Canadian Property Management - 2011 Media Planner

C a n a d a’ s P r e m i e r M a g a z i n e f o r B u i l d i n g O w n e r s a n d M a n a g e r s

2011 Media Planner

82%

of Canadian Propery Managment readers are involved in recommending, evaluating, specifying and purchasing the products and services related to their properties.

Your advertising message will be seen by more than 40,000 Industry decision makers.

Circulation & Readership Data Canadian Property Management’s circulation includes 12,500 individuals who develop, own, manage, operate and maintain properties across Canada. Our readership represents the following types of properties:

Commercial/ Industrial/Retail

Family Housing

Institutional

•

Office Buildings

•

Hospitals

•

Condominiums

•

Financial Institutions

•

Nursing Homes

•

Non-Profit Housing

•

Insurance Companies

•

Private Clinics, etc.

•

Apartments

•

Real Estate/Property Management Firms

•

Schools

Hotels

•

Universities

•

Trust Companies

•

Colleges

•

Federal, Provincial and Municipal

•

Developers

•

•

Shopping Centres

•

Industrial Properties

Levels of Government •

Airports

•

Other Government Operated Facilities

Other: technicians, project coordinators, consultants, engineers and architects

Average number of people of people who read the magazine per office - 3.5 Total Readership - 43,000

8% 49%

Senior Executives: owners, presidents, vice presidents, senior operations managers, senior property managers and directors

43%

Management: property, facility, retail, asset, project, maintenance and condo managers

2011 Readership Profile C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

Ask for the results of our 2011 readership profile.

Some examples of the information contained within the survey: • 87% of readers spent up to one hour reading the last issue of Canadian Property Management.

• 72% of readers determine the brands and products used in their modernization and retrofit products.

• Readers indicated their organizations will spend on average more

2011

than $19 million on maintenance and operations in 2011.

Readership Profile

www.canadianpropertymanagement.ca

Canadian Property Management 2011 Editorial Schedule Showcase TECHNOLOGICAL Retrofit Developments profile

Issue Focus:

MARCH: WHO'S WHO in Canadian Real Estate

This issue includes Canada's most comprehensive overview of the real estate industry's players and their portfolios. The "Who's Who" category listings cover the office, industrial, retail, institutional, rental

residential and condominium sectors, and tabulate results by the total square footage companies own, manage, or own and manage.

Facilities MANAGEMENT

Hvac

InterioRS

APRIL: Energy Management, Monitoring and Procurement

Articles will focus on strategies for negotiating today's volatile energy market, conserving energy and Security & INTEGRATED Exteriors cutting costs with an eye to environmental sustainability. Conservation measures, demand management

life safety SYSTEMS and alternative energy sources are steadily gaining prominence and adherents – this issue examines the

technology, implementation requirements and the cost/benefits equation.

May: Capital Upgrades & Operating Efficiencies

Capital investment strategies underpin building operations and asset management. Retrofits maintain and

Waste BUILDING enhance structural and system integrity, increase efficiency and capitalize on cost-saving opportunities. management Automation Repositioning responds to market dynamics with upgrades and renovations to serve and attract building occupants and support a building's status and competitive edge. This issue explores both these differing yet complementary aspects of capital improvements.

ROOFING

JULY: Land Use Planning & Development

Cities are primarily the setting where the real estate and property management industry does business.

Environmental Software This issue will look at development trends in major Canadian markets and how local planning and

CONTROLS/IAQ infrastructure issues can nurture or hinder redevelopment and new construction projects.

elevators

September: Security, Life Safety & Risk Management

Articles will address types of emergencies, common occurrences and extraordinary events that building housekeeping LIGHTING HVAC operators must be prepared to respond to. A review of important emergency preparedness measures will

cover topics such as: fire and evacuation plans, building security, staff training, response teams and recovery. Associated topics include: risk assessment and mitigation, insurance and liability.

October: Building Business Opportunities

Maintaining and strengthening your tenant base and tapping into new opportunities to generate additional Building EXTERIOR revenue beyond your core business. Articles will explore tenant retention, the role of building management ENVELOPE BUILDING and front line personnel in serving clientele and attracting new business, and additional ways PRODUCTS to augment your buildings' revenue stream.

energy

November: Environmental Management

Every year environmental measures and regulations become a more critical part of the efficient Landscaping Security LIGHTING management of properties. Issues ranging from the disposal of environmentally sensitive products to making buildings more energy efficient and "green" are gaining widespread public attention. The question is no longer why one should make a facility green, but rather how it can be done efficiently and effectively.

This issue will zero in on environmental management practices, green technologies and initiatives that can help facilities save energy, reduce waste and cut greenhouse gas emissions. It will also cover retrofit options, costs, service providers and environmentally friendly products.

