Major Studio Project s2909152 Yu Qiu
Qiu Yu aims to provide a range of unique home furnishing, including throw pillows, cushions, and headrests to make home cozy and different. The design o the products is related 6 characters from Peking Opera, including She Taijun, Zhima Guan, Bao Zheng, Hua Dan, Cai Shen and Guan Yu, and each character has the story behind. Qiu Yu aims those who are interested in Chinese culture.
LOGO
仇雨 ＋ Qiu Yu My name
Get rid of some strocks; Put my name undernaeath the shape
Qiu Yu C: 24 M: 100 Y:97 K:18
Qiu Yu
Qiu Yu
DESIGN
Elements
Peach Peach
Peking Peking Opera
Longevity & auspicious longevity; auspicious
tradition; quitessence Tradition & quitessence
She Saihua
She Saihua is a legendary heroine from ancient China’s Northern Song Dynasty. The wife of Yang Ye and the mother of their 7 sons, she is a prominent figure in the stories on Generals of the Yang Family.
Zhima Guan
Zhima Guan is a officer who can challange the authorities and do things for civilians.
Hua Dan
Hua Dan are lively, vivacious young female characters representing girls of around 12–16 years old. They normally wear short blouses with pants or skirts.
Bao Zheng
Bao Zheng was a government officer in Song Dynasty. He consistently demonstrated extreme honesty and uprightness. Bao Zheng today is respected as the cultural symbol of justice.
Mammon
Cai Shen is the Chinese god of prosperity worshipped in the Chinese indigenous religion and Taoism. His name is often invoked during the Chinese New Year celebrations.
Guan Yu
Guan Yu was a general serving under the warlord Liu Bei in the late Eastern Han dynasty. He played a significant role in the civil war that led to the collapse of the dynasty and the establishment of the state of Shu Han in the Three Kingdoms period.
PRODUCTS
Throw Pillow Texture: Flax Size: 45 cm * 45 cm
Cushion Texture: Flax Size: 35 cm * 35 cm * 3 cm
Headrest Texture: Flax Size: 23 cm * 30 cm (middle (narrowest)10 cm)
BRANDING
www.qiuyucreative.com qiuyu.1223@163.com 558 Jingqi Road, Jinan, China +86 139 6411 2340
Customer Information
Eason Chan 1234567890 1234567890@gmail.com
Item
Description
Qty
Unit Price
Total Price
Throw Pillow
45 cm * 45 cm (Square)
1
$ 500
$ 500
Chair Cushion
35 cm (diameter) * 3 cm (ply)
1
$ 1,000
$ 1,000
Neck Cushion
23 cm * 10.5 cm
1
$ 1,500
$ 1,500
Customize Pillow
30 cm height
2
$ 2,000
$ 4,000
Toy
5 cm height
1
$ 400
$ 400
Total / Payment Terms
$ 3,900
All prices are subject to 10% V.A.T to be added to the final price.
40% Upon Agreement 60% Upon Delivery
Approval
Gift Card
Invoice
Swing Tag
Packaging
Mailing System
包装
Packaging
In-shop Package
Interior Concept
Website – Product Shopping
Website – Product Details
Website – Payment
Website – Gallery
Website – Contact
Social Media
CAUSE-RELATED MARKETING
Qiu Yu
The Qiu Yu and Chinese Academy of Intangible Cultural Heritage (CAICH) are joining forces during the month of July to raise awareness of protecting intangible cultural heritage, as Peking Opera is regarded as an expression of the aesthetic ideal of opera in traditional Chinese society and remains a widely recognized element of the country’s cultural heritage. Qiu Yu with CAICH aims to hold a Peking Opera show around Australia on which the audience can watch the performance, try on the costumes and facial painting, and learn how to sing the opera. The customers purchase over $100 can get a free ticket and a special product – customized key ring. And 10% of the profits will go towards to the CAICH to help the Peking Opera protection and study. Qiu Yu aims to provide a range of unique home furnishing, including throw pillows, cushions, and headrests to make home cozy and different. The design o the products is related 6 characters from Peking Opera, including She Taijun, Zhima Guan, Bao Zheng, Hua Dan, Cai Shen and Guan Yu, and each character has the story behind. Qiu Yu aims those who are interested in Chinese culture. The Chinese Academy of Intangible Cultural Heritage is a not-for-profit organisation which works on intangible cultural heritages of China including holding non-profit activities, communicating, advertising and protecting.
