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BEST MEDIA SOLUTIONS

SINCE 2008

ACQUAINTING CUSTOMERS

WITH YOUR BUSINESS


Custom Lab – full-cycle creative publishing

Development of the concept of a magazine, newspaper or any other printed matter according to the client’s marketing purpose

Creation of the original layout with the detailed workup and justification for decision-making

Employment and staff training (if needed)

Text content creation (including reading and editing)

Visual content creation

Printing process control

(design, generating ideas for the publication design, photography and work with photobanks)

at all production stages with the high quality guarantee

Circulation receiving and delivering to the customer (distribution, if needed)

Custom Lab is an association of media professionals with expertise and capabilities to handle the toughest challenges according to top European standards, from developing concepts to final implementation. We produce magazines, newspapers, books, and other printed media tailored to suit the customers’ specific needs. We develop creative projects, create content, engage in PR and advertising, coaching and consulting.


Digital division of Custom Lab CREATIVENESS digital magazines (iOs and Android)

WEB AND DIGITAL

TRAININGS, CONSULTING

DESIGN AND REDESIGN

SMM, PROMOTION IN SOCIAL NETWORKS

The second course of Custom Lab is electronic projects for viewing on computers and tablet PCs, as well as creation, filling-up and social network propagation of the clients’ public profiles (publics) using all kinds of modern media tools.


What can Custom Lab offer your business Growth of existing customers’ loyalty Involvement of new customers Growing brand recognition

Innovative information delivery Real sales growth Competitive advantages


Custom Lab’s business partners TOBACCO INDUSTRY

British American Tobacco

MOBILE COMMUNICATIONS Kyivstar

JTI

FOODS PHARMACOLOGY Здравица

TAKEDA

ALCOHOL INDUSTRY HOUSEHOLD CHEMICALS Оболонь

Carlsberg-Украина Procter&Gamble (Россия)

Custom Lab has expertise in creating projects for jewellery and construction businesses, out-of-town holiday facilities, suppliers of equipment, clothing and footwear, charitable foundations, financial firms, and TV and radio companies.


Custom Lab portfolio DESIGN OF 10 DAYS, AN INFORMATION AND LEISURE MAGAZINE

The magazine 10 Days was created from scratch in Kyiv in 2005 by the backbone of Custom Lab’s current team with the help of German investments. In its first year this bilingual city guide became one of theleaders in its niche of the Ukrainian market, and fully repaid the development and production costs.


Custom Lab portfolio CLIENT AND CORPORATE CUSTOM-MADE MAGAZINES

Річний звіт • 2010

Over six years, since November 2008, Custom Lab has produced some 30 unique printed and 15 digital media projects for corporate customers. They include magazines B2P, B2B, B2C, company albums, annual reports, production catalogues, themed booklets, specialised editions, web projects, and digital magazines.


Custom Lab portfolio HANDBOOK FOR HOMEBUYERS

The book My Home A to Z is an example of an excellent marketing tool providing the growth ofloyalty to the corporate customer. This 200-page media product is handed in, along with the keys, to the homebuyer, and serves for years as a handy reference book. Custom Lab created this project from zero: from developing the concept to content to dispatching the run.


Custom Lab portfolio CATALOGUES AND BOOKLETS FOR MASS MARKET

Periodic publication of production catalogues is an excellent opportunity for immediate contact with the customer (buyer) at minimal costs. Custom Lab is engaged in such turnkey media production for its clients.


Custom Lab portfolio (digital) SAMPLE OF INTERACTIVE ANNUAL REPORT, KYIVSTAR

Custom Lab is involved not only in printed projects. It uses an interactive PDF technology for special effects on the screen, such as scrolling text and images, enlarging selected images, playing video and audio clips, and many other features. It is a spectacular, up-to-date format, applicable first of all for annual reports, company production albums, and catalogues.


Custom Lab portfolio (digital) MAGAZINES FOR TABLETS

Nota Bene

лютий 2015 #2

Custom Lab creates custom-made digital magazines for iPads or Android devices, using everylatest tablet feature. The Custom Lab staff were directly involved in thelaunching of the digital version of National Geographic Ukraine. Digital magazines for tablet PCs are the hallmark of forward-looking, innovative companies.


Custom Lab portfolio (SMM

)

OUTSOURCING CORPORATE SOCIAL MEDIA NETWORKING

www.facebook.com/AkhmetovFDU

vk.com/overviewbyvido

www.facebook.com/cultureFDU

www.facebook.com/rielua

Social networks are one of the most up-to-date manners of getting your business message across. As a rule, this is where audiences aged up to mid-thirties draw their information from. Custom Lab offers professional outsourcing services on extensive campaigning in social networks. Apart from producing the necessary content, we create andlaunch advertisements, copyright contests, and do many other things which directly boost the customer’s sales.


Custom Lab achievements 15

MORE THAN YEARS IN PUBLISHING BUSINESS

10

YEARS EXPERTISE IN CONSULTING SERVICES

50

OVER SUCCESSFUL STARTUP LAUNCHES

STARTING AN INTERNATIONAL

PUBLISHING HOUSE WITH FOUR WEEKLY AND FIVE MONTHLY PERIODICALS

8

GRANDS PRIX IN SPECIALISED PROFESSIONAL CONTESTS

700

MORE THAN PRINT RUNS OF MAGAZINES

Custom Lab has along record of successful cooperation with businesses, including international (from the Netherlands, Belgium, Finland, and Germany). Ourleading experts were engaged in shaping and structuring media even before the rise of Custom Lab.


Advantages of working with Custom Lab HERE’S WHY A CORPORATE MEDIA PROJECT SHOULD BE OURSOURCED TO EXPERTS:

1 234 56

Involvement of highly qualified staff guarantees the quality of end product

No need to train own staff

Guaranteed timely completion of project objectives

Access to professional resources and bonuses of a medialab (photo banks, printing, distribution)

Zero media production equipment costs

Time saving for company management and staff


Custom Lab offers additional services PHOTO SHOOTING

ADVERTISING SERVICES

VIDEO SHOOTING

VIDEO AND SOUND EDITING

3D SERVICES

SIGNAL TRANSMISSION FOR WEB IMAGES

Custom Lab boasts of expertise in additional activities, which are not part of its specialisation: photo and video shooting, editing, 3D imaging and infographics, just to name a few. We have satisfied customers in Ukraine and abroad.


LOOKING FORWARD TO COOPERATION WE WILL HELP YOUR BUSINESS BECOME EVEN MORE SUCCESSFUL

漏 小ustom Lab 2014. Design: Yaroslav Zaychuk

Roman SULIMA CEO, media laboratory CUSTOM LAB +38 095 272 0926 roman.sulima@gmail.com --------------------------------------------------Yaroslav ZAYCHUK Creative director, media laboratory CUSTOM LAB +38 066 679 6927 yaroslav.zaychuk@gmail.com ----------------------------------------------------------


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