Progressive Marketing Strategies to Get Your Home SOLD
REAL VISION
The Purpose of this Presentation
In addition to all of the things you would normally expect from your agent, I have several Unique Strategies that are above and beyond the scope of the average Realtor. • Listing Syndication to over 500 websites
• Online Classifieds • Full Screen Images
• Unique Property Website • Agent Announce • Realtor.com Showcase • The Phone • Video Marketing • “The Usual Stuff” • Social Media • Communication • Mobile Ready
Start Getting Your House Sold! Lisa Klein 210-508-4664 LisaVisa@sbcglobal.net
Attracting Buyers
Did you know... •90% of home buyers use the internet to search for a new home!
Where Buyers Come From
Strategy #1 Your Listing Everywhere My job is to make sure your listing gets seen. That’s why I syndicate my listings to ALL the major property portals including but not limited to:
AND MORE THAN 800 ADDITIONAL REAL ESTATE SEARCH WEB SITES
Strategy #2 A Unique Property Deserves a Unique Property Site
By creating a Unique Property Site for each of my listings, I am able to attract online buyers as well as provide local buyers with fast and comprehensive information about your property. These days, it’s easy for properties to get lost among the thousands of real estate listings added to the market each and every day. Your Unique Property Site will ensure that your property stands out from the crowd!
Strategy #3 Realtor.com Showcase
Realtor.com is the MOST VISITED Real Estate Search Engine in the world! Your listing will stand out with 25 Photos, Vivid Descriptions, Virtual Tour and Video. In addition, buyers can reach me immediately through the lead delivery system.
Strategy #4 Video Marketing
I use the pictures of your property to create a visually appealing virtual tour that will be featured everywhere your listing is found. The online based tour will be sent directly to buyers and other real estate agents. I will convert it to video to be uploaded to YouTube. I will also video a narrated tour through your home to capitalize on the popularity of YouTube and other social media sites YouTube is an important part of my marketing strategy to get your listing noticed. YouTube receives over 2 BILLION visits per day.
Strategy #5 Social Media Sharing Tools
When marketing real estate it is important to focus on the places where your target market is. People today spend far more time on social networks than they do perusing the local paper’s listings. My listings include a built-in posting tool that encourages social sharing. Not only will I post your listing on my Facebook, but others can share your listing on their social networks with a simple click of the mouse!
Strategy #6 Mobile Ready People are accessing property websites via their mobile devices more than ever before. That’s why I have a mobile version created for every property I list. When a mobile visitor attempts to access your property site, they will be automatically redirected to a mobile version designed specifically for their device! They can even access your listing details by scanning your very own QR code!
Strategy #7 Professionally Designed Online Classified Ads Craigslist is a powerful tool for generating tons of traffic to your property website. The ads I create are professionally designed to get more buyers to your listing. Your property will stand head and shoulders above the competition. My Craigslist flyers average a 15.9%* Click Through rate! I am also able to see how many people have viewed your flyer on craigslist and how many clicked through to your property website!
Strategy #8 Your home will be showcased with a beautifully designed Slide Show that displays your property FULL SCREEN and iPad Ready!
Photos are the #1 Thing that Buyers want to see online!
Strategy #9 The Phone
This is one simple step that most of our competitors never think to take. I am going to call the 5 agents who most recently have participated in recent sales in your area. Chances are good these agents might have other buyers looking in the neighborhood. PLUS‌. I am going to call everyone in your neighborhood and with a half mile radius to announce your listing and ask for a referral.
Strategy #10 Agent Announce
Agent Announce is my exclusive tool for getting your listing out to every agent in the area – fast! I will send Send New Listing Alerts, Price Updates and Status Updates. EVERY Agent will know how great your house is and will be able to share with their buyers!!
“The Usual Stuff” While most agents do a good job at the “usual stuff,” the usual stuff doesn’t interest today’s modern buyer.
Pricing Your Property Right Staging It To Sell Open Houses Broker’s Open Houses Negotiating On Your Behalf
While most of my competitors are skipping the first 10 items in this list, I’m busy making sure your property is exposed and presented to as many buyers as possible. If it looks like I rely heavily on web marketing, that’s because I do. Why? 90% of buyers are searching for property online....
THEY’RE DEFINITELY GOING TO KNOW ABOUT YOURS....!
Keeping You Informed "Golden Ruler"
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Our exclusive "Golden Ruler" tool is a listing measurement device that provides reports on the number of consumer views and leads on your online property listing.
Century 21: The Right Choice