20-22 October 2017
19-21 May 2017
Olympia London
NEC Birmingham
Show Guide
Show Offers & Competitions
Huge savings to be made check out the special show offers on pages 26-28
Full Exhibitor List & Floorplan Pages 2-3 & 5
The Baby Show Stage with
Advice from sleep expert Chireal Shallow, weaning expert Annabel Karmel MBE and Milli Hill, founder of the Positive Birth Movement
thebabyshow.co.uk 1
Floor Plan
Floorplan sponsored by
20-22 October 2017
19-21 May 2017
Olympia London
NEC Birmingham
A27
A28
A29
Changing Area
A40
C27
C14 C2
A42
C31
C33
A51 A50
B10
C3
NCT Classes (London Room)
B50
C1
D4
A52
D3 D5
D10
D30
D20
D31
D40
D1
D41
Centra
D45
Buggy Testing Track
Main Entrance
G31
E1
E2
E20
E10
E3
G32
E30
E40
E50
E4
Press Office F1
F2 F6
Crèche
G1
F10 F5
F4
F11
G3
G11 G16
G4
F18 F12
F20
F21 F27
F14 G20
G12
G21
F30
F22
F50
F28 G22 G25
G30 G29
TM
H2 H3
H6 H8
H10 H11 H13 H14
H22 H23
H12 H15 H16
2 thebabyshow.co.uk
H20 H27 H19
H24 H28
H30 H38 H40 One-To-One with the Experts
H34
H36 H48 H49
H50 H51
H52 H53
• First Aid is located in the organiser’s office
• Free food courtesy of Babease at the Tommee Tippee Feeding Area on F120
• My First Thomas & Friends™ Railway Pals™Crèche, bookable daily on F1
•
• Make sure you head over to the One-to-One With The Experts on stand H40 and get all your questions answered
Too many bags? Take advantage of Emma’s Diary Shop & Drop and Collect by-Car services at B120
• Don’t forget to visit The Baby Show Stage with MadeForMums on D130
•
Don’t miss out on free first aid sessions at the British Red Cross First Aid Learning Academy on H80
•
Collect your free photo at the Bumpkins Stand E1, H23 or A80 and be in with a chance of winning £100
• Tommee Tippee collection point is at the Box Office
First Aid Office upstairs
Ladies & Mens upstairs
B160 A100 A65
A55
A61
A57
Seating Area
A63 A62
A66
A80
A73 A75
A86 A85 A88
C90
B71
B70
B60
A84 A83
A81
B90
B80
D82
D80
F65 D64
D72
D67
E80
E86
E82
E72
B120
Collect-by-Car and Shop & Drop
C97
C90
C91
C95
C92
C94
C89
D87
D88
D93
D97
D92
D94
D98
D99
D101
E70
E62
E55
E60
B100
E155
D100 D102
D69
D66
E54
D71
D73
al Cafe
D62
B99
B94
Seating Area
B79 B72
D60
B93
B91 B92
E87
E90
F120 F122
D104
E92
G110
E94
The Baby Show Stage With
G120
E73 E85
E63
E53
E81
G61
G60
F79
E100
E102
E101
E103
F80
F90
F92
Drive & Go with
F91
F93
G62
F100
F120
Feeding Area with food courtesy of F101
K72 L60 H55
H60 H71
H57
H59
H80 H61 H72
H62 H74
H64
G73
British Red Cross First Aid Learning Academy
H70
Stand F50 3 thebabyshow.co.uk
Mini Portable Soother Steriliser Cleans and sterilises dummies on the go Easy to use, the Mini sterilises in just 15 minutes‌ perfect for when you’re out and about!
Prepare the solution
Insert the soother into sponge
Screw the top on
Wait 15 minutes
Stays sterile for 24 hours
germ magnet
germ free Find Milton at Stand
F20
www.milton-tm.com Use biocides safely and always read the instructions carefully on the label. Soother not included.
4 thebabyshow.co.uk
Exhibitor A to Z 9 Months Plus
A
D93
ABUS Active Iron Aimee Durrance Photography Always Me ANGEL 21 Anna and Louis Annabel Karmel Art By LAW Studio
B80 H70 F28 D98 G25 A75 D66 F11
B
BabaBing! H36 Babease D62 Babies R Us D80 BabyMoov A50 Baby On Trend H11 Babyopathy E73 Baby Planet A28, A29, A40, A42 B10 Babystyle B79 Bambizi H59 Beaming Baby D3 Bébécar D41 Belle & Boo H16 Belly Bandit C2 Bertha & Co D97 Bobux D104 Bites Babywear B93 Britax D30 Brush-Baby E85 British Red Cross G62 BSensible D73 Bubba Bibs H51 Buggi Lights H53 Buggy Fit H71 Bullabaloo E82 Bumbo E2 Bumpkins A80, E1, H23 BundleBean C90 Bundles of Joy Photography H3 By Dasha London E92
C
Campbell Books C3 Casada Health & Beauty H10 CellPlan H55 Cells4Life B72 Chamomile Baby F91 Charlotte Mathieu London H14 Cheeky Chompers E62 Chicco D20 Conkers Handknit H6 CostCo A84 Cuddledry H30 Cuddles Collection E80 Cuddle Mates H62
D
Donat Mg Dorothy & Theodore Dr Brown's
B92 H27 D69
Elodie Details Enchanted Interiors ezpz
G20 E102 F18
E F
Fill n Squeeze Fred & Noah Frost and Go For Aisha Funimals Funky Giraffe Bibs Future Health Biobank
F6 D100 H57 F90 H15 F10 G16
G
Gousto D94 Green People Organic Babies F27 Guide Dogs H19
O
Onco
C92
P
F92 E2 D67 D82 F28 D99 A61 E72 B79
Pacapod E81 Peekaboo F5 Peg Perego E10 Peppermint E30, E40, F30, G30, H49 Philips Avent D10 Photography For Little People C94 PHP Gifts and Baby H60 Poddle Pod A55 Precious Cells E90 Pregnacare F22 Private Midwives D71 Project Baby Box A81
H24 F50
R
Jelly Kids Boutique H50 Johnson’s® B70 Joie B50 Ju-Ju-Be E53 Jungle Jam A88
S
H
Haakaa Halo Happy Mama Hamilton Turnberry Hannah Palamara Photography Harry & Rose Hello Fresh Hot Milk Lingerie Hybrid Strollers
I
i-Angel For Dinky Dragon iCandy
J
K
KeriKit E63 Kiddiewinkles E101 Knuma D1
L
LIDL Lilith Loves Henry Lily Pad Bottle Bib Little Mara's Boutique Little Saints Little Timbers Lonzi and Bean Love Keep Create Luxury Family Hotels
C1 A85 H2 H12 G22 H22 A73 A62 F101
M
