Tap It Brewing Co design by Fruitful

The Taps

Beer company branding

The Taps

Uniform

The Taps

Photography

Tap It Brewing Co

Bottle opener keyring

Tap It Brewing Co

Bottle caps

Tap It Brewing Co

Promotional glasses

Pint glass

Half pint glass tankard

2/3 pint glass goblet

11.2 oz glass goblet

Awaiting sample

Tap It Brewing Co

Promotional glasses: Design alternative (front)

Pint glass

Half pint glass tankard

2/3 pint glass goblet

11.2 oz glass goblet

Awaiting sample

Tap It Brewing Co

Promotional glasses: Design alternative (back)

Pint glass

Half pint glass tankard

2/3 pint glass goblet

11.2 oz glass goblet

Awaiting sample

The Taps

Growlers

Stainless steel #1

Stainless steel #2

Glass #1

Glass #2

64oz hard-wearing growler in black to match branding

64oz hard-wearing growler

64oz amber glass growler

1l amber glass growler

The Taps

Taps shopping list

•

Glasses (including wine)

•

China (coffee cups / plates)

•

Condiments and cutlery rack - Cutlery - Napkins

•

Pizza boards

•

Paper cups (take-out coffee)

•

Bar top water cooler

•

Chalk board beer list

•

Bar towels

•

Interior signage (ladies / gents)

Notes:

The Taps

Beer names

New description

Rogue APA

APA

ABV 5.2%

Rogue is a fruity IPA â&#x20AC;&#x201C; strong on flavour and aroma. To achieve this special brew we use a mixture of citrus, flowery and grapefruit hops, with the king of US aroma hop, then add a very heavy dry hop. All this, combined with the lack of 60 minute bittering and our special combination of malts, results in a joyous and flavourful IPA with both body and head.

DIPA

ABV 7.2%

ABV 5.4%

Imagery theme:

IPA

ABV 5.2%

*Please note that these examples are for reference only and we do not own illustration copyright

SESSI

The Taps

Beer names

New description

Outlaw DIPA As the name suggest, Haymaker is US-style beer that packs a fresh, fruity punch. The unique flavour, aroma and strength comes from a very complex mix of Oregon-grown American hops. This is a hop forward beer with a soft malt backbone. ABV 7%

DIPA

ABV 7.2%

ENGLISH BROWN

IPA

ABV 5.2% Imagery theme:

*Please note that these examples are for reference only and we do not own illustration copyright

SESSION IPA

The Taps

Beer names

New description

Hot Rod IPA

ENGLISH BROWN

IPA

ABV 5.2%

One small step for an IPA fan but one giant leap for a lager drinker, this IPA uses an American hop to give it a wonderful fruity, floral, citrusy and earthy aroma. The slightly sweeter malt backbone, finishing with a dryness and a subtle hop presence, makes this the prefect transitional beer for the recent converts to craft beers. ABV 5.2%

Imagery theme:

*Please note that these examples are for reference only and we do not own illustration copyright

SESSION IPA

The Taps

Beer names

Mr. Brown English Brown Standard offering for all those Ale drinkers. Uses East Kent Goldings and Challenger Hops. ABV 5%

ENGLISH BROWN

Imagery theme:

*Please note that these examples are for reference only and we do not own illustration copyright

SESSION IPA

APA

DIPA

ENGLISH

IPA

The Taps

Beer names

ABV 5.2%

ABV 7.2%

ABV 5.2%

New description

Mad Cow Chocolate Milk Stout

MILK STOUT

LONDON PORTER

ABV 4.5%

Imagery theme:

Our Chocolate Milk Stout is based on a US grown variety of an English hop developed in 1934, an ancestor of the Canterbury Golding which goes all the way back to 1790. The strong, sweet and smooth chocolate flavour comes through from the cocoa nibs underpinned by the complex mix of malts to add depth. A single 60 minute bittering completes MadCowâ&#x20AC;&#x2122;s profile.

