Salon Magazine, May/June 2006 by Salon Communications Inc.

l salon MAGAZINE

THE BUSINESS OF BEAUTY AND STYLE

Publications Mail Agreement No. 40011270 365 Bloor St. E., Ste. 1902 Toronto, Ont., Canada M4W 3L4

GIVING BACK

An industry’s heart and passion

Plus

• macho merchandise • rewarding referrals

MAY+JUNE 06 $5 WWW.BEAUTYNET.COM

at your service H20 Salon & Spa, Metairie, LA

24/7 professional support 14 in-salon classes and workshops 100+ products that do what they say 21 options to market hair color with the Color Bar

24 ways to increase service dollars at the Wash Housesm Only from Paul Mitchell . ®

For more info., contact your John Paul Mitchell Systems® Distributor or Salon Consultant or visit the Professional Web site at www.paulmitchell.com

l salon l MAGAZINE

Contents MAY+JUNE 06 W W W. B E A UTYN E T. COM

ON THE COVER Cut and colour: Sandro Zamparini Pop Design Hair Studios Contessa 17 Makeup: Giancarlo Intini Photography: David Hou

ON THE COVER 14

REWARDING REFERRALS

MACHO MERCHANDISE

GIVING BACK

HAIRLINES Getting your customers to work for you

MEN Expanding choices for men

FEATURE An industry's heart and passion

HIGHLIGHTS 14

28 68 70

Technique: A disconnected cut and a rounded fringe were shaped into chestnut-brown hair. Lightly-prelightened sections were coloured with 7.40 L’Oréal Professionnel Majirouge and copper concentrate. Ends (of the disconnected pieces only) were pin curled for a modern ’40s feel.

HAIRLINES

The Hair Stylists - Dany Lyne and Sharon Ryman create hair for Hair p.16; Who’s Your Daddy - Father’s Day retail ideas p.18; The Queens of Mocha - The results of Matrix’s Mocha Look competition 2005 p.18; Handbags for the Earth - Aveda auctions handbags p.20; Get Kitted... - and go for the runway! p.22; Classic Beauty - Hello Gorgeous! chronicles classic beauty advertising p.22; De-stressing Tresses - Prescribe relief from sun’s rays p.24; Of Scottish Descent - Charlie Taylor wins Scottish Hairdresser of the Year p.26

72 PROFILE

COLOUR

Reds Afire - Four new shades just in time for summer

NAILS

Lean, Mean, Cleaning Machine - Infection control should always be top priority

TANNING

MARJORIE CLARKE

Tanning Diet - Dietary supplements optimize tan > CONTENTS CONTINUE ON PAGE 8

HOT PRODUCTS

salon > may+june 06

go ahead. spoil yourself pretty.

pureology.com 800.331.1502 ©PureOlogy Research, LLC.

Indulge yourself with the ultimate in luxury colour care. NanoWorks ™ Shampoo and NanoWorks™ Condition. Healthy. Lustrous. Radiant. Revitalized.

Longer Lasting Hair Colour GUARANTEED!®

l salon l MAGAZINE

FEATURES 40

TRIPLE LOCKS

CENTURY

THE SPIDERS FROM MARS

SCENE Goldwell’s stars on ice

CONTESSA GALLERY Jagoda Hall speaks about her and Erin Fernandes’s collection

VISUAL FEATURE The RUSH Artistic team creates another stellar collection

OLD IS THE NEW “NEW”

FORTY BEAUTIFUL YEARS

33 TRENDS

ESTHETICS Contemporary spas put the spin on ancient treatments

PULSE Maritime Beauty Supply Celebrates

REGULARS 10 12 38 78 82 84 86

EDITOR’S LETTER PUBLISHER’S NOTE

INTERIORS

WIN THIS

CALGARY’S PURE•FORM STUDIO/SALON

HOT PRODUCTS EVENTS SCOOP PRESS PASS

30 MEN

40 SCENE

salon > may+june 06

TRIPLE LOCKS

Oncethereuponwas aa time, beautiful princess... ...who charmed the world on her own terms!

Look fabulous ever after in romantic new Nail Lacquers & LipSheers by OPI!

Nail Lacquers shown, left to right: I’M A PRINCESS, NCESS, YOU’RE NO NOT!, PRINCESSES RULE!, WHO NEEDS A PRINCE?, GOT A DATE TO-KNIGHT!, YOUR ROYAL SHYNESS, MY DADDY’S THE KING! LipSheers shown, left to right: SHEER SWEETNESS, SHEER CHARM, SHEER MAJESTY Model is wearing PRINCESSES RULE! and GOT A DATE TO-KNIGHT! on nails and SHEER MAJESTY on lips. Call 800.341.9999 or visit www.opi.com. ©2006 OPI Products Inc.

EDITOR’S LETTER

THE HEART OF BEAUTY

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salon > may+june 06

Stephen Puddister Editor

PHOTO BABAK

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THE THEME OF OUR FEATURE article this issue highlights how the beauty industry gives back to the world, whether in your immediate community or through communities or causes in other places. Regularly, e-mails, letters and pictures come in from across the industry about fundraisers for various causes. We try to give editorial coverage in the magazine whenever we can because we believe in recognizing and supporting any efforts to help those in need or to help the environment. You may ask, what have we at Salon Magazine done to give back? Y When I posed the question to our president, Brian Light, he didn’t think it appropriate to blow our own horn. I saw his point, briefly, but I still think I should mention a few things. Through Contessa sponsorships and ticket sales we donate to Look Good Feel Better annually. We sponsored a village in Africa last year instead of sending our clients Christmas gifts. We also supported the tsunami and hurricane Katrina relief funds. On the environmental front we use Domtar EarthChoice® paper for our inside stock, which is certified by the Forest Stewardship Council (FSC). Annually, the Contessa Community Service award recognizes those whose efforts have made the most impact. For 2006 Rocco Campanaro from Axcess Salon + Spa in Richmond Hill was recognized for raising over $30,000 dollars in support of the Alzheimer Society. “The fundraiser brings us all together in support of one cause, like a team,” says Campanaro, giving credit to the other salons who helped make the event a success. John Steinberg was recognized in 2005 for raising $163,000 for breast cancer research over 10 years from hosting his annual pool tournament, which he co-founded with public relations guru DonnaLee Langton. John, a regular columnist for Salon Magazine and a man of great humour and heart, took things to new heights this past fall by producing a calendar called Women of Substance, where he posed as a woman each month—a fun take on the movie Calendar Girls. He raised another $18,000 through the sale of the calendar. The philanthropic and environmental efforts of everyone shows that the true heart of the beauty industry is not just in the services you do for clients.

Be Silly with Scentsations.

play dress up

800.833.NAIL

760.599.2900

www.creativenaildesign.com

PUBLISHER’S NOTE ISSN 1197-1495 volume 15 issue 07

www. b e a u t y n e t . co m

EDITOR

Stephen Puddister > ext. 120 | editor@beautynet.com ART DIRECTOR

Gillian Tsintziras > ext. 106 | art@beautynet.com ASSOCIATE EDITOR

Morella Aguirre > ext. 105 | editorial@beautynet.com MANAGING EDITOR (FRENCH)

Tina Christopoulos > 514.341.0621 | tina@beautynet.com COPY EDITOR

Kim Hughes

TRAILBLAZERS

SENIOR STAFF WRITER

Pam Fulford

PRODUCTION & DESIGN COORDINATOR

Guillermo Ohno > ext.113 | design@beautynet.com

It’s been said the ’60s were one of the most important decades for social and cultural change. However, in the professional beauty industry, I think the ’70s were the most revolutionary. This decade saw a major shift in the hair industry. Thanks to Vidal Sassoon, women with fabulous snappy haircuts threw away their rollers and weekly hair appointments and began to blow dry their hair on their own. Girls started using frosting kits and the punk movement soon broke out. From this revolution a whole new sector emerged—the birth of salon retail. Shampoos, quality conditioners and decent styling lotions became in demand. By the ’80s, the professional retail market had quadrupled, giving salons a completely new revenue stream. New hair companies, with founders inspiring thousands of hairstylists with an unbridled passion not unlike a religious experience, began cropping up. Their ventures not only increased our bottom line, they gave our industry a renewed energy. Paul Mitchell recently celebrated 25 years, along with Matrix. Aveda is in it’s 28th year and Joico turned 30. These companies and their founders

CONTRIBUTORS

were true trailblazers. They had the foresight to develop and market quality products for the salon professional and his or her clients. Homage must be paid to Redken for being one of the first to open the doors and minds of the professional industry, in this respect. Over the last 18 months in Canada several distributors have been celebrating big anniversaries. Founded by Doris Tan 26 years ago, Alberta’s International Beauty Services is a major tour de force. Also in Alberta, Modern Beauty Supplies recently celebrated 20 years; Maritime Beauty Supplies is looking quite spiffy at 40 and O’Regan Agencies Ltd. are soon celebrating the big FIVE-O out in Newfoundland. I’ve known all these wonderful distributors for years and can honestly say they’re as passionate and caring today as I would imagine they were when they first opened their doors. They have shaped our Canadian industry in their own way, from their terrific customer relations, belief in education and their active participation in our industry. Happy Birthday to all!