MadeForMums D5, F100 Magnet Mouse A83 MAM D45 Mama Mio D60 Mama Designs / Mamascarf D92 Medela Uk D72 Melobaby H64 MerryGoRound UK A86 Milton F20 Moor Baby H52 Morrck E55 mothercare A100, B99, B100 Mumba Designs G11 Mummys Bubble D101 Munchy Mits C91 Mustela A57 My Buggy Buddy F14 My First Savsé G1 My Little Bubba H13 My Little Koala C95 My First Thomas & Friends™ Railway Pals™ F1
N
Natasha Wiening Photography H20 NCT G12 Newbie by Kappahl G21 Nibbling Teething Jewellery and Accessories G29 Nokia Health E87 Nomi E2 Nûby™ E86
Rainbow Designs Relief Band Rock Star Baby Roma Prams Rue Des Petits
D102 H8 B71 D31 D87
Scandiplay E100 Scavi & Ray A66 Shanael E4 Shnuggle C89 Silk Skin H48 Skip Hop E54 SMA® Nutrition and Cerelac F79 Smart Cells Baby D40 Snufflebabe E94 Snugglebundl H38 Stokke E20, F21 Summer Infant E3 SweetDreamers C97 Swimkidz E103
T
The Baby Website The Body Bump The Bshirt The Daddy Bag The Gro Company The Happy Birth Club The Pud Store Theraline Tommee Tippee Tootsie Toes The Washable Nappy Company Truly Baby Tutti Bambini
B94 H34 F12 D64 E70 H28 G4 E90 B60 F93 B91 A52 G60
U
UK Professional Birth Photography F28 Unity Beauty Essentials D4 UPPAbaby E2 Urban Vibe Studios H72
V
Venicci VTech
A65 E60
W
WaterWipes Wealth Network Solutions
Y
Your Baby Can Learn
Z
Zellie Bags Zippy
F2 A63 F4 D88 G61
thebabyshow.co.uk 5
Advertorial
6 thebabyshow.co.uk
Welcome
Hello! On behalf of The Baby Show team and our Headline Sponsor MadeForMums, welcome to The Baby Show, London Olympia.
T
he Baby Show with MadeForMums is the biggest shopping destination for new and expectant parents, giving you the widest choice of products under one roof. With over 200 exhibitors with 1000s of products the show is the best place to compare, try and buy everything you need and at the best price possible. As well as having the leading brands, we’ve brought together some of the best boutique brands to help you discover irresistible items you simply won’t find on the high street. No day at the show is complete without a visit to The Baby Show Stage with MadeForMums with a jam-packed
timetable of expert speakers, fashion shows and invaluable baby first aid skills by British Red Cross. What’s more, the following free facilities are available to make sure you have a hassle-free and enjoyable day out. Tommee Tippee Feeding Area with a quiet feeding section and free food from Babease The Lidl Changing Area with complimentary nappies and wipes
them when you’re ready to leave. We hope you enjoy your day at the show and good luck for the journey ahead! Best wishes,
Susanne Rauberger Show Manager & The Baby Show Team
Drive & Go with Peg Perego My First Thomas & Friends™ Railway Pals™ Crèche Also don’t forget to make use of Emma’s Diary free Shop & Drop and Collect-by-Car services. With all the fantastic offers available, your hands will quickly fill up and this is the perfect place to lighten the load. Simply drop off any purchases you make throughout the day and collect
CONTENTS 02 Floorplan & Exhibitors
17
The Baby Show Stage
07 Welcome
22
One to One With The Experts
09 Sponsors & Partners
26 Show Offers & Competitions
11 MadeForMums Essential Shopping Checklist 12 Show Highlights
Meet The Baby Show Team
31
Photo Competition 2017
34
Official Charity: NCT
Dan Nwaokolo
Kitty Watson
Sales Team
Portfolio Director
Marketing Assistant
020 7384 8125
Susanne Rauberger
Russell Rule
Marketing Team
Show Manager
Sales Manager
020 7384 8141
Wing Yan Lee
Matthew Evans
Operations Team
Marketing Manager
Senior Sales Executive
020 7834 7828
Emma Coffey
Kellie Reynolds
Marketing Communications Manager
Operations Manager
Shana Sivalingam
Karis Prescott
Published by Project Baby Ltd Guide designed by Project Baby Ltd Tel: 07957 294 061 Email: natasha@project-baby.co.uk Web: project-baby.co.uk The details contained in this show guide are based on information supplied by the respective companies and were considered correct at the time of going to press. Neither the event organisers nor the publisher accepts responsibility for any errors, omissions or claims made in this guide or at the exhibition.
The Baby Show is organised by:
Clarion Events, Fulham Green, Bedford House, 69-79 Fulham, High St, SW6 3JW
Operations Assistant
Marketing Executive
thebabyshow.co.uk 7
VISIT STAND D5 or F100
EXCLUSIVE
goody bags
Only available at The Baby Show
£5
worth over
£30
Products and value correct at time of going to press 8 thebabyshow.co.uk
Sponsors & Partners
Thank you to our Headline Sponsor
Thank you to our Sponsors & Partners for their support of the show
Official Charity:
Show Guide Partner:
thebabyshow.co.uk 9
PREGNANCY EMAILS
WEEK 7
In a nutshell This week, it’s all about super-tiredness and super noses Your baby is the length of... a Skittle What’s going on with your baby? It’s face time this week. Your baby’s beginning to develop a jaw, and dark spots are forming where the eyes will be.
What’s going on with your body? Sick of being tired? Yep, we’re talking pregxhaustion.
