COMPANY INFORMATION
COMPANY PROFILE Name Product Brand Name Establishment : Registered Capital : Paid - up Capital : Listed on the stock exchange of Thailand (SET) symbol : Manufacturing Facilities : Total Number of Staff (including production workers and operators) : Total Capacity
Rockworth Public Company Limited Total Office Solutions Rockworth November 15, 1972 Baht 100 million Baht 100 million ROCK (Since 1994) 2 facilities covering over 50,000 sq.m. of space 1,200 Staff members 2,400 Million Baht /year
WORK + SHOWGROUND : ASOKE 294-300 Asoke-Dindaeng Road. Huaykwang Bangkok 10320 THAILAND. Tel. +66(2) 246-8888 Fax. +66(2) 247-1504-5 E-mail : sales@rockworth.com Website : www.rockworth.com Show Room Area : 2,000 sq.m. SHOWGROUND : CENTRALWORLD No. C514, 5th Floor, Rajdamri Road, Pathuwan, Bangkok 10330 Tel. +66(2) 613 1521 Fax. +66(2) 2255 6331 Showroom Area : 500 sq.m. E-mail : centralworld@rockworth.com WORKGROUND : BANGPA-IN Bangpa-in Industrial Estate, No. 681 Moo 2, Tambon Klong Jig, Amphur Bangpa-In, Ayudhaya 13160 Tel : +66(0) 3522 0262-3 Fax : +66(0) 3522 0261 Production Area : 20,000 sq.m. Warehouse & Logistics Area : 6,000 sq.m.
WORKGROUND : INDIA No : 800 West, R1-South, Sri City Sez-Processing Area, Irugulam Post, Satyavedu Mandal, Chittoor District-517588, Andhra Pradesh Production Area : 24,000 sq.m. Warehouse & Logistics Area : 7,000 sq.m.
COMPANY INFORMATION
COMPANY BACKGROUND 1972 1980s 1983 1990 1992 1994 1996 1997 1999 2000 2001 2002 2003 2004
2005 2006 2008
2009 2010 2011
Established in name “Rockwell”,number 1 manufacturer and sales of library and steel storage. Progressively expanded into office furniture. Founded “Rockwood Co.,Ltd” to provide all wooden components. Founded “Softline Co., Ltd.” to manufacture office seating. The affiliated companies were amalgamated into Rockworth Co., Ltd. Listed in Stock Exchange of Thailand (SET) in trade name “ROCK”. The largest manufacturing facility was built to accommodate the rapid expansion of office furniture market in the region. Research and Development Center was formed under Engineering. Further diversify into Home Furniture. Achieved ISO 9001: 1996 (ISO 9001: 2008 in 2009) Aggressively expand into International Market; Middle Eastern and Asia region. Implementation of Kaizen project for Continuous Improvement. Discontinued Home Furniture products. Deployed Product Development Strategy on Office Furniture and Store Fixtures. Implementation of Total Supply Chain Management System. (BAAN SOFTWARE) Achieved ANSI/BIFMA (The Business and Institution Furniture Manufacturer’s Association) Certificate from American National Standards Institute (ANSI) The first company whose successfully combined steel and wood production under one roof and was the Office Systems Furniture Manufacturer to export under “ROCKWORTH” brand name. Deployed both DIFFERENCIATION TACTICS as a mean to become a Total Solution Provider and BALANCED SCORECARD (BSC) as a management tool. Signed partnership agreement with “Sinetica” one of the leading organizations in furniture industrial for Rockworth 33rd anniversary Signed An Exclusive Dealership Agreement with “ Vitra ”, the world most famous brands in Office Furniture Business Successfully expand international market to 26 countries ; 33 locations worldwide e.g. Turkey, Palestine, Cyprus, Kenya, Lebanon, South Africa, Brunei, Hong Kong, Malaysia etc. The one and only furniture manufacturer has been chosen from Thai Environment Institute as a pilot for the Life-Cycle Inventory and Life-Cycle Impact Assessment (LCI-LCA) project that shows environmental responsibility. Achieved ISO 14001 : 2004 Achieved excellent level for green production from ministry of natural resources and environment. Achieved OHSAS 18001 : 2007
COMPANY INFORMATION
MANAGEMENT Rockworth Public Company Limited is Thailand’s leading manufacturers and marketer of office automation systems. Vision and strategic marketing decision had made Rockworth what it is today. With a long experience of over 36 years combined with constant expert development of product, making the Rockworth name a very well recognized and accepted name throughout the region.