VICE-PRESIDENT & WEST COAST EDITOR Greg Robins > ext. 103 | westcoast@beautynet.com

Laura Dunphy Publisher

Lori Colborne, Kim Hughes, John Steinberg, Colette Wright EDITORIAL INTERN

Sarah Higgins SENIOR VICE-PRESIDENT/PUBLISHER Laura Dunphy > ext. 110 | publisher@beautynet.com SENIOR ACCOUNTS MANAGER

Samantha Anobile > ext. 109 | samantha@beautynet.com ACCOUNT EXECUTIVES

Jade Bateman > ext. 121 | jade@beautynet.com Marlee Podruchny > ext. 118 | marlee@beautynet.com PRODUCTION MANAGER

Alan Swinton > ext. 111 | production@beautynet.com ASSISTANT TO THE PUBLISHER

Andrew Mannsbach > ext. 119 | mannsbach@beautynet.com CIRCULATION MANAGER

Leslie Hetherington > ext. 112 | circulation@beautynet.com ACCOUNTANT

Galina Andrianova > ext. 114 | admin@beautynet.com PRESIDENT

Brian Light > ext. 104 | president@beautynet.com

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Published by Salon Communications Inc. HAIR BILL ROWLEY PHOTO BABAK

TEL 416.869.3131 FAX 416.869.3008 641,218 professional and consumer readers every issue (source: Market Facts of Canada Ltd.)

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printed in C A N A D A From time to time we make our subscription list available to select companies and organizations whose product or service may interest you. If you do not wish your contact information to be made available contact us via one of the following methods: phone 416-869-3131, fax 416-869-3008 or e-mail circulation@beautynet. com. Our privacy officer is Les Hetherington at 416-869-3131 ext. 112.

salon > may+june 06

SALON BEAUTIFUL ENJOY!

HAIR LINES

EFERRALS ARE OFTEN REPORTED BY SALONS and spas as their number one source of new business. Surprisingly, many salons and spas have neither a formal referral incentive program nor do they reward referrals. However, it is imperative that you recompense behaviour that you want to see repeated. Creating an effective and efficient referral system is easy and beneficial. If your clients know about your program and they value the compensation you offer, they will feel encouraged to put their energy and time into promoting you. I strongly recommend the incentive be a dollar-amount gift certificate. Below is an example of a letter you could hand out to your existing clientele to promote your program. Don’t forget to include three-tofive business cards so your existing clients can pass them on to prospective ones. Dear (hand write customers name here),

To say thank you, for every new client that you refer to ABC Salon & Spa you will receive a $20.00 gift certificate towards any service. Thank you for your continued support. (Signed by management/owner or the entire team)

For this program to work your staff must be diligent about asking all new clients how they heard about you, record the name of the referral and mail out the gift certificate and thank you card—immediately! The card verse I like is: Thank you for your recent referral, your trust is sincerely appreciated. Have this verse handwritten or printed and have the owners/mangers or entire team sign them. Don’t forget to include three or more business cards, because the numberone way of referring someone is to pass your card along with a verbal recommendation.—LC Lori Colborne is president of LSL Marketing Consultants, a recognized keynote speaker, trainer and author of Innovative Marketing Made Easy. She can be reached at lori@LSLmarketing.com

rewardingreferrals Getting your customers to work for you

salon > may+june 06

HAIR TIM SCOTT WRIGHT FOR LISA SHEPHERD MAKEUP KYLIE O’TOOLE WARDROBE EMMA COTTERIL PHOTO ANDREW O’TOOLE

It’s referrals from valued clients like you that have helped make ABC Salon & Spa such a sought-after experience.

a facial

for your hair. an in-salon treatment with powerful results. Up to 71% smoother, softer strands, or up to 71% more resistance to combing breakage.* New Damage Remedy Hair & Scalp RenewalSM treats hair and scalp: first, massaging with up to 12 aroma-therapeutic essential oils to increase scalp circulation, then delivering intense repair to hair. Join the Aveda network—and revolutionize the way you repair damaged hair: call 888.222.4152 today. *Choose one of two treatment formulas for the best result on your guest’s hair.

hair strand before

hair strand after**

** treatment with Strength Infusion formula

HAIR LINES

Top left: Sharon Ryman next to her creations. The wig on the far left belongs to the character Berger, played by Craig Burnatowski (pictured); On-stage photos: The cast of Hair in full hair and makeup.

Craig Burnatowski

The Hair

Stylists

LONGHAIRED AMERICAN KIDS FIGHTING THE POWER, belting out catchy, melody-driven tunes? What else could it be? Hair: The Tribal Love-Rock Musical must be back on stage. The iconic ’60s musical, which owes not only its name but also much of its symbolism to long, beautiful hair, is running in Toronto until June 17, 2006. CanStage, the contemporary theatre company responsible for the revival of this pop-rock musical, worked with costume and set designer Dany Lyne and hair and makeup supervisor Sharon Ryman to bring the all-Canadian cast into character. “My first step is always text analysis,” states Lyne who, after carefully reading the script, researches extensively and, alongside the director, decides on who exactly each character is. In the case of Hair—a story about rebellious youth living and pushing boundaries in 1968—they had to determine which characters were the most liberated and how their liberation would translate into hair, makeup and wardrobe. In other words, they had to discuss who would be growing their hair and who would be wearing an Afro and why. Creating a research and sketch binder unique to Hair Hair, Lyne’s next step was to liaise with Ryman. “I saw sketches about six weeks ago,” explains Ryman, with only a short week before the start of previews. A trained wig maker, Ryman’s work largely involved making quality, custom-made wigs and hairpieces for the performers. Working with human hair to create realistic pieces and opting for synthetic hair for fantasy looks, Ryman averages about 40 hours of work to produce one wig. “Unlike working at a salon or on an editorial shoot, in theatre I really help create characters,” emphasizes Ryman. “Hair and makeup play a major role in making the performer feel right and help give the right look to the show.”—MA

salon > may+june 06

ON-STAGE PHOTOS CYLLA VON TIEDEMANN FOR CANSTAGE PROMOTIONAL POSTER AND BURNATOWSKI COURTEY CANSTAGE

Dany Lyne and Sharon Ryman create the hair for Hair

bring the powerof spa to

hair repair. make the senses your business. New Damage Remedy Hair & Scalp RenewalSM is a potent sensory experience: using a personalized essential oil blend, you massage scalp, neck and shoulders, releasing tension. Add a stress-relieving shampoo, an Aveda Hand Ritual, and continuous aroma-therapy—to elevate, soothe or recharge—and see the results: higher service and retail revenues-per-visit; increased bookings—so your stylists are at full capacity; more loyalty and return traffic for your salon. Sell with the senses—and feel the benefits. Join the Aveda network by calling 888.222.4152 today.

HAIR LINES

Who’s Your Daddy? Father’s Day retail ideas

THE BIG DAY FOR POPS IS SUNDAY JUNE 18 this year and kids everywhere will be looking for gifts for their dad. Aside from offering gift certificates for salon services, why not take advantage of these two packaged promos from Redken and Intercosmetics?—SP

Be Man

The queens of Mocha The results of Matrix’s Mocha Look Competition 2005 FIFTEEN LUCKY STYLISTS ACROSS CANADA were crowned winners of the Matrix Mocha Look Competition 2005 this past fall. In October, Matrix launched five new Mocha shades in their SoColor line from deep chocolate darks to latte lights in line with the fashion trends of the season. To honour this launch they paired it with a national photo competition. Participants were asked to submit model images of their work using the Mocha shades. “We asked salons who carry Matrix to be inspired by our new SoColor Mocha shades. We created a competition for stylists to express themselves by brewing their hottest Mocha look,” says Kathy Acimovic, communications coordinator for Matrix. Matrix was especially impressed with the stylists who had never entered a competition before. “The cuts were wearable and the colour had dimension and depth. While hair show competitions really showcase the avant-garde skills of many stylists this competition gave more attention to the styles and cuts hairstylists create everyday,” adds Acimovic. The Mocha Look Competition ran from October to December 31st, 2005.—TC

RVB Laboratories BE MAN three-piece skin care collection includes a 50 ml shaving gel, a 50 ml ultra-moisturising protective gel, a 15 ml anti-stress eye gel and a handy, fashionable, Italian-made cosmetic travel bag that comes free with purchase. Available through Intercosmetics at 800.263.4333.

Redken For Men There are four combinations of three products to choose from in the Redken for Men Father’s Day promotion. Pictured here are the Go Clean shampoo, the Cleanse acid balanced body bar and the Work Hard power paste for styling. Ask your Redken Distributor.

Eve Montembault, Salon Stéphane Gagnon, Montreal, QC

Phyllis Mauro, Fusion Hair Studio, Guelph, ON

Katie Ridi, Fusion Hair Studio, Guelph, ON

Tracy McArthur, L’essentiel Coiffure Beauté, Sherbrooke, QC

salon > may+june 06

MATRIX MOCHA HA LOOK COMPETITION PHOTOS COURTESY MA MATRIX PRODUCT PHOTOS CHRIS TSINTZIRAS

Some of the winning work:

drive new guests to your door.

our largest referral program ever. Up to 65,000 guests will be referred to an Aveda Concept Salon/Spa for new Damage Remedy Hair & Scalp RenewalSM this May and June—thanks to our 140 Aveda stores, who will make the service their primary focus, and offer an incentive for guests who book at an Aveda salon/spa. And referrals from our website will increase that number; aveda.com made over 175,000 salon referrals in 2005, and is now averaging more than 23,000 a month. Join the Aveda network—your bottom line will thank you. Call 888.222.4152 today.

Handbags for the Earth Aveda auctions handbags

Left: Kirsten Dunst in her new movie Marie-Antoinnette

The cast of The O.C.