Your pregnancy superpower: #1 Supersmell: Your nose has become so sensitive, you can smell things you never smelt before.
Is it safe... To eat runny eggs?
Food of the week Pumpkin Seeds: They may be small, but pumpkin seeds are high in magnesium (good for a healthy immune system) and zinc (said to help prevent some birth defects).
FRESH, FUNNY AND FRANK
Follow us:
Sign up to receive the MadeForMums pregnancy emails! Come and join us at madeformums.com
10 thebabyshow.co.uk
ESSENTIAL SHOPPING CHECKLIST WHAT TO BUY BEFORE YOUR BABY ARRIVES NAPPY CHANGING
CLOTHING 5-7 sleepsuits 5-7 short-sleeve bodysuits/vests 5-7 long-sleeve bodysuits/vests 5-7 newborn bibs 3 pairs socks 3 pairs pram shoes/newborn boots 2-3 pairs scratch mitts 2-3 hats 1 jacket with hood or pramsuit
NURSERY co-sleeper/crib/moses basket or cot or cotbed mattress crib or cot or cotbed 2-4 fitted sheets for mattress 2-4 top sheets and 2-3 blankets OR 2-3 baby sleeping bags 1 baby monitor
GETTING AROUND 1 group 0, Group 0+ or Group 0+/1 car seat 1 buggy suitable from birth
AND BATHING
nappies, newborn size, either disposable or reusable nappy cream cotton wool nappy bags/sacks
BREASTFEEDING 3 nursing bras breast pads nipple cream muslin squares/wraps, for discrete public feeding and burping
BOTTLEFEEDING 6 feeding bottles 6 teats steriliser infant formula (if you’re not expressing) muslin squares/wraps, for burping
Visit madeformums.com/checklist for ‘what to buy’ shopping lists – from essentials to nice-to-haves, plus what to buy for twins.
Come and try out the
Stand D5 and F100
thebabyshow.co.uk 11
Show Highlights
The Lidl Changing Area When nature calls for the little ones, head over to the Lidl Changing Area on Stand A27. Thanks to Lidl's complimentary award-winning toujours nappies and wipes, along with Stokke changing tables, changing your baby couldn't be easier.
Free Shop & Drop and Collect-By-Car Services We know how exciting it can be getting prepared for little one’s arrival. The Baby Show will give you lots of ideas and great bargains too. But do you really want to be traipsing your shopping from stand to stand? Let Emma’s Diary take the strain and look after your bargains whilst you enjoy the rest of your day. Visit Stand B120 to drop off your shopping for FREE or use the Collect by Car service. Love Emma x
Joie Central Café Joie will show their fantastic range of award winning baby gear products at this year’s show. The range includes the recently launched i-Level™ 0+ lie flat infant carrier, extended rear facing car seats such as every stage fx™ 0+/1/2/3, the new pact™ & pact lite™ stroller, and much more. You will also have the opportunity to try out their range of highchairs, including the brand new multiply™, when you take a break at the Joie Central Café.
VTech Smart Play Zone
Come to the VTech Smart Play Zone at Stand E60 and be inspired by VTech’s range of fun and exciting electronic learning toys. Little ones will love to play with VTech Baby Toys in this educational and interactive play area. You will be able to get advice from VTech’s team who will be on hand to help you understand which toys will be beneficial for your children and which will suit your child’s particular interests. 12 thebabyshow.co.uk
Show Highlights
Tommee Tippee Feeding Area The Tommee Tippee Feeding Area on Stand F120 provides a simple solution to feeding your baby at The Baby Show. You’ll find a quiet breastfeeding and bottle feeding area with comfy seating, plus kitchen space with microwaves, bottle warmers, bibs, spoons and complimentary baby food provided by Babease. Make sure you visit Tommee Tippee on Stand B60 where you’ll find their latest products and demonstrations!
iCandy Fashion Show The stage is set and your invitation is waiting. Come and join iCandy for a front row glimpse into their exciting dance through design, style and imagination. Showing their full range of award winning pushchairs and a few exclusive previews on The Baby Show Stage with MadeForMums at 12.45pm daily.
Belle & Boo Reading Zone
My First Thomas & Friends™ Railway Pals™ Crèche
A wonderful interactive story time reading zone, brought to you by Belle & Boo. Join Mandy Sutcliffe, creator of Belle & Boo on Stand F21 at 10:30, 12:00, 1:30 or 3:00 for a delightful programme that will keep you and your little ones captivated. Make sure you visit Belle and Boo on Stand F20 where you’ll discover a collection of gifts that will transform a simple playroom or nursery into a childhood wonderland.
Fisher-Price® My First Thomas & Friends™ introduces the cute new Railway Pals™ toy range, suitable for 12 months+. Little engineers can play with the new playsets and engines in the FREE Crèche, as they join Thomas & Friends™ on an exciting educational adventure. thebabyshow.co.uk 13
Show Highlights
British Red Cross First Aid Academy
First aid information provided by
The British Red Cross will be at The Baby Show again offering invaluable first aid advice and tips for all new and expectant parents. Sign up for a free, 30 minute baby first aid taster session, and learn how to help a baby who is choking, has a burn, is having a febrile seizure or has swallowed something harmful. Places are limited so be sure to visit Stand H80 to book your free place at the First Aid Academy, and learn simple skills to give you the confidence that you could help in a first aid emergency.
FRIDAY
SATURDAY
SUNDAY
10.30am – 11am (main stage)
10.30am – 11am (main stage)
10.30am – 11am (main stage)
11am – 11.30am
11am – 11.30am
11am – 11.30am
12 noon – 12.30pm
12 noon – 12.30pm
12 noon – 12.30pm
1pm – 1.30pm
1pm – 1.30pm
1pm – 1.30pm
2pm – 2.30pm
2pm – 2.30pm
2pm – 2.30pm
3pm – 3.30pm
3pm – 3.30pm
3pm – 3.30pm
4pm – 4.30pm
4pm – 4.30pm
4pm – 4.30pm
Useful Show Information Lost Children Announcing Drive & Go with Peg Perego, a picket fenced enclosed area, where children can experience the adventure of Peg Perego’s world leading battery ride-on toys. Children can let their imaginations run wild, playing farmer aboard a lifelike personal tractor or digger.