December/January: Regulatory Update

Building owners and managers operate in a complex regulatory environment and must stay current with

HVAC/IAQ interiors constantly evolving obligations and responsibilities under municipal by-laws, provincial and federal

legislation. Articles will highlight emerging regulatory issues, changes to existing rules, costs of compliance, potential liabilities and industry advocates' perspectives on the implications of municipal, provincial and federal policy. This includes rules and regulations pertaining to property standards, property tax allocation, building code and health and safety requirements, and environmental performance targets.

parking

2012 Buyers’ Guide

Canadian Property Management features listings of more than 600 product and service suppliers across Canada.

It is the most comprehensive resource tool for building owners, property and facility managers in Canada.

showcase

TECHNOLOGICAL developments

Retrofit profile

Each showcase will address a key component of building operations.

Articles relating to building systems and their operation, zeroing in on new technology and cost efficiency.

Landlords are faced with regular building upgrades for their properties to remain competitive.

2011 AD RATES AD SIZE Double-page spread Full page 2/3 page 1/2 page island 1/2 page vertical/horizontal 1/3 page vertical/horizontal 1/4 page vertical

1X

5X

8X

$ 7,055 5,070 4,400 4,120 3,920 2,995 2,100

$ 6,925 4,830 4,250 3,950 3,720 2,830 1,995

$ 6,575 4,625 4,110 3,700 3,500 2,700 1,895

$ 5,400 5,200 5,600

$ 5,200 5,000 5,400

$ 5,000 4,800 5,200

COVER COSTS Inside Front Inside Back Outside Back

Agency Commission 15% Guaranteed Position charge 15% Inserts Rates on Request NOTE: Above rates are for each insertion and do not include HST. C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

VOL. 25 NO.3 • June 2010

CANADA’S PREMIER MAGAZINE FOR BUILDING OWNERS AND MANAGERS

Canada’s Premier magazine for Building owners and managers

VOL. 24 NO. 8 • January/February 2010

VOL. 25 NO. 2 • April /May 2010

VOL. 25 NO.4 • August 2010

C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

CANADA $50.00

$25,000,000

INFRASTRUCTURE INVESTMENT WASTE DIVERSION CHEMICAL-FREE DECONTAMINATION CLEAN ENERGY TARGETS & TAX BREAKS CONSULTING OVERSIGHT OFFICE ACOUSTICS

ENVIRONMENTAL PRICING REFORM RIGHTS-OF-WAY DISPUTE EVOLVING PHONE APPS SOCIAL HOUSING RETROFIT INCLUSIVE DESIGN ELEVATOR MAINTENANCE ECONOMICS

in rebates available in Ontario See page 3

.

Wired with possibilities

Fashioning New Standards

BUYERS’ GUIDE

Publication Agreement #40063056

$30,000,000

in rebates available in Ontario See page 5

2010

VOL. 25 NO.7 • November 2010

Principled & Profitable

Mid-life Modernization Shovel-Ready & Surefire

C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

VOL. 25 NO.6 • October 2010

$30,000,000

in rebates available in Ontario See page 3

HST & ENERGY COSTS DAYLIGHT HARVESTING VOLUNTARY COMPLIANCE VANGUARD GHG ACCOUNTING LEED CREDENTIALS MAKEOVER LIFE CYCLE COSTING ADVOCACY 10106_CPM_April_10.indd 1

ACCOUNTING ADJUSTMENTS LEASE ADMINISTRATION CALCULATING RENTABLE AREA HR INVESTMENT LOAN CONDITIONS CHILLER REPLACEMENT DEFICIENCY & DELUGE

CORPORATE DISCLOSURE LAKEHEAD’S LEED PLATINUM CAMPUS RETROFIT PAYBACK RADON TESTING ENVIRONMENTAL DAMAGE REPARATION MARKETING & PURCHASING

5/20/10 1:10:28 PM

2011 PUBLISHING SCHEDULE ISSUE ADVERTISING CLOSING

MATERIAL DEADLINE PUBLISH DATE

March*

March 18

March 9

March

April April 8 April 15 April May

May 6

May 13

May

July*

June 30

July 15

July

September September 2 September 16 September October October 7 October 14 October November* November 4 November 11 November December/January

December 23

January 6

*These issues include bonus circulation at key industry related events

January www.canadianpropertymanagement.ca

canadianpropertymanagement.ca provides industry professionals with up-to-date information covering corporate initiatives, operations, legal & regulatory issues and industry trends, delivered in a timely and user friendly format.