VEDA HAS JOINED FORCES with eco-designers Project Alabama to create Handbags for the Earth. Project Alabama has custom-made 500 handbags, all 100 per cent cotton and all made from recycled t-shirts. Sounds nice, but there’s a twist. Aveda sent the virgin bags, along with fabric paint, to some of the hottest celebrities across North America for autographing and hand-print dipping! Some high-profile names include the whole cast of That 70s Show, the cast of The O.C., Kirsten Dunst, and Avril Lavigne. The fundraiser will take place on June 5, 2006, World Environment Day, on eBay.ca and eBay.com, with all the proceeds going directly to Environmental Defence Canada and Evergreen. Mark it on your calendar!—SH

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www.hair-brain.com 20

salon > may+june 06

HANDBAGS COURTESY AVEDA; THE O.C. CAST COURTE COURTESY CTV; MARIE-ANTOINNETTE PHOTO COURTESY SONY PICTURES

HAIR LINES

www.isohair.com © Innovative Styling Options, Inc., division of Piidea Canada, Inc. Pointe-Claire QC H9R5N3 HAIR: ISO Artistic Team PHOTO: Hama Sanders

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HAIR LINES

Get Kitted... and go for the runway!

Classic Beauty Hello Gorgeous! chronicles classic beauty advertising Very different, but still very similar to the advertising of today, classic beauty ads from the ’40s, ’50s and ’60s are eye-catching, colourful and reflective of our culture. Hello Gorgeous! Beauty Products in America ’40s – ’60s, a fun and compact coffee table book by Rachel C. Weingarten, not only showcases vintage beauty illustration and advertising, it also offers insight into the history, the science and statistics behind the industry.—MA

salon > may+june 06

PRODUCT PHOTO CHRIS TSINTZIRAS HELLO GORGEOUS! IMAGES COURTESY COLLECTORS PRESS

L’ORÉAL PROFESSIONNEL HAS PUT TOGETHER this amazing kit of everything you need to compete in their tecni.art Runway Style 2006 competition—open to stylists under 25 years of age from all across Canada. After initial semifinalists are chosen there will be three live showdowns of semifinal styling action held in Vancouver, Montreal and Toronto, with a final to wrap up and crown a winner. The winner gets to work backstage at Paris Fashion Week. The contest deadline for entries is June 30, 2006. For details call 800.361.8017 ext 3245.—SP

A FREE GIFT OF GROOMING

FREE, a value of $7.95

In honor of the American man, fathers and sons get a FREE shampoo* during the week of Father’s Day (June 11th to June 18th). *This offer is only available at participating salons, while supplies last. This offer may not be used with other coupons. Purchase a regular priced haircut or qualifying service, and you receive a FREE 8oz Daily Shampoo, a value of $7.95. Ask your participating salon for details. www.americancrew.com

HAIR LINES

De-stressing Tresses

Prescribe relief from sun’s rays

salon > may+june 06

AVEDA ENVIRONMENTAL TIP CONSERVE ts, Don’t forget to turn off all your ligh re computers, and other equipment befo op leaving for the day. Unplug your lapt and ts ligh when not in use. Turning off equipment when not in use can be practiced at home as well as work.

PHOTO CHRIS TSINTZIRAS

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UMMER IS JUST AROUND THE CORNER and soon you’ll be seeing the effects of overexposure to the sun on your client’s hair. Time for a professional solution to solve the problem of stressed locks and protect against those damaging rays. Schwarzkopf has reformulated the BC Sun Guardian range using SolarCare technology to deliver the right amount of moisture, protection and repair for before, during and after sun exposure. The three-step line includes a hair and body shampoo, a leave-in UV protection spray and an after-sun treatment. As a bonus, a trendy shoulder bag is included free when your clients purchase all three products together.—SP

The NEW Topchic NeutraLights: Lifts and Tones in one easy step. Controlled highlifting on dark hair bases • 4 adaptable shades for natural base levels 2-5 to achieve beautiful,

caramel to mocha tones • Time-saving colour service from as little as 15 minutes processing time* • Shine and protection of the hair structure with Topchic technology • Not for previously coloured hair

Violet Ash, Blue Ash, Green Ash and Ash Ash.

Favou r i te Pe r man e n t C ol ou r L i n e 2 0 0 5

For more information, call 1-800-387-3873 or contact your nearest GOLDWELL Distributor. www.goldwellusa.com *Utilizing Olymp HairMaster®, or with an open system only **AC Nielsen Market Decisions 2005

Of Scottish Descent Charlie Taylor wins Scottish Hairdresser of the Year CHARLIE TAYLOR’S DARK, SULTRY AND COMMANDING COLLECTION does exactly what the stylist intended—it stands out, tells a story, but keeps hair as the main feature. It was enough to impress the judges at the 2005 British Hairdressing Awards, who awarded Taylor with the title of 2005 Scottish Hairdresser of the Year. This is the third such award for Taylor, whose company, Charlie Taylor Hair Health & Beauty, recently celebrated its 18th year in the business.—MA

salon > may+june 06

HAIR CHARLIE TAYLOR MAKEUP CHERYL PHELPS GARDNER WARDROBE DESIREE LEDERER PHOTOS CLIVE ARROWSMITH

HAIR LINES

COLOUR

Reds Afire

Four new shades just in time for summer

Technically speaking: “These four new shades introduce stronger red pigments reflecting less yellow, therefore appearing as a stronger neutral, or cooler red. Traditionally, reds at lighter levels have yellow (orange) underlying pigments and can fade to copper. These provide a true, clear red even at the higher levels (level 6 or 7) with even less fading. “The unique ISO Tri-active technology based on cationic charges allows a lower ammonia content producing stronger, healthier, shinier hair. Vitamins, proteins and moisturizers carry a positive charge penetrating deep within the cortex of the hair, usually more negatively charged by nature. The more damaged hair is, the more negative the charge. The result is a powerful healing bond between the positively charged vitamins, proteins and moisturizers and the negatively charged hair. Above that, Triplex-C, another patented technology, envelops each strand of hair infusing it with vitamin C, natures best anti-oxidant to prevent colour fading.”—SP

salon > may+june 06

TIPS FOR COLOURING REDS: 1. To achieve warmer, light reds, red shades should be applied to natural level 5 and lighter. [Gold Copper Intensifyer may also be added for extra warmth] 2. To achieve cooler, deep rich reds, red shades should be applied to natural level 5 light brown and darker.[Blue, or Violet Intensifyer may be added for coolness] 3. For optimum results when using red shades, process for the maximum time recommended. 4. For first time application of red shades, it is recommended to utilize the leveling technique by varying the strength of developer used to compensate for different levels of porosity of the hair. 5. On pre-lightened hair or with mid-shafts and ends that are too light, it is recommended to re-pigmentize or colour balance prior to application of red shades. 6. For gray coverage with red shades, always add N or Natural series to the formula. The only time to leave the Natural series out is when pulling the colour through the mid-shaft and ends. 7. Always recommend the right at-home professional products for coloured hair.

PHOTO COURTESY ISO

RADITIONALLY, SUMMER HAS ALWAYS BEEN a popular time for blondes. However, “Now with all the new colour technology, fiery reds can be seen on the beach in all their glory and vibrancy,” says Debbie Goodridge, herself a redhead. Colour on the beach is about to heat up. Goodridge is the senior colour educator for ISO Canada and is based in Nanaimo, B.C. She conveys her excitement with the spring launch of the new Red Hot Reds vibrant shades from ISO. “I was fortunate to do some of the testing on the new shades and started working with them back in the fall,” says Goodridge. “Although reds have always been the staple of the colour line, ISO is always looking to take it to the next level.” There are four shades in the collection: Warm Autumn Red 7R(7.5), Deep Auburn Red 5R(5.5) Rich Scarlet Red 6R (6.5), and Cabernet 5RV(5.57).

Cut hair.

Not profits. You’re in the business of beauty. Aveda education helps you stay focused on your business. We give you the tools to succeed – from basic hairstyling courses, to on-going advanced technical training. We can even bring education to you with our customized in-salon programs. Find out how Aveda can boost your creativity, and your bottom line. Call 800.689.1066 for more information.

MEN Expanding choices for men

MACHOMERCHANDISE ONE OF THE BIGGEST, and many would agree, easiest areas to increase revenues in the salon and spa business is through selling to male clientele. And thanks to these new lines of products you now have more choices to offer your clients for hair and skin care.

Matrix wants men to take control of styling with their new line of products including three shampoos—Style Power, Clean Rush and Thick Surge. Moisture Rev conditioner, Energel and Thick Blast volumizer spray round out the line, which has been formulated to benefit all hair types and address the various needs of your male clients.

Comfort Zone, a division of Davines from Italy, introduces Man Space, its first line exclusive to men. Combining nature with the latest technology they have produced skincare essentials for men that provide hydration and tackle wrinkles. The line includes a facial cleansing gel, a shaving emollient, an after-shave hydrator, an intensive eye-recover gel and an anti-age recover serum which increases skin’s elasticity.—SP

salon > may+june 06

PHOTOS CHRIS HRIS TSINTZIRAS

Dikson has launched Erreci Sport for men. The line has eight products including a bath and shower energizing gel and three daily shampoo choices that target issues like hair loss and yellowing in mature hair. An anti-aging cream for the face and neck, an eye gel to reduce shadows and puffiness, a toning anti-wrinkle face cream and an extra hold gel for the hair complete the line.

Trauma Treatment is the ﬁrst ultra-healing, leave-in prescription to heal over-processed hair.