14 thebabyshow.co.uk
will be taken to My First Thomas & Friends™ Railway Pals™ Crèche. If you have lost a child please alert security staff.
Toilets are located around the perimeter of the hall
With all children welcome, we promise lots of fun down at the Peg Perego farm!
Cash Points
Stand F80
is available for free all around the venue
are located in the foyer
WiFi
Advertorial
quantum multi mode stroller
Available from BabiesRUs uk.diono.com xl seat capacity
adaptors included
xl basket
everything you imagine and more thebabyshow.co.uk 15
Advertorial Feature
It's getting hot in here
I
n the early days, it can be frustrating to understand exactly what your baby wants. While this is a learning process as you develop your own unique ways to communicate, having the right products to hand is invaluable during your baby’s first years. One of the biggest concerns to new parents is being able to accurately monitor your baby’s health. While we understand and encourage adopting your own individual parenting style, here are a few tips to get you started.
Read your baby's temperature A good quality thermometer will be one of the most important products you buy in monitoring your baby’s health. An irregular temperature can detect a number of illnesses in babies, but knowing your baby’s temperature is just right is often enough for your own peace of mind – because you’re important too.
Teething A classic symptom of teething is a slightly raised temperature. You may find yourself with a baby thermometer glued to your hand, but it shouldn’t reach 100°F/38°C.
Fever A temperature of 100°F/38°C or above indicates a fever. Although a slight rise in temperature is normal as a sign of teething, a fever is usually a symptom of another condition. In this instance, it’s best to visit your doctor to get to the root of the high temperature.
PRODUCT RECOMMENDATIONS Tommee Tippee Digital No Touch Thermometer Tommee Tippee’s Digital No Touch Thermometer is quick, accurate and easy to use. Featuring a fast, twosecond reading, a fever indicator and a memory function, the contactless device is perfect for calmly and comfortably measuring the temperature of a sleeping child.
Tommee Tippee Digital Ear Thermometer
The Digital Ear Thermometer provides an accurate reading in 2 seconds. Simply place the tiny tip in baby’s ear, press the scan button and the temperature reading will appear on the large LCD display.
Tommee Tippee Digital 2-in-1 Thermometer The Digital 2-in-1 Thermometer provides fast eight-second readings for babies’ comfort, allows temperature to be read from either the mouth or underarm and features both fever indication and a memory function.
Coughing Coughing is particularly common during teething, due to all that excess dribble and mucus running down your poor baby’s throat. If the cough is persistent and accompanied by a high temperature, however, you should get in touch with your doctor. 16 thebabyshow.co.uk
Visit the Tommee Tippee stand (B60) for product demonstrations and great offers.
The Baby Show Stage with
Our stage hosts fashion shows, expert talks and demonstrations throughout the day. No need to book, just grab a seat!
FRIDAY 10.30am Baby First Aid British Red Cross
Annabel Karmel MBE Annabel is the UK's No.1 children’s cookery author, best-selling international author, and the mother of all feeding experts with 41 books…and counting. She is leading expert on devising delicious, nutritious meals for babies, children and families.
11.00am MadeForMums Best Buys Hazelann Williams
11.30am Maternity & Baby Fashion Show 12.00pm Breastfeeding; How It Works And What To Do If It Goes Wrong Clare Byam-Cook
Beverley Turner Beverley Turner hosts her own talk show on LBC Radio. A writer and a self-confessed 'birth junkie', she established The Happy Birth Club ante-natal course in Chiswick in 2014 and is co-author of The Happy Birth Book. She is married to Olympian James Cracknell and is a mum of three.
12.45pm Fashion Show 1.15pm Essential Guide To Feeding Your Baby Annabel Karmel
2.00pm Sleeping Soundly How To Get The Best From Your Baby's Sleep The Sleep Nanny Lucy Shrimpton
Clare Byam-Cook Qualified nurse and former midwife Clare Byam-Cook is the UK’s leading celebrity breastfeeding expert with clients including Izzy & Harry Judd, Kate Winslet and Geri (Halliwell) Horner. Her books include What To Expect When You're Breast-feeding... And What If You Can't?
2.30pm How To Have A Happy Birth Beverley Turner 3.00pm Maternity & Baby Fashion Show
3.30pm Your Baby Can Learn Dr Robert Titzer N.B. Timetable correct at time of print.
The Sleep Nanny Lucy Shrimpton AKA The Sleep Nanny® is a world renowned child sleep expert who has helped to put an end to sleepless nights for parents and children all around the world. She is author of The Sleep Nanny System™.
thebabyshow.co.uk 17
The Baby Show Stage with
SATURDAY 10.30am Baby First Aid British Red Cross
11.00am MadeForMums Best Buys
Fearne Cotton Fearne Cotton is one of the UK’s most in-demand TV and radio presenters, mum to Rex and Honey and author of Yoga Babies. Fearne will be sharing her experiences of motherhood as well as chatting about her new children’s book.
Hazelann Williams
11.30am Maternity & Baby Fashion Show 12.00pm Q&A with Fearne Cotton
12.45pm
Vanessa Christie Vanessa Christie (MSc, MN, IBCLC, RHV, RNC, CIMI) is an experienced Lactation Consultant, Health Visitor, Children's Nurse and Infant Massage Instructor.
Fashion Show
1.15pm Essential Guide To Feeding Your Baby Annabel Karmel
2.00pm How To Have A Happy Birth Beverley Turner
Andrea Grace Andrea is one of the UK’s leading baby and child sleep specialists, health visitor, author of Andrea Grace’s Gentle Sleep Solutions and mum of four.
2.30pm Essential Tips for Thriving As A Breastfeeding Mum Vanessa Christie
3.00pm Baby Sleep - How To Survive The Early Weeks Andrea Grace 3.30pm Maternity & Baby Fashion
Dr. Robert Titzer Dr Robert Titzer is a world renowned infant researcher who has developed a fascinating method of teaching babies written language at the same time they are naturally learning to say and understand words.
Show
4.00pm Your Baby Can Learn Dr Robert Titzer
Hazelann Williams N.B Timetable correct at time of print.
18 thebabyshow.co.uk
Reviews editor at MadeForMums.com, the UK’s biggest and best parenting reviews site, Hazelann takes us through the top products you can find at the show.