SESSION IPA

ABV 4.8%

3.8%

*Please note that these examples are for reference only and we do not own illustration copyright

DIPA

ENGLISH BROWN

IPA

The Taps

ABV 5.2%

Beer names

ABV 7.2%

Butler London Porter Uses Cascade & Northern Brewer Hops. More work to be done. ABV 5%

LONDON PORTER

SESSION IPA

3.8%

Imagery theme:

*Please note that these examples are for reference only and we do not own illustration copyright

RTER

ENGLISH BROWN

IPA The Taps

ABV 5.2% Beer names

Swifty Session IPA Uses Columbus, Falconcerâ&#x20AC;&#x2122;s Flight, Centennial, Nelson Sauvin Hops and a lot of dry hopping to keep it with some flavor. ABV 3.8%

SESSION IPA

3.8%

Imagery theme:

*Please note that these examples are for reference only and we do not own illustration copyright

The Taps

Beer names

APA

DIPA

ABV 5.2%

ABV 7.2%

ENGLISH BROWN

IPA

ABV 5.2%

MILK STOUT

LONDON PORTER

SESSION IPA

ABV 4.5%

3.8%

Tap It Brewing Co

Bottle labels

BEST BEFORE: MAY 2018

HE AD BREWER

ROB COLME R

BREWED BY: .........................................

BEST BEFORE: MAY 2018

HE AD BREWER

ROB COLME R

BREWED BY: .........................................

Full wrap

APA

IPA One small step for an IPA fan but one giant leap for a lager drinker, this IPA uses an American hop to give it a wonderful fruity, floral, citrusy and earthy aroma. The slightly sweeter malt backbone, finishing with a dryness and a subtle hop presence, makes this the prefect transitional beer for the recent converts to craft beers.

ABV 5.2%

ING REDIENTS :

We only ever use the finest ingredients to ensure our beers give you the highest standards of quality, freshness, consistency and drinkability.

Rogue is an America Pale Ale â&#x20AC;&#x201C; strong on flavour and aroma. To achieve this special brew we use only one hop. This is a powerful US hop with flavour notes of grapefruit & intense pine. It is generally used as a bittering hop, however we have been able to mix it in such a way that we use it in every stage of the hop additions resulting in our lovely fruity APA.

ABV 5.2%

ING REDIENTS :

Water, barley, hops and yeast.

We only ever use the finest ingredients to ensure our beers give you the highest standards of quality, freshness, consistency and drinkability.

Water, barley, hops and yeast.

STORE COLD. DRINK FRESH.

TAP IT BREWING CO. UNIT 6 MUIR A INDUS TRIAL ES TATE WILLIAM S TREE T NORTHAM SOUTHAMPTON HAMPSHIRE SO14 5QH

STORE COLD. DRINK FRESH.

TAP IT BREWING CO. UNIT 6 MUIR A INDUS TRIAL ES TATE WILLIAM S TREE T NORTHAM SOUTHAMPTON HAMPSHIRE SO14 5QH

Tap It Brewing Co

Bottle labels

BEST BEFORE: MAY 2018

HE AD BREWER

ROB COLME R

BREWED BY: .........................................

BEST BEFORE: MAY 2018

HE AD BREWER

ROB COLME R

BREWED BY: .........................................

Full wrap

DIPA Outlaw is a West Coast styled beer that packs a fresh, fruity punch. The unique flavour, aroma and strength comes from a very complex mix of hops from around the world. This is a hop forward beer with a soft malt backbone.

ING REDIENTS :

ABV 7.2%

Water, barley, hops and yeast.

STORE COLD. DRINK FRESH.

MILK STOUT

We only ever use the finest ingredients to ensure our beers give you the highest standards of quality, freshness, consistency and drinkability.

TAP IT BREWING CO. UNIT 6 MUIR A INDUS TRIAL ES TATE WILLIAM S TREE T NORTHAM SOUTHAMPTON HAMPSHIRE SO14 5QH

Our Milk Stout is what it says it is, a lovely complex mix of seven different malts supported by a good amount of milk sugar (lactose) to give it a sweet yet complex flavour profile. Only two hop additions here, one for bittering and then one for a little aroma.

ABV 4.5%

ING REDIENTS : Water, barley, hops, yeast and lactose.

STORE COLD. DRINK FRESH.

We only ever use the finest ingredients to ensure our beers give you the highest standards of quality, freshness, consistency and drinkability.

TAP IT BREWING CO. UNIT 6 MUIR A INDUS TRIAL ES TATE WILLIAM S TREE T NORTHAM SOUTHAMPTON HAMPSHIRE SO14 5QH

Tap It Brewing Co

Bottle labels

BEST BEFORE: MAY 2018

HE AD BREWER

ROB COLME R

BREWED BY: .........................................