For your nearest L’ANZA distributor, call Key Beauty Systems toll-free (800) 661-1424

Improves color attachment and deposition. Haircolor lasts up to 107% longer - guaranteed!

new

PHOTOGRAPHY: ANTHONY MASCOLO & ROBERTO AGUILAR MAKE UP: PAT MASCOLO HAIR: NICK IRWIN STYLING BY BERNARD CONNOLLY DRESS: ERDEM SHOES: TERRY DE HAVILAND

www.tigihaircare.com 800.259 8596 Available in Professionals Salons

TRENDS This issue, just in time for summer: the artistic team for La Biosthetique Paris let their styles stand solo in the sun; Farouk Systems USA remind us of groovier times; while British stylist Lisa Shepherd redefines the modern gentlemen.

hairTRENDS by Morella Aguirre

may+june 06 < salon

TRENDS Shades of Earth INSPIRED BY A BASIC LONG CUT AND STYLED WITH A GENEROUS PORTION OF MOUSSE, HAIR WAS SET WITH LARGE ROLLERS AND SHAPED WITH FINGERS. THE STYLE’S MOVEMENT IS ENHANCED BY WARM BROWN TONES.

COLLECTION: EUPHORIC HAIR COLLECTION, LA BIOSTHETIQUE PARIS HAIR: JÖRG ZIMMER AND STÉPHANE PHANE GALLIEN COLOUR: MARC RIESE AND SERGEJ HERDT MAKEUP: CYRILL ZENHÄUSERN PHOTOS: ROMEO POLCAN

Morning Glory USING A CURLING IRON, TEXTURE WAS ADDED TO A SOFT CUT AND A NATURAL COPPER BASE. SECTIONS WERE DEFINED WITH LA BIOSTHETIQUE’S SPIKE CREATOR AND TIPS WERE LEFT STRAIGHT FOR STRUCTURE AND INTEREST.

salon > may+june 06

Pink Lady BASED ON A CIRCULAR STRUCTURE, THIS VERSATILE BOB IS ENHANCED WITH PUNGENT COLOUR AND A LONG, ANGLED FRINGE.

COLLECTION: AMBIENCE, FAROUK SYSTEMS USA

Pop Revival

HAIR: MIKKO HORTTANA AND JASON YATES MAKEUP: GIANCARLO INTINI

FIERY COLOURS APPEAR TO BE IN CONSTANT MOTION

WARDROBE: LAURA DIMARCANTONIO

AS THEY HIGHLIGHT THE CUT’S ARCHED ENDS AND

PHOTOS: BABAK

ROUNDED FORMATION.

may+june 06 < salon

TRENDS

Style Council BRITISH HAIRSTYLIST EXTRAORDINAIRE LISA SHEPHERD TAKES A COOL AND SIMPLE APPROACH TO STYLING MEN’S HAIR. ACCENTUATING THE HAIR’S NATURAL TONES WITH EITHER SUBTLE HIGHLIGHTS OR NOTICEABLE SPLASHES OF COLOUR, SHEPHERD’S COLOURING TECHNIQUE SKILLFULLY ATTRACTS ATTENTION TO HER CLEVERLY CRAFTED CUT. CLEAN, CRISP PHOTOGRAPHY AND A BRIGHT WHITE-ONWHITE CONCEPT MAKE A STATEMENT BUT STILL PLACE CUT AND COLOUR AT THE FOREFRONT.

HAIR: LISA SHEPHERD MAKEUP: KYLIE O’TOOLE WARDROBE: EMMA COTTERIL PHOTOS: ANDREW O’TOOLE

s a l o n > m a y +j u n e 0 6

S ummer COLLECTION

The best tootsies this season? They’ll be twined and wrapped, enveloped in sashes, laces and ties of whimsically wonderful shoes.We’re talking about footwear so sweet and sassy, you’ll want to fill your whole closet. Add the perfect finish to this summer’s look, one of Essie’s six new polish shades ranging from subtle to sultry, and you’ll have everything you need to be clever and colorful from tip to toe. It’s a wrap! visit www.essie.com, or call 1.800.232.1155

WIN THIS

T it away Take away

Tell us what you really think Fill out the form below and return it by June 30, 2006 for a chance to win a $345 product pack from Goldwell. A random draw will take place on July 1, 2006. The winner will be contacted by phone. Contest open to professional hairstylists only. The Goldwell pack includes products from their Color Definition line, Curl Definition line and Moisture Definition line in both light and intense formulations!

Mail or fax us your answers by June 30, 2006 Name: ______________________________________________________

Y like reading about: You a) colour trends b) colour-related challenges and technical application c) new colour products/lines

Salon: ______________________________________________________ Address: ____________________________________________________ ____________________________________________________________ Phone number: _______________________________________________ E-mail: ______________________________________________________

What percentage of your business is colour?

_____________________________________________________

7. 8.

b) quality d) service from sales consultant

Do you have any suggestions for colour stories? _____________________________________________________ _____________________________________________________

Which colour family commands the greatest demand? a) blondes c) brunettes

What is the number one thing you look for in a colour line a) price c) technical support e) branding and image

Recently, your average colour clients have been asking for: a) full colour b) highlights/lowlights c) semi/demi colour

What keeps you loyal to your main colour line? _____________________________________________________

_____________________________________________________

How many colour lines do you use? Which is your main line?

b) reds d) other

What percentage of your clientele use home colour? _____________________________________________________

salon > may+june 06

10. I have been a hairstylist for: a) 1 to 5 years c) 11 to 20 years

b) 6 to 10 years d) over 21 years

Mail or fax your completed form to: Salon’s Take It Away Contest, 365 Bloor Street East, Suite 1902, Toronto, ON M4W 3L4 Fax: 416.869.3008

PHOTO CHRIS TSINTZIRAS

Upcoming Great Lengths Education Seminars: MAY 7-8 VANCOUVER, BRITISH COLUMBIA MAY 28-29 TORONTO, ONTARIO JUNE 4-5 QUEBEC CITY, QUEBEC JUNE 11-12 CALGARY, ALBERTA JUNE 25-26 TORONTO, ONTARIO JULY 9-10 HALIFAX, NOVA SCOTIA JULY 23-24 TORONTO, ONTARIO AUGUST 13-14 TORONTO, ONTARIO SEPTEMBER 10-11 TORONTO, ONTARIO SEPTEMBER 24-25 MONTREAL, QUEBEC OCTOBER 15-16 VANCOUVER, BRITISH COLUMBIA OCTOBER 29-30 TORONTO, ONTARIO NOVEMBER 12-13 QUEBEC CITY, QUEBEC NOVEMBER 19-20 TORONTO, ONTARIO DECEMBER 10-11 TORONTO, ONTARIO

*In-house seminars available by special arrangement For information on becoming a Certified Great Lengths Extension Artist, call HSC International at 1-800-461-9302 or write to us at info@hscinternational.com

Great Lengths Hair Extensions uses only 'first quality' 100% human hair strands. No glues, waxes or related hair damage. Available in 35 hand-blended shades plus 14 “fashion” shades. Comfortable and completely natural to wear. Available only through Great Lengths Certified Extension Artists.

www.hscinternational.com Before Great Lengths

SCENE

TRIPLE LOCKS Goldwell’s stars on ice

Text by Stephen Puddister

ON MARCH 19 IN NEW YORK CITY’S Rockerfeller Center, Goldwell presented three trend world performances on ice to introduce its 2006 Trend Zoom

collection. Three hundred Goldwell Salon Alliance (GSAs) partners from Canada and the United States gathered for the cool event, which drew a delighted audience of tourists and locals as well. The three trend worlds of Crystal Spirit, Real Fantasia and Classic Delice were the inspiration of Goldwell International and North American Guest Artists, Deborah Gavin, John Simpson and Cam Patey respectively.

PHOTOS COURTESY GOLDWELL

REAL FANTASIA

s a l o n > m a y +j u n e 0 6

CLASSIC DELICE

CRYSTAL SPIRIT m a y +j u n e 0 6 < s a l o n

Century

CONTESSA GALLERY Jagoda Hall speaks about her and Erin Fernandes’s collection

Edited by Morella Aguirre

he idea behind Century came about through

a haircut that Erin gave me—this is why I appear in the collection as one of the models. She cut a ’20s inspired bob—very short and boyish— but with very current detailing, like the bright yellow highlights placed on longer strands. And that’s how the collection got started: we decided to break down the past century into 20-year increments and show hairstyles that represented the ’20s, ’40s, ’60s, ’80s and the turn of the century. We researched like crazy, mostly on the Internet, for hairstyles we thought symbolized those decades. Erin and I then chose the styles we wanted to work with and updated them to make them current and unique. We kept a level of consistency through our use of colour. We used punchy, vibrant colours on all the models. My number one piece of advice is to have quality models that can offer you a variety of looks. Yes, we updated retro looks through colour, wardrobe and makeup, but also through the look of our models; they are an important part of the team. At Entrenous, we have house models—we do free hair and makeup for them and build a relationship. Getting to know their

THE 1920s

hair makes our work technically better. During

“WE HAD THREE DAYS OF SHOOTING SPREAD OUT OVER A TWO-WEEK

shows and photo shoots, they bring their ideas,

PERIOD. SPREADING IT OUT MADE THE EXPERIENCE LESS STRESSFUL.

clothes and time to the table.

KEEPING IT CONFINED TO A SHORT TWO-WEEK PERIOD ADDED CONSISTENCY. THIS WAS THE ONLY PHOTO TAKEN ON THE FIRST DAY.

HAIR: ERIN FERNANDES AND JAGODA HALL,

IT WAS A TEST RUN TO SEE IF WE WERE GOING TO ACHIEVE THE LOOK

ENTRENOUS, LONDON, ON

WE WANTED. ONCE WE SAW THE RESULT, WE KNEW WE WANTED TO

MAKEUP: MARIA ARNOS BIKAS

WORK WITH PAULA TIZZARD.”