The Baby Show Stage with
SUNDAY Milli Hill Milli is the founder of Positive Birth Movement (PBM), author of The Positive Birth Book, and writes for various publications about birth, breastfeeding and motherhood including being a columnist for Telegraph Women.
10.30am Baby First Aid British Red Cross 11.00am MadeForMums Best Buys Hazelann Williams
11.30am Maternity & Baby Fashion Show Mother Pukka & Papa Pukka Social media sensations Anna Whitehouse and Matt Farquharson have a hit podcast and new book Parenting the sh*t out of life.
12.00pm The Gentle Sleep Solutions Chireal Shallow
12.45pm
Fashion Show
1.15pm Parent Power The Pukkas Chireal Shallow Psychologist and psychotherapist, Chireal Shallow is the founder of Baby Sleep Clinic, author of The Gentle Sleep Solution.
vs The Saccone Jolys
2.00pm Essential Guide To Feeding Your Baby Annabel Karmel
2.30pm How To Approach Birth With Positivity And Confidence Milli Hill The Saccone Jolys The SACCONEJOLYs YouTube channel started eight years ago, following the life of Jonathan and Anna and their now three children and six dogs. They are the largest family channel in Europe.
3.00pm Essential Tips for Thriving As A Breastfeeding Mum Vanessa Christie 3.30pm Maternity & Baby Fashion Show
Tracey Taylor An experienced British Red Cross trainer, Tracey will take you through some life-saving first aid skills including what to do if your baby is choking, burned or having a febrile seizure.
N.B Timetable correct at time of print.
thebabyshow.co.uk 19
3-5 March
ExCeL London
Everything You Need For Bump, Baby & You
Book Now
Leading Brands
Unbeatable Savings
Expert Advice
Book Early Bird Tickets thebabyshow.co.uk/excel Offical Charity
*Early Bird tickets end midnight 7th January 2018. To book by phone call 0871 231 0844. Calls cost 13p per minute plus your phone company’s access charge. £2.20 transaction fee applies per booking.
20 thebabyshow.co.uk
Advertorial Feature
Beautifully British The much-anticipated 2017 iCandy collection is set to be exclusively featured on Stand F50. Utilising 84 years of cutting-edge British design and innovation, iCandy brings a collection of beautifully formed, luxury pushchairs and accessories.
M
aking its first UK public appearance is the new iCandy Raspberry the undisputed lightweight pushchair from the range has been meticulously refined, now offering a carrycot & elevators. The tagline for the new Raspberry is ‘Own The City’, its mandate is to transform city living for parents around the world. Also making its Baby Show debut is the iCandy Dusk, from the British Brand’s exclusive & limited Peach Designer Collection.
PEACH DUSK
The Designer Collection takes this obsession with pushchair excellence to brave new heights, with every facet of the pushchair thoughtfully considered and lovingly assembled. The pushchair of choice for Hollywood superstar Bradley Cooper, this limited edition version of the iconic Peach pushchair is reserved for those parents wanting a truly distinctive experience and fashion-forward look.
Alongside the Dusk DC, is the ultra-functional iCandy Orange. Formulated using recognisable iCandy DNA it’s bold in style and unrivalled in ambition. The Orange offers unparalleled functionality, which is infused with flawless style and rich textures. The pushchair features high attention to detail, along with eye catching iCandy branding, and minimal rivets on display, creating a sleek and desirable design. In addition to this unrivalled functionality, iCandy have added an integrated ride on board to the pushchair's frame – a feature sure to surprise and delight parents with babies who have an older sibling. The integrated ride on board holds an impressive 20KG and provides total ease of use. Alongside is the latest model from the ever popular iCandy Strawberry collection. Offering more than just an aesthetic update, the latest version takes on board customer feedback and still provides the same groundbreaking innovations such as its unique memory fold, and Step & Fold (TM) technology.
RASPBERRY
Now in its fourth generation, the iCandy Peach represents the best of British design and quality engineering. With a class leading 25kg weight limit, one-touch buckle, unique colourways and a contemporary Space Grey chassis finish, the Peach remains a cut above the rest. Moreover, the luxurious iCandy MiChair will also be in attendance, a creation inspired by designer furniture and grows with your child. The highchair evolves to become a child's very own sentimental, contemporary piece of furniture with every element that it was once a highchair removed, giving the child the special feeling of growing up and ownership.
Don’t miss the now legendary iCandy Fashion Show from 12.45pm on the main stage on each day of the show.
The iconic Peach remains iCandy's flagship model and the choice for various A-list celebrities such as the Beckhams and Sir Richard Branson. thebabyshow.co.uk 21
One-To-One With The Experts
One-To-One With The Experts Get a free personal consultation offering support, information and advice at the One-to-One with the Experts area. Experts will be on hand throughout the show to answer your pregnancy and parenting questions and put your mind at ease. Topics covered include birth, breastfeeding, bottle feeding, sleep, routines, maternal health, weaning,
teething, colic, skincare and development. You can book a 15 minute appointment on the day of your visit at the booking in desk on Stand H40. Appointments are on a first-come, first-serve basis so head there early to avoid disappointment.
Timetable FRIDAY 11.00am - 1.00pm Lucy Shrimpton, The Sleep Nanny
11.00am - 1.00pm & 2.00pm - 4.00pm Bethany Green
Lucy Shrimpton Lucy Shrimpton AKA The Sleep Nanny® is a world renowned child sleep expert who has helped to put an end to sleepless nights for parents and children all around the world. She is author of The Sleep Nanny System™.
3.00pm - 4.00pm Vicki Scott
SATURDAY 11.00am - 1.00pm & 2.00pm - 4.00pm Sherry Bevan
12.00pm- 2.00pm Andrea Grace
Vicki Scott Vicki is a qualified midwife, nursery and maternity nurse, nanny and breastfeeding consultant. She is also Philips AVENT’s Feeding & Wellbeing Advisor.
1.00pm - 2.00pm Vanessa Christie
3.00pm - 4.00pm Vicki Scott
SUNDAY 11.00am - 1.00pm & 2.00pm - 4.00pm Jo King
Vanessa Christie Vanessa Christie (MSc, MN, IBCLC, RHV, RNC, CIMI) is an experienced Lactation Consultant, Health Visitor, Children's Nurse and Infant Massage Instructor.
