our artisans, each purchase becomes extra special and the world gets a little smaller.

www,ethicalstoriesethicalme.com

Get your free ticket to Pure London >>

PEOPLE TREE People Tree is the pioneer of sustainable and conscious fashion. Collections designed in London, England are relaxed and feminine with contemporary silhouettes and details. Passionate about prints and patterns in organic cotton, natural fabrics and new sustainable innovations, we care about global equality and our environment. This is reflected in our organic printed textiles, artisan hand crafts and statement message t-shirts. For more than 10 years People Tree UK has partnered with Fair Trade farmers, producers and artisans in the developing world to create a new type of fashion business. People Tree was the first fashion company accredited to the World Fair Trade Organisation. While many fashion brands talk about organic and sustainable fashion, our certifications mean you can trust how our products are made. http://www.peopletree.co.uk

Get your free ticket to Pure London >>

NAADAM Naadam Studio is designed for the modern, independent woman - romantic and passionate, with a quiet and artistic confidence that reflects modern day femininity. “Independent women with passion for fashion are my muses and foundation for my collections.” This results in effortless-looking designs that are the product of intense and nuanced work. With its modern luxury flair, a Naadam Studio garment is known for its exceptional comfort, softness, and innovative use of textures. Like everything else Naadam does, Naadam Studio believes in designing ethical, luxury fashion using innovation to redefine sustainability. Stewardship of the natural resources and herders that we rely on to harvest the world’s fairest cashmere is central to our mission and business practices. Wearing a Naadam Studio garment means you’re supporting a 1000 year old tradition and the growth of sustainable practices to ensure the highest quality cashmere remains long into the future.

www.naadam.co Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

SKFK Dress how you are, how you feel, how you live. Strengthen your identity, express your essence and take care of your environment. Connect with nature and dress with its colors and the geometry of the landscape. Embrace a unique and eclectic style, inspired by art and culture; a timeless, comfortable and functional fashion.

www.skunkfunk.com

Get your free ticket to Pure London >>

100

FOOTWEAR Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

101

102

FOOTWEAR

KITTY CLOGS SWEDEN Our Forest family have been crafting the traditional Swedish “träskor” for over 50 years. Today they combine their skill with contemporary designs by Kitty Clogs Sweden to bring you distinctive and luxurious footwear that’s connected to its roots. KITTY CLOGS SWEDEN conscious clogs for the modern market.

www.kittyclogssweden.co.uk

Get your free ticket to Pure London >>

103

104

FOOTWEAR Get your free ticket to Pure London >>

KANABIS KANABIS is a first of its kind brand for fashionable, high quality and Peta approved Vegan footwear for women. All the products are made of high quality canvas, fabric and other leather substitutes keeping compassion for animals as a core value of the business. The designs are exclusive and tastefully crafted with a careful mix of fabrics for the right look and comfort. The name is a play on the word Cannabis (aka marijuana!) since canvas is one of our core materials shoes and it was historically made from hemp that came from cannabis. www.kanabis.in

Get your free ticket to Pure London >>

105

106

FOOTWEAR Get your free ticket to Pure London >>

BARKAL Barkal is a fashion label that introduces a contemporary line of unisex, premium Italian leather footwear, that fuses a timeless silhouette with a modern aesthetic. This ultimate everyday shoe is inspired by traditional footwear that traces its origins back to Sudan. The team behind the brand worked to bridge the gap between history and modernity, to create a contemporary yet classic, progressive yet traditional product. Hours of design refinements to the form and fit allowed the team to produce a shoe that offers uncompromising comfort with style and finesse. Made with soft, natural-grain Nappa leather from one of the finest tanneries in the Tuscany region of central Italy, the collection reflects traditional craftsmanship, reintroducing artisan styling and detailing. Each shoe is carefully constructed in a long-established family-owned factory using only the highest quality Italian leathers and materials. The relaxed square toe provides unparalleled comfort and flexibility, and the high-grade leather sole offers steady and effortless movement. Offered in both a narrow and wide fit, each shoe is designed to mould to the curves of oneâ&#x20AC;&#x2122;s foot. Classic meets modern perfection. Your new wardrobe staple awaits! http://www.barkal.com Get your free ticket to Pure London >>

107

108

ACCESSORIES Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

109

110

ANELI JEWELS The company “Aneli Jewels” was founded in 2005, in Thessaloniki, Greece. It specialises in creating fine, hand-made jewellery, using all different techniques to create pieces that are unique and engaging. Aneli’s inspiration comes from many different sources - emotions, mood, textures using a range of materials such as leather, wood, gold plated metallic parts, gemstones, acrylic. Her designs reflect her character, they are minimalistic, modern, colourful but most importantly practical and wearable.