WARDROBE: JEN CHIZMAR

CUT AND COLOUR: ERIN FERNANDES

PHOTOS: PAULA TIZZARD may+june 06 < salon

CONTESSA GALLERY

THE 1940s “THIS HAIRSTYLE WAS INSPIRED BY RITA HAYWORTH. THERE WAS A PHOTO OF HER WEARING HER HAIR IN SIMILAR UP DO. THE CURLS AT THE BACK AND THE CORN ROWS WERE OUR OWN INTERPRETATION.” CUT: ERIN FERNANDES COLOUR: JAGODA HALL

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THE 1960s “IN THE ’60S GIRLS OFTEN WORE SUPER STRAIGHT HAIR WITH A SHARP MIDDLE PART. FOR OUR INTERPRETATION, WE SPLIT THE HAIR AT THE SIDE AND GAVE IT A BRIGHT COLOUR TREATMENT.” CUT: ERIN FERNANDES COLOUR: JAGODA HALL

may+june 06 < salon

CONTESSA GALLERY

THE 1980s “THE ’80s WAS THE EASIEST LOOK TO DECIDE ON. ERIN AND I KNEW RIGHT AWAY HOW WE WANTED TO REPRESENT IT. ALL THE CLOTHES—FOR THIS PICTURE AND FOR THE ENTIRE SHOOT—ARE ACTUALLY FROM VALUE VILLAGE. IT’S A GREAT SOURCE FOR A PHOTO SHOOT WARDROBE.” CUT: ERIN FERNANDES COLOUR: JAGODA HALL

2000 “THIS MODEL REPRESENTS THE TURN OF THE CENTURY—SHE’S OUR MILLENNIUM GIRL. SILVER WAS USED AS THE MAIN COLOUR IN THE HAIR, THE MAKEUP AND THE CLOTHING.” CUT: ERIN FERNANDES COLOUR: JAGODA HALL

salon > may+june 06

C A N A D A

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ENTRY DEADLINE AUGUST 15, 2006 Find the complete entry package in the April issue of Salon Magazine or call 416.869.3131, ext. 105 or download the entry

form at www.beautynet.com/contessa.

gold sponsors

beautynet.com silver sponsors

Photos Contessa 17, From Top Hair Suzanne Martin Makeup Giancarlo Intini Photo Babak; Hair Adriana Balea Makeup Giancarlo Intini Photo Babak; Nails Jessica-Marie Ellison Makeup Georgia Spyra Photo Babak; Hair and Makeup Rasa Jurenas Photo Paula Tizzard; Hair Hollie Kendall Makeup Giancarlo Intini Body Art Rob McDonald Photo Babak; Hair Adriana Balea Makeup Giancarlo Intini Photo Babak; Hair and Makeup Rasa Jurenas Photo Paula Tizzard

FEATURE

salon > may+june 06

t the spiders pider from fro Mars

FEATURE

The RUSH Artistic Team creates another stellar collection Te x t b y M o r e l l a A g u i r r e

f HAIR: THE RUSH ARTISTIC TEAM, RUSH LONDON PHOTOS: COURTESY RUSH LONDON

ormed in 1999 by lifelong friends Stelios Andrew and Andrew Heasman, the RUSH Artistic Team was quick to demonstrate its skill and creativity, as well as a knack for creating sleek, fashionable and technically superb photographic collections. A mere seven years after its formation, the team boasts over a dozen major hairstyling awards, including British Artistic Team of the Year 2004. In this collection, the RUSH Team presents sculptural, balanced forms that reference current hair trends but also have a futuristic, avant-garde feel. Here’s an example: Remember Liza Minnelli’s boyish bob in Cabaret? This year’s big bob trend makes it relevant once again. And by slightly altering its shape and playing with colour and lighting, the RUSH Team takes the cut to new dimensions. It’s as if they ship Sally Bowles to outer space, give her a style revamp, bring her back and take her picture. It’s an awesome effect. One that keeps RUSH on the forefront of hairstyling. may+june 06 < salon

FEATURE

...the t RUSH Artistic the Team was quick to demonstrate its skill and creativity, as well as a knack for creating sleek, fashionable and technically superb photographic collections. S

salon > may+june 06

may+june 06 < salon

B ARCELONA

THE EVENT OF THE YEAR!

proud press pa r t n e r

2006

GLOBAL SALON BUSINESS FORUM & AWARDS

creativity

culture

june 3-6, 2006 barcelona, spain

2006 global salon business forum

Attendees will experience provocative, inspirational and mind-expanding sessions and interactive networking opportunities, facilitated by global leaders specializing in teaching, analysis of business, management and entrepreneurship. Special events and exclusive functions will be held at a variety of Barcelona's most famous locations.

The Capital of

Modernism

2006 global salon business awards

RECEPTION & BANQUET This glamorous evening will include a cocktail reception, formal dinner, entertainment and the presentation of the prestigious 2006 Global Salon Business Awards to winners from 22 participating countries. A once-in-a-lifetime experience, NOT to be missed!

art

Tickets are limited. For more information and to register for this extraordinary event please visit: www.salonbusinessawards.com

‘‘

“In 25 years I have attended hairdressing shows and events throughout the world. Never have I attended anything as well done as the Global Salon Business Forum & Awards. Every function was great – but the best part was networking with the BEST salon owners from throughout the world. The friendships made will last a lifetime. This is an event to attend whether you are a winner or not!” ~ Lewis John Thomas 2004 Salon Entrepreneur of the Year, South Africa

TOP LEVEL SPONSORS

PA RT N E R

SPONSORS

(

I N

A L P H A B E T I C A L

FOUNDING

)

PA R T N E R S GENERAL SPONSORS

* by

* 2004

O R D E R

FEATURE

GivingBACK iving ivingBACK An industry’s heart and passion BY STEPHEN PUDDISTER

THERE’S NO DOUBT ABOUT IT: THE PEOPLE IN THIS INDUSTRY DON’T LIKE TO GIVE. THEY LOVE TO GIVE! ACTUALLY, I WOULD GO AS FAR AS SAYING THAT THE BEST WORD TO DESCRIBE THE BEAUTY INDUSTRY IS GIVING. WHEN WE INTIALLY SAT DOWN TO BRAINSTORM THIS IDEA, OUR MAIN OBJECTIVE WAS CLEAR: WE WANTED TO FEATURE A VARIETY OF STORIES THAT WOULD INSPIRE AND RESONATE WITH THE READER. AFTER THE COUNTLESS PHONE CALLS, E-MAILS, FAXES, COURIERS AND EVEN AN AMBITIOUS VISITOR RUNNING TO MY OFFICE AT 5:45 PM WITH MATERIAL TO SHOW ME, I FOUND MYSELF IN AWE OF ALL THE DIFFERENT WAYS IN WHICH THIS INDUSTRY TRIES TO MAKE A DIFFERENCE. IT’S BEEN AMAZING TO SAY THE LEAST. WHETHER FOR THE ENVIRONMENT OR FOR THE HEALTH AND WELL-BEING OF OTHERS, THE LOCAL AND FAR-REACHING EFFORTS OF THE BEAUTY INDUSTRY ARE VISIONARY. WE GOT MORE STORIES THAN WE EVER COULD PUBLISH IN THIS ISSUE. WE HOPE YOU FIND INSPIRATION IN THE ONES WE BROUGHT YOU HERE.

may+june 06 < salon

FEATURE

The Extended Family

The Philanthropists John Paul Mitchell Systems has a very strong culture of philanthropy. Recent donations totaling millions of dollars in cash, products and services have been made to non-profit organizations in the fields of health care, social services, environmental protection and awareness and others. A portion of the proceeds from the Tea Tree brand funds American Forests’ Global ReLeaf and Wildfire ReLeaf Program. This international non-profit organization strives to grow a healthier environment with trees to counter climate change and purify air and water. John Paul Mitchell Systems helps the organization plant over 10,000 trees every year to offset all carbon emissions from the brand’s manufacture and distribution.

salon > may+june 06

for a number of years due to the cost of constructing new facilities. In 2001, Friends of the Orphans Canada committed to the construction project and in April 2006 the project was completed. To date, NPH Guatemala is home to over 400 children and volunteers. FOTO CAN has facilitated in the construction of four boarding houses, four school buildings, seven volunteer houses, a kitchen and dining hall, library, administration offices, medical clinic, and workshop where the older children can learn vocational skills. The medical clinic serves the needs of the NPH children and staff and the surrounding community. A budget of $4.5 million was committed to this project. Fundraising golf tournaments are held about five times a year. Uvalux employees have embraced the venture as well—working together to help support the project. Companies like Uvalux and Australian Gold are committed to this work and now that NPH Guatemala is finished, they look forward to working in Bolivia in 2007. To learn more about FOTO CAN check out www.fotocan.org. TOP PHOTOS COURTESY UVALUX; BOTTOM PHOTO COURTESY AMERICAN FORESTS

Bill Van Haeren, president of Uvalux Tanning, and his family adopted their youngest daughter Alisha from Guatemala in 1991. This was the beginning of a connection to a part of the world that today represents a commitment to giving back within the Uvalux family that is truly unique. In 1993 the Van Haeren family came across an organization devoted to building schools in remote areas of Guatemala and Honduras. Since then, Bill and several other volunteers have travelled there twice a year to work on various building projects. Over the years, the volunteer network has grown and includes many skilled and unskilled workers from across Canada. This group of dedicated people formed Friends of the Orphans Canada (FOTO CAN) in 1999. In 2001 FOTO CAN began working with a Mexican-based organization called Nuestros Pequeños Hermanos (NPH). NPH houses over 5,000 orphaned or abandoned children in nine Latin American countries. The NPH Guatemala Orphanage was established in 1996 and a generous land donation in 1997 gave NHP Guatemala the opportunity to grow. However, the land remained vacant

FEATURE

The Builders Brian Phillips, owner of World Salon in Toronto, has a dream. He, along with his fellow hairstylists and his clients, want to raise $80,000 dollars for Habitat for Humanity to build a house in Toronto for a family in need. Five per cent of the total sale of all World Products will go into the World House account in honour of their 16 years in business. To date they have raised $17,415 for the cause. Phillips says, “We are all very excited about this project. Having the signage on the wall and in the window prompts clients to talk about it and gives us the opportunity to ask for their support. Anyone can go online to www.torontohabitat.on.ca and choose donations and pick the World House project.”