BEST BEFORE: MAY 2018

HE AD BREWER

ROB COLME R

BREWED BY: .........................................

Mad Cow colour alternatives

ABV 5.2%

ING REDIENTS :

IPA

We only ever use the finest ingredients to ensure our beers give you the highest standards of quality, freshness, consistency and drinkability.

Water, barley, hops and yeast.

ABV 5.2%

ING REDIENTS :

We only ever use the finest ingredients to ensure our beers give you the highest standards of quality, freshness, consistency and drinkability.

Water, barley, hops and yeast.

STORE COLD. DRINK FRESH.

TAP IT BREWING CO. UNIT 6 MUIR A INDUS TRIAL ES TATE WILLIAM S TREE T NORTHAM SOUTHAMPTON HAMPSHIRE SO14 5QH

STORE COLD. DRINK FRESH.

TAP IT BREWING CO. UNIT 6 MUIR A INDUS TRIAL ES TATE WILLIAM S TREE T NORTHAM SOUTHAMPTON HAMPSHIRE SO14 5QH

Tap It Brewing Co

Bottle labels

Tap It Brewing Co

Beer presentation pack

BREWED WITH ATTITUDE We brew the kind of craft beer we love because we know you’ll love it too.

OUR BEER

To brew we only ever use the finest malt, hops and yeast to ensure our beers give you the highest standards of quality, freshness, consistency and drinkability.

IN A GLASS OF OUR OWN

Ultimately, it’s all about the flavour and the aroma – the proof is in the taste. We brew with attitude and from the heart. All you need is your senses, some curiosity and be ready to have your taste buds turned on.

Here’s what happens when you do too much thinking about the state of British beer - you start your own brewery. Yep, we decided to put our money where we hope your mouth is going to be and launched the Tap It Brewing Company.

BREWING UP A STORM

That’s because when it comes to craft beer we’re not just consumers but connoisseurs. In fact, we aren’t just passionate about craft beer, we’re crazy about craft beer. We are not called the Fermentalists for nothing.

We started our journey into brewing about five years ago with copious amounts of research (and by research we mean drinking) into craft beers and the places selling them. Ok, it was a tough job but somebody had to do it.

WE LOVE BEING SOCIAL

Now we’re well into creating and kegging our craft beers with the love and care they – and you – deserve. Visit our blog at tapitbrew.co.uk for all the latest news from our Head Brewer, Rob.

Sometimes we have ideas that just won’t go into our craft beers. So we put them out there on Twitter, Facebook and all those other social media type places.

ROB COLMER HEAD BREWER

TAPITBREW.CO.UK

4 X 330ML

BOTTLES

TAPITBREW.CO.UK

IPA

APA

DIPA

MILK STOUT

ABV 5.2%

ABV 7.2%

ABV 4.5%

Rogue is an America Pale Ale – strong on flavour and aroma. To achieve this special brew we use only one hop. This is a powerful US hop with flavour notes of grapefruit & intense pine. It is generally used as a bittering hop, however we have been able to mix it in such a way that we use it in every stage of the hop additions resulting in our lovely fruity APA.

Outlaw is a West Coast styled beer that packs a fresh, fruity punch. The unique flavour, aroma and strength comes from a very complex mix of hops from around the world. This is a hop forward beer with a soft malt backbone.

TAP IT BREWING CO. UNIT 6 MUIR A INDUSTRIAL ESTATE WILLIAM STREE T NORTHAM SOUTHAMPTON HAMPSHIRE SO14 5QH

TAPITBREW.CO.UK

Tap It Brewing Co

Beer presentation pack

Tap It Brewing Co

Beer mats: Beers

IPA

ABV 5.2%

APA

WE LOVE BEING SOCIAL

ABV 5.2%

TAPITBREW.CO.UK

DIPA

TAPITBREW.CO.UK

MILK STOUT

WE LOVE BEING SOCIAL

ABV 4.5%

ABV 7.2%

TAPITBREW.CO.UK

Tap It Brewing Co

Beer mats: Generic

IN A GLASS OF OUR OWN WE LOVE BEING SOCIAL

TAPITBREW.CO.UK

Tap It Brewing Co

A6 presentation booklet

Front

Back

TAP IT BREWING CO. UNIT 6 MUIR A INDUSTRIAL ESTATE WILLIAM STREE T SOUTHAMPTON SO14 5QH T: 023 8071 0737

TAPITBREW.CO.UK

Tap It Brewing Co

A6 presentation booklet

OUR BEER

IN A GLASS OF OUR OWN

BREWED WITH ATTITUDE

Here’s what happens when you do too much thinking about the state of British beer - you start your own brewery.

