Retail Focus Magazine #110

Page 1

retail focus

2019 : £6.75

#110

2019 #110 www.retail-focus.co.uk @retailfocus

retail focus

LIGHTS CAMERA ACTION

Selfridges has officially opened a permanent cinema destination inside its Oxford Street store.

WWW.RETAIL-FOCUS.CO.UK @RETAILFOCUS


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contents

CONTENTS

17 Window Shopping

29 FAO Schwarz

20 Eye for Design 6

Diary

29-30 Project Focus

making of 32 The Harry Potter 48-56 Products

FAO Schwarz, UK

09-11 News

32-33 Project Focus

17-18 Window shopping

The Making of Harry Potter

Inspiring window displays from around the globe.

Products and services for the retail industry.

66

Feature 2020 Retail

45-46 Feature

26-27 Project Focus

Food & Beverage

Starbucks Bar Mixato, China

AN OASIS OF AESTHETIC REFINEMENT: WELCOME TO THE NO. 1 THE SHOP FITTING & STORE DESIGN DIMENSION AT EUROSHOP 2020

EuroShop www.retail-focus.co.uk

THE WORLD’S NO. 1 RETAIL TRADE FAIR 16 – 20 FEB 2020 DÜSSELDORF GERMANY www.euroshop.de/tickets

2019-10-19 EuroShop 2020_Großbritannien_Architektur und Design _262 x 86_Retail Focus_8812.pdf.indd 1

International Trade Shows Link Ltd. (UK Representative of Messe Düsseldorf) Exhibition House, 12 Hockley Court, Hockley Heath, Solihull West Midlands, B94 6NW Tel: +44(0)1564 781871, DDI: +44(0)1564 781870 E-mail: laura@itsluk.com, Website: www.itsluk.com

21.10.19 09:25


diary

DIARY

S w w EE MO RE w. r EV e ta i l- f ENTS A oc us. T co .u

CREATIVE RETAIL AWARDS Proud Embankment, London, UK 4 June 2020 The Creative Retail Awards recognise and reward excellence in retail. Moving away from the traditional awards ceremony the Creative Retail Awards offer a night full of exuberance. The Awards span a number of disciplines, including store design, Visual Merchandising, inspired technology, Omni-channel innovations, bar and restaurant design, shopfitting and much more. The Awards will be judged by a panel of industry leaders and experts. creativeRawards Open for entries at www.creativeretailawards.com

SURFACE DESIGN SHOW BDC, LONDON, UK 11-13 February 2020

ISE 2020 RAI, Amsterdam, Holland 11-14 November 2020

EUROSHOP Messe DĂźsseldorf, Germany 16-20 February 2020

Surface Design Show is the only event in the UK that focuses solely on interior and exterior surfaces and returns to London’s Business Design Centre 11-13 February 2020 to showcase the best in surface material design, development, innovation and manufacturing.

ISE is now recognised as the largest AV and systems integration show in the world. It is the European destination for an industry that is truly global. ISE 2020 is expected to welcome more than 1,300 exhibitors and over 81,000 visitors to the RAI Amsterdam.

In 2020 the seven existing dimensions (Shop Fitting & Store Design, Visual Merchandising, Lighting, Retail Marketing, Retail Technology, Refrigeration & Energy Management and Expo & Event Marketing) will have another one added to them. This 8th dimension at EuroShop will be called Food Service Equipment.

surfacethinking

www.surfacedesignshow.com

ise_show

www.iseurope.org

CREATIVE RETAIL AWARDS NOW OPEN FOR ENTRIES WWW.creativeretailawards.com 6

euroshop

www.euroshop-tradefair.com

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Photo Credit: SLVHCS ‘Project Legacy’, New Orleans, USA © Sean Airhart/NBBJ


news

NEWS

Selfridges launches permanent cinema Selfridges has officially opened a permanent cinema destination inside its Oxford Street store. It is the first time a department store anywhere in the world has taken the step to offer such a facility permanently. The three-screen cinema destination has been fitted with the latest state-of-the-art sound and vision technologies to ensure the viewing experience is world-class. The Cinema at Selfridges will have both an entrance at the heart of the store on its lower-ground floor and direct access from the street to allow customers to come in and out regardless of the store’s operating hours. The venue is to be run all year round, with daytime and evening timetables showing the most current releases available – both across a mix of blockbusters and independent films. The Cinema at Selfridges is the result of an exclusive partnership with one of London film fans’ favourite independent boutique cinemas, Olympic Studios, which has much loved locations both in Barnes and Battersea. The Cinema at Selfridges will also feature an exciting food and beverage offer and a priority membership scheme which includes a free ticket allowance and a host of other benefits and services.

MADE.COM opens newly designed ‘instapartment’ MADE.COM has opened the apartment above its new Amsterdam showroom, connecting both with a charming courtyard garden. The brightly coloured apartment features the original high ceilings and sash windows favoured in Amsterdam architecture, allowing MADE to create an authentic apartment experience, with a MADE design twist. The location is a haven for instagrammers, featuring bright red arched doorways, two tone walls juxtaposed with hardwood floors and stained glass partitions give the room sets a homely feel while retaining a modern design aesthetic. The apartment features a large double bedroom overlooking the courtyard below, with en suite bathroom, a bright sitting room and lounge with a view of the iconic 9 streets in Amsterdam, a fully stocked kitchen and smaller storage room. The apartment is furnished with MADE’s most iconic and stand out pieces including a burnt orange Scott sofa, prints from renowned artists and Samsung technologies.

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Flash news to go here

Barclaycard everywoman in Retail Awards The winners of the 2019 Barclaycard everywoman in Retail Awards were announced at a ceremony in London attended by hundreds of business leaders from UK’s leading retail brands. Seven inspirational winners were selected by a judging panel of industry heavyweights including senior women from Barclaycard, Specsavers, John Lewis and Hotel Chocolat. Choosing from 23 impressive finalists, the judges recognised outstanding women and men whose roles and businesses reflect the changing face of today’s retail industry and the ways it has evolved to encompass a wider range of career opportunities than ever before. The uncertainty of the high street, the rise of the digital economy, ecommerce and ever-changing customer expectations has created both challenges and opportunities within retail. Consequently, it is one of the most exciting careers out there today and this was reflected in the winners’ passion and enthusiasm towards this dynamic and

important industry. Maxine Benson MBE, Co-Founder of everywoman, commented: “This year’s winners showcase the inspiring female talent within the UK retail sector and the individuals that are changing the face of retail. It is clear to me that as the industry

Harrods to open stand-alone beauty stores Launching in Spring 2020, H beauty will house the best in beauty from around the globe. Edited by the Harrods Beauty Buying team and led by Annalise Fard, Director of Beauty, the 23,000sq ft store will open at intu Lakeside, Essex, closely followed by a second location in Milton Keynes. H beauty will house the most innovative premium and luxury beauty brands – from Chanel, Dior and Huda Beauty to brands completely new to Harrods, as well as services such as blow-dries and facials. Customers will also be able to enjoy drinks and light refreshments at the H beauty coffee-to-cocktail bar. Through the launch of H beauty, Harrods aims to disrupt the current UK beauty retail landscape by bringing its unrivalled beauty authority to a wider audience across the UK. H beauty will combine Harrods famous experiential beauty retail environment with a diverse portfolio of premium and luxury brands, to bring something entirely new to the UK’s beauty retail industry.

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evolves, so must the role models we celebrate and this year’s winners are from some of the most diverse businesses, roles and career paths that we have ever seen.

View the full list of winners at www.retail-focus.co.uk


news

John Lewis & Partners create experimental concept shop In a unique experiment, the retailer will launch a customer-centric concept shop at its Southampton location where a combination of services and experiences led by expert Partners will take centre stage on every floor. If these ‘experience playgrounds’ are successful, they could be rolled out across the country.

Peter Cross, Customer Experience Director at John Lewis & Partners, says: “Our goal is to offer customers unrivalled access to expertise and impartial advice in as many areas of their lives as we possibly can – in a way that is uplifting and inspiring.”

Major Trade Associations give backing to Creative Retail Awards The Creative Retail Awards 2020 are now open for entries, with even more categories than ever. The Awards have quickly become one of the most distinguished accolades within the retail industry and recognise projects and products that have demonstrated the very highest level of innovation and excellence within retail. The 2020 Awards will introduce new categories including Omni-Channel Experience, Bar and Restaurant Design and Best Shopfitting/Fit-Out. There is also a new category specifically for retailers to vote for their favourite suppliers – the Supplier of the Year Award. The whole of the Industry has come together to support the Creative Retail Awards, with the three major Industry Associations championing the best in design, display and fit-out. The

Creative Retail Awards are the only Awards to be supported by the Shop & Display Equipment Association (SDEA), National Association of Shopfitters and Interior Contractors (NAS) and the British Display Society (BDS) – who all want to encourage the very best the industry has to offer. To celebrate the launch and the backing of the Trade Associations, an early bird entry fee for suppliers of just £75 (+VAT) is available for entries made before the end of December. It is free for retailers and hospitality and leisure operators to enter into the Awards.

Debenhams celebrates Help for Heroes with ‘live’ mannequins in its Manchester store This activity demonstrated the retailer’s continued strong support for Help for Heroes, ‘doing its bit’ to help the charity build awareness of the campaign which features an installation of 40,000 model soldiers on display in the Arndale Centre in Manchester. This represents the number of people from the Armed Forces who have been medically discharged in the past 20 years. For more information about the Help for Heroes ’40,000 Strong’ campaign, please visit www.helpforheroes.org. uk/40thousandstrong. The Debenhams’ Help for Heroes men’s range is available in-store or online at www. debenhams.com/help-for-heroes and the women’s range is currently available in-store.

Visit www.creativeretailawards.com to find out more.

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H.O.L. are a London based leading provider of Retail Design, Shop Fitting and Retailer Supplies. We provide a creative and effective retail display environment to engage your customers and enhance your brand.

