CHANNE L TALK
VAD Technologies Partners with SIMPLIFAI
CyberKnight Partners with YL Cyber & Cloud Consulting to Expand into Sub-Saharan Africa
Simplifai has announce its entry into the Middle Eastern market through a strategic partnership with VAD Technologies. As part of the agreement VAD will promote Simplifai’s solutions through its extensive network of channel partners across the Middle East. This Partnership will allow VAD and its channel partners to offer a new generation of business process automation tools to tackle customer engagement and case handling processes, hitting key challenges in the financial, banking and insurance industries. Simplifai is an artificial intelligence (AI) automation company, creating digital employees that allow any business to leverage the power of AI in their everyday processes and workflows. The company’s solutions target work processes with high volumes of free-text communication through chat, email, web portals or documents. Bård Myrstad, CEO of Simplifai, said, “We’re really excited about this partnership which aligns perfectly with our global expansion strategy. Together with VAD, we look forward to creating value for their channel partners and customers and to introduce our product portfolio to the general Middle Eastern market.” VAD Technologies is a prominent IT and Technology value added distributor headquartered in Dubai, renowned for providing customers with high-performance enterprise solutions. Mario M. Veljovic, General Manager at VAD Technologies, said, “Constantly scouting disruptive next generation technologies means opening up new Business Opportunities for our Partners to support their Clients competitiveness. Simplifai’s AI Technology perfectly supports our Mission and adds something revolutionary to our already comprehensive Technology portfolio. We are extremely proud to partner with Simplifai to develop the Middle East region.”
According to IDC, sub-Saharan Africa’s ICT market is predicted to grow from $95.4 billion in 2020 to $104.2 billion by 2023. While cybercrime remains one of the greatest threats to Africa, sub-Saharan nations lose millions of dollars to cyberattacks each year. Multiple organizations struggle with the high cost of cyber security products, limited budgets, resource scarcity, lack of sufficient tools and awareness programs. There is a big divide in the adaptation of technology and cyber security between sub-Saharan Africa and North Africa/the Middle East regions. To address challenges and needs specific to the threat landscape in sub-Saharan Africa, CyberKnight has strategically aligned with YL Cyber & Cloud Consulting to focus initially on three portfolio vendors: Flashpoint – Trusted Intelligence; PhishRod – Security Training, Awareness and Anti-Phishing; and Valimail – Email Fraud Protection, Anti-Spoofing and Guaranteed DMARC Enforcement. “As technology adoption continues to rise in Africa and more people have access to the internet, the number of cyberattacks continue to grow exponentially. While phishing remains the number one attack
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vector for successful data breaches, email security became one of the biggest concerns across the sub-Saharan region. In addition, social media fraud, account takeover, and social engineering threats have become a serious concern over the past few years. Through the strategic partnership with CyberKnight we aim to bring a unique set of cybersecurity platforms to help local organizations tackle today’s data breaches”, commented Yaadhna Singh-Gounden, Director at YL Cyber & Cloud Consulting. “Africa has been among the fastest growing parts of the world in terms of cybercrime activities. So, we are excited to accelerate our African expansion plans, by joining forces with YL Cyber & Cloud Consulting to bring our market-leading Zero Trust Security-focused solutions to the region, to augment local organizations’ cybersecurity postures, boost resilience and build capacity. Having worked with Yaadhna before to successfully develop and close many cybersecurity projects in Africa, we are confident that this strategic partnership will allow us to leverage her strong partner ecosystem in the region and fuel our growth in Africa”, commented Avinash Advani, Founder & CEO at CyberKnight.