Ad Opportunities

Website Rates Leaderboard:

$695/mo

728 x 90 pixels, 72 DPI gif or jpg only RGB

Skyscraper:

$795/mo

180 x 600 pixels, 72 DPI gif or jpg only RGB

Combo:

$1200/mo

(Leaderboard & Skyscrapper)

Button Ad:

$350/mo

150 x 150 pixels, 72 DPI gif or jpg only RGB

www.canadianpropertymanagement.ca

E-News User In-box view:

Website landing page:

E-NEWS E-Newsletters are sent twice monthly to our database of more than 20,000 recipients. Advertisers will have the opportunity to take their message directly to readers’ in-boxes and also pick up traffic on Canadian Property Management’s web site. Your advertisement will follow the E-newsletter to our web site, where it remains posted for more than one month.

E-News RATES ........................................................................... 1x.. .................................3x.....................................6x Leaderboard

$1000

$8500

$650

$1500

$1250

$1000

728 x 90 pixels, 72 DPI gif or jpg only RGB

Tower Ad 180 x 600 pixels, 72 DPI gif or jpg only RGB

Word Ad 150 x 150 pixels, 72 DPI gif or jpg only RGB

www.canadianpropertymanagement.ca

$250

V-Reports User Inbox view:

Website landing page:

V-REPORT V-Reports are e-mailed 12 times a year to our database of more than 20,000 recipients. Every month, a new V-Report tackles a relevant real estate issue and asks two high-profile industry players to share their perspectives. It is then posted on Canadian Property Management’s web site with your advertisement for a full year. That will create a more sustained presence in the marketplace, more than any other E-blast product currently available in the industry.

V-Reports RATES ........................................................................... 1x.. ................................. 3x....................................6x Leaderboard

$1500

$1000

$850

$4500

$4000

$3500

728 x 90 pixels, 72 DPI gif or jpg only RGB

Tower Ad 180 x 600 pixels, 72 DPI gif or jpg only RGB

Word Ad

$350

150 x 150 pixels, 72 DPI gif or jpg only RGB

www.canadianpropertymanagement.ca

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Digital Files: Preferred format is InDesign CS3, QuarkXPress 6.5, Adobe Illustrator or PDF. Please include all image files and all fonts used in the document and a laser copy for reference. No Microsoft Office or Corel Draw files will be accepted.

GEneric pdF Files: Generic PDF files, created with Adobe Acrobat Distiller using high resolution CMYK (no colour profiles), with all the fonts embedded.

FULL PAGE

Bleed Size: 8.375” x 11.125” Trim Size: 8.125” x 10.875” Safety Area: 7.125” x 9.625”

2/3 PAGE VERTICAL

1/2 PAGE ISLAND

1/2 PAGE HORIZONTAL

1/2 PAGE VERTICAL

1/3 PAGE VERTICAL

1/3 PAGE HORIZONTAL

1/4 PAGE VERTICAL

1/6 PAGE VERTICAL

4.563” x 9.563”

3.375” x 9.563”

7.125” x 4.75”

4.563” x 7.375”

2.25” x 9.563”

“Save-as” PDF files (Adobe Illustrator, Adobe Photoshop) and native application files (QuarkXpress, Adobe InDesign, Pagemaker, Corel Draw, Microsoft Word) are not acceptable for digital ad submissions. These files are not final material and can create problems with reproduction.

When Sending material: 1. Submit files on a Macintosh formatted CD-ROM. 2. Include a Magazines Canada standards colour proof, for accurate reproduction. All colour files must be accompanied by a colour proof or a separated laser proof. Publisher assumes no responsibility for accuracy where no proof is provided.

3. Upload files to the FTP site.

Host: ftp3.mediaedge.ca Username: me_cpm_ad Password: artwork 4. Digital materials, Film, artwork, etc. to be sent to: Production Manager, 5255 Yonge Street, Suite 1000, Toronto, Ontario M2N 6P4

Publisher Sean Foley 416.512.8186 ext. 225 Toll-free: 1.866.216.0860 ext. 225 seanf@mediaedge.ca

4.563” x 4.75”

3.375” x 4.75”

2.25” x 4.75”

REPRINTS/ inserts Supplied: 1 page, overleaf available to publisher – b&w page rate plus 25%. 1 page, overleaf blank – rates on request. Maximum weight 100lbs. Allow 2-1/2" binding lip and 1/4" head trim.

Reader Reply Cards: must be accompanied by minimum 1 page adjacent advertisement. Standard size 5.75" x 4.375"; allow 2.50" binding lip and .25" head trim. Charged at 1/3 page rate plus $20.00 per thousand for stitching.

Editor-in-Chief Barbara Carss 416.512.8186 ext. 236 Toll-free: 1.866.216.0860 ext. 236 barbc@mediaedge.ca

Canadian Property Management is published by: 5255 Yonge Street, Ste. 1000, Toronto, Ontario M2N 6P4 Telephone: (416) 512-8186 Fax: (416) 512-8344 www.mediaedge.ca info@mediaedge.ca

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