We brew the kind of craft beer we love because we know you’ll love it too.

Yep, we decided to put our money where we hope your mouth is going to be and launched the Tap It Brewing Company. That’s because when it comes to craft beer we’re not just consumers but connoisseurs. In fact, we aren’t just passionate about craft beer, we’re crazy about craft beer. We are not called the Fermentalists for nothing. Why not pop by our Southampton based brewhouse to sample our latest headliners or arrange a tour to get the full flavour of our beers.

TO SAMPLE OUR LATEST BEERS OR TO ARRANGE A TOUR, PING YOUR DETAILS TO INFO@TAPITBREW.CO.UK AND WE’LL BE IN TOUCH.

TAPITBREW.CO.UK

To brew we only ever use the finest malt, hops and yeast to ensure our beers give you the highest standards of quality, freshness, consistency and drinkability. Ultimately, it’s all about the flavour and the aroma – the proof is in the taste. We brew with attitude and from the heart. All you need is your senses, some curiosity and be ready to have your taste buds turned on.

RELEASED SPRING 2017

Tap It Brewing Co

A6 presentation booklet

APA IPA

ABV 5.2% ABV 5.2% One small step for an IPA fan but one giant leap for a lager drinker, this IPA uses an American hop to give it a wonderful fruity, floral, citrusy and earthy aroma. The slightly sweeter malt backbone, finishing with a dryness and a subtle hop presence, makes this the prefect transitional beer for the recent converts to craft beers.

Tap It Brewing Co

A6 presentation booklet

DIPA

MILK STOUT

ABV 7.2%

ABV 4.5%

Tap It Brewing Co

A6 presentation booklet

LONDON PORTER

SESSION IPA

ABV 4.3%

ABV 3.8%

Butler is a complex porter that aims to please those who love the noticeable coffee and cocoa flavour that’s only gained from using a good volume of Chocolate Malt. This, combined with the Flaked Oats, help make Butler the servant of taste it is. Plus, we have included five different speciality malts and only two hops at the bittering stage, which adds a robustness to the old smoothie.

Swifty is the beer that puts a whole new spin on the expression ‘popping out for a swift one’. Indeed, we challenge you to drink only one beer that combines both White Wheat & Vienna to give it such a nice body and aroma. We then add in a little crystal for sweetness and finally a huge hop addition to give you get a truly flavoursome beer at under 4%.

Tap It Brewing Co

A6 presentation booklet

RED IPA

BREWING UP A STORM

WE LOVE BEING SOCIAL

Sometimes we have ideas that just won’t go into our craft beers. So we put them out there on Twitter, Facebook and all those other social media type places.

Now we’re well into creating and kegging our craft beers with the love and care they – and you – deserve.

ABV 5.1% This is a beer who’s ride has been pimped! Munich Malt makes up nearly 40% of the grain profile, which gives Hot Rod a lovely malt flavour with a smooth finish. Combine this with a generous volume of hops throughout the boil and dry hop and you really do get the best of both worlds with this beer. In fact, never has a mix of malt and hops tasted so hot.

Visit our blog at tapitbrew.co.uk for all the latest news from our Head Brewer, Rob.

WHAT'S NOT TO LIKE

ROB COLMER HEAD BREWER

TAPITBREW.CO.UK

Tap It Brewing Co

A3 posters

APA

DIPA

MILK STOUT

ABV 5.2%

ABV 7.2%

ABV 4.5%

WE LOVE BEING SOCIAL

TAPITBREW.CO.UK

IPA

ABV 5.2%

Tap It Brewing Co

Pump caps: Version 1

IPA

APA

DIPA

MILK STOUT

ABV 5.2%

ABV 7.2%

ABV 4.5%

Tap It Brewing Co

Pump caps: Version 2

Tap It Brewing Co

Beer runner

WE LOVE BEING SOCIAL

TAPITBREW.CO.UK

Tap It Brewing Co

A5 flyer: Tap It Brewing Co.