INTRODUCING OUR NEW COLLECTION FARRINGDON LAUNCHED AT THE VM & DISPLAY SHOW We worked with one of the UK’s leading body language experts to create a range of mannequins that convey a contemporary attitude. The collection includes male, female, urban and plus size adults along with playful children. We invite you to book an appointment to view the full Farringdon collection at our London showroom

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news

PROPERTY

London’s Oxford Street set to see £2.9 billion of investment in 1000 days. New West End Company, the representative of Oxford, Bond and Regent Street businesses, announced the 1,000 day countdown to when a total of £2.9 billion will be invested within a one mile radius of Oxford Street by 2022. This is set to be a significant and radical transformation which will drastically change the world’s most famous high street. The countdown comes after a

Puma signs for its first outlet in London

challenging 10 years where the beacon of British retail has faced intense scrutiny. The decade long stop-start campaign for pedestrianisation on Oxford Street as well as Crossrail’s deferred opening has impacted the streets reputation. Jace Tyrrell, Chief Executive of New West End Company commented: “The £2.9 billion investment from public and private sectors will catalyse the birth

New food hall concept signs for the Riverwalk, Durham

Longo’s opens Canada’s first Food Pit, an exciting new food sustainable grocery storeThe quarter, has signed 3,500 sq ft

PUMA is the latest name to join London Designer Outlet. The 2,365 sq ft store is the company’s first outlet shop in London and will offer its wide range of trainers, sneakers, clothing and accessories. Fouad Gross, General Manager of PUMA Retail Europe, said: “Wembley is known world-wide for sports & leisure and is an appealing London destination. As a global sports & lifestyle brand, PUMA is delighted to be opening a store in the London Designer Outlet in Wembley Park.”

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for The Riverwalk, the £30 million redevelopment on the banks of the River Wear. Nick Berry, Partner at Clearbell Capital, commented: “The street food scene is increasingly popular in cities across the country, providing something for everyone and creating a vibrant hub. The Food Pit has created this unique platform right in the heart of The Riverwalk.”

of a new West End. Additionally, the new deal will see the West End secure ‘International Centre’ status which will lead to a generational shift in how Oxford Street is used. The next five years will see extraordinary change in the district, more than in the last 50 years. We are truly witnessing a transformative moment for the most renowned shopping destination in the world.”

Islington Square announces new lettings Islington Square is set to welcome retailers including A.P.C, Borough Kitchen, Duck & Dry and Arlo & Jacob. A.P.C, a Parisian label known for its minimalist, clean and contemporary design will occupy a 1,500 sq. ft. unit. Alongside it, Borough Kitchen will open a cooking store and school. Arlo & Jacob, the British upholstery designer is opening its second London store and new fashion and homeware retailers, Duck & Dry will open a salon at the development.


How to support staff with cancer Did you know that an estimated one in three people with cancer in the UK are of working age? Research by Macmillan Cancer Support found that 87% of people who are working at diagnosis say it’s important to them to keep doing so.1 The effect of cancer and its treatment on someone’s ability to work can vary widely. Some people keep working, and others may need time off or may need to leave work completely. The impact of cancer After treatment, many people recover well and can go back to their normal working life. But having the illness and recovering from it can have a big physical and emotional impact. Employers need to consider how they can support people to return to work and support them over time. You may not think of cancer as a long-term condition, but some treatments leave people with long-term side effects. For example, they may experience fatigue for months and sometimes years. After breast surgery, they may have pain in their arm. They may need to use the toilet more often if they’ve had bladder or bowel cancer treatment. 1, 2 YouGov Plc. Total sample size was 1,507 respondents who were in work when diagnosed with cancer. Fieldwork was undertaken between 29/06/2018 – 22/07/2018. The survey was carried out online. Macmillan Cancer Support, registered charity in England and Wales (261017), Scotland (SC039907) and the Isle of Man (604). Also operating in Northern Ireland. Printed on sustainable materials. Please recycle. MAC15903_10.19

Keep the conversation going Macmillan found that one in ten people with cancer employed when diagnosed felt the need to cover up cancer symptoms, like fatigue and sickness, at work.2 So it’s important for line managers to keep talking to employees to make sure they are getting the support they need and know that it’s ok to ask for it. Legal obligations Cancer is classed as a disability under the Equality Act 2010 and the Disability Discrimination Act 1995. That means employers are required to make reasonable adjustments to make it easier for someone with cancer to work. Support for employers Macmillan at Work offers workplace training, guidance and resources to help managers and HR professionals feel confident and equipped to support employees affected by cancer. Find out more about how our expertise can help you. Sign up at macmillan.org.uk/atwork Email us at workandcancer@macmillan.org.uk Or call us on 020 7840 4725


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BARBIE - MACY's Michael Kors celebrates the 50th anniversary of Stonewall uprising as well as LGBT Pride Month with a new campaign in collaboration with Harlequin Design. The scheme was rolled out to 60 stores across the UK and Europe.

CLARKS The Clarks Festive scheme features a Christmas Tree created from pairs of the iconic Originals Desert Boots Working from Clarks’ original concept & scale visuals, Harlequin Design produced, delivered and installed the scheme for their new Tottenham Court Road flagship & Top-10 stores.

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Selfridges Photography: Daniel Salemi

Selfridges is the first department store in the world to unveil its Christmas windows and full in-store displays with ‘A Christmas For Modern Times’ as the theme, across all its stores. This year the Oxford Street windows fuse together a futuristic vision and the magic of Christmas and fairy tales. Each window is either a symbolic representation of a well-known fairy tale or features one particular iconic element from one of them, but reimagined through a modern lens contrasting with a futuristic aesthetic treatment and a softer magical narrative.

Fortnum & Mason A play on the word “catalogue”, Fortnum’s feline friends first appeared in iconic artist Edward Bawden’s witty and playful illustrations, showcasing the brand’s Christmas collection in 1958. Edward Bawden’s work continues to inspire Fortnum’s some 61 years later and the brand’s latest festive displays, depicting Gold wheels, pipes and machinery adorned with cogs and dials, each

tell a fictional story of what happens behind the scenes. The deliberately over-complicated machinery, expertly operated by a host of red-coat cats, humorously (and somewhat accurately) suggest the amount of detail and thought that is required when producing something branded with Fortnum & Mason.


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There are 890,000 people of working age currently living with cancer in the UK. That means if not now, then sometime soon you will have to support staff affected by cancer. Macmillan’s experience makes us ideally placed to help. Sign up to Macmillan at Work to access to expert training, resources and advice. Sign up: macmillan.org.uk/atwork Email: workandcancer@macmillan.org.uk Call: 020 7840 4725

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eye for detail

Tree of Liberty, Liberty London Rich, festive and bejewelled, in partnership with Liberty’s creative team StudioXAG has produced an expansive Christmas display for the department store’s Great Marlborough Street windows and grand atrium. Briefed with the fantastical tale of the Tree of Liberty far far away in an Age of Wonder, StudioXAG references Liberty’s creative concept and brings it to life, transforming Liberty’s windows into a vibrant, unearthly wilderness. StudioXAG hand sculpted the vast Tree of Liberty, wrapping it in deep teal velvet. Branches adorned with natural moss to evoke blossoms are scattered with twinkling lights. Rich shimmering terrain creates an organic, earthy landscape. Mythical fruits resembling precious geodes adorn the display, constructed in shattered resin, handpainted and cocooned in cotton velvet. Magical animals created by Billie Achilleos complete an intriguing and majestical menagerie of colour. Over 400kg of moss and approximately 230 metres of teal cotton velvet were used in this expansive display for Liberty windows and atrium.


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eye for detail

Louis Vuitton, Bond Street A celebration of saturated colour announced the launch of the renovated Louis Vuitton Maison store in London. A bespoke three-dimensional painting that originates from the corner of New Bond Street, radiates vivid rays and savoir faire throughout the building. A burst of expanding monogram pattern, this expressive artwork created by local talent takes inspiration from the changing colours of the sun, a blue sky above, and earthy tones below. From vermilion to burnt orange, shades of mauve to ultramarine, these elemental hues drench our figures and products in a riot of luminous colour. Sculpted people animate the lively theatre inbetween, inviting everyone to interact with the display. Full of life, this immersive installation flows across the Louis Vuitton stone facade, through the windows and drips into the interior. The creative was by Faye Mcleod and the Louis Vuitton in-house team. The scheme was produced by Scenic Sets.


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Since the glam days of the ‘70s, Panache has been setting trends and demonstrating an enviable reputation for quality and creativity in mannequin design and visual display. More recently Panache by Morplan is proud to announce the launch of its newest creation, Nell. A collection of tall, slender, wonderfully proportioned mannequins, her features are a perfect blend of eastern and western mix creating timeless beauty. In an ever-changing world of fashion, Nell is sure to see you through any style to hit the runway. www.panachedisplay.co.uk | info@panachedisplay.co.uk

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The ideal security solution for all retailers All retailers, large and small, understand the importance of having a good security system in place. eCLIQÂŽ from leading security provider Mul-T-Lock is the perfect solution for all types of retail applications, from shopping centres and supermarkets to jewellers and duty-free outlets at airports.

Grant and remove access remotely The new and advanced eCLIQÂŽ technology allows retailers to both grant and remove access remotely. This includes the ability to schedule individual access permissions for each key, as well as to provide time-limited access. For retailers with complex access and security requirements this is ideal, as it allows tailored access for not only staff, but also delivery drivers and contractors. Plus, keys can be validated daily, weekly or monthly keeping them continuously secure.

Varied applications The available cylinders are also suitable for a number of different applications, from cabinets housing high value items to cold storage areas. In fact, just one key can access doors, cabinets, cupboards, elevators, machines, gates and many other locking devices. There is also a varied range of compatible padlocks available, some of which are designed for all weather conditions, making them ideal for applications such as perimeter gates.