The Holistic Thinkers The Aveda holistic approach to doing business is evident in everything they produce. Aveda is committed to sourcing the highest quality ingredients available that go into every formulation they make. But in tandem with that, they also ensure that the people and communities who harvest the ingredients are rewarded and self-sustaining in their efforts. From soil to bottle, Aveda connects with its suppliers in remote corners of the globe from local and indigenous communities in Australia, Brazil, Bulgaria, Peru, South Africa and most recently Vanuatu, where Ray Civello, president of Collega for Aveda, travelled to trace the origin of Tamanu Oil. This oil is an ingredient of Aveda’s Damage Remedy line that is high in antioxidants and used locally for first aid purposes. “We’ve drawn a line in the soil, so to speak, by creating a soil to bottle traceability system that allows us to follow, and document, the lifeline of our ingredients,” says Civello. “These collaborations foster hope, create sustainable business partnerships and they benefit the local community, the salon professional and the Aveda consumer.”

Since its inception, Vancouver area’s The Megahair Family has nurtured a strong belief in “giving back”—not only to the community in which they live and work, but also to the environment. The “MegaBuck” recycling program was introduced in 1997 and came about due to guests and company concerns regarding the amount of packaging in the beauty industry that was being discarded on a regular basis. For the past nine years The Megahair Family has been encouraging guests to bring back their empty grooming-related containers regardless of where they were purchased. They accept all containers from their own locations, a competing salon, drugstore

salon > may+june 06

or grocery and recycle them through the proper means. Guests are rewarded for being environmentally conscious with a MegaBuck coupon useable towards the purchase of new salon products. This past year, The Megahair Family recycled 57,000 containers, weighing approximately 10 thousand pounds and since the start of this program, they have recycled close to half-a-million containers, which translates to approximately 70,000 pounds of plastic and glass. “This program, although costly, is important as it helps to save the environment, allows us all to breathe a little easier and spread The Megahair Family philosophy of business from the heart,” says Mark Banicevic, president.

TOP RIGHT PHOTO COURTESY COLLEGA FOR AVEDA

The Project Leaders

FEATURE

The Spiritual Soul Once a year, for the past three years, Valerie Smith, a stylist at Strand’s Hair Team in Edmonton, embarks upon a 38-hour bus ride to Mexico with the Amigo Relief Program. Organized through her church, the program focuses on an orphanage and women’s shelter. Over the past few years she and her group have erected new buildings, provided clothing and personal care packages to the people they visit. “It was obvious that I could assist with the physical labour of building a new dining hall, which I took great pride in,” says Smith. “However, I really wanted to use my skills in the beauty industry to provide the women and children with self-confidence and the simple ability to feel good about themselves. “My goal is to give the women in the shelter a clean polished look that will assist them in getting out of the shelter and on their own,” she adds. “This year, we will also teach them some of the skills of hairdressing and possibly point them in the direction of one day becoming stylists themselves.” Smith adds, “The orphanage is full of children who are so excited to have some personal attention, which we know all children crave. These children have so little yet are so full of life. The biggest thrill for me is to see the smiles on their little faces as they wait so patiently for nothing more than a simple haircut.” This is a spiritual vacation for Smith. “It takes me away from all of the distractions of life: phones, computers, day-to-day living. It grounds me, takes me back to the basics. It’s about the people and the simple needs of these people that keep me going back year after year.”

salon > may+june 06

Exhale Spa & Salon, in Bradford Ont., is recognized for its commitment to health, wellness and exemplary customer experience. Exhale became involved with the Coats for Kids Campaign in October 2003. Patricia Ristich, the owner of Exhale, read about the charity in the community’s local paper. She

return for the community’s generosity, each contributor receives a 15 per cent discount towards Spa services. “In December 2004 we welcomed a young mother and her child one night that were in need of some warm clothing,” says Ristich. “The Coats for Kids Depot was closed and they had

was particularly interested since it was a local charity and contacted them to see how she could contribute. For the past three years, Exhale has collected hundreds of coats, hats and mittens for adults and kids in the Bradford area. In

heard we were accepting donations so they decided to drop by. We were thrilled to be able to provide them with the necessary winter attire, on the spot. It just drove home the whole reason why we do it.”

TOP PHOTO COURTESY THE BRADFORD WEST GWILLIMBURY TIMES; BOTTOM PHOTOS COURTESY VALERIE SMITH

The Warm Touch

premiereorlando orlando August 27 & 28 2006

Photo: RUSK

hair • nails • dayspa • business

the premiere beauty event For more information and tickets, visit selected stores, distributors, www.premiereshows.com or call 800-335-7469 Beauty Industry Professionals Only

orlando/orange county convention center • orlando, ﬂorida

Photo: Avlon

Photo: Entity Nail Couture Photo: AROSCI

Photo: Entity Nail Couture

Photo: Amber Photo: Amber

Photo: OPI

education and beyond for spas and salons

FEATURE

The Event Planner

The Loving Friend The Student Effort Cuts for Cancer was born in March 2002 at Queen’s University in Kingston, Ont. Every year the university calls upon stylists and salons to participate in their event, and on March 15 this year, seven salons in the Kingston area donated their time to the cause. They were: All Hair Alternative, Diva Salon, Envy Hair Studio, First Choice Hair Cutters, Maison Paul, Pierre Amelotte International and Signatures Salon. “It’s amazing how much we can do when we all come together and work as a team in an event like this,” says Kelly Hallett, co-owner of Envy Hair Studio. “To see so many in the beauty industry supporting the community like this is heartwarming. Many other salons donated products for the silent auction if they couldn’t make it out to the event,” she adds. This year they raised over $34,000 for the Canadian Cancer Society. A total of 156 people participated and 101 of them donated a minimum of 10 inches of hair, 66 shaved their heads and 15 donated 10 inches and shaved their heads. This program has since spread to the Universities of Toronto and British Columbia.

salon > may+june 06

Trish Molloy, owner of the Headroom Salon and Spa in St. John’s Newfoundland, lost a good friend and fellow hairstylist to AIDS over 14 years ago. To commemorate the memory of her friend, she created a photo-based competition open to hairstylists from all over Newfoundland and Labrador and in support port of an AIDS-related charity. “The Bob Day Memorial Award is much-coveted and has grown in popularity over the years with stylists all over the province. The competition provides a way for the entire industry, not just our salon, to support a great cause,” says Molloy. “The award is presented every year at the O’Regan Agencies show in September—judging is done by the platform artists performing at the show.” Kevin O’Regan says, “Trish did not want recognition for this competition initially. She just wanted to honour the memory of a dear friend who always did great work, but never wanted the limelight himself.” To date, Molloy estimates that the annual competition has raised over $10, 000 for the Newfoundland and Labrador AIDS Foundation. S

CLOCKWISE FROM TOP LEFT: COURTESY TERESA GROUP; COURTESY TRISH MOLLOY; COURTESY QUEEN’S CUTS FOR CANCER

Steve Roy, owner of Oz Hair Salon in Yorkville says, “When I took a course nine years ago on personal development, our homework at the end of the course was to create an event that involved a community and would have a specific measurable end result.” Roy had lost a few friends to AIDS-related diseases and was automatically drawn to helping with the fight against HIV and AIDS. “As a business person, I feel that I have a special responsibility to give back to the community, particularly when it comes to our most vulnerable citizens, our children,” adds Roy. He chose to help The Teresa Group, an organization providing assistance and support to HIV/AIDS-affected children. He started The Mane Event—a six-hour haircutting and beauty event, including silent auctions, that donates 100 per cent of funds raised to The Teresa Group. The Mane Event is a labour of love for Roy and all the other salons and local businesses who help make the event a success. “We started out with three salons participating and are now up to 10. As we approach our ninth year, we have raised approximately $150,000,” says Roy. The clients who come in on the day of the event get a great cut and they know they are giving to a great cause. “I remember one year, I had apologized to the executive director of The Teresa Group, that I felt bad we had raised only $14,000 when our average was $18-20,000. She kindly reminded me that a mere five dollars could put a pair of mittens and a hat on a child who was cold. I got it. When it comes to charity no amount is too small.” Roy and his supporters, including Schwarzkopf Professional, are always looking for more salons and stylists to participate. They don’t have to be in Yorkville. As Roy says, “It’s a donation of six hours of your time on your day off that will brighten the future of HIV/AIDS-affected children.” The Mane Event takes place in October.