PRESIDENT
Mr. Chaiyong Pongsuthimanus
EXECUTIVE VICE PRESIDENT
Mr. Dusdee Pongsuthimanus
EXECUTIVE VICE PRESIDENT
Mr. Chakrit Vorachacreyanan
COMPANY INFORMATION
VISION VALUE PHILOSOPHY INFLUENCES
VISION
Creating a satisfyingly efficient workplace inwhich people can cultivate their potential
VALUE
At Rockworth, we provide knowledge, products and services that enable our customers to create better work experience and environments that help people in offices work more effectively while helping organizations utilize space more efficiently.
PHILOSOPHY
We are passionate about unlocking the potential of people at work.
INFLUENCES HUMAN / SPACE / TECHNOLOGY
HUMAN We concern about how working in comfortable office facility can increase work performance, hence, reduce a significant amount of organizational costs. Factors such as “.form and function�, comfort, safety, ergonomic features and aesthetic designs are our key consideration in producing Rockworth furniture. SPACE Factors taken into consideration are a productive workspace, future expansion, changes in working behavior and flexibility. TECHNOLOGY With the ever-increasing advances in technology, Rockworth planners are constantly reviewing system design to cater for the newest developments. Factors taken into consideration are technological changes and the use of supporting accessories.
COMPANY INFORMATION
INTERNATIONAL STANDARD CERTIFIED
CERTIFICATION AND AWARD WINNING
The only company in Thailand where product meets an international performance standard.
ANSI/BIFMA (American National Standards Institute (ANSI)/ The Business and Institution Furniture Manufacturer’s Association)
ISO 9001: 2008
OHSAS 18001: 2007
ENVIRONMENTAL STANDARD CERTIFIED
ISO 14001: 2004
GREEN PRODUCT PROCESS
RECOGNITION USGBC: Member of United States Green Building Councils
GECA: Member of Good Environment Choice of Australia
IGBC: Member of India Green Building Councils
COMPANY INFORMATION
VALUE - ADDED SERVICE
USER TRAINING Training session for customer usage instruction.
AFTER SALE SERVICES Proactive Service Service technicians check all Rockworth products to ensure that equipment is functioning to specification and to solve any user/product related problems. Rockworth will arrange with the customer to have service technicians on site after delivering the project 1 month and ongoing a bi-annually basis for a period of 5 years. On call Service In addition to this, Rockworth is promptly responding within sixteen business hours after receiving a request for service. Customization Rockworth also provides product customization in order to complete customer’s satisfaction toward our company by product customized and mixed series upon customer’s requirement.
COMPANY INFORMATION
PRODUCT WARRANTY We, Rockworth Public Company Limited, hereby warrant that the products manufactured are merchantable and free from defects in material and workmanship and in conformity with our standard specifications in effect at the time such products were manufactured for a period of 10 years, from the date of delivery and installation. Our exclusive remedy for a defective product that fails under normal commercial office use will be repair or replacement with a comparable product or component, free of charge. The following materials and components below are covered by limited warranty from the date of purchase: Component
VENEERS, FABRICS ANDCOATED GLAZES SEATING CUSTOMER’S OWN DESIGN (COD) SOFA WORKTOOLS INTERIOR FIT-OUT NON-STAND SPECIAL PRODUCT ELECTRICAL COMPONENTS (EXCEPT BALLAST AND LIGHT BULBS)
Limited Warranty From the Date of Purchase (Year) 5 5 5 3 2 2 2 1
The warranty is subject to the provisions that some natural variations occurring in wood, leather or other natural materials are inherent to their character and not considered defects. We do not warrant the colorfastness or matching of colors, grains or textures of these materials. Additionally, a Customer’s Own Material (COM) selected by, and used at the request of a buyer, is not warranted. Normal commercial office use is defined as the equivalent of a single-shift, 40 hour workweek usage. Our warranty shall not apply to normal wear and tear or in the event products are damaged as a result of misuse, abuse, neglect, accident, improper application, modification or repair or attachments to the product not approved by us. The warranty shall not apply to products used for rental or hire purchase purposes. The warranty shall not apply to any damage caused from shipment by any persons not authorized by us. No products will be accepted for return without prior approval. We shall have the right to inspect any products claimed as a defective product at the buyer’s premises, or require the buyer to return the product to us for inspection at our premises. Transportation charges covering returned products will be borne by us only if such products are proven to be defective, are covered by this warranty, and are returned within the warranty period stated above. Our Authorized Dealer is our mutual partner in supporting the warranty requests. To obtainservice under this warranty, please contact our Authorized Dealer.
