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Golden Book Of World Records Certified 49th Edition Of IHGF Delhi Fair - First Handicrafts Products Virtual Trade Fair
from Aug 2020
Golden Book Of World Records Cerfied 49th Edion Of IHGF Delhi Fair - First Handicras Products Virtual Trade Fair
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The 49th edion of IHGF-Delhi fair, first on virtual plaorm, concluded. It was the first of its kind efforts aempted by any Export Promoon Council to overcome the situaon arisen due to outbreak of covid pandemic when organising physical acvity was not possible said Shri Neeraj Khanna, President of the fair.
The Golden Book of World Records cerfied the 49th edion of IHGF-Delhi fair as first Handicra Products virtual Trade fair organised by EPCH from 13 – 19 July, 2020 spread over in 25 virtual halls and parcipated by more than 1300 manufacturers and exporters from the Country informed Shri Ravi K. Passi, Chairman. Approximately 4150 overseas buyers from 108 countries, buying agents and domesc volume retail buyers visited the show on virtual plaorm to source home, lifestyle, fashion, furniture and texles products informed Shri Rakesh Kumar, Director General – EPCH. Shri Kumar further elaborated said that the buyers visited from regions likes Europe [ 1050], North America [ 750], Oceania [ 525], ASIA [ 350], South America [ 255 ], Middle East [250], Africa [ 202]. It is expected that serious business enquiries worth Rs. 320 crores have been generated during the seven days event.
Buyers from companies/ departmental stores visited the show included Cost Plus World Market, Anthropologie, Ralph Lauren, WKNDWYFR, Urban Ouiers, Mudpie, Cracker Barrel, TJX, Wisteria, Bed Bath and Beyond from USA, , Tchibo, Marc O Polo, Impression from Germany, Pick n Pay from South Africa, Fox Home from Israel, Riviera Maison, Edelman BV from Netherlands, Carrefour from France, Bunnings Warehouse from Australia, Tesco, Ross, Next from UK, Migros from Switzerland and Kif Kif Imports, Canada.
Not only overseas buyers, department stores of renowned countries, major Indian Retail/online brands such as Bombay Store Ltd, Synergy Lifestyles, Fab India Overseas Pvt Ltd, Goodearth Design Studio Pvt. Ltd., Reliance Retail, Walmart, Asian Paints Ltd, Raymond Limited, Amazon, Myntra, Archies, Pepperfry, Alibaba.com, Shoperstop, Ferns & Patels, Shruberry Lifestuyles, The Purple Turtels, Westside, Sleepwell, Praxis Home Retail Ltd (Hometown), Trent Limited (West Side),Urban Ladder, Aditya Birla Fashion & Retail Limited and many more also visited and shown their presence felt on virtual plaorm.
It was a win win situaon for the handicras exporng community who have parcipated in the IHGF-Delhi fair on virtual plaorm as exporters were feeling helpless because of prolonged lockdowns and migraon of arsans to their home towns starng from March, 2020 onwards. It became difficult for them to meet out even the fixed cost being incurred by them. Virtual plaorm created by EPCH have provided a fruiul opportunity to handicras exporters to bring back their business on recovery path by doing business from the safe environment of their homes or factories said Shri Rakesh Kumar, DG - EPCH.
The highlights of the fair remained Fashion shows, cra demonstraon, webinars and panel discussions apart from special promoon on products from North Eastern Region and Jammu & Kashmir. Ajai Shankar Memorial awards were also felicitated to the parcipants of various product categories like Decorave and Gis; Houseware & Table; Glass artware; Furniture; Home Furnishing & Made up; Carpet, Rugs & Floorings; Lamp & Lighng accessories and Fashion Jewellery & Accessories, bathroom accessories; bags and accessories; candles; incense scks; and gi wraps & ribbons alongwith awards to women entrepreneurs.
