F/W 2013
Florence recap
LEVI’S MADE & CRAFTED AT SOCIETE ANONYME
08/01/13
F/W 2013
Florence recap
08/01/13
F/W 2013
Florence recap
08/01/13
Since 1988, owner Massimiliano Gianelli has been carefully curacng a mix of experimental and edgy, cult brands, with an emphasis on the more alternacve aestheccs of Japan, Belgium and Scandinavia rather than the tradiconal luxury of Italian fashion. The store carries a good range of designers from Marcn Margiela, Surface to Air, Comme des Garcons, See by Chloe, Opening Ceremony.
Florence recap
F/W 2013
08/01/13
The purpose of the event was to introduce LMC SS13, drive sales and excitement and create awareness around the brand. We set up the new LMC environment in the store, including the window, the big ‘dinner’ table, wall with look books opened up on different pages, rail with addiconal items under consignment. It was excited to work with the new look and feel. It looked great. The store was packed with great people, including press, other XX clients and Pil exhibitors, and key customers of the store. The turn out was at least 500 people. Press included Sport&Street, Cosmopolitan, Fashion, ELLE.it, L’Officiel Hommes, Rolling Stone, Grazia.it, Marieclaire.it, Panorama.it, Style.it and Urban.
F/W 2013
Florence recap
08/01/13
F/W 2013
Florence recap
08/01/13
Florence recap
F/W 2013
08/01/13