PRODUCT LINE
EXECUTIVE TAO
SERIES 30
SERIES 34
SERIES 35
SERIES 37
SIGMA
SERIES 39
PRODUCT LINE
DESKING SYSTEM
SERIES 12
SERIES 47
SERIES 14
SERIES 51
BREEZE
SERIES 15
SERIES 54
SERIES 45
SERIES 59
SERIES 55
SERIES 87D
RECEPTION LUNA
SERIES 20
PRODUCT LINE
CHAIR
Q-MESH
SKIN
JUDGE
TREND
ZEST
ROZZINI
WIN
GESTO
IQ
ACTIF
OTTO
ENE
STACLA
AMICO
CITY
MARTIN
STING
PRODUCT LINE
SOFA
LIBERTY
KNIGHT
CUBE
DEVA STOOL
HAMEL
COSY
WALKER
ORANGE
WILSON
SF
GALLERY
PRODUCT LINE
ARCHITECTURE ACTA
SERIES 99
SERIES 95
TABLE CONFERENCE
SERIES 57
FILING & STORAGE ERSA
SERIES 61
SERIES 60
SERIES 62
SERIES 63
PANEL SYSTEM SERIES 77
SERIES 87
SERIES 88
PRODUCT LINE
COMPLIMENT ACCESSORIES
ACCESSORIES
CARPET
ELECTRICAL DATA
FLAT SCREEN ARM
LIGHTING
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AMWAY (THAILAND) COMPANY LIMITED.
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BERLI JUCKER PCL.
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KASETSART UNIVERSITY
LE CORDON BLEU DUSIT CULINARY SCHOOL
SUAN DUSIT RAJABHAT UNIVERSITY
RUAMRUDEE INTERNATIONAL SCHOOL
SAINT JOHNS UNIVERSITY
SRINAKHARINWIROT UNIVERSITY
AMERICAN EXPRESS (THAILAND) COMPANY LIMITED.
BANK OF AYUDHAYA PCL.
BANK THAI PCL.
GE-CAPITAL (THAILAND) LIMITED.
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ISLAMIC BANK OF THAILAND.
KIM ENG SECURITIES (THAILAND) PLC.
KRUNGTHAI CARD PCL.
LAND AND HOUSES RETAIL BANK PCL.
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THANACHART BANK PCL.
THE HONGKONG AND SHANGHAI BANKING CORPORATION LIMITED.
EXPORT-IMPORT BANK OF THAILAND.
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FINANCIAL
DOMESTIC ASSUMPTION COLLEGE
DUSIT THANI COLLEGE
KASETSART UNIVERSITY
LE CORDON BLEU DUSIT CULINARY SCHOOL
SUAN DUSIT RAJABHAT UNIVERSITY
RUAMRUDEE INTERNATIONAL SCHOOL
SAINT JOHNS UNIVERSITY
SRINAKHARINWIROT UNIVERSITY
AMERICAN EXPRESS (THAILAND) COMPANY LIMITED.
BANK OF AYUDHAYA PCL.
BANK THAI PCL.
GE-CAPITAL (THAILAND) LIMITED.
GLOBLEX SECURITIES CO., LTD.
GOVERNMENT SAVINGS BANK.
ISLAMIC BANK OF THAILAND.
KIM ENG SECURITIES (THAILAND) PLC.
KRUNGTHAI CARD PCL.
LAND AND HOUSES RETAIL BANK PCL.
SUMITOMO MITSUI BANKING CORPORATION
THAI CREDIT RETAIL BANK PCL.
THANACHART BANK PCL.
THE HONGKONG AND SHANGHAI BANKING CORPORATION LIMITED.
EXPORT-IMPORT BANK OF THAILAND.
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AYUDHYA ALLIANZ C.P. GENERAL INSURANCE COMPANY LIMITED.
CIGNA INSURANCE PCL.
JARDINE LLOYD THOMPSON LIMITED.
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THAI AIRWAYS INTERNATIONAL PCL.
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THAI YAMAHA MOTOR CO., LTD.
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DOMESTIC MERCEDES-BENZ (THAILAND) LTD.
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INTEGRATED REFINETY & PETORCHEMICAL COMPLEX PCL.
ASIA PACIFIC PETROCHEMICAL COMPANY LIMITED.