www.anelijewels.gr

Get your free ticket to Pure London >>

111

112

Get your free ticket to Pure London >>

NINA ULLRICH Nina Ullrich stands for a bold aesthetic and functional minimalism, a monochrome color palette completes the simple appearance of the well-selected accessories line. The laid back leather envelope clutches and belts are handmade in an intricate design process in her London studio and capture the spirit of the British capital. The detailed edge work conveys the brands philosophy for exquisite artistry. Having a background in fashion and knitwear, the designer discovered leather as an equally versatile material much later but figured that it perfectly meets her demands for a technical design approach and the intimate, strong process of still making things by hand. www.ninaullrich.com Get your free ticket to Pure London >>

113

CUFF CUFF is a luxury headband brand. To create this vision, London based designer and founder Yvette Christine Ellinas took inspiration from historic crowns and jewels and elevated the classic headband. The dramatic and strong elements of our head pieces almost resemble jewellery and give a great feel to anyone who is wearing them. CUFF headbands are carefully handcrafted in our headquarters in London. These little head jewels create a feel of new age royalty. www.shopcuff.co 114

Get your free ticket to Pure London >>

115

116

MENSWEAR Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

117

118

TRETORN Tretornâ&#x20AC;&#x2122;s history, legacy and story began in 1981 in Helsingborg, Sweden. As a brand, we celebrate the merging of these diverse worlds: function and style, timeless and contemporary, nature and city, and sports with intellectual curiosity. We believe in celebrating these contrasts because they reflect who we are: a global nomad, born in Sweden. Weâ&#x20AC;&#x2122;ve done whatever it takes, from pushing the boundaries within sustainable innovation with our Eco Essentials Initiative; Left Over Projects, Ghost Net Collection, Ocean Shell Fabric, Bio Plant Jacket and Eco sneakers. Resulting being 90% of all our outerwear and 100% of all our sneakers now is made within the initiative. For us, it is absolutely essential to act sustainably and take care of nature as much as we possibly can. We want to use our heritage and knowledge to contribute to a better future. Therefore, we have founded Eco Essentials Initiative: our sustainable innovation engine for our next 125 years of growth. http://eu.tretorn.com

Get your free ticket to Pure London >>

119

120

MATSUMOTO A high end fashion label that utilises high qulaity traditional fabrics and the best modern technical fabrics creating outerwear of exceptional quality with a focus towards everyday use. It is the old meets new embracing the sophistication and timeless aesthetic of the old and the durability and production methods of the new firmly rooting it in the high end modern marketplace alongside the top brands in the fashion sector.

www.chinaecofiber.com

Get your free ticket to Pure London >>

121

122

DEDICATED BRAND DEDICATED is a sustainable lifestyle brand from Sweden, celebrating creativity and sustainability. The brand was founded in 2012 by a group of friends with strong backgrounds in contemporary subcultures, fashion and graphical arts. Trough creative collaborations with the world’s top illustrators, artists and photographers, we’re able to create unique, yet wearable collections. “Creativity and Sustainability concerns everyone.” As a result of our longtime ambition to leave a minimal environmental footprint, all Dedicated garments are produced in 100% certified GOTS and Fairtrade cotton as well as 100% recycled polyester. Support Your local Planet!

www.dedicatedbrand.com Get your free ticket to Pure London >>

Get your free ticket to Pure London >>

123

124

MONKEE GENES Monkee Genes create superior denim and apparel, carefully sourced and made with conscience. In 2006 Monkee Genes was born, launching a small denim collection built to offer something fresh to an already saturated and disposable denim market. The team set out to dispel the myth that sustainable fashion was dull and expensive. Since then the brand has grown into a ethical fashion brand offering innovative fits as well as an original apparel collection produced sustainably and ethically. Fast forward to our Spring 2019 collection when we will launch our new â&#x20AC;&#x2DC;Eco Washâ&#x20AC;&#x2122; collection, making this new range our most affordable and ethical jeans to date. http://www.monkeegenes.com

Get your free ticket to Pure London >>

125

126

FashionUnited is the independent international B2B fashion platform, working with the biggest and most beautiful names in the industry. We believe in making the fashion industry more efficient and transparent. We achieve it by making our services accessible and complete. Globally active, we reach more than 1.6 million industry professionals every month. Our innovative media network includes fashion news, jobs, business intelligence, trade statistics, product data and software tools.

www.fashionunited.com +44 208 1336 766 info@fashionunited.com

Get your free ticket to Pure London >>

PURE LONDON PARTNERS

Get your free ticket to Pure London >>

127

22-24 July 2018 Olympia London purelondon.com Get your free ticket or Apply for a stand

purelondonshow

purelondon