Front

Back

IN A GLASS OF OUR OWN Here’s what happens when you do too much thinking about the state of British beer - you start your own brewery. Yep, we decided to put our money where we hope your mouth is going to be and launched the Tap It Brewing Company. That’s because when it comes to craft beer we’re not just consumers but connoisseurs. In fact, we aren’t just passionate about craft beer, we’re crazy about craft beer. We are not called the Fermentalists for nothing. Why not pop by our Southampton based brewhouse to sample our latest headliners or arrange a tour to get the full flavour of our beers.

FOR MORE INFORMATION OR TO ARRANGE A TOUR DATE, JUST PING US YOUR DETAILS TO INFO@TAPITBREW.CO.UK AND WE’LL BE IN TOUCH.

WE LOVE BEING SOCIAL

TAP IT BREWING CO. UNIT 6 MUIR A INDUSTRIAL ESTATE WILLIAM STREE T SOUTHAMPTON SO14 5QH

TAPITBREW.CO.UK

Tap It Brewing Co

A5 flyer: The Taps

Front

Back

A WHISTLE WETTING WONDERLAND If you’re looking for a cool place to enjoy a crafty half (or more) of craft beer this summer you’re getting warmer. Our first bar, The Taps, opens its doors in Oxford Street, Southampton this summer. Yes, we’re right at the buzzing heart and soul of the city, among some great neighbours. However, you’ll discover that we have an unmistakable style, vibe and drinks’ selection that’s all our own. At The Taps you can taste our range of carefully crafted beers, all brewed right here in Southampton. Plus there’ll be a great selection of guest beers, fine wines and top notch spirits on offer, too. Oh and did we mention we’ll be firing up the oven and serving expertly prepared artisan pizzas? So if you want to tap (ahem) into some superb, locally brewed craft beers – and plenty of the craic you know where you can go. We’re not megalomaniacs or anything but The Taps in Southampton could be just the first...

WATCH THIS SPACE

WHERE THE GLASS IS ALWAYS HALF FULL OXFORD STREET SOUTHAMPTON HAMPSHIRE

OPENING SUMMER 2017 TAPITBREW.CO.UK

FOR MORE INFORMATION OR TO ARRANGE A TOUR OF OUR BREWHOUSE, JUST PING US YOUR DETAILS TO INFO@TAPITBREW.CO.UK AND WE’LL BE IN TOUCH.

WE LOVE BEING SOCIAL

TAP IT BREWING CO. UNIT 6 MUIR A INDUSTRIAL ESTATE WILLIAM STREE T SOUTHAMPTON SO14 5QH

TAPITBREW.CO.UK

Tap It Brewing Co

Hampshire & Isle of Wight Food & Drink Guide 2017 advert

You can now download the FREE Food and Drink Restaurant Guide App Modern British

The Bakers Arms

 Location High Street, Droxford, SO32 3PA t: 0845 468 1484 w: www.thebakersarmsdroxford.com e: manager@thebakersarmsdroxford.com The Bakers Arms is an astonishing find. Its billing as a ‘small, friendly village pub that happens to serve excellent food’ is certainly modesty at work, as this is an establishment that has been recognised by Michelin, the AA, The Good Pub Guide, The Good Food Guide, Alistair Sawday’s and Hampshire Life. Diners can look forward to the baker’s dozen menu, which offers a set selection of two courses and a drink for £15, a wonderful Sunday lunch, and a regularly changing à la carte offering. You might try Hampshire goose egg with local asparagus and Hollandaise for a starter, before enjoying a pie – past fillings include pulled pork and cider, and chicken and chorizo. The hanger steak is a menu stalwart due to its popularity, as is the burger, which is topped with bacon and blue cheese. Finish with pear and almond tart with clotted cream and you’ll be booking for your next visit before you leave.

Wn £15 to

£25

Open: Mon-Sat noon-3pm, 6pm-11pm; Sun noon-4.30pm Modern British SE £25 to

£35

WHY NOT POP BY OUR SOUTHAMPTON BASED BREWHOUSE TO SAMPLE OUR LATEST HEADLINERS, OR TO ARRANGE A TOUR TO GET THE FULL FLAVOUR JUST PING US YOUR DETAILS TO INFO@TAPITBREW.CO.UK AND WE’LL BE IN TOUCH.