If a key is lost or a member of staff leaves, access can also be revoked at the click of a button, which is particularly useful for retailers that suffer from a high staff turnover or employ seasonal staff for busier times of the year. This not only offers enhanced security but also significantly reduces whole life costing, as it removes the need to replace physical locks.


Typical applications include: A - Perimeter fencing B - Exterior and interior doors C - Display cabinets D - Food access points E - Securing access to data storage areas

Working on a modular system, eCLIQ® locks are quick and easy to install with no cabling required, offering an easyto-install and low maintenance solution for retailers. Not only is maintenance not required for up to 200,000 cycles, but key batteries are also fast and easy to replace once every 30,000 operations, at a nominal cost to the business, with no need for specialist tools.

A

B B B

E

C D

Audit trail capability eCLIQ’s audit trail capabilities also mean that business owners are provided with comprehensive data illustrating who accesses which lock and when; ideal for those who are concerned about staff shrinkage or those who want to determine who should have access to certain assets. The system can also be managed from anywhere in the world – at any time.

Better for business The safety and security of visitors and staff is paramount for any retailer, and in such a competitive industry the smooth running and ongoing service can be vital to its success and profitability. Mul-T-Lock’s eCLIQ® not only enhances security and mitigates risk, but also helps with business continuity.

To learn more about eCLIQ® technology and Mul-T-Lock’s expertise working alongside retailers, please call 01902 364200, email internalsales@mul-t-lock.co.uk or visit www.mul-t-lock.co.uk.

T: 01902 364200 E: enquiries@mul-t-lock.co.uk W: www.mul-t-lock.co.uk


Flash to go here

Starbucks Bar Mixato Shanghai, China

Starbucks has announced the new addition of Bar Mixato to the Starbucks Reserve™ Roastery in Shanghai, further elevating the multi-sensory experience of China’s coffee wonderland. Starbucks unique interpretation of the modern café and bar experience, Bar Mixato brings together the craftsmanship of speciality coffee and the artistry of cocktail concoctions to offer a novel night time third-place experience that will enthral coffee lovers and bar-goers alike. It features a full bar menu, which includes the global debut of 11 innovative coffee- and tea-based cocktails specially

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created and available only at the Shanghai Roastery. “The Roastery has been at the forefront of innovation since its opening two years ago, epitomizing Starbucks relentless efforts to create imaginative new experiences that exceed customers’ expectations,” said Belinda Wong, chairman and chief executive officer, Starbucks China. “The launch of Bar Mixato elevates the nighttime third-place experience with the exquisite fusion of coffee and cocktail art, to delight customers with unique Starbucks Experiences throughout the day. As

Starbucks Innovation Lab in China, we will continue to leverage the Starbucks Reserve Roastery to pilot and gradually scale new products and offerings that our Chinese customers love.” Bar Mixato extends Starbucks passion for coffee to the theater of cocktail mixology, conjuring new creative expressions of coffee, while adding a novel dimension to cocktails to meet the discerning tastes and growing thirst for unique experiences among consumers in China. Customers at the Starbucks Reserve Roastery may now enjoy Starbucks Reserve™


Coffee expertly handcrafted by Starbucks Coffee Masters by day, and connect over coffee- and tea-inspired cocktails mixed with precision by Starbucks Mixologists by night. Altogether, Starbucks has launched seven Bar Mixatos at Starbucks Reserve stores across Shanghai, Beijing, Tianjin and Shenzhen since the concept was first introduced in China in May. Located on the second floor of the Starbucks Reserve Roastery, the bar was personally designed by Starbucks global design officer, Liz Muller. It is helmed by Timothee Becqueriaux, winner of the globally prestigious 2019 Chivas Bartender Competition (China region), and his team of more than 20 talented Mixologists, who are not only experts in cocktail mixing, but also coffee and tea aficionados. From the use of ingredients to mixing techniques, they have reinterpreted traditional cocktails to create drinks with unique taste and aesthetic profiles, providing an unprecedented sensory experience for customers.


genesis-display.com


project focus

project focus

FAO Schwarz Selfridges, London

Europe’s first FAO Schwarz flagship destination has opened at Selfridges London Oxford street store. It is the first time America’s oldest and most prestigious toy retailer has ventured into Europe on such scale in its 157-year history. At over 22,000 sq. ft, FAO Schwarz at Selfridges is the second largest FAO Schwarz destination after the Beijing store. The current New York location relaunched last November was the first FAO flagship to open under ThreeSixty Group’s ownership marking the highly anticipated return of the iconic toy store to the city in which it first opened in 1870. “Selfridges is the perfect partner for FAO Schwarz in the UK and to start our expansion into Europe,” said Jan-Eric Kloth, COO at ThreeSixty Group, owners FAO Schwarz. “It truly is the best department store in the world and is fully aligned with our goal to innovate and push the limits of traditional retail with our customized on-site experiences and activations.” “FAO Schwarz is the premiere global brand in toys and today it is certainly the most dynamic experience and customer-

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project focus

driven within its field,” said Martyn Stroud, Director of Home and Toys at Selfridges. “We are thrilled to bring the wonder, excitement, and passion for toys at the heart of FAO Schwarz and offer them to our customers. The pairing of our brands, both originated by American founders and steeped in a shared sense of showmanship and outstanding customer service is a perfect fit.” FAO Schwarz is designed to be a destination of imagination and discovery, showcasing an experiential retail experience. Customers – especially children – can expect to be fully engaged with the space and its interactive offerings, such as Build Your Own Race Car, which enables shoppers to customise and build their own remote car from scratch, and My FAO Doll which enables children to acquire their doll through an exclusive immersive experience. Additional play and exploration experiences include FAO’s iconic Rocket Ship, Clock Tower and, of course, FAO Schwarz’s famous dance-on piano. Piano dancers will be on hand to teach customers of all ages and skill levels how to simultaneously dance and play songs. FAO Schwarz’s hand-selected toy ambassadors and product demonstrators are also on hand to provide a shopping experience with showmanship, thoroughly supporting the whimsical and theatrical wonderment FAO has always been known for. See more images at www.retail-focus.co.uk

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Flash to go here

The Making of Harry Potter Warner Bros Studio, London, UK

Three new eateries and an all-new retail experience are now open at the Warner Bros. Studio Tour London – The Making of Harry Potter, with design by retail specialist Lumsden Design. The significant expansion project includes the refit of existing retail spaces and increased floorplan from 6,000 to 9,000 sq. ft. and the creation of three new cafés – The Hub Café, The Chocolate Frog Café and The Food Hall – all of which have been brought to life with the use of authentic props seen in the Harry Potter film series. The Hub is a new lobby and entrance for the studio tour, cafe and retail spaces. On arrival, guests can visit The Hub Café and enjoy Starbucks coffee surrounded by hundreds of authentic prop potion jars seen in the Harry Potter films. From the Hub, visitors can access two further dining spaces – The Chocolate Frog Café and The Food Hall. Serving a selection of sweets and treats, including specialty hot chocolate and ice cream, the Chocolate Frog Café celebrates confectionary from the film series. The design includes an illuminated pentagonal canopy inspired by the ornately

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decorated chocolate box packaging, completed with brass detailing in a range of handmade finishes. Flanking each side of The Chocolate Frog Café hall are highly detailed 70ft-long depictions of the Marauder’s Map, a magical artefact that shows the movements of characters within the films. The adjacent 500-cover Food Hall takes inspiration from the Great Hall at Hogwarts. Lumsden worked with the film’s original set builders to create the iconic hammerbeam vaulted ceiling with ‘floating’ candles and an illuminated night sky which rises above the dining tables. James Dwyer, Design Director, Lumsden, said: “For a project like this, it’s important to understand that storytelling doesn’t start or stop with the tour. It starts the moment the visitor arrives and permeates all spaces from café to retail and beyond.” The retail experience has been reconfigured as a series of shops within shops inspired by the Diagon Alley set design. The new layout allows for intelligent regrouping of products for visual storytelling and intuitive wayfinding. “The major challenge was ensuring


minimal impact to the visitors. The site never closed for more than 10 days. Despite that, we’ve elevated the existing areas and added a whole new level of experience,” says Dwyer. From the Dark Arts area with its high vaulted ceiling and 16-ft high stained-glass window – an authentic prop used in the film series – to the Wand Shop, featuring a digital window and product demonstration area inspired by the interior of Ollivanders, each area has been meticulously detailed to enhance the visitor experience. The culmination of the retail visit is a gallery and collectables space, a

celebration of beloved character Albus Dumbledore. Inspired by the Hogwarts headmaster’s office, the centrepiece of this space is an authentic orrery prop from the set of the Hogwarts Astronomy Tower which floats above a display of high-end collectables. “It was important to give new fans a sense of wonder and create memories they can grow up with. Likewise, for lifelong fans who grew up with the books and film series and are now seeking ‘Harry Potter’ babygrows for their own families, we wanted to give the chance to form new memories and experiences”, says Dwyer.



Feature

Pop-ups are more about the R.O.E. than the R.O.I.