1.00pm - 2.00pm Vanessa Christie
2.00pm - 4.00pm Chireal Shallow
3.00pm - 4.00pm Vicki Scott N.B Timetable correct at time of print.
22 thebabyshow.co.uk
Andrea Grace Andrea is one of the UK’s leading baby and child sleep specialists, a health visitor and author of Andrea Grace’s Gentle Sleep Solutions.
One-to-One with the Experts
Book Signings on Speakers Corner Chireal Shallow Psychologist and psychotherapist Chireal Shallow is the founder of Baby Sleep Clinic and author of The Gentle Sleep Solution.
FRIDAY 2.30pm The Sleep Nanny The Sleep Nanny System™.
Sherry Bevan Sherry completed her training as a specialist NCT Breastfeeding Counsellor in June 2010. Since then she’s worked with literally thousands of new mums, their partners and babies.
Jo King Jo has been supporting new parents through their pregnancy, feeding and early parenting journeys since 2005, helping and supporting thousands of mums, dads, and partners – and of course their beautiful babies. As well as leading NCT Essentials and NCT Signature antenatal courses, Jo is also an NCT Breastfeeding Counsellor and specialist in moving on from milk to solid foods.
SATURDAY 12.45pm Fearne Cotton Yoga Babies
SUNDAY 2.00pm Mother Pukka & Papa Pukka
Parenting the sh*t out of life
2.30pm The Saccone Jolys And the Great Cap Nap
Bethany Green Mum of four, Bethany, has been a NCT Breastfeeding Counsellor since 2007. She trained as a breastfeeding specialist because of her own experience and problems feeding her first baby. Since training, she’s supported and encouraged over 4,000 mums and their babies.
3.00pm Milli Hill
The Positive Birth
Book
thebabyshow.co.uk 23
Advertorial Feature
feeling overwhelmed?
Born in 1961, mothercare has been a favourite of mums and dads for over 50 years.
W
e've been there through the changing times, from the introduction of disposable nappies – to the emergence of the modern day working mum. And of course the digital revolution has changed the way parents seek advice and share experiences forever. What hasn't changed is our attitude. We're proud to help, support and inspire mums and dads as you take on the most magical, and important job you can do. For expert help and advice, visit our stand, pop into any one of our stores nationwide or visit us online at mothercare.com to check out our new advice section. Here you'll find helpful tips on what you really need to pack in your hospital bag, a maternity bra buying guide, pregnancy week by week, and so much more! Plus, don't forget to sign up to 'my mothercare' for money 24 thebabyshow.co.uk
off vouchers, sale previews, invitations to local events and more tips, ideas and inspiration. We know that preparing for a baby can sometimes be a daunting experience with so much to think about and plan for. That's why we offer a free personal shopping service in all our stores. This is available to book in-store, online or on our stand today. You'll be able to spend quality time in one of our stores, with an expert advisor who can guide you through everything you'll need, and help you decide on the things that are right for you.
Head over to mothercare's stand A100 to check out the latest products, talk to a friendly member of the team or to book a free personal shop in your local store.
Shop The Ad
We would like to thank Bumpkins for The Baby Show photoshoot
Our photoshoot featured products from:
thebabyshow.co.uk 25
Special Offers & Competitions
Exclusive Show Offers, Competitions & Freebies! We know buying for your baby can be expensive, so we’ve put together a selection of some of the best offers and savings available at the show so you can make your baby budget stretch a little bit further, plus competitions and freebies to take advantage of! ACTIVE IRON Stand H70 Buy 2 packs of Active Iron and get a third box free! AIMEE DURRANCE Stand F28 Reserve your portrait session during the show for £100. (valued at £450) Reserve your birth story session during the show for £300 (valued at £650).
SKIP HOP
BABEASE Stand D62 Any 10 pouches for £10 + a tote bag.
BEAMING BABY Stand D3 Beaming Baby week nappy trial, 1 pack of nappies, 2 packs of wipes and a pack of nappy sacks £9.99.
BELLY BANDIT Stand C2 10% off all purchases.
BERTHA & CO Stand D97 20% off all Hello Mum items.
BITES BABYWEAR Stand B93 Bites £15 each or £40 for three pairs.
BSENSIBLE Stand D73
BUNDLEBEAN Stand C90 £5 off all BundleBean products.
BY DASHA LONDON Stand E92 20% off each product + Multi-Buy discounts - 1 onesie £15 (RRP £18) 2 onesie £20 (saving £16) 3 onesie £30 (saving £24) Shorts £18 (was £22).
CHAMOMILE BABY Stand F91 Save at least 20%.
CHEEKY CHOMPERS Stand E62 Two Neckerchews for £20, two Comfortchews for £30 and a Chew Pack for £25.
25% off all orders and purchases.
DOROTHY & THEODORE
BULLABALOO
At least 20% off and free delivery.
Stand E82 Large muslins in both cutesy and tropical collection - £13.50 (RRP £15.95 Tropical and £14.95 Cutesy) Medium muslins Cutesy and Tropical £7.00 (RRP £8.95). 26 thebabyshow.co.uk
Stand H27
ENCHANTED INTERIORS Stand E102 15% off all Premium Self Adhesive Fabric Nursery Wall Art Designs.
Special Offers & Competitions FUTURE HEALTH BIOBANK
MAMA MIO
Stand G16
Stand D60
Up to 15% off stem cell collection services.
The Tummy Rub Butter - save 25%, Push Pack save 35%, Pregnancy Saviours Kit - save 40%.
GREEN PEOPLE ORGANIC BABIES Stand F27
MERRYGOROUND UK
3 for 2 on all Organic Babies' award winning essentials.
Stand A86 MuslinZ set – 2 swaddles, 6 muslin squares and 3 bibs for £20 (RRP £29).
Stand F28
MORRCK
£100 off of any premium or elite birth photography packages worth £1400 and £1900.
Stand E55 Around 20% off online prices. MUMMYS BUBBLE Stand D101 Subscribe to their newsletter and be entered to win an Organic Pre-packed Maternity Bag worth £100!
