Image Makers 2012 Digital Edition

2012 MEDIA K I T

ImageMakers will be read by over 12,000 commercial image makers and suppliers, and provides a specialized forum for information exchange, professional development, and advertising opportunities for the industry.

Increase your Profile in Canada’s Commercial Image Making E-newsletters ImageMakers, the premier publication for the Canadian sign and image making industry, is going electronic. Now, the sign making industry will receive the latest news on new technologies, trends and legislative updates 12 times a year. ImageMakers e-news will be sent to over 12,000 sign professionals as well as the top 200 property management companies in Canada.

Additionally you will reach advertising agencies, marketing companies, banks and commercial developers all that make decisions on millions of dollars of signage every year.

ImageMakers ImageMakers The Official Publication

of the Sign Association

of Canada

Canada's

Resource

for Industry

Professio

nals

2010

RESOURCE GUIDE

ImageMakers Online – 2012 The ImageMakers website is designed to better serve our readers and advertisers. The improved version of www.imagemakersmag.ca will feature a re-vamped line-up with web-exclusive editorial and industry news as it unfolds. Our website will offer unparalleled interactive electronic opportunities to complement your existing marketing plan. In an increasingly global marketplace, now is the time to expand your businesses with cross-promotional opportunities.

For more information, contact stevem@mediaedge.ca.

About SAC-ACE Since 1955, the Sign Association of Canada, (SAC) has actively worked to improve the status of our members in the sign and image making community.

SAC works to promote, protect and enhance our members’ interests through a wide variety of transformative initiatives. We provide lasting and valuable contributions to all the communities we serve.

The rapid and emerging technologies now available in the commercial marketplace have dramatically changed and expanded the way we do business.

The Sign Association of Canada recognizes these trends and technologies and so acts to form strategic partnerships with related industries and associations in the design, supply, and manufacturing of commercial images.

At the heart of SAC is a group of people who are committed to helping improve the industry at a time of constant change.

Now, to better meet the evolving needs within our industry, SAC has partnered with the following organizations: The Canadian Chamber of Commerce The World Trade Organization (WTO) l Canadian Standards Association l Society of Environmental Graphics and Design l International Sign Association l United States Sign Council l Industrial Fabric Association International l Point-of-Purchase Association International l The Canadian Society of Association Executives l l

ImageMakers - The most informative source guide in Canada

E-News Consistent, informative and targeted.

Our publishing schedule establishes ImageMakers e-news as the industry source for the latest information for all stakeholders in the sign industry. For 2012, ImageMakers introduces a new and improved content line-up. Including: New Technologies:

Legislative Updates: Industry Profiles: Business Strategies: Lasting Images:

Product developments from around the world and how these new technologies will affect the Canadian sign industry.

What’s happening from province to province that will affect your business.

Profiles on the movers and shakers in the sign industry.

Internet marketing techniques.

Profiles on some of the most creative and innovative sign making installations from across the country. …and much more.

Covering current issues, resources, strategies, trends, profiles and technologies.

ImageMakers will continue to publish two print editions every year.

Our annual Source Guide has been a great success. Providing an up-to-date list of image makers, installers and manufacturers this annual directory is a valuable tool to be referred to throughout the year. Published June 2012.

ImageMakers will continue to be the “official” show guide for Concac 2012. The show guide will be sent out as a digital edition a month prior to the show and then a printed version will be handed out to delegates as they enter the show. Published in September 2012.

More readers hang on to our guides than any other industry publication, giving your advertising message a greater impact.

June 2012

INDUSTRY Source guide

National Directory of Image Makers & Installers, and Manufacturers www.imagemakersmag.ca Booking Deadline: April 6, 2012 l Detailed geographical listings of all manufacturers of finished commercial images and installations, and site survey networks l Comprehensive reference guide of critical issues l Key phone numbers including websites of all regulatory agencies across Canada

CONSAC ImageMakers 12 Trade Show & Conference

CONSAC SHOW GUIDE

Booking Deadline: August 3, 2012 l Exhibitor listings complete with profiles l Floor plan, show conference schedule and networking events l Sponsor profiles l Speaker biographies l Industry award nominees

E-News ENEWS Imagemakers e-Newsletters are emailed bi-weekly to our entire database. This format is unique in that your advertising impressions do not end with the initial email release itself. Your advertisement will actually follow the e-News story to the Imagemakers magazine website landing page and will remain there for one month. This allows advertisers to potentially double their number of impressions from the eblast, while at the same time garnering impressions from general website traffic over a full month.

User Inbox view:

Website landing page:

ENews RATES

1x

3x

6x

Leaderboard................................................................................... $1200.....................................$1000......................................................$850 728 x 90 pixels, 72 DPI gif or jpg only RGB Tower Ad........................................................................................ $1500.....................................$1250....................................................$1000 180 x 600 pixels, 72 DPI gif or jpg only RGB Word Ad......................................................................................... $250........................................ $250......................................................$250 150 x 150 pixels, 72 DPI gif or jpg only RGB

ImageMakers Advertising Specifications Advertising Rates

Advertising Sizes

Four-Colour Rates

FULL PAGE

Bleed Size: 8.625” x 11.125” Trim Size: 8.375” x 10.875” Safety Area: 7.375” x 9.625” Full Page 7” x 9.5”

1/2 PAGE VERTICAL 3.375” x 9.5”

1/2 PAGE HORIZONTAL

1/2 PAGE ISLAND 4.675” x 7”

7.” x 4.625”

1/3 PAGE VERTICAL 2.125” x 9.5”

1/3 PAGE HORIZONTAL 4.625” x 4.625”

1/4 PAGE VERTICAL

Size

1x

Full Page

$1,995.00

1/2 (Island)

$1,795.00

1/2 Page

$1,695.00

1/3 Page

$1,295.00

1/4 Page

$995.00

Covers- Premium Positions Size

1x

Inside Front Cover

$2,195.00

Inside Back Cover

$2,095.00

Outside Back Cover

$2,295.00

Double Page Spread

$3,495.00

* All ads include four-colour.

3.375” x 4.625”

Production Specifications Digital Files: Preferred formats are Adobe InDesign, Adobe Illustrator or PDF, provided all fonts are embedded, all colour is converted to CMYK, Quark XPress 6.5. Image files must be 300 DPI. Please include a laser copy for reference, as well as all image files and fonts used in document. All colour files must be accompanied by colour proofs or separated laser proofs. Publisher assumes no responsibility for accuracy where no proof is provided.

Website Advertising Rates* Position Size Price Steve McLinden, Publisher 5255 Yonge Street, Ste. 1000, Toronto, Ontario M2N 6P4 Tel: (416) 512-8186 ext. 239 Fax: (416) 512-8344 stevem@mediaedge.ca www.mediaedge.ca

Leaderboard Banner Ad

728 x 90 pixels

625.00

Skyscraper Ad

120 x 600 pixels

545.00

Button Ad (Right side)

125 x 125 pixels

399.00

Rotating Box Ad

300 x 250 pixels

499.00

Enews Sponsorship - Tower 180 x 600 pixels

1200.00

ImageMakers is published by:

Our mission is to produce market leading, superior quality magazines, conferences and trade show brands that provide distinctive and effective ways to deliver client information to key industry players.

Publications produced by MediaEdge Communications Inc.

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