Matthew Greenwell of Storefront and James Breaks from rpa:group share their views about pop-ups becoming primarily about return on experience and why brands are increasingly seeking this platform to connect with their customers… We know that pop-ups have multiple purposes and that brands are increasingly realising the benefits of using pop-ups to connect with their customers. Comments James Breaks, Head of Design at rpa:group. “Many brands now look at return on experience or ROE rather than ROI. Short-term income is demoted in favour of creating authentic long-term relationships with consumers. They are seeking to develop relationships that are based on trust and the loyalty garnered from generosity of the brand experience and face to face contact, which can only be delivered in a physical retail environment.” Storefront is a global leader in procuring pop-up space. Currently operating from apex cities around the world that include London, New York, Paris, Amsterdam and Hong Kong, it currently has 10,000 listings on its platform and truly recognises the impact pop-ups are having. When a brand is considering pop-up space, there are some important choices to be made and criteria to be considered. Comments Matthew Greenwell, UK Director of Storefront “We have found that retailers book one of three options depending on their requirements.” The first is traditionally under a month and is very PR led. “These are all about creating a buzz, with celebs and influencers and an emphasis on marketing.” The second option offers temporary spaces for a range of between one month and


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a year. “This is the fastest growing type of pop-up and is so popular because it is all about reducing the risks, while testing the brand within a specific neighbourhood, “Matt explains. Storefront’s final option is all about showrooming, with brands booking private places to build an experience for their buyers in a tangible space. This can include an apartment that is taken over to showcase a brand or space within existing stores. Over the past ten years, we have grown accustomed to an average of 10,000 pop-up stores springing up annually on our high streets. There is no doubt that location is extremely important. Matthew elaborates, “At the moment, things for retail are very tough – they have to be excellent to succeed. Average cannot compete with online anymore. To be in the excellent category they need to be in the right position, and they need to be very careful about that.” Data and research can help with this. Etailers for example have the added advantage of being able to harvest vital information about their customers. They are thus able to assess customer demographics and utilise these to define target store locations. James raises the point that on-line brands are also not hampered by public preconception , which allows them to be more experimental. “Pop-ups are ideal to trial a format or a location prior to developing a final incarnation of the store,” he explains. An example of this is luxury outerwear apparel brand Mackage, who rpa:group helped to deliver their first UK independent store as a pop-up on London’s exclusive Sloane Street. Over a six month period, the space provides the perfect platform to launch a stand-alone store, testing response to location and demographic, while being flexible enough to create an engaging and adaptable retail environment, to facilitate brand awareness and growth. Matthew stresses that although the right location is one of the most important factors, retailers also need to first and foremost fully understand their audience and what they want their brand to achieve. “Brands who don’t have a clear knowledge of what they want to accomplish are likely to fail,

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even with a pop-up in the middle of Carnaby Street,” Matthew warns. He reveals that an interesting current trend, which some brands are doing extremely well with, is the use of influencers. “When it is a pop-up space, it is short term and therefore more achievable and affordable to include a relevant influencer or celebrity as a brand ambassador. This really draws customers and helps make them more attached to the brand. It is very powerful,” explains Matthew. As an example, Storefront created a series of pop ups for Gymshark in New York, London, Paris and Amsterdam, which had sports celebs on site. This in turn created a real buzz and helped enhance brand connectivity and authenticity with the customers. When it comes to design and fit-out, Pop-ups incorporate greater flexibility, allowing the product stories to change regularly, to maintain interest and intrigue. Much like a gallery would changing exhibitions. “People are drawn toward experiences and successful retail design is about creating meaningful experiences that tap into something deeper,” says James. “Pop-ups become the touch point, the 3-dimensional face of the brand that helps to define its character,” he adds. It is in creating physical interactions with the customer that lasting memories are created and a loyal bond develops between customer and brand. “The more human we make a brand, the more we emotionally relate and engage – physical presence is one of the strongest drivers of this”, states James, but he cautions that pop-ups need to be very much part of the total retail experience, working seamlessly with the online retail offer and social media platforms. It is interesting to note that technology plays second fiddle when it comes to pop-ups. “I think the importance of technology is the opposite with pop ups, because pop-ups allow the brand to go back to the basics and make it super personal. It is all about delivering the human element and excellence,” says Matthew. So it seems that the main reason why consumers respond well to pop ups is because the experience is human led – and offers something authentic and real, which we as a sociable and empathetic species value very highly. RF


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events

SURFACES design show 11-13 February 2019 BDC, london, UK Close to Home will be the theme running through next year’s Surface Design Show. From the making process to the disposal of goods, the environmental and social impacts of consumption are very Close to Home, This is the inspiration for the Surface Design Show 2020 vision that explores locality and issues of waste in the production chain. Close to Home will be most obvious in the central feature ‘Surface Spotlight Live’ curated by trend expert Sally Angharad. The PechaKucha Evening on Wed 12 Feb will be hosted by architect Chris Dyson and will adopt the Close to Home theme. Presenters include Dan Campbell, Stiff + Trevillion Architects; Faye Davies, Burrell Foley Fischer; Stella Ioannou, Lacuna Projects; Joe Morris, Morris + Company; Jerry Tate, Tate Harmer; Luke Tozer, Pitman Tozer Architects and Royal Academician Richard Wilson. Amongst the Headline Acts performing on the Show’s Main Stage will be Nicola Keenan of Boxx Creative hosting “Consciously creating spaces from concept to completion”; Hotel Design’s Hamish Kilburn introducing “Biophilic materials in surface design” and Jo Rowan of PriestmanGoode presenting “Get Onboard: Reduce: Reuse: Rethink”. The Light Talks theatre will also be supporting the theme with a presentation on “Responsible lighting options in a climate changing world” and a masterclass session on “Biophilic Lighting.” Find out more about the Surface Design Show at www.retail-focus.co.uk/upcoming-events

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www.surfacedesignshow.com Twitter: @surfacethinking


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project focus

insight

White solid surface in every sheet size and thickness you could want from IDS’s brand new Durasein® brand.

Durasein® premium acrylic solid surface is the latest product to join the portfolio of IDS, offering retail designers and shopfitters a world class, design-led brand to work with and a guarantee of no extended lead times. Says Steven Fisher, Product Manager for Solid Surface at IDS: “Durasein® may be a brand new name to the UK market but the company are a global player operating in over 40 countries worldwide with a twenty year record of manufacturing expertise, investment and innovation. Together, we have devised a range for the UK market that offers genuine innovation in their marbled decors and immense product flexibility in their sheet

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sizes especially in white, which is the most demanded product in solid surface in the retail sector.” Through IDS, Durasein® will offer a range of 39 designs and colours selected specifically for the markets in the UK and Ireland to meet the latest design trends, alongside timeless classics. The palette spans plain and particle-based whites, accent colours, concretes and several marble, onyx and stone effects. Says Fisher: “What really marks out Durasein® marbles, oynx and stones is that they have very high quality depth and definition that mirror the look of the natural materials. Design-wise, this is not something that solid surface has typically been able

to do but has been made possible by the sophisticated manufacturing process that Durasein® deploys.” Designs such as Nightfall, Lava and Driftsand look like real stones and sandstone, yet being a man-made material, solid surface has the advantages of seamless jointing and high performance technical qualities. Solid surface gives designers exceptional creative freedom with its unrivalled ability to be seamlessly joined, cut, shaped, thermoformed and moulded for use on horizontal and vertical applications. White solid surface is of course the mainstay of the retail sector, the perfect backdrop colour to celebrate merchandise on


insight

“White is the mainstay of the retail sector and IDS has the most comprehensive range of thicknesses and sheet sizes in solid white to give customers the flexibility of design and value engineering.”

display. Recognising this, IDS is strategically stocking the most comprehensive range of thicknesses and sheet sizes in solid white to give customers the flexibility of value engineering. There are six thicknesses ranging from 3mm to 25mm, five widths up to 1520mm and three lengths of 2000, 3660 and 4100mm.. All sheet sizes are available ex-stock for delivery in 24-48 hours anywhere in the UK, with no minimum order quantity. Says Fisher: “We are stocking Glacier White in 3, 6, 9, 12, 20 and 25mm thicknesses for example and this flexibility enables designers and shopfitters to create a luxurious experience for customers, while also being able to value engineer a project where required.” The company has also committed to stocking the full range of 39 decors here in the UK, rather than on the continent, which avoids waiting for product on extended lead times. The entire Durasein® collection of 39 décors is available ex-stock from IDS as standard in sheet size of 3660mm x 760mm x 12mm. However complete flexibility of choice is further guaranteed as customers can also access a further four sheet sizes, five thicknesses and a colour matching service on a MOQ basis. Durasein® is supported by a 10-year warranty and ideally suited for a diverse range of retail, hotel and leisure applications, offering high-performance qualities, sleek aesthetics and costsaving benefits. The product has ISSFA

membership certified by Greenguard, SGS and NSF. IDS is the UK’s largest distributor of specialist surface materials who have been serving retail design and shopfitting sector for more than 20 years. The company prides itself on being a ‘one stop shop’ enabling customers to fulfil their surface design requirements on a wide range of projects through one single point of contact. They have an extensive portfolio of over 12,000 product lines, available ex-stock, that spans high-pressure laminates, solid surfacing, decorative panel, flooring, worktops, wall and ceiling panels and panel products. There are 18 branches nationwide and a team of product experts across the business who can advise on all technical specifications and the right material for the project. Samples are despatched in 24 hours and expert logistics enable anything from a single sheet to mixed loads and multiple deliveries for a national roll-out programme to be delivered on a Just in Time basis.

For more information on Durasein® contact IDS on: t: 08457 298 298, e: solutions@idsurfaces.co.uk or web: www.idsurfaces.co.uk

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Feature

One in ten trips to malls are driven by F&B or leisure

Research by CACI, the consumer and location intelligence specialist, has found almost one in ten trips to regional malls are driven primarily by F&B or leisure. Whilst the figure drops to one in 20 visits for retail and shopping parks, overall 7% of visits to all retail destinations are F&B or leisure-led. Significantly for retail brands and owners of retail destinations, 50% of those people visiting primarily for F&B or leisure go on to spend on retail, highlighting the value of F&B-orientated consumer missions. In addition, regardless of the original reason for visiting a destination, anyone that spends on F&B during a visit has a 48% higher retail spend during their trip compared to visitors who just shop. The research, which utilises Shopper Dimensions, CACI’s database of 800,000 customer-facing surveys from across the UK, also highlights differences in consumer behaviour across the UK. In the North West, for example, the number of F&B or leisure-led visitors that go on to spend on retail increases to 62%. By contrast, in London, the figure drops to 34% due to the level of competition in the capital. >>>


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There are also interesting differences between towns and cities. Smaller towns and cities, such as Warrington, Hereford, Bath and Fareham, have a 54% retail conversion rate from F&B missions. By comparison, in core cities like Liverpool, Birmingham, Manchester, Glasgow and Leeds, the conversion rate is 49%, reflecting the increased choice available to consumers. Further, whilst only 5% of visits to retail and shopping parks are driven by F&B or leisure, 57% and 55% respectively of such trips convert into retail spend. Commenting on the insight, John Platt, Director of CACI Property Consulting Group, said: “Our latest research once again highlights that all is far from lost for retail and leisure destinations. By thinking laterally and recognising there are other key reasons why consumers visit locations beyond retail, landlords can drive additional spend in stores. “As with our recent online halo study, which demonstrated the important role physical stores play in growing online spend, this latest research reveals there is a clear need for bricks and mortar locations. Crucially, however, destinations must be proactively managed, with a creative approach taken to providing a relevant, engaging and evolving experience for consumers to enjoy, whatever their original motivation for visiting. As our research reveals, get it right and the outlook is encouragingly positive.� RF

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ARCHITECTURAL DESIGN Designing and delivering innovative solutions for the built environment

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TECHNICAL Our specialist knowledge and experience enables our clients to deliver big ideas, down to the finest detail.

