iCha Packaging_final_final

Page 1

s2909152 Yu Qiu


Mood Board

The origion of the tea is China, so my inspirations come from traditional Chinese elements, such as shop signs, bule and white porcelain, and Chinese paintings.


Logos

Combination of Chinese charactars and English letters.

愛i iC

ha

i Cha

i Cha

愛茶

c h a

愛 茶

爱 茶

i c h a



First Attempt


Second Attempt 1

bamboo leaves

orchid

250g

250g

chrysanthemum 250g


Second Attempt 2

bamboo leaves

orchid

250g

250g

chrysanthemum 250g


Third Attempt

Bamboo Leaves

Orchid

250g

250g

Chrysanthemum 250g


Fourth Attempt

Bamboo Leaves

250g

Chrysanthemum 250g

Orchid 250g


Final Design Bamboo Tea

爱 茶 Bamboo Tea

C: 50 M: 0 Y: 100 K: 0

C: 50 M: 0 Y: 100 K: 20

i c h a





Chrysanthmum

爱 茶 Chrysanthemum

C: 20 M: 0 Y: 100 K: 0

C: 24 M: 12 Y: 99 K: 1

i c h a





Orchid Tea

爱 茶 Orchid Tea

C: 99 M: 83 Y: 17 K: 4

C: 100 M: 86 Y: 32 K: 15

i c h a








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