Passion is a driving force. The racing marketplace represents one of the most active sales segments in the performance industry. The end-users of racers, retailers, and general car enthusiasts live with a desire for speed, performance, and the latest technology to give a competitive edge against the competition.
Our passion has driven Racing Equipment News to develop a platform to meet the needs of the modern racer. Through our core marketing strategies and editorial coverage, we connect our readers to the latest parts, processes, track details, and information anytime, and anywhere on desktop and mobile devices.
Racers have a passion for success and will do whatever it takes to beat the competition. With equal passion, Racing Equipment News wants to earn your business as a media partner. We offer a variety of production services for your creative needs, including producing your advertisements, catalogs, website and other marketing materials.
We look forward to working with you on the starting line.
We have a passion for racing...
We have a passion for performance... We have a passion for growing your business!
Racing Equipment News digital magazine, marketplace, and website, focuses on the ever changing performance industry.
Technology is always changing which in-turn improves the ability to reach your racing marketplace. Today’s racer is more tech savvy than ever before and is always looking to improve their performance, knowledge, and equipment.
Where are over 45,000 industry professionals and racers finding the latest in performance equipment and technology?
Racing Equipment News provides up to the minute updates on product announcements, tools, equipment, testimonials, and the top headlines for all racing applications. Our digital magazine connects crew chiefs, engine builders, manufacturers, distributors, speed and performance shops, car owners, and the racers themselves with what is available to finish first on the street, at the strip, or even offroad.
“According to SEMA’s 2022 Market Report, the racing industry is a $50.9 billion industry. Their research found nearly half (41%) of consumers found their information on products from search engines. Having a strong, competitive, online presence,with a focus on Search Engine Optimization (SEO) and engaging your core consumer is the key to your success.”
With Racing
The reach of the Performance Industry at your fingertips!
Eachissueof RacingEquipmentNews isdesignedtobeinformativeandinteractive includingproducttestimonials,installationvideos,andforourreaderstoconnectwith companiestomeettheirownperformancegoals.
OureditorialfeaturesacorefocusforeachissueofRacingEquipmentNews,aswellas thetopproducts,parts,tools,andequipmentavailable.Ourdigitalmagazineallowsfor uptotheminutecoverageofpowerandperformanceforthestreet,strip,circletracks, roadandoff-roadracing.
Foraneditorialsubmissionpleasecontact NickBoliek, Editorial Director nick@racingequipmentnews.com|205-381-1400
VOLUME 6 ISSUE 1
Racing Equipment News Top Products from SEMA & PRI Show, along with several other performance topics
VOLUME 6 ISSUE 2
Motor Madness: Engines and performance parts, along with several other performance topics
VOLUME 6 ISSUE 3
Drive-train, Suspension & Chassis: Drive-train, suspension and chassis components, along with several other performance topics
VOLUME 6 ISSUE 4
Wheels, Tires & Brakes: This issue will cover tires, wheels, and brakes, along with several other performance topics
VOLUME 6 ISSUE 5
Fuel, Air, Spark Technology: Best air flow, fuels, lubricants and electronic products for all applications, along with several other performance topics
* The calender’s editorial coverage and dates subject to change at the publishers or editorial director discretion.
VOLUME 6 ISSUE 6
Exterior, Interior & Safety: Products needed for racing interiors, exteriors and safety, along with several other performance topics
VOLUME 6 ISSUE 7
SEMA Show Issue: In-depth issue of the hottest products and the companies in the industry.
VOLUME 6 ISSUE 8
PRI Show Issue: In-depth issue of the hottest racing products and companies in the industry.
VOLUME 6 ISSUE 9
Racing Tools and Equipment: Tools and equipment of the modern racer, along with several other performance topics
Racing Equipment News features up to the minute announcements of products, tools, and equipment available to all types of racers. Featuring your latest product is not limited to our coverage deadlines.
Let us help you reach our audience of more than 45,000 racers and decision makers when your product is hot on the market with connectivity to your preferred wholeseller, distributor, or direct manufacturer order.
racing equipmentnews.com
DIGITAL MAGAZINE, MARKETPLACE PAGE, & WEBSITE FOR A YEAR
With 365 days of promotion on RacingEquipmentNews.com, and the option of substantially discounted rates for banner ads and interactive, full- or half-page digital ads in nine issues, the Pro Package delivers the most frequency and value. Connect with professionals and enthusiasts with insight into your products or services with editorial features in four different issues for free.
PRO Full Page (FP) PACKAGE INCLUDES:
IN THE DIGITAL MAGAZINE
• 1 FP interactive digital ad in 9 issues of REN Magazine that utilizes links (general or page specific), videos (installation, testimonial, or product specific) or even company profile.
• Up to 4 Editorial Features for the full year package. Each editorial will be also promoted on social media.
PLUS IN THE MARKET PLACE PAGE
• 1 FP ad on Your Marketplace Listing Page
• Company Name and Logo
• Company Contact Info
• Company Description up to 900 words
• Social Media Links
• Up to 15 Sub-Category Listings
• One Company Video
• Photo Gallery (up to 9 images)
• Catalog/Brochure Free Download link
• Choice of Square or Banner Ad
PRO Half Page (HP) PACKAGE INCLUDES:
IN THE DIGITAL MAGAZINE
• 1 HP interactive digital ad in 9 issues of REN Magazine that utilizes links (general or page specific links), videos (installation, testimonial, or product specific) or even company profile.
• Up to 2 Editorial Features for the full year of package. Each editorial will be also promoted on social media.
PLUS IN THE MARKET PLACE PAGE
• 1 HP ad on Your Marketplace Listing Page
• Company Name and Logo
• Company Contact Info
• Company Description up to 900 words
• Social Media Links
• Up to 8 Sub-Category Listings
• One Company Video
• Photo Gallery (up to 6 images)
• Catalog/Brochure Free Download link
• Choice of Square or Banner Ad
RacingEquipmentNews.com will effectively extend your reach and visibility throughout the racing marketplace. Your online marketing can reach racers, car chiefs, owners, retailers, car enthusiast, clubs, tracks, members, and subscribers. With the online Home, Marketplace, Racing Equipment, Magazine, and Racing News you will have an excellent opportunity to reach your specialized market. Our own Mobile Magazine is hosted and archived on the website, which also drives our social media outreach.
SPECIFICATION & PRICING
WEBSITE AD SIZE
LEADER BOARD:
Size: 728 pixels wide x 90 pixes tall
LARGE DISPLAY:
Size: 700 pixels wide x 400 pixes tall
SQUARE DISPLAY:
Size: 300 pixels wide x 250 pixels tall
BANNERS:
Size: 728 pixels wide x 90 pixels tall
VIDEO DISPLAY:
MARKETPLACE LISTING:
$500 $500 $400 $400 $500 NA
$450 $450 $360 $360 $450 $200
* All prices are per month.
* {Static Ads} 72-200 dpi file in a gif, png, jpeg, psd, or tif, in the correct size of the ad requested.
* {Animated Ads} 72-200 dpi file in a gif in the correct size of the ad requested
* Include all links or email addresses needed for the advertisement.
Racing Equipment News understands the power of social media. We use it to help reach a segment of the racing community. Be sure to like and follow us. Please consult your sales representative for package details.
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