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products

flooring Tarkett Bridal retailer WED2B has selected luxury vinyl floor tiles from Tarkett. To further enhance the customer experience in the new WED2B store in Ashford, Kent, a combination of iD inspiration 70 Luxury Vinyl Tiles featuring brushed pine grey and brown tones was selected. The tiles are made to stay looking great — even in the face of high foot traffic. Treated with Tarkett’s Top Clean surface protection system, all the planks and tiles in this collection have the additional benefits of easy maintenance and a high resistance to scuffs, scratches and stains. The combination of a beautiful realistic wood effect pattern, with the high performance benefits, made Tarkett’s iD Inspiration 70 ideal for WED2B. T. +44 (0)1622 854 000 E: uksales@tarkett.com www.tarkett.co.uk Twitter: TarkettUK

Havwoods Havwoods has introduced six new plank designs to its popular Henley collection. A fashion-forward product with plenty of character, Henley is the ideal floorcovering for those who desire the texture of a reclaimed board, with the strength and durability of an engineered construction. Featuring a superiorquality European oak lamella, this high-performance plank offers a durable and long-lasting surface that also delivers on visual appeal. Henley presents a choice of over 30 distinctive designs and surface finishes to ensure a suitable fit for any design brief, from various oil applications, to smoked and hand-distressed effects. T. +44 (0)1524 737 000 E: info@havwoods.co.uk www.havwoods.co.uk Twitter: havwoods

Forbo Flooring Systems

Tarkett

Forbo Flooring Systems has launched its award winning Allura Fusion; a luxury vinyl tile (LVT) collection that uses innovative colouring techniques to create a fresh unique look, with no pattern repeats. The trend collection, which was recently decorated with the prestigious international Red Dot Design Award, features four plank and three tile designs, with every piece of the Allura Fusion range completely unique. No two planks or tiles are the same, resulting in an organic and truly individual aesthetic. This is made possible by the innovative manufacturing technique, which combines traditional printing methods with free-flowing, coloured PVC streams to produce the 0.7mm wear layer. The result is a flowing, expressive appearance, which is further heightened by the realistic wood embossing on the plank options.

Cementi Click is a new category of premium mineral tiles and planks from Tarkett, for architectural spaces. Manufactured from 95 per cent clay, cement’s main composite, Cementi Click boasts the look and feel of this raw modern material, thus embodying the timeless elegance of concrete art in architecture. The collection features a range of stone and graphical designs. Subtle marble, ethereal decors, and natural clay tone effects create a pure and refined architectural atmosphere for designers and architects looking to create inspirational spaces from mineral textures.

T. +44 (0)1773 744 121 E. info.flooring.uk@forbo.com www.forbo-flooring.co.uk/allurafusion Twitter: forboflooring

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products

MATERIALS & SURFACES Metalier Metalier Coatings are a sprayable liquid metal system that can make any substrate look like solid metal. They can be used instead of metallic paint, chrome spray finishes, powder coating, metal paint, chrome paint, sheet metal and Corten steel. The liquid metal coatings can be applied to any surface, even the unexpected ones, and are suitable for use both indoors and outside. The light-weight, real metal finish can be applied over complex surfaces. T. +64 9376 7099 E: mary@metaliercoatings.com www.metaliercoatings.com Instagram: metaliercoatings

Lawcris CompacMel Plus is an innovative and eco-friendly alternative to compact laminate, boasting a range of benefits that free the designer from the constraints of other materials. It is used a lot in changing rooms and staff rooms for lockers and furniture. As well as moisture resistance and excellent machinability, CompacMel Plus features a black core throughout, allowing creativity in both shapes and applications, without the need for edging. In 18 vibrant uni-colours and woodgrains, it’s easy to see why this range is so popular. Find the whole range on the Lawcris website — www.lawcris.co.uk. T. +44 (0)113 217 7177 E: sales@lawcris.co.uk www.lawcris.co.uk Twitter: Lawcris1982

International Decorative Surfaces Available from this month from IDS, the new Elements3 collection is a 3mm mineral-based solid surface material that is easy to fabricate for the creation of high-end signature designs. Ideal for retail interior projects, Elements3 is suitable for both horizontal and vertical applications and can be cut, shaped, moulded, thermoformed and seamlessly jointed, offering unlimited design possibilities. In addition, an existing 12mm solid surface product can be colour matched creating an identical 3mm version at a fraction of the cost. The material can be used with standard woodworking tools to create countertops, cash and wrap desks, displays, furniture and has a myriad of other uses with sheet sizes of up to 4,100mm x 1,250mm available for added design flexibility. Elements3 copes easily with the demands of high traffic retail environments. T. 0845 603 7811 E. info@elements3.co.uk www.elements3.co.uk Twitter: SurfaceStyling

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SileatherUK Introduced to the UK for the first time, Sileather is a pioneer in performance upholstery fabrics with the surface made of 100% silicone. Sileather redefines high performance fabrics through the best combination of leather texture and the superior advantages of silicone. The eco-friendly, sustainable, easy to clean, weatherproof, and highly durable performance fabrics can be used in numerous applications. T. +44 (0)1274 759 009 E: info@sileatheruk.com www.sileatheruk.com


HELPING YOU CREATE DYNAMIC RETAIL ENVIRONMENTS

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Find out more about how Dulux Trade can help you at duluxtrade.co.uk



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TECHNOLOGY NEC Display Solutions Europe NEC Display Solutions Europe has announced its partnership with the Royal Opera House (ROH) in London. As part of the Open Up project to promote more openness, availability and accessibility, NEC is providing several display and projection solutions to the venue in Covent Garden. NEC has worked alongside Intevi, the channel partner and solutions provider, and amongst the NEC solutions is a dramatic 28.5 sq m, 90 degree curved LED screen in the redeveloped entrance area, which opens out onto Covent Garden. T. +44 (0)870 120 1160 E: infomail@nec-displays.com www.nec-display-solutions.com Twitter: NEC_Display_EU

Posiflex Technology Posiflex Technology has launched the Paragon TK-3200 Series and the Stellar TK-2100 Series - interactive kiosks that are aimed at shaping the future of retail and hospitality industries, enabling brands to interact with consumers in new and innovative ways. Packed with functionality and convenience in an appealing design, the Paragon TK-3200 Series is a 32in interactive kiosk that is suited for retail stores, quick service and fast casual restaurants. The Stellar TK-2100 Series is a 21.5in modular kiosk that can be configured in countertop or floor-standing style, providing modular deployment options in the same standardised family. T. +886 2 2268 5577 E. sales@posiflex.com.tw www.posiflex.com

Futura Futura Retail Solutions is making GDPR compliance one step easier for users with a new data module designed for easy manipulation and editing of customer data en masse, ensuring speed and accuracy for customer data management. The new GDPR module extends the functionality of Futura4Data, a suite of time saving tools with a flexible user-friendly interface to import and export bulk data in Futura using files rather than manual data entry. With extensive data validation it helps to improve productivity and accuracy for otherwise time-consuming data entry and editing tasks. T. +44 (0)1189 841 925 E: sales@futurauk.com www.futura4retail.co.uk Twitter: Futura_retail

NEC Display Solutions Europe The latest MultiSync V Series from NEC Display Solutions Europe is a family of huge display surfaces designed to provide the most natural and realistic image rendition. The new ‘pixel-free’ displays are designed for digital signage in retail, entertainment, museums, meeting and conferencing, and industries such as manufacturing, engineering, leisure and hospitality, and many more. The V Series is available in three extraordinarily-large sizes: 75in, 86in and 98in. Users can take advantage of life-size digital canvases for all their advertising, presentation or signage needs, providing a crystal-clear and fully immersive experience. T. +44 (0)870 120 1160 E: infomail@nec-displays.com www.nec-display-solutions.com Twitter: NEC_Display_EU

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products

SELECTION Forbo Flooring Systems Inspired by the colours and textures found within natural landscapes, Forbo Flooring Systems has re-launched its Marmoleum Marbled collection. With an independent Environmental Product Declaration confirming carbon neutral status in the production phase, Marmoleum (2.5mm) helps to minimise the embodied carbon of a building — with this latest collection designed to help users feel at one with nature. From lush countrysides filled with vivid flowers and emerald green trees, rocky grey mountain ranges breaking into the blue sky above and miles of golden coastlines, the UK is home to some of the most incredible landscapes, each one featuring a unique blend of colours and textures. As such, Forbo’s new Marmoleum Marbled range is inspired by Mother Nature’s colour palette. T. +44 (0)1773 744 121 E. info.flooring.uk@forbo.com www.forbo-flooring.co.uk/allurafusion Twitter: forboflooring