HANNAH PALAMARA HONESTLY FEMININE PHOTOGRAPHY
HAPPY MAMA Stand D67 10% off everything.
HARRY AND ROSE Stand D99
MUSTELA
Free Baby Nappy Spray worth £4.90 with every purchase.
Stand A57
HOTMILK LINGERIE
NATASHA WIENING PHOTOGRAPHY
Stand E72 Buy any 2 nursing bras and get the 3rd free!
JUNGLE JAM Stand A88 Buy four Jungle Jam books and get one free.
KERIKIT Stand E63 20% off everything!
20% off all Mustela skincare products.
Stand H20 Chance to win a complimentary £150 studio voucher. Visit stand for more details.
NEWBIE BY KAPPAHL Stand G21 Get a free gift with your purchase from the Newbie range.
NUBY
Stand E101 25% off all orders.
Stand E86 Offers include up to 55% off Natural Touch range, 3 for £10 on tableware, bibs, bath, cups and 3 for £15 on toys, bath, plush toys.
LONZI AND BEAN
ONCO
KIDDIEWINKLES
Stand A73 10% off online prices. LOVEKEEPCREATE Stand A62 Up to 15% off items.
MAGNET MOUSE Stand A83 Buy two or more sleep suits and receive 25% off.
Stand C92 Up to 30% off. Free Squeasy Snacker with purchases on weaning products over £30 worth £12.49.
MAMA DESIGNS
MAM Stand D45 FREE MAM 130ml Easy Start Anti Colic Self Sterilising bottle & Start 0-2m SOOTHER (RRP £7.99).
MAMA DESIGNS Stand D92 Up to 40% off. thebabyshow.co.uk 27
Special Offers & Competitions PEG PEREGO
SKIP HOP
Stand E10
Stand E54 Up to 20% off changing bags, on-the-go accessories, baby gyms, bath time, play time, nursery gear and Zoo toddler essentials.
Win Peg Perego’s mini reproduction Vespa! Visit stand for details.
PHOTOGRAPHY FOR LITTLE PEOPLE Stand C94
SMART CELLS BABY
Free gift valued at £159 when booking an appointment at the show.
Save up to £270 on umbilical cord blood banking.
PODDLE POD
Stand D40
SNUGGLEBUNDL
Up to 30% off.
Stand C89 1 for £32.99, 2 for £60.
PRIVATE MIDWIVES
SUMMER INFANT
Stand A55
Stand D71 10% off package prices.
PROJECT BABY BOX Stand A81 Buy a Project Baby Box of goodies for just £20 at the show. Each box is valued between £70 - £90. RAINBOW DESIGNS Stand D102 Miffy Denim Plush Soft Toy (25cm) - £10. Peter Rabbit Cot Mobile - £20. Peter Rabbit Jumbo Activity Mat - £20. Cuddly Classic Winnie The Pooh - £20. ROMA Stand D31 Half price Maple changing bags.
Stand E3 Newborn Bundle: RRP £429.93. Show Price £249.93. Bedtime Bundle: RRP £169.9 Show Price £99.97. Travel Bundle: RRP £139.97 Show Price £89.97.
SWEET DREAMERS Stand C97 £5 off ewan the dream sheep, £2 off the all new Gertie the Good Goose.
SWIMKIDZ Stand E103 10% off each booking and free underwater photo shoot.
THE BSHIRT Stand F12 2 x Bshirts for £30 (RRP £19.99 each)
THE GRO COMPANY
Stand C89
Stand E70 The Newborn Bundle £99 (RRP £170).
Towel, blankets, BumGo - Any 2 for £40. Bath Bundle - bath, towel, wash cloths £45.
THE WASHABLE NAPPY COMPANY
SHNUGGLE
PEG PEREGO
Stand B91 10% off everything. . TRULY BABY Stand A52 Competition to win a Truly Baby trunk with the value of £85. Visit stand for more details.
UNITY BEAUTY ESSENTIALS Stand D4 30% off Pregnancy Collection. YOUR BABY CAN LEARN Stand F4 Your Baby Can Learn! British English Deluxe Kit £95 (usually £150 inc. shipping). Add a second language for 50% off of regular price! Terms & Conditions apply to some offers please visit individual stands for details. 28 thebabyshow.co.uk
thebabyshow.co.uk 29
Advertisment Features
Pregnancy
&
Beyond
Helping you enjoy Stand C31 your jou rney
Go Online & Subscribe
UPSIE BELLY ®
Enjoy a monthly box of goodies for yourself and baby delivered straight to your door.
BELLY BANDIT ® WRAP
From pregnancy support to post-pregnancy compression, Belly Bandit® provides what mums need...when they need it.
per box
Each box is valued between £70 - £90 www.projectbabybox.com
30 thebabyshow.co.uk
GET A LIFT & TIGHTEN UP!
STAND
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VISIT US AT STAND C2 10% OFF SHOW SPECIAL
Photo Competition 2017
Photo Competition £100 Daily Cash Prize
in association with
B
umpkins will be returning to The Baby Show Olympia where they will be helping more families capture those precious moments on camera as well as running a brand NEW COMPETITION - £100 Daily Cash Prize Competition. Bumpkins have made bumps, baby and family photography their business, priding themselves on creating incredible images and an experience that you and your family will treasure. Every baby that has the Bumpkins treatment loves it, and happy babies mean happy families. If you’re looking for amazing bump photography, cute baby photos or fun family snaps, Bumpkins guarantees to amaze you. Simply visit a Bumpkins Stand (E1, H23 or A80) where you will have the opportunity to be photographed by one of their talented team. Take home your FREE print and be in with the chance to win a £100 daily cash prize when you post your print on Instagram with #thebabyshow. thebabyshow.co.uk 31
Great news! Now what?