WE LOVE BEING SOCIAL

Open: Mon-Thurs 10am-midnight; Fri & Sat 10am-1am; Sun noon-midnight Modern British PS

£38

TAPITBREW.CO.UK

Monty’s

 Location 69 Castle Road, Southsea, Portsmouth, PO5 3AY t: 0845 468 1438 w: www.montyssouthsea.co.uk e: info@montyssouthsea.co.uk Situated on the bustling Castle Road, Monty’s presents British classics with a contemporary, international twist. The stunning interior has been elegantly refurbished; the furniture, artwork and signage are all unique and locally sourced. Just a stone’s throw from the sea, this restaurant is in the perfect location to explore the area after lunch, or a great spot to raise a celebratory glass at the end of the day. Nominated for The Good Food Guide’s Local Restaurant of the Year, the food at Monty’s is truly outstanding. In addition to the wonderfully varied à la carte menu, there is a tantalising five-course tasting menu and an eminently popular Sunday brunch offering, wowing diners with helpings of eggs (Benedict, Florentine and Royale), Danish pastries, and full English breakfast staples, complemented by a Bloody Mary or glass of Prosecco.

£32

TAP IT BREWING CO. UNIT 6 MUIR A INDUSTRIAL ESTATE WILLIAM STREE T SOUTHAMPTON SO14 5QH

Simons at Oxfords

 Location 35-36 Oxford House, Oxford Street, Southampton, SO14 3DS t: 0845 468 1437 w: www.simonsatoxfords.com e: bookings@simonsatoxfords.com Perched along Oxford Street, which is often dubbed ‘downtown Southampton’, is lively, independent Simons at Oxfords. Established for over 15 years and having recently undergone extensive refurbishment, this venue is bustling with patrons every day of the week. Begin by sauntering to the bar to watch the talented team whip up a flavoursome cocktail, pour a glass of fantastic wine or Champagne, or pull a pint of draught beer. Next, look to the menu for inventive British dishes. Desserts are worth saving space for, thanks to options such as dark chocolate fondant with salted caramel ice cream and white chocolate mousse with poached rhubarb. The outside area is a great place to soak up some sunshine, while visitors on Friday and Saturday can enjoy live music. As you’ll be returning again and again, make the most of the loyalty card scheme, which gives £1 back for every £10 spent at Simons.

Open: Mon-Thurs noon-2.30pm, 5pm-11pm; Fri & Sat noon-11.30pm; Sun 10am-9pm 6

Hampshire & Isle of Wight Guide 2016

WHY NOT POP BY OUR SOUTHAMPTON BASED BREWHOUSE TO SAMPLE OUR LATEST HEADLINERS, OR TO ARRANGE A TOUR TO GET THE FULL FLAVOUR JUST PING US YOUR DETAILS TO INFO@TAPITBREW.CO.UK AND WE’LL BE IN TOUCH.

WE LOVE BEING SOCIAL

TAP IT BREWING CO. UNIT 6 MUIR A INDUSTRIAL ESTATE WILLIAM STREE T SOUTHAMPTON SO14 5QH

TAPITBREW.CO.UK

Tap It Brewing Co

ON SO

WE LOVE BEING SOCIAL

TAPITBREW.CO.UK

FO NE W RD B ST AR AU R EE OPE T U T, S N I MN O NG 20 U T H ON 17 A M PT ON

TO SAMPLE OUR LATEST BEERS OR TO ARRANGE A TOUR, PING YOUR DETAILS TO INFO@TAPITBREW.CO.UK AND WEâ&#x20AC;&#x2122;LL BE IN TOUCH.

PH SO OUS UT E N HA OW BR MP T OP E W ON EN E R B A AT Y SE OU D R

Billboard

Tap It Brewing Co

Billboard

Tap It Brewing Co

Beer tokens

Tap It Brewing Co

Event kiosk/bar

Tap It Brewing Co

Pull up banners Brewery

Bar

WHERE THE GLASS IS ALWAYS HALF FULL OXFORD STREET SOUTHAMPTON HAMPSHIRE

OPENING SUMMER 2017 TO SAMPLE OUR LATEST BEERS OR TO ARRANGE A TOUR, PING YOUR DETAILS TO INFO@TAPITBREW.CO.UK AND WEâ&#x20AC;&#x2122;LL BE IN TOUCH. TAP IT BREWING CO. UNIT 6 MUIR A INDUSTRIAL ESTATE WILLIAM STREE T SOUTHAMPTON SO14 5QH T: 023 8071 0737