Polyflor The idea behind Polyflor’s new Wovon range was to provide an opportunity to explore new textures and patterns whilst still offering great functionality. The Wovon collection of interwoven vinyl tiles provides a unique and diverse selection of weave designs that come with extraordinary depth and sophisticated aesthetics to cater for projects that require contemporary styling. The new collection consists of three tile patterns — Serene, Optics and Structure — from which architects and designers can create a spectrum of stylish decorations with each one encouraging creative placements and resulting in striking visuals. T. +44 (0)161 767 1111 E: info@polyflor.com www.polyflor.com Twitter: Polyflorltd

Mul-T-Lock Mul-T-Lock has launched its new CLIQ® Go access control system for small to medium sized retailers, allowing businesses to remotely manage security ‘on the go’. The new and advanced CLIQ® Go technology allows retailers to both grant and remove access permissions from anywhere via the CLIQ® Go app. This includes the ability to schedule individual access permissions for each key, as well as to provide time-limited access. If a key is lost, access can also be revoked using the CLIQ® Go app. Mul-T-Lock CLIQ® Go system is particularly useful for retailers that often suffer from a high staff turnover. Having the ability to revoke access permissions when a member of staff leaves allows retailers to uphold their security. The high security eCLIQ® cylinders are easy to configure, are suitable for all door types and can be easily fitted by a local locksmith. T. +44 (0)1902 364 200 E. internalsales@mul-t-lock.co.uk www.mul-t-lock.co.uk Twitter: MulTLockUK

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Junckers Junckers’ new Twin Herringbone floor is an updated version of a much-loved classic — a solid wood floor with a pre-finished surface, easy to install and at a favourable price point. Twin Herringbone has an authentic pattern and lively, natural look. Delivered with a hardwearing factory-finished surface ready to walk on as soon as it is installed, the new floor doesn’t have to be sanded, filled and treated after installation. The new collection is available in solid ash, beech, oak and black oak, and is ideal for use with underfloor heating. T. +44 (0)1376 534 700 E. enquiries@junckers.co.uk www.junckers.co.uk Twitter: junckersfloors


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0845 3730073


products

selection Forbo The versatile and contemporary aesthetics of Forbo Flooring Systems’ portfolio has led to an array of its floor coverings being installed at the UK’s first-ever Halifax flagship branch. The state-of-the-art project, which is unlike any traditional bank, has been awarded top honours in the annual Fly Forbo 2018/19 competition. Forbo’s product portfolio expands beyond floor coverings for this project, with its pin board linoleum product also specified. Produced from natural and renewable raw materials, Bulletin Board was used to create a playful and decorative display in the travel zone. The Oystershell colourway was applied directly to the wall surface, with Fresh Pineapple used over the top to create a world map mural. The yellow map uses drawing pins and stretches of cotton radiating out from London to different destinations around the world. The Halifax flagship is unlike any traditional bank branch; it is a place to explore, learn, meet and chat. The project was a two-year work-in-progress and we are delighted with how it has come together. We have been able to create an integrated flooring scheme using an array of Forbo’s products and we are pleased, but not surprised, by the products’ performances. They have significantly contributed to our goal of creating a warm, clean and homely aesthetic, as we look to change the customer experience of banking.”

E. info.flooring.uk@forbo.com T. 01773 744 121 www.forbo-flooring.co.uk/retail

Tormax Boodles, the top-end jewellery store in Sloane Street, recently contracted Warrior Doors to develop an automatic entrance solution that would meet their stringent demands for security whilst also providing a welcoming shopfront for their discerning customers. Manufactured entirely from stainless-steel, the bespoke entrance consists of two individual automatic sliding doors, powered by TORMAX iMotion 2302 operators, that work in tandem to create an attractive entrance lobby. This ‘airlock’ solution is capable of withstanding even the most determined security breach, combining an impressive interlocking system with security glass certified to LPS 1270 1,2,3, to deliver a product that is secured up to LPS 1175 SR3. The Swiss-designed TORMAX iMotion 2302 combines an exceptional life span with assured reliability thanks to the unique, high-torque motor that has been cleverly designed without any of the elements that commonly wear out, such as gears and brushes. T. +44 (0) 1932 238040 E. sales@tormax.co.uk W. www.tormax.co.uk


products

LIGHTING Megaman Megaman has launched its patented Dual Beam Technology (DBT). Incorporated in a selected range of products, the innovative technology offers a flexible choice of beam angles that can be changed easily on site. This latest intelligent innovation from Megaman will also enable wholesalers to rationalise stock. DBT is currently available with Megaman’s PAR16 Dimmable 5.5W LEDs, in colour temperatures of 2,800K or 4,000K, and also with the 24W MARCO MIDI integrated LED white tracklight, available in 3,000K and 4,000K. All LEDs with DBT have a narrow and a wide flood setting, catering for any lighting plan and changeable at a moments notice. The PAR16 LEDs have beam angle options of 24° on the narrow flood setting and 35° on the wider beam angle. T. +44 (0)1707 386 000 E: sales@megamanuk.com www.megamanuk.com Twitter: MegamanUKLtd

Flos Gaku by Nendo is the latest addition to the Flos portfolio. Gaku is a frame (this is the meaning of ‘gaku’ in Japanese) hosting and interacting with lamps and a variety of matching objects, which is conceived as something inbetween accessories and furniture. An adjustable-height pendant lamp hangs down inside a frame, while a wireless version features inductive charging functionality to power a luminescent lamp. Normally laying on the charging dock, the lamp can be moved around freely when lighting is needed elsewhere. T. +39 03024381 E. info@flos.com www.flos.com Twitter: FlosWorldwide

Reggiani UK

iGuzzini

A wide range of luminaires from Reggiani have been installed in the new Jaguar Land Rover showroom and servicing centre in Slough, Berkshire. Both Jaguar and Land Rover occupy their own showroom space within the new facility with both areas utilising Reggiani’s soft recessed Yori L linear fittings to provide the desired uniform ambient lighting. All vehicles are highlighted by two suspended linear Mood fittings with a brighter and cooler colour temperature of 4,000K. Fittings are positioned at an equidistant 1.4m from the centre of every vehicle to ensure an efficient scheme with no shaded areas.

The newest addition to Belfast’s growing City Quays development is the AC Marriott Hotel, designed by Mark Higgins with the interior design by Karen Crookes, both of Robinson Patterson Partnership. The designers worked closely with Chroma Lighting — iGuzzini’s partner in Northern Ireland — to make lighting a key feature of the project; extensive use of the iGuzzini Laser Blade and System 53 ensures that the light is effective yet discreet, while the use of concealed Underscore LED strips helps reveal the architectural details and interior finishes without drawing attention to the luminaires. Externally, the public spaces around the hotel are illuminated using a combination of iGuzzini Wow outdoor luminaires, which have been adopted throughout the project, and small Woody projectors mounted on bespoke columns which illuminate the open areas. As with the interior, concealed Underscore InOut is used to give shape to the landscape details.

T. +44 (0)20 8236 3000 E.reggiani@reggiani.co.uk www.reggiani.net Twitter: reggianilight

T. +44 (0)1483 468 000 E. info.uk@iguzzini.com www.iguzzini.com Twitter: iGuzziniUK

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Feature

How will the retail sector evolve in the 2020s? Text: George Brasher, MD, HP UK&I

From pop-ups to augmented shopping... Predicting the future is part of the job in the tech sector, a famously hard skill. After all, Henry Ford was initially advised that ‘horses will outlast cars’ in 1903, the former Intel CEO said that smart phones were a ‘pipe dream’ in 1992 and the founder of computer network firm 3COM claimed the ‘internet will catastrophically collapse’ in 1995. While the future is fiendishly difficult to predict we can still identify clues to help guide our thinking, rooted in the various megatrends that are shaping our society. Rapid urbanisation, changing demographics, hyper globalisation and accelerated innovation are all trends which will dramatically impact consumer behaviour and therefore the retail sector by the end of the next decade.

HIGH-STREET SHOPS WILL REMAIN, BUT RAPID URBANISATION AND HYPER GLOBALISATION WILL MAKE MOBILITY THE NORM No longer does the constraint of having the same shop with the same logo in the same place at all times apply. We are already witnessing the rise of pop-up shops across the retail and restaurant sectors as business owners become increasingly mobile. Pop-ups help attract customers in new areas, create brand awareness and allow retailers to test different markets with much lower start-up costs. The flexibility to sell anywhere thanks to wireless, instant payment systems has greatly helped this approach. That is not to say that bricks and mortar won’t remain for some


feature

CHANGING DEMOGRAPHICS MEAN THAT SHOPPERS WANT PERSONALISATION

shops, but expect to see the cash tills disappear very soon as cashless, large vending machines become the norm, incorporating numerous recognition technologies – be that facial, image or radio frequency identification (RFID). And in the backroom or warehouse, a fully-fledged smart autonomous workforce of robotic staffers will handle ordering out-of-stock items, plan inventories and even act as chefs via your favourite takeaway app.

ACCELERATED INNOVATION MEANS THAT E-COMMERCE WILL EVOLVE TO BECOME MORE IMMERSIVE Trying on clothes and make-up will no longer require a physical visit to a shop. Technology means that virtual mirrors can show you what make-up will look like – removing the risk and mess of trying them on in-store. If you need to talk to an assistant, that won’t be an issue either as you can talk to a member of staff via video call at the click of a button. Would you miss seeing the shelves and wardrobes in clothing stores in front of you? Simply load up your tablet and you’ll be able to see the shop in full 360-degree view through augmented reality – navigating your way through a virtual store and not just scrolling down a seemingly limitless list of search results on a website.

Everyone is craving customisation in the products they purchase. But this desire for customised products is most prevalent with Generation Z – who will account for 2.6 billion of the >>> world’s population by 2030. Let’s say you want to buy a pair of shoes but have specific requirements to ensure the product is tailored to your personal needs. Using digital capture, you will be able to extract the key measurements needed to produce a particular insole, and then through the advent of 3D printing, this insole can be modelled and printed on-demand for you at a nearby location. Whether it is customised shoes, bespoke hubcaps for your car or even personalised food packaging – technology is enabling the growth of customisation which will rapidly progress throughout the 2020s as consumers look for products which have real meaning to them as individuals.