SEE US AT THE

EDMONTON ABA SHOW

BOOTH #1213

W a y it? h

PROFESSIONAL SALON PRODUCTS & FURNITURE email: npgroup@npgroup.ca • website: www.npgroup.ca • Toll Free: 1-800-267-4247 • Tel: 416-291-8057 • Fax: 416-291-2723

ESTHETICS

by Kim Hughes

OLD is the new “NEW” Contemporary spas put the spin on ancient treatments

HE HEALTH AND BEAUTY BUSINESS is always on the hunt for the newest trends and treatments. And in more and more spas these days, it seems old is the new “new,” with ancient or traditional therapies, many of them water-based, getting thoroughly modern makeovers and applications. Typically, spas in populous Toronto are leading the way in Canada, with innovative ideas set into practice for the masses. A pioneer in the field of what might be termed “new, old-concept spas” is Body Blitz, a woman’s-only, nudity-friendly spa that puts the emphasis squarely on rejuvenation and healing principles. While clients can select from a range of massage therapies and body wash, scrub and mud applications, the key selling feature at Body Blitz is a tour of what’s called a “therapeutic water circuit,” whereby clients, following a prescribed order and 30-odd minute timetable, alternate between a relaxing sea salt pool, a traditional detoxifying steam room, a circulatory-enhancing infrared sauna, a hot green tea pool, a cold plunge pool, and multiple between soak-and-sauna rinses.

salon > may+june 06

HAIR AND MAKEUP KERA SPENCER AND SUE MORA PHOTO JOHN PARKES

Today, cosmetics are no longer a topic exclusively targeting a female audience Rapid growth in the male cosmetic sector is now expected. Men are now increasingly buying and using specific cosmetic products. According to “a Datamonitor survey 73% of US and European men said that spending time in front of the mirror was ‘important’ or ‘very important’, compared to 72% of women with the same response.” Simon PItman, www.cosmeticsdesign.com RVB Laboratories has developed a new line directed at this emerging market. An absolutely avant-garde range of specialities developed specifically for modern men. With a look that appeals to today’s men along with traditionally masculine scents and consistencies, BE_MAN appeals to men without alienating them in an overly feminine industry. Men’s skin is different from women’s, the pores are more dilated sebum production is higher, male skin is thicker and tends to dehydrate. Therefore expectations and specifications are different. With specific formulations for men’s skin, BE_MAN reveals all the benefits of cosmetics for men, with immediate and long lasting results.

Jeunes Teen skin care and acne treatment for a clear and radiant skin

Intercosmetics is pleased to introduce BE_MAN. To assist our customer we offer a free half-day seminar on men’s facials and business strategies targeting male clients.

Mineral & OGM Free Organic skin care offering visible results for all skin types

Intercosmetics L E A D E R S I N E S T H E T I C & S PA S U P P L I E S

Above: The sleek and stylish Hammam Spa

Above: Toronto’s Body Blitz

Body Blitz president and self-proclaimed spa enthusiast Laura Polley says she looked to Asian cultures for inspiration adding, “My focus in many ways was bringing something to the city that was about preventative health. “There were a lot of spas out there offering fluff—feel-good treatments lasting a couple of hours. With Body Blitz, if you use the waters regularly (weekly or monthly), it could prevent certain ailments. These are excellent detoxification, anti-aging rituals that have been around for years. So I wanted to bring something ancient and authentic to an urban environment, keeping the proven healing aspects intact.” In particular, Polley points to her spa’s infrared sauna—which essentially heats people up on the inside—as being especially restorative to those suffering from old bone breaks, sprained muscles and the like, neatly complementing the healing waters featured in the “circuit.”

salon > may+june 06

Literally around the corner from Body Blitz in downtown Toronto—but miles away in approach and philosophy—is Hammam Spa, a jaw-droppingly sleek and stylish co-ed space that, in addition to offering regular spa services like massage, manicure and couples treatments, is looking to add permanent or medical cosmetic services to its menu card, according to Kimberlee Moss, director of marketing and sales. “Those services can be carried out in spaces that are very clinical,” she says, “We’d hope to offer something warmer.” Centered around its 700-square-foot, slate-walled Hammam—essentially a Turkish variant of a steam bath or a kind of wet relative of the sauna and here given ballast by the infusion of essential oils such as eucalyptus and ylang-ylang—Hammam Spa pays as much attention to the senses as to the skin, luxuriating patrons in neutral colours and natural materials such as wood while employing the Comfort Zone line of products. “The whole idea of the Hammam is giving an ancient treatment a contemporary spin,” Moss confirms, echoing Body Blitz’s ethos. “For cleanliness reasons, we can’t do the muds and scrubs in the Hammam but we are hoping to incorporate more traditional treatments into that area, especially once our new exfoliation and water-therapy chambers are finished.” S

LEFT COLUMN: PHOTOS COURTESY BODY BLITZ RIGHT COLUMN: PHOTOS COURTESY HAMMAM SPA

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NAILS

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Infection control should always be top priority

IN TODAY’S SOCIETY THE threat of infectious diseases—whether in the form of a serious flu outbreak or a small, localized fungal infection— makes many of us rightfully cautious. For this reason, consumers are demanding the cleanest and safest products and services available. As service providers, nail technicians need to be diligent in offering their clients what they expect. An area of particular concern for many salon clients is the pedicure station. “In the past, pedicures have received a bad reputation,” say Suzi Weiss Fischmann, founder of OPI. “It only takes one bad apple to lose consumer confidence, and once you lose it, it’s extremely difficult to gain it back.” To protect both your client’s health and your reputation, Fischmann recommends spending time and investing money in sanitation and disinfection. “During a spa pedicure, disease is most likely spread through unclean pipes that backwash bacteria and fungus into the main basin,” continues Fischmann. “But the problem is not with spa pedicures in general,” adds Dawn Holz, sales manager for European Touch, “It has to do with improper cleaning and sanitation of pedicure chairs.” Holz is a strong advocate of pipe-less technology and European Touch’s patented Crystal Clean PipeFree system. “Although the Crystal Clean system still has a water supply and a drain line, it does not have hidden pipes to circulate water. It’s a whirlpool system where all surfaces are visible and easily accessible, making cleaning more efficient.” Holz heralds pipe-less technology as the

salon > may+june 06

way of the future, but emphasizes that traditional pipe systems can also be effectively cleaned—it’s just more difficult to ensure their disinfection. Be sure to read your chair’s cleaning instructions carefully. Kim Tanner, Canadian representative for Virox Technologies, breaks down infection control into three areas of concern: surfaces, implements and footbaths. She recommends wiping down your pedicure chair and footbath after every client and disinfecting its pipes and jets thoroughly once per day. “Use high-quality, hospital-grade disinfectants that will not damage your equipment,” she states. Tanner also suggests using products formulated specifically for each task. For example, to clean the surfaces of pedicure chairs—through which cold and flu germs can easily be spread—she mentions Virox Ready-to-Use surface cleaners. Containing Accelerated Hydrogen Peroxide (AHP), a powerful disinfecting solution patented by Virox, these products are safe and non-damaging on leather surfaces. In fact, AHP only contains ingredients listed on the U.S. Environmental Protection Agency’s (EPA) inert listing. In terms of implement cleaning, both Tanner and Fischmann suggest sterilizing all metal implements in a cold soak containing a disinfecting solution. OPI’s Swiss Clean System contains an easyto-use implement soaker that disinfects in just 10 minutes. “Also, all tools that cannot be disinfected should be thrown out,” adds Fischmann. “Your other option is to have a client kit containing items that should only be used by one individual.”—MA

PHOTO COURTESY EUROPEAN TOUCH

Promoting advanced cleaning standards, European Touch’s Murano Spa chair contains pipe-less technology.

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THE NEW PHYTO PLAGE BY PHYTOSOLAIRE is a dietary supplement that every tanner—indoor and outdoor—should know about. Its supply of vitamins prepares, stimulates and prolongs the tan, but also helps protect hair’s natural strength and beauty. Five active ingredients work to protect the skin and diminish risks of erythema due to sun exposure while optimizing and prolonging the natural course of the tan. “Phyto Plage leaves your skin soft and gives you a more uniform tan,” says Rima Amroun, marketing assistant at Alès Groupe Canada. “But it is in no way a sunblock, or a self-tanner. It prepares and stimulates the skin to receive the sun exposure.” For best results, tanners must follow directions closely. To prepare the skin, they should take one caplet a day during meals for three weeks before UV exposure. During exposure, again one caplet a day to activate its effects. And finally, one caplet a day three weeks after exposure, to prolong the tan. Its 100 per cent natural plant formula contains: • NATURAL B-CAROTENE, an anti free-radical that contributes to the skin’s integrity through its provitamin A activity. The carotenoids reinforce the skin’s natural defense system against UV rays, protect the cell membranes, the DNA and the skin from redness. • TOMATO LYCOPEN provides twice the anti free-radical action that helps obtain a perfectly even tan. • VITAMIN E is an anti-oxidant agent that helps combat free-radicals responsible for the appearance of aging skin. • SELENIUM (seleny yeast) prevents the photo-induced damages caused by U.V. rays • BORAGE and EVENING PRIMROSE OILS: fatty essential acids are cellular membrane components which assure fluidity and the exchange that preserves the skin’s moisture, suppleness and elasticity.—TC

PHOTOS CHRIS TSINTZIRAS

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HAIR MARJORIE CLARKE MAKEUP GIANCARLO INTINI PHOTOS BABAK; CLARKE BY BABAK

PROFILE

salon > may+june 06

by Morella Aguirre

On the Eastern Front A glimpse into Marjorie Clarke’s stylish dichotomy

“

give myself five years to become North American Hairstylist of the Year.” Now these are ambitious words; so ambitious in fact, they’re almost scary. But this was the goal that Newfoundland-based hairstylist Marjorie Clarke set for herself in 2002, 10 years after opening her entrepreneurial pride and joy, the Hair Force. “People laughed at me when I told them,” confesses Clarke, raising her voice. A second later, back in her regular soft and poised tone, she adds: “I dream big.” This is the impression that the reigning North American Hairstylist of the Year gives: one of confidence, but one of humility and realism. It’s like a cool yin and yang thing that comes out with almost every question that Clarke answers. Ask her about her childhood and she’ll gently explain how “Growing up in a large family, in a small town, makes you feel insignificant. But it also drives you.” Inquire about her big win at the NAHAs and she will happily tell you, “It was the greatest accomplishment in my career. It humbled me.” So where does this perspective come from? And how does a small-town girl from Atlantic Canada end up on a Las Vegas stage accepting not one, but two NAHA awards? “People are going to get so sick of hearing this,” begins Clarke, “But in 2001 my father passed away. Looking through his bible for an inscription, all I found were cut-outs of newspaper clippings from when I opened my salon. I suddenly realized just how proud my father actually was of me. And at that moment I vowed to get my name back in print.” Clarke completed her first photographic collection the following year, began competing soon afterwards and set her assertive goal. “National and international competitions are an incredible way to showcase your work, become more creative and skyrocket your career. And, if you can objectively and honestly critique what you produce, it makes you want to improve.”