The Qiu Yu and Chinese Academy of Intangible Cultural Heritage (CAICH) are joining forces during the month of July to raise awareness of protecting intangible cultural heritage, as Peking Opera is regarded as an expression of the aesthetic ideal of opera in traditional Chinese society and remains a widely recognized element of the country’s cultural heritage. Qiu Yu with CAICH aims to hold a Peking Opera show around
Australia on which the audience can watch the performance, try on the costumes and facial painting, and learn how to sing the opera. The customers purchase over $100 can get a free ticket and a special product – key ring. And 10% of the profits will go to the CAICH to help the Peking Opera studying.
www.qiuyucreative.com
Help Us Protect Cultural Heritage
www.qiuyucreative.com
SECTION: A1 ROW: GA7 SEAT: A2
partnership with Qiu Yu
CAICH
www.qiuyucreative.com
10% of profit
EVENT CODE
A132P
ROW
GA7
ADMISSION
ADULT
BOX
31
SECTION
A1 (V.I.P.)
PRICE
$70
SEAT
A2
DATE
4TH JULY
EVENT CODE
A132P
ADMISSION
ADULT
SECTION
A1 (V.I.P.)
SEAT
A2
ROW
GA7
BOX
31
PRICE
$70
DATE
4TH JULY
About The Show
Peking Opera Performance
Try On Costumes
Learn Peking Opera
Do Mask Painting Resources are from internet.
EVENT TICKET
www.qiuyucreative.com
Help Us Protect Cultural Heritage
www.qiuyucreative.com
SECTION: A1 ROW: GA7 SEAT: A2
partnership with Qiu Yu
CAICH
www.qiuyucreative.com
EVENT CODE
A132P
ROW
GA7
ADMISSION
ADULT
BOX
31
SECTION
A1 (V.I.P.)
PRICE
$70
SEAT
A2
DATE
4TH JULY
EVENT CODE
A132P
ADMISSION
ADULT
SECTION
A1 (V.I.P.)
SEAT
A2
ROW
GA7
BOX
31
PRICE
$70
DATE
4TH JULY
the pattern here will be randomly chosen from the 6 designs.
Special Product
packaging
special prod – key ring
Staff T-shirt
the pattern here will be one of the 6 designs.
the
Peking show
Help Us Protect Cultural Heritage Qiu Yu and Chinese Academy Intangible Cultural Heritage are holding the Peking Show event around Australia. We invite you to come to our show, on which you can enjoy the Peking Opera performance, try on classic Peking Opera costumes, and have fun with facial painting.
SPEND OVER $100 ONLINE, RECIEVE YOUR FREE TICKET & KEY RING. www.qiuyucreative.com
Qiu Yu
partnership with
CAICH
POSTER
the
Peking show
Help Us Protect Cultural Heritage Qiu Yu and Chinese Academy Intangible Cultural Heritage are holding the Peking Show event around Australia. We invite you to come to our show, on which you can enjoy the Peking Opera performance, try on classic Peking Opera costumes, and have fun with facial painting.
SPEND OVER $100 ONLINE, RECIEVE YOUR FREE TICKET & KEY RING. www.qiuyucreative.com partnership with
Qiu Yu
CAICH
POSTER
OUTDOOR SIGNAGE
FLYER
NEWSPAPER ADS
Help Us Protect Cultural Heritage Qiu Yu and Chinese Academy Intangible Cultural Heritage are holding the Peking Show event around Australia. We invite you to come to our show, on which you can enjoy the Peking Opera performance, try on classic Peking Opera costumes, and have fun with facial painting.
SPEND OVER $100 ONLINE, RECIEVE YOUR FREE TICKET & KEY RING. www.qiuyucreative.com
Qiu Yu
partnership with
the
CAICH
Peking show
MAGAZINE ADS
Help Us Protect Cultural Heritage Qiu Yu and Chinese Academy Intangible Cultural Heritage are holding the Peking Show event around Australia. We invite you to come to our show, on which you can enjoy the Peking Opera performance, try on classic Peking Opera costumes, and have fun with facial painting.
SPEND OVER $100 ONLINE, RECIEVE YOUR FREE TICKET & KEY RING. www.qiuyucreative.com
Qiu Yu
the
partnership with
CAICH
Peking show
WEBSITE
the
Peking show
Help Us Protect Cultural Heritage
Qiu Yu and Chinese Academy Intangible Cultural Heritage are holding the Peking Show event around Australia. We invite you to come to our show, on which you can enjoy the Peking Opera performance, try on classic Peking Opera costumes, and have fun with facial painting.
SPEND OVER $100 ONLINE, RECIEVE YOUR FREE TICKET & KEY RING.
WEB BANNER
www.qiuyucreative.com
Qiu Yu
partnership with
CAICH
the
Peking show
Help Us Protect Cultural Heritage
SPEND OVER $100 ONLINE, RECIEVE YOUR FREE TICKET & KEY RING. www.qiuyucreative.com
Qiu Yu
partnership with
CAICH
Qiu Yu