TECHNOLOGICAL CHANGE IS THE ONLY DIRECTION OF TRAVEL FOR THE RETAIL SECTOR At the start of the millennium the idea that you would be able to order products online and have them delivered to your door during the same day seemed unrealistic. Today, it is the benchmark of the retail sector. Some of the predictions outlined above may seem far-fetched, but developments in these spaces are already well underway. On the basis of the megatrends outlined, all the signs point to the retail and technology sectors becoming ever closer in the next decade – resulting in a deeply immersive, increasingly automated and highly personalised industry for the consumer. HP’s UK&I MD, George is responsible for all consumer and commercial printers and PCs, mobile devices – including retail point of sale systems, workstations, services and go-to-market activities, for the UK and Ireland.

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virtual visit

Virtually V Vi rtually walk w around aro r und your ro y ur store yo r re Share rre before befo ef rre & after aft f er changes ft es in branding e bra r nding Cross team collaboration without costly visits to stores Explore E ore Expl r store re r formats re f forma ts & layouts layo y uts in a true to life yo f environment fe envi n ronm nvi r

Find out more cadesignservices.co.uk/storeview-360

Get in touch sales@cadesignservices.co.uk 01493 440444


directory

DIREcTORIES

www.retail-focus.co.uk/directory Visit the Retail Focus online directory at www.retail-focus.co.uk to discover a comprehensive list of the UK’s leading retail suppliers. Each listing contains indepth company information together with inspirational images, video footage and informative press material. You can also link through to company websites and connect with suppliers through Twitter and Facebook. The Retail Supplier Directory is divided into a number of categories, such as design agencies, point-of-purchase, lighting, props and surfaces, to make the site easy to navigate. To feature in the online directory, contact Terry Clark on 0845 6807405 or email terry@retailfocus.co

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directory

Aluminium Fittings

Specialist Stockist of Aluminium Extrusions and Mild Steel Fittings for the shopfitting industry. Extensive stock held of: *Slotted uprights *Aluminium slatwall *Perimeter Sections *Corner sections *Design and bespoke service. T: 01273 582241 E: sales@diasystems.co.uk W: www.diagroup.co.uk S. www.twitter.com/DesignsinAlumin

Aluminium Fittings

Bespoke Display

Bespoke Display

Design Consultancies

Axis design, develop, manufacture and install bespoke retail display solutions. We’ve worked with the biggest names on the high street, but approach every project in the same way, with the maximum thought for your brand, products and sales environment.

Kendu is a European company with over 18 years of experience in pioneering in-store visual solutions for retailers. We design, manage and manufacture in-house to guarantee the best results. Visit our new office and showroom in Hackney Wick, London.

We are a global retail agency. Visual Thinking develops strategy, skills, hearts and minds to deliver retail excellence and transform brand performance.

T, 020 3260 3888 E. info@axiseurope.com W.www.axiseurope.com/retail S. www.twitter.com/AxisEuropePlc

Bespoke Display

T: +44 (0)20 373 55 258 E: info@kendu.com W: www.kendu.com S: www.twitter.com/kenduinstore

Bespoke Display

T, +44 (0) 1788 543 331 E. mail@visualthinking.co.uk W. www.visualthinking.co.uk S. www.twitter.com/shoptactics

Design Consultancies

MicroSlat is a strong versatile 25mm fine pitched aluminium slatwall system. With a bespoke range of components it can be used to build unique and interesting displays or add value to existing designs.

Original suppliers of display fabrics, textiles, PVC and polycarbonates for retail displays and exhibition stands since 1934 Backgrounds have been our background since backgrounds began and B Brown have more than 400 in stock.

Walker Bros (Elland) Ltd is an Engineering Manufacturing company specialising in sheet metalwork and plastic fabrication. We supply precision metal and plastic products, components and light fabrications to a broad range of industries and markets throughout the UK and Europe.

IGNITION is an independent creative company Our multi-disciplined team work together to deliver exceptional retail and commercial environments, global exhibitions and brands.

T. 01325 351 276 E. sales@microslat.com W. www.microslat.com S. www.twitter.com/MicroSlat

T, 08705 340 340 E. customerservices@bbrown.co.uk W. www.bbrown.co.uk S. www.twitter.com/luvbbrown

T: 0 01422 310767 E: sales@wbelland.com W: www.wbelland.com

T, +44 (0) 1179 725168 E. victoria@ignitiondg.com W. www.ignitiondg.com

Audio Visual Integration

Anna Valley looks to help guide clients with their audio visual decision making by offering high end impartial advice and help manoeuvre them through the current “minefield” of different technology and services available to them. This process then enables them to have a clear vision of what they are actually striving to achieve within the budget available to them and then provides a full range of services in the delivery of that vision.

Bespoke Display

Hello Flamingo is a creative company for the retail and event sector, specialising in window displays, in store solution, POP ups, project management, design, manufacture and installation for bespoke projects at our fully equipped manufacturing workshop.

Brochure Holders

Design Consultancies

Brochure Holders International Limited is part of the global Taymar group recognised as a leading manufacturer of premium quality injection moulded leaflet holders and display solutions. Committed to on-going product development the Taymar group offers one of the world’s largest collections of ‘clear view’ wall, floor and counter standing brochure displays.

We are TWO Visual, the retail agency specialising in visual merchandising. Led by brand directors Jeanette Cheetham and Brendan Gordon we provide everything retailers need to make their brands visually dynamic, whilst improving team and commercial performance.

T: +44 (0)1473 229250 E: sales@brochureholders.co.uk W: www.brochureholders.com

T, +44 (0) 1858 414275 E. hello@twovisual.co.uk W. www. twovisual.co.uk S. www.twitter.com/TWO_Visual

T: +44 (0)208 941 1000 E: nick.shaw@annavalley.co.uk W: www.annavalley.co.uk/avintegration

T: 01273 585768 E: info@helloflamingo.co.uk W: www.helloflamingo.co.uk S. www.twitter.com/helloflamingo1

Balloons & Bunting

Bespoke Display

Climate Control

Display

No.1 Advertising Balloon Service: • Printed Latex and Foil Balloons • Helium Gas delivery and collection • Flags, Bunting and Banners • Promotional Sashes and T-shirts • Multi-store distribution nationwide

JPMA is a worldwide leader in designing and manufacturing high-quality store fixtures and visual elements made of wood, metal and acrylic. We make everything all under the one roof and offer designs and finishes not available anywhere else in the industry.

Air Control & Development Ltd are Daikin, Mitsubishi and Toshiba accredited contractors, specialising in providing quality air conditioning, ventilation and overdoor heater installations, service & maintenance within the retail sector.

arken are a UK design and manufacturing facility creating bespoke poster display solutions. As well as our bespoke offer, we provide off the shelf products such as poster frames, light boxes, poster hanging systems, pavement signs, forecourt signs, all available in a range of colours and sizes.

T +44 777 444 5784 E: benjamin@jpmaglobal.com W: www.jpmaglobal.com

T 01922 455523 E: info@aircontrol.co.uk W: www.aircontrol.co.uk S: www.twitter.com/AirControl123

T: +44 (0)1638 565656 E: info@arken-pop.com W: www.arken-pop.com

T, 01494 774376 E. sales@b-loony.com W. www.b-loony.com

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directory

Display

Focused on our customer’s unique needs, with expert knowledge of the procurement market, and a firm grip on the entire visual merchandising supply chain, we are specialists in designing and delivering complex point of sale projects.

T +49 (0) 911 97 13 389 E: info-uk@barthelmess.com W: www.barthelmess.com

Display

Display - DIGITAL

FURNITURE

JPMA is a worldwide leader in designing and manufacturing high-quality store fixtures and visual elements made of wood, metal and acrylic. We make everything all under the one roof and offer designs and finishes not available anywhere else in the industry.

Crystal Display Systems is already a leading UK designer, distributor and value added reseller of flat panel display solutions. We have a vast array of media players, interactive displays, videowalls and shelf edge displays. Our knowledge and expertise has also led to us being one of the European leaders in transparent LCD.

Spur Creative Workshop deliver unique visual merchandising solutions for retail brands. Boasting a wealth of experience in high quality prop making we create display concepts for window staging, POS and brand awareness campaigns.

T +44 777 444 5784 E: benjamin@jpmaglobal.com W: www.jpmaglobal.com

T: +44 (0) 1634 292 025 E: info@crystal-display.com W: www.crystal-display.com S. www.twitter.com/CrystalDisplays

T 01892 890608 E: phil@spurcreative.co.uk W www.spurcreative.co.uk S: www.twitter.com/ spur_creative

Display

Display

Display - DIGITAL

FURNITURE

Durable have been one of Europe’s largest business supplies manufacturers for almost 100 years. We’re pioneers in developing and producing innovative solutions designed for retail from literature displays and POS to signage and display solutions.

Spur Creative Workshop deliver unique visual merchandising solutions for retail brands. Boasting a wealth of experience in high quality prop making we create display concepts for window staging, POS and brand awareness campaigns.

We provide total end to end solutions encompassing all aspects of designing, implementing, managing and supporting multi-faceted marketing technology concepts and Digital Screen Media networks.

We create bespoke tailored solutions for retail, interiors, exhibitions, museums and 3D and we know one size does not fit all. Our teams are always ready for the challenges, big or small.

T 01892 890608 E: phil@spurcreative.co.uk W www.spurcreative.co.uk S: www.twitter.com/ spur_creative

T, +44 (0)845 481 8020 E. info@screenmediatechnology.com W.screenmediatechnology.com S. www.twitter.com/ScreenMediaTech

T: 01923 800666 E: info@stylographics.co.uk W: www.stylographics.com S. www.twitter.com/hellostylo

T. 01202 897 071 E. customeroperations@durable-uk.com W. www.durable-uk.com S. www.twitter.com/durableuk

Display

We are ICON. We create and deliver engaging brand and live experiences, particularly in the retail sector.