Get ready for the birth of your baby and make new friends Why do mums-to-be choose to do an NCT antenatal course? Because research shows that after doing an NCT course, 91% said they felt more confident about making labour, birth and early parenting decisions. NCT courses are good for dads and partners too. Almost 95% of those who attended said they were more confident about caring for and feeding their baby. Come and find out how we can help you. Visit:
des881
www.nct.org.uk/babyshow 32 thebabyshow.co.uk
Find Milton at Stand
F20
Protecting what’s precious everyday You won’t believe how easy it is! • Sterilises in just 15 minutes • Simply use cold water from the tap with one Milton Tablet or cap of Fluid • Everything stays sterile in the Milton solution for 24 hours • When you take an item out of the solution, the rest remains sterile and ready to use at a moment’s notice • No need to rinse! • Use for all baby feeding utensils such as baby bottles, dummies, teething rings and breastfeeding equipment • The No 1 travelling method
www.milton-tm.com Use biocides safely. Always read the label and product information before use.
thebabyshow.co.uk 33
Official Charity: NCT
NCT Antenatal & Postnatal Classes Prepare for birth and early parenthood by joining one of our show-exclusive 45 minute classes, led by specialist NCT practitioners.
Daily Timetable 10.30am or 3.30pm The new parent survival guide to practical baby care Essentials of practical baby care, such as carrying, bathing and nappy changing your baby.
10.30am or 11.30am Birth choices Labour ward? Birth centre? Home birth? Explore and understand the differences between the UK's most common options for where to give birth.
1.30pm or 2.30pm Top pain management techniques during labour Come and learn practical tools and techniques to help Mum work with her body in the most effective way during labour. Classes are based on their popular NCT Signature antenatal and NCT Essentials antenatal courses, and their early days courses and workshops. Every session is jam-packed with vital information and practical tips to help you and your partner prepare for birth and the first few weeks after
your baby’s arrival. The classes cover everything from birth choices to pain management techniques, how to bathe your baby to calming, breastfeeding to how to read baby cues. Spaces are limited, so be sure to book your slot early by visiting the London Room. Class places are just £12.
11.30am or 2.30pm A step-by-step guide to breastfeeding Practical tips to get breastfeeding off a good start, plus where to get further support if it’s needed.
1.30pm or 3.30pm NCT is here to support you through the vital First 1,000 Days of being a parent – from getting pregnant until your baby’s second birthday. Alongside trusted, impartial information and friendly local networks, we provide answers and support, both practical and emotional – when it matters most. We’re also the campaigning voice for parents, on the issues that matter most. Visit them on Stand G12.
34 thebabyshow.co.uk
The new parent survival guide to sleep, crying and calming Learn how to put your baby to bed safely along with techniques for calming your crying baby. You’ll also learn how to understand your baby’s needs and how they communicate their likes and dislikes through how they behave.
A healthy future is in your hands
Storing your newborn’s stem cells could prove a lifesaver Why store your baby’s umbilical cord blood? Stem cells from cord blood can treat 85 diseases including Leukaemia 40,000 transplantations have been performed worldwide since 1988 300+ clinical trials underway globally, including diabetes, cerebral palsy, heart disease
The World’s most accredited stem cell bank HTA
AABB
Swiss medic
MHRA
Free release and shipment of your sample worldwide for use in treatment
Proud to store more samples than all other UK banks combined More than
140,00
sample0 s
HF
. bsi O IS 1 0 90
EA
Exclusive Baby Show Discount 0115 967 7707 I custcare@fhbb.com I www.futurehealthbiobank.com HTA Licensed
MHRA Authorisation
thebabyshow.co.uk 35
Exhibitor Profiles
Are you looking for private midwifery care at home or hospital? The same midwife to care for you throughout pregnancy, birth and beyond A holistic approach to care, with your choices and wishes respected Full support to birth your baby where you choose, how you choose Care provided in your own home at a time and place convenient to you A positive birth experience with a midwife who is highly skilled in promoting normal birth Additional antenatal and postnatal support until your baby is 6 weeks old Home or hospital birth Enhanced breast feeding support package available
10%
UKBirthCentres
BirthUK
Contact us now on 0800 3800 579 or email info@privatemidwives.com to discuss how we can help you.
www.privatemidwives.com 36 thebabyshow.co.uk
off all care packages booked at the show!
FREE Midwife Consultations at the show
Exhibitor Profiles
From the organisers of The Baby Show
18-19 Nov ExCeL London 2-3 Dec NEC Birmingham
Book Tickets Now Save Over 50% Quote Code BABYSHOW
babytotoddlerevents.co.uk
A one-stop-shop for everything parents need for their babies and toddlers up to 4 years of age • Prams & pushchairs • Buggies & strollers • Nursery furniture & furnishings • Toys • Clothing • Feeding equipment • Car seats • Travel • Healthcare & wellbeing • Books • Gifts • Bathing & changing •
Accessories • Carriers • Safety & security • Maternity • Outdoor play equipment • and much, much more... FREE Campbell book worth £4.99 for visitors* Event Sponsors and Partners
Saving is based on the standard on-the-door ticket price of £12. Advance Box Office closes midnight 17/11/2017 for ExCeL and 01/12/2017 for NEC. £1 transaction fee applies. *Only available at Excel while stocks last
thebabyshow.co.uk 37
www.strepelle.com
Group B Strep can be passed to baby during childbirth and can lead to life-threatening conditions, such as sepsis and meningitis.
£39.99
Visit strepelle.com and use code BS35 for £4.99 discount. Expires 30.11.17
Strepelle is a home to laboratory test that enables expectant mothers to test for Group B Strep to safeguard their baby’s first few weeks of life. What is Group B Strep? Group B Streptococcus (also known as Group B Strep and GBS) is a common natural bacterium found in approximately 25% of pregnant women. Although GBS is not harmful to the mother, it can pass to the baby and can cause serious complications that can lead to life-threatening conditions such as sepsis and meningitis. If detected before going into labour GBS can easily be treated with antibiotics. However, in the UK routine antenatal testing is not currently offered by the NHS so Strepelle has been developed to provide this vital service.
Test during pregnancy from 35 weeks onwards 38 thebabyshow.co.uk
Exhibitor Profiles
With over 30 configurations and an integrated ride-on-board, the British designed and engineered iCandy Orange is packed with innovation. Featuring our trademark elevator adaptors, unique 'cinema' double seating mode and a 64 litre basket, the Orange leads the field whilst still being compact enough to fit through a standard door. Brilliantly flexible, beautifully crafted and absolutely futureproof.
Stand F50 thebabyshow.co.uk 39