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CAT TELECOM PUBLIC COMPANY LIMITED.
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IBM THAILAND COMPANY LIMITED.
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NOKIA SIEMENS (THAILAND) LIMITED.
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WESTCOM INTERNATIONAL COMPANY LIMITED.
MOTOROLA (THAILAND) CO., LTD.
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Central Air Conditioning
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CUSTOMER INDEX GOVERNMENT
INSURANCE
LOGISTIC
INTERNATIONAL
US EMBASSY (MYANMAR, VIETNAM)
UNITED NATIONS (CAMBODIA, BANGLADESH, LOAS, INDIA)
UNICEF (MALDIVES, BANGLADESH)
WHO (LAOS)
SALVATION ARMY (PHILLIPINES)
CIVIL SERVICE CENTER (KUWAIT)
MINISTRY OF WORK (BAHRAIN)
MINISTRY OF DEFENSE (UAE)
MINISTRY OF HEALTH (KSA)
MINISTRY OF HIGHER EDUCATION (KSA)
MUBADALA (UAE)
QATAR FOUNDATION (QATAR)
USAID (MALDIVES,VIETNAM)
US.ARMY BASE (QATAR,JORDAN,IRAG)
DHL. (PHILIPPINES, DUBAI, BAHRAIN, MIDDLE EAST)
ARAMEX (DUBAI, BAHRAIN)
THAI AIRWAYS (CHINA, LAOS, GLOBAL)
SWISS-RE (INDIA)
NYK (SINGAPORE)
EMIRATES AIRLINES (DUBAI, HONG KONG)
CUSTOMER INDEX LOGISTIC
INTERNATIONAL VIRGIN ATLANTIC (DUBAI)
ETIHAD AIRWAYS (UAE)
JORDAN AVIATION (JORDAN)
OMAN AIR (OMAN)
BMW (SINGAPORE)
MERCEDES BENZ (JORDAN)
MITSUBISHI (OMAN)
YAMAHA (INDIA, VIETNAM)
GE ENERGY (INDIA)
ASGAS (UAE)
GASCO (UAE)
PETROLEUM DEVELOPMENT OMAN (OMAN)
OCCIDENTAL (OMAN, UAE)
QATAR GAS (QATAR)
QATAR PETROLEUM (QATAR)
ENOC EMIRATES NATIONAL OIL CO. (UAE)
OMAN DRYDOCK (OMAN)
UPS (UAE)
AUTOMOBILE
PETRO CHEMICAL
SHELL (LAOS, OMAN)
CUSTOMER INDEX TELECOM
MEDIA
REAL ESTATE AND PROPERTY
INTERNATIONAL OMAN TELECOMMINUNICATION (OMAN)
SAUDI TELECOMMUNICATION (SAUDIARABIA)
SIEMENS (PHILIPPINES, BANGLADESH, DUBAI)
MOTOROLA (SINGAPORE)
CRYSTEL CALL (JORDAN)
ACL WIRELESS LIMITED. (INDIA)
IBM (SINGAPORE, INDIA)
ADVENTNET INDIA DEVELOPMENT CENTER PVT LTD.
REUTERS (SINGAPORE)
ORANGE (JORDAN)
NAWRAS (OMAN)
SAUDI TELECOM (KSA)
AI JEZEERA CHILDREN CHANNEL (QATAR)
ARAB RADIO TELEVISION CART (JORDAN)
DUBAI PEARL (UAE)
ASSOCIATED CONSTRUCTION AND INVESTMENTS (UAE)
TAMWEEL (UAE)
LANDMARK (UAE)
NOKIA (INDONESIA, CAMBODIA, BANGLADESH)
ETISALAT (UAE)
CUSTOMER INDEX OTHERS
INTERNATIONAL KOHLER (INDIA)
SCHNEIDER ELECTRIC (UAE)
AMWAY (INDONESIA)
HONEYWELL (UAE, INDIA)
MEYDAN (UAE)
RED BULL (HONG KONG)
FUJI XEROX (VITENAM)
MARUBINI CORPERATION (VITENAM)
PANASONIC (VITENAM)
NEC (VITENAM)
TOYO INK (VITENAM)
KYOCERA (UAE, INDIA)
HITACHI (VITENAM)
AI FUTTIAM GROUP (UAE)
HAMAD MEDICAL CENER (QATAR)
Central Air Conditioning
CUSTOMER INDEX
CUSTOMER INDEX