T: +44 (0) 20 7593 5200 E: enquiries@icon-world.com W: www.icon-world.com S: www.twitter.com/ICON_HQ

Display

EPOS

GRAPHICS

Providing Scotland’s signage, exhibition displays, digitally printed wallpapers, LED flex faces, light boxes and window graphics. Located in the centre of Scotland we are ideally situated to cover your requirements throughout Scotland. We can offer huge savings with an excellent, professional and prompt service

Offering an extensive range of EPOS hardware from world class suppliers such as Star Micronics, Honeywell and Posiflex, DED offer the complete EPOS hardware solution alongside a unique rewritable loyalty system.

Graphica Display print, produce and install retail graphics including till point graphics, window graphics, LED lightboxes, cut & printed vinyl and much more. Nationwide & Euorpean delivery and installation.

T: 0131 337 1237 E: info@specializedsigns.co.uk W: www.specializedsigns.co.uk FB: Specialized-Signs

T: 01797 320636 E: sales@ded.co.uk W: www.ded.co.uk S: www.twitter.com/dedltd

Display

Display

Impulse POP specialises in Point of Purchase display systems for the Retail sector. We offer many years of experience in all aspects of retail design, with in house manufacture - including quick turnaround prototypes, or overseas manufacture, delivery, installation and retail merchandising.

Woodwood Group –Tx Frame UK are a specialist in tension fabric display systems and LED light boxes. We are able to deliver the highest quality service with a friendly but professional approach to ensure you receive the spectacular results you deserve.

Armourcoat is the world’s foremost supplier of polished plasters, sculptural effects and innovative surface finishes.

T, 01767 682756 E. sales@impulsepop.co.uk W.www.impulsepop.co.uk S. www.twitter.com/impulsepop

T, 01376 295 016 E. sales@txframe.co.uk W. www.txframe.co.uk

T. +44 (0)1732 460 668 E. sales@armourcoat.co.uk W. www.armourcoat.com S. www.twitter.com/Armourcoat

64

Finishes

T: 0845 3730073 E: info@graphicadisplay.co.uk W:www.graphicadisplay.co.uk S. www.twitter.com/graphicatweet

GRAPHICS

We create bespoke tailored solutions for retail, interiors, exhibitions, museums and 3D and we know one size does not fit all. Our teams are always ready for the challenges, big or small.

T: 01923 800666 E: info@stylographics.co.uk W: www.stylographics.com S. www.twitter.com/hellostylo


directory

interactive displays

MANNEQUINS

pop/pos

Crystal Display Systems is already a leading UK designer, distributor and value added reseller of flat panel display solutions. We have a vast array of media players, interactive displays, videowalls and shelf edge displays. Our knowledge and expertise has also led to us being one of the European leaders in transparent LCD.

Rootstein Display Mannequins is a creative mannequin manufacturer and renovation specialist - delivering both ready-made and bespoke concepts for fashion retailers, globally.

We are IPOS. A creative design agency whose extensive and impressive client list speaks volumes for the professional services we offer. We design, produce and install all aspects of our client’s POS. From instore graphics, window vinyls and 3D bespoke window displays to full multi location campaign roll outs.

Durable have been one of Europe’s largest business supplies manufacturers for almost 100 years. We’re pioneers in developing and producing innovative solutions designed for retail from literature displays and POS to signage and display solutions.

T: +44 (0) 1634 292 025 E: info@crystal-display.com W: www.crystal-display.com S. www.twitter.com/CrystalDisplays

T: +44 20 7381 1447 E: sales@adelrootstein.co.uk W: www.rootstein.com/ S. @rootstein_

T: 0161 477 8501 E: info@ipos-design.co.uk W: www.ipos-design.co.uk S. www.twitter.com/iposdesign

T. 01202 897 071 E. customeroperations@durable-uk.com W. www.durable-uk.com S. www.twitter.com/durableuk

LED LIGHTING

pop/pos

Addlux supplies high-tech LED lighting and display technologies for the retail sector, including the largest, thinnest and most cost-effective light sheet on the market today. Fast turnaround of deliveries and prototypes at competitive prices.

Harrison Products provide one the largest ranges of POS and Display componentry in the UK. We are able to supply off the shelf and customised products to suit your project. We pride ourselves on our industry leading service and super quick delivery options.

T: 0333 800 1828 E: info@addlux.com W: www.addlux.com S. www.twitter.com/addlux

T: +44 (0)1451 830083 E: sales@harrisonproducts.net W harrisonproducts.net

signage

pop up

vm

Hello Flamingo is a creative company for the retail and event sector, specialising in window displays, in store solution, POP ups, project management, design, manufacture and installation for bespoke projects at our fully equipped manufacturing workshop.

GENESIS MANNEQUINS design and produce high-class and trend-lead shop window mannequins, busts and displays for the international fashion industry. Additionally we offer style, trend and product consultation as well as a comprehensive after-sales service.

T: 01273 585768 E: info@helloflamingo.co.uk W: www.helloflamingo.co.uk S. www.twitter.com/helloflamingo1

T: +49 (0) 5752 1803 0 E: info@genesis-display.com W: www.genesis-display.com S: www.twitter.com/GenesisDisplay

Literature Display

pop/pos

Retail Consultancy

vm

Brochure Holders International Limited is part of the global Taymar group recognised as a leading manufacturer of premium quality injection moulded leaflet holders and display solutions. Committed to on-going product development the Taymar group offers one of the world’s largest collections of ‘clear view’ wall, floor and counter standing brochure displays.

GBL Associates are experts in the point of sale and retail display industry. We pride ourselves in the ability to expand in a competitive and challenging climate by offering both quality and value in the service and products we provide.

We are a global retail agency. Visual Thinking develops strategy, skills, hearts and minds to deliver retail excellence and transform brand performance.

Rootstein Display Mannequins is a creative mannequin manufacturer and renovation specialist - delivering both ready-made and bespoke concepts for fashion retailers, globally.

T. 01376 519124 E. sales@gbl-associates.com W. www.gbl-associates.com S. www.twitter.com/gblassociates

T, +44 (0) 1788 543 331 E. mail@visualthinking.co.uk W. www.visualthinking.co.uk S. www.twitter.com/shoptactics

T: +44 20 7381 1447 E: sales@adelrootstein.co.uk W: www.rootstein.com/ S. @rootstein_

T: +44 (0)1473 229250 E: sales@brochureholders.co.uk W: www.brochureholders.com

Maintenance

Air Control & Development Ltd are Daikin, Mitsubishi and Toshiba accredited contractors, specialising in providing quality air conditioning, ventilation and overdoor heater installations, service & maintenance within the retail sector.

T 01922 455523 E: info@aircontrol.co.uk W: www.aircontrol.co.uk S: www.twitter.com/AirControl123

pop/pos

We are ICON. We create and deliver engaging brand and live experiences, particularly in the retail sector.

T: +44 (0) 20 7593 5200 E: enquiries@icon-world.com W: www.icon-world.com S: www.twitter.com/ICON_HQ

slatwall

Specialist Stockist of Aluminium Extrusions and Mild Steel Fittings for the shopfitting industry. Extensive stock held of: *Slotted uprights *Aluminium slatwall *Perimeter Sections *Corner sections *Design and bespoke service. T: 01273 582241 E: sales@diasystems.co.uk W: www.diagroup.co.uk S. www.twitter.com/DesignsinAlumin

VM TOOLS AND TRAINING

We are a global retail agency. Visual Thinking develops strategy, skills, hearts and minds to deliver retail excellence and transform brand performance.

T, +44 (0) 1788 543 331 E. mail@visualthinking.co.uk W. www.visualthinking.co.uk S. www.twitter.com/shoptactics

65


feature

CHERRYWOOD Dublin Hines, the international real estate firm, is developing a new retail destination in south Dublin which is focused on answering the question on everyone’s lips – what is the future of retail? Their latest development project – Cherrywood Town Centre in Dublin is answering that call, delivering a forward-thinking scheme In Dublin’s most affluent catchment set to become “Ireland’s Future of Retail”. Located at the heart of Cherrywood, a new masterplanned town in south Dublin, and the largest urban development In Ireland, the 67,000 sq m next-generation retail centre will have a focus on place, experience and convenience. Developed with a ground-up approach, Cherrywood Town Centre will provide similarly forward-thinking retailers futureproofed, modern retail and F&B space to trade from in the heart of this new community – while consumers will enjoy a whole new set of brands and concepts not seen in South Dublin before. With direction from world-class architects, the scheme’s Streets & Squares design and pedestrianised racetrack layout will offer an authentic experience, increase dwell times and foster social connections. Cherrywood boasts a floating glass canopy, which creates an open-air feel, while protecting visitors from the elements. The Streets & Squares design also creates a unique town centre experience which will make Cherrywood the retail, F&B and entertainment destination for South Dublin.

66

Derek Rossel, Development Director at Hines, commented: “Cherrywood Town Centre will be a complete reboot of retail in Dublin as nothing of this scale has been built for the last two decades. We are targeting an exceptional tenant mix with a strong emphasis on food & beverage and leisure, underpinned by experiences and events to ensure both stong day and night-time economies. Ultimatley, Cherrywood Town Centre will be a place for people, and being a true mixed-use scheme on public transport, we will welcome different people, at different times of day for different reasons.” A key component to future-proofing Cherrywood Town Centre is making the centre as convenient as possible for customers. This includes facilitating the convergence between online and offline, ensuring that omnichannel is an integrated part of the customer journey by providing convenient customer vehicle dropoff and pick-up locations and Click and Collect facilities that are coordinated with back-of-house logistics areas. To further facilitate convenience, the scheme is seamlessly integrated with two major motorways as well as public transport and a light rail network. A true mixed-use development, Cherrywood Town Centre will also comprise of apartments, office space and community facilities. Cherrywood Town Centre is set to open in 2022.

FIND OUT MORE AT www.retail-focus.co.uk


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