Clarke’s winning 2005 North American Hairstylist of the Year collection

This type of honesty—particularly regarding her skill set—has also helped Clarke’s career. Eleven years ago, already a seasoned stylist with a successful salon, Clarke met Maurice Fiorio. “I saw him cut and texturize hair and realized that I couldn’t cut hair—that I knew nothing and had to start over.” Travelling to Toronto to observe her new-found mentor at work, Clarke felt forced to change her approach to styling. “The biggest thing I learned was that I didn’t have to mold hair with a dryer to get the shape I was looking for. I could create shape with the scissors.” To this day, Clarke is passionate about cutting hair, although she loves practicing other elements of hairstyling. Lest we forget, she also won the 2005 NAHA for long hair dressing. One of the most capturing images from that winning collection showcased gorgeous netted hair, a look which required months of planning. “My uncle is a fisherman on Bell Island and I spent three hours with him learning to make lobster nets. That’s the technique I applied on the model’s natural hair.” Commenting on the image’s appeal, Clarke makes a powerful statement. “I wanted to create something that was different but not strange. It’s easy to make something for shock value. There are many more rules in place to create beauty.” But Clarke’s most heartfelt piece of advice is this: “Don’t forget to care.” From the people who have made a difference in her life—her family, her mentor, her team at the Hair Force—to achieving the greatest goal she could set for herself, life has taught Clarke to care about the impact her work has on others. “When you care, you become hungry for knowledge. You become more passionate. You want to give your absolute best. Equip yourself with this and success just happens.” Now how Zen is that? S

may+june 06 < salon

PULSE

FORTY BEAUTIFUL YEARS Maritime Beauty Supply Celebrates

By Tina Christopoulos

THERE’S A REASON WHY Maritime Beauty’s motto is Shaping Success Together. And that reason was all the more obvious during their 40th anniversary weekend celebration April 8—10, when some of the biggest names in the beauty industry took the stage to express their appreciation, respect and gratitude to Maurice Doucet, founder of Maritime Beauty, and his beautiful wife Ann, to whom he credits most of his success. “Thank you Maurice and Ann, I always feel like family here,” said Martin Parsons at Sunday evening’s gala. Dennis Sharp, former general manager of Redken was in attendance as a long-time friend. Ann Mincey hosted the evening. Chris Baran and Parsons delighted the crowd with a show of the trendiest and most polished looks of the season. One audience member hit the nail on the head when he spoke candidly about the way Maritime does beauty: with a lot of heart. And Minter Dial, from L’Oréal Canada, echoed the sentiment when he presented Ann and Maurice with a bouquet of flowers and an eloquent speech. “Our template is to do business on a personal level,” says Maurice. “Every time we see customers, we greet them with an embrace. We’re very close. Just like with our staff. If they’re having challenges we always get into their personal world and help out.” A lot of the Maritime staff has been loyal employees for over 15 years now. Maurice remembers many occasions when he’s gone in and helped save smaller second floor salons by refinancing them and getting them back on their feet. “That’s just the kind of business we are,” he says. Maurice has rubbed elbows with the best of the business, and in one single conversation can drop names like Horst Rechelbacher and Arnie Miller, founders of Aveda and Matrix, respectively, recounting personal stories and memories. One thing is clear as he jumps from one item to the next: passion reigns in his world, and it hasn’t diminished one bit in the last 40 years. Congratulations Maurice and the whole Maritime Beauty Supply team! S

Clockwise from top right Jean-Philippe Thomassin, Maurice Doucet and Dr. Lew; Maurice Doucet and Martin Parsons; Ian Marc, Ian Marc’s Hairstyling, Jacqueline Smith, Ian Marc’s Hairstyling; Linda Gardner, Salon Business Consultant, Peter Alexander, General Manager, Maritime Beauty; Chris Baran, International Redken Artist; The Maritime Beauty Supply team; Ann Mincey and Minter Dial present a bouquet of ﬂowers to Ann and Maurice Doucet.

salon > may+june 06

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INTERIORS

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Picture Perfect

HERE IS NO NEED TO ESCAPE to New York City’s salons for a glamorous transformation. Canada’s boomtown of the west is already ‘spreading the news’ about a unique service that introduces a whole new concept to the beauty and fashion industry. Located in Calgary’s designer district and attracting a diverse crowd of business professionals, students, commuters and urban shoppers, Pure Form Salon/Studio is a cut above the rest, says co-owner Angela Wiebe. “As the trend continues for hair salons to expand by providing spa and esthetic treatments, Pure Form is one-of-a-kind because it offers hair, cosmetics AND photography in the salon.” Wiebe says the addition of the photo studio allows Pure Form to be recognized as a top image-crafting salon. “Beauty on the outside starts with the right hair colour, cut and makeup application, but a portrait can capture a client’s inner beauty.” Walk in and you might think you’re in a hotel lobby or designer studio, with a New York City flare, but it’s far from intimidating. The ceiling is 14 ft. high making the layout open and clean. Even the floor is stunning. “It’s like walking on glass,” laughs Wiebe. “After the acid stain took effect, layers of wax were poured on top creating a luxurious look.” In the waiting area, there are no chairs but rather a long bench

by Colette Wright

Pure.Form Salon/Studio in Calgary NAME

Pure·Form Salon/Studio

ADDRESS

326 11 Avenue SW, Suite 100 Calgary, AB. T2R 0C5

OWNERS

L-R Daniel Lara, Angela Wiebe, and Libertee Muzyka

SALON OPENED

October 6, 2005

SIZE

2,845 square feet

NUMBER OF STAFF

BREAKDOWN

8 stylists; 1 head makeup artist; 1 photographer; 1 receptionist; 12 styling stations; 2 makeup stations at cosmetic counter bar; 450 sq. ft. photography studio

INTERIOR DESIGNER

Kim Johansen at Blackdog Design

FURNITURE AND EQUIPMENTT

Furniture Works and Hi-tech Beauty Supplies

RETAIL HAIR

Bumble and Bumble, Matrix Colour

RETAIL COSMETICS

Trucco and introducing Fresh

PHONE

403.266.7335

HOURS OF OPERATION

Tuesday to Friday: 9 am to 8:30 pm Saturday: 8 am to 4:30 pm Sunday and Monday: Closed

WEB SITE

www.pureformonline.com

built-in for dual purposes. “Covered with a plush comfortable cushion to sit on, we use the space underneath as a storage area,” explains Wiebe. “The same type of seating is used under our hooded dryers.” The front desk, makeup bar and retail shelves are oak finished in black walnut. Even the full-length mirror styling stations have the same kind of wood with built-in shelves on the sides for storage. “A lot of thought went into figuring out how we could store products and styling tools to maintain a clutter-free image,” says Wiebe. A 42-inch flat screen television shows a gallery of portraits taken by the in-house photographer. “It’s an easy sell when clients see the quality of work,” says Wiebe. “Everything from pregnancy portraits to bridal shots to family photos is available.” Wiebe admits during holidays when gifts are exchanged many women take advantage of getting an intimate photo done. “It’s the perfect present for her partner and every woman exudes a sense of intimate self.” Another pleasure clients receive after their hair appointment is a complimentary makeup touch up or full-face application done by Pure Form’s makeup designer. “We have a specially designed twoseated makeup bar where clients have the chance to learn about proper application, colours and skincare.” S

may+june 06 < salon

HOT PRODUCTS

HOTPICKS by Sarah Higgins

3 4

TEA FOR TWO For clients seeking thicker stronger hair, Paul Mitchell Tea Tree introduces a new Lemon Sage Thickening Shampoo and Conditioner. Formulated to gently cleanse and condition hair, these products build body while protecting and hydrating. Lemon, sage, and peppermint relax your clients while the unique blend of thickening agents work to strengthen. For more information visit www. paulmitchell.com

salon > may+june 06

BIBO BEAUTY This spring, bring inner beauty to the forefront with Bibo’s latest makeup collection. With improved formulation and fresh new shades, the line includes longlasting eye pencils, vitamin E lipsticks and 15 shades of lovely eye shadows. Packaged in practical duos and trios, these ultra silky shades will make colour coordination a breeze for your clients. For more info visit www. bibocosmetics.com

LUXURIOUS VOLUME Enjoy a life of luxury with Alterna Caviar AntiAging Volume shampoo and conditioner. Using Alterna’s three exclusive technologies—Age Control Complex, Enzymetherapy, and Photozyme Complex— this new shampoo and conditioner give fine, dull hair a lift. With no sulfate or salt, these daily products add volume, moisture, and vibrancy. For more info visit www.4alterna.com

CITRUS