The associates organisaons who have made a significant contribuon in making the 49th edion of IHGF-Delhi fair on virtual plaorm successful event were also given awards and these included Mr. Vishal Dhingra, Chairman – Buying Agents Associaon, Mr. Kaustav Sengupta, Associate Professor, Naonal Instute of Fashion Technology, Chennai, RD&TDC O/o Development Commissioner [Handicras]- North Eastern Region and Handicras & Handloom Department, Union Territory of Jammu & Kashmir further informed Shri R.K. Verma, Execuve Director – EPCH.
The reason behind visit of large number of buyers at 49th edion of IHGF Delhi fair virtual from various countries is that EPCH has undertaken extensive promoon and publicity campaign through emailers, online banners, social media, tele calling and by also involving Indian missions and embassies abroad to promote the show, further said Shri R.K. VERMA, Execuve Director – EPCH. The Handicras exports during the year 2019- 20 was Rs. 25,027.08 crores informed by Shri Kumar, DG – EPCH.
Messe Frankfurt India Announces Entry Into Virtual Space Through Its First Digital Business Plaorm For ‘ISH India Powered By IPA’
Messe Frankfurt India together with the Indian Plumbing Associaon have mutually agreed to postpone the 2020 edion of ISH India powered by IPA and will be introducing ISH India Virtual powered by IPA - a new digital sourcing model for the industry. The digital business plaorm marks Messe Frankfurt India’s entry into the virtual space and will be a stepping stone for future planned hybrid events for the company in India
In consultaon with members of IPA and supporng associaons, the 2020 edion of ISH India powered by IPA has been postponed and set to be hosted from 6 – 8 May 2021 in Mumbai. In order to support ‘sourcing opportunies’ for the sector, Messe Frankfurt Trade Fairs India has announced the launch of ISH India Virtual powered by IPA that will connue to keep the industry connected for business networking.
The new digital sourcing plaorm for the building technology sector will be held on 17 – 18th September 2020, and primarily focus on technologies for plumbing, sanitaon, bathroom and water management soluons which are the key exhibit segments of ISH India powered by IPA. Unlike other virtual trade show plaorms in the market, ISH India’s Virtual edion provides an intelligent networking plaorm that efficiently matches parcipants, delivers qualified meengs and increases ROI, all powered by Arficial Intelligence. With the plaorm being highly product and exhibitor centric, it truly resonates the group’s tradeshow principal of ‘connecng buyers and sellers.’
The tradional ‘Exhibion Booths’ will be swapped with customised ‘Exhibitor Dashboards’ with advanced connecng features that enable buyers and aendees to fully network and source online through the plaorm. Internaonal and domesc manufacturers exhibing at this virtual plaorm will be able to interact real-me via video calls, target specific group of buyers and with access to live aendee analycs will be able to measure and track their ROI. A host of other value addions such as live session, product demos etc.
Will definitely enhance the b2b sourcing experience for the industry and exhibitors of ISH India powered by IPA. A first for the Indian subsidiary of the global trade fair organisers Messe Frankfurt GmbH, this will be a stepping stone for its future planned hybrid events and exhibions in India. Mr Raj Manek shared: “Messe Frankfurt India has been acvely looking at entering the digital space and over the past few months, we have been exploring a combinaon of live virtual events, webinars and building tools that can create a fine balance between virtual connecons and face-to-face interacons.
We are now working on building a digital sourcing model for the Building Technology sector that we are very excited about and will parcularly target the exhibit segments of “ISH India powered by IPA”. This digital plaorm’s matchmaking capabilies will be enrely AI driven and can significantly increase the online exposure of our exhibitors, giving them an extended virtual markeng tool. We are also working on integrang rich content formats such as webinars, live demos that will enhance both sourcing and business networking experience for the industry.”
As a group that has been into the trade fair business since the last 780 years, Messe Frankfurt strongly believes that business relaons and personal encounters at exhibions will be irreplaceable but offering a hybrid plaorm will become a standard feature at our physical events, so that we connue to offer our customers enhanced value proposions to expand reach and transform virtual connecons into face-toface interacons.