WE LOVE BEING SOCIAL

TAPITBREW.CO.UK

Tap It Brewing Co

Portable event system

WHERE THE GLASS IS ALWAYS HALF FULL OXFORD STREET SOUTHAMPTON HAMPSHIRE

WE LOVE BEING SOCIAL

TAPITBREW.CO.UK

Tap It Brewing Co

Event gazebo

The Taps

Proposed identity

The Taps

Stationery

The Taps

Uniform

The Taps

Messaging: Launch

The Taps

Messaging: Signage and collateral

The Taps

Messaging: Signage and collateral

The Taps

Strapline proposals

Brewed with attitude Bang on it In a glass of OUR own A whistle wetting wonderland Brewing up a storm Where the glass is always half full THE HOME FOR FERMENTALISTS TAP IT. TASTE IT. KNECK IT.

The Taps

Signage: Canopy up

The Taps

Signage: Canopy down

The Taps

Signage: Canopy up

The Taps

Lighting mood board: Down lights

Lighting mood board: Lightbox

The Taps

Interiors mood board: Style

The Taps

Interiors mood board: Inspiration

The Taps

Styling: Fixtures and features

1. Simple, hard wearing and easy to manage tables and chairs with an industrial design feel 2. Use large wall space to create a mural or graphic 3. Plug points and USB chargers for customers – this would help create a cafe culture environment for students and business people

3 6

4 1

4. Simple, hard wearing, metal bar stools in a range of colours to contrast the black and white branding

3 5

5. Use of white tiles in bar area – reclaimed Underground tiles could create a worn, industrial look

6. A welcoming and intriguing bar entrance with possible menu of beers – patrons can see what beer are on offer prior to bar 3

7. Beer garden would again use hard wearing, metal chairs that can be easily moved and stacked 8. Wooden panelling on the walls would create texture and contrast to the industrial styling

While there is current trend for miss-matched furniture, we recommend furniture that has the same look and feel as a continuation of the brand

9. Continuation of look and feel within the beer garden, such branding and lighting

7 8

PROPOSED GROUND FLOOR PLAN OPTION 1 - 30 INTERNAL COVERS 20 EXTERNAL COVERS

THE TAPS, SOUTHAMPTON - PROPOSED LAYOUT (OPTION 1 AND 2)

The Taps

Styling: Fixtures and features

1. Light and airy window area that would create a cafe vibe 2. Some furniture could be custom built to maximise space

3. Industrial style suspended lighting over seating areas would create a sense of intimacy

4. Custom built shelving units that would continue the industrial look and feel

5. Area for wall graphic or mural

6. Continue the use of lighting and industrial styling throughout the rest rooms

7. Use wall space to create a large chalk board menu of your signature beers, food and offers 7

8. Heavy duty, durable, wooden tables and benches could contrast the metal bar stools and chairs

9. Custom built benches and seating area to maximise use of space

PROPOSED GROUND FLOOR PLAN OPTION 1 - 30 INTERNAL COVERS 20 EXTERNAL COVERS

THE TAPS, SOUTHAMPTON - PROPOSED LAYOUT (OPTION 1 AND 2)

PROPOSED GROUND FLOOR PLAN OPTION 2 - 46 INTERNAL COVERS

website: www.focus-design.co.uk tel. 01962 850 000

The Taps

Interiors: Signage and imagery

The Taps

Interiors: Signage and imagery

The Taps

The offering

Tap It Brewing Co beer

Coffee

Wine and spirits

Food

A range of seven incredible, locally produced, hand crafted beers. Also potentially offer taster paddles and take out growler for ‘fermentalists’ and connoisseurs.

Fantastic organic coffee to drink in or take away.

A specialist range of high quality spirits and wines. From aged whiskeys and imported rums, to locally produced wines. No cocktails but offer mixers.

A small range of traditional bar snacks and light bites. No preparation. No cooking. No fuss. Could include pots of pork scratching, sausage roll boards, traditional jars of pretzels and nuts – buy by the third. Could also extend to pastries and muffins. Need to also consider vegetation and gluten free, etc.

The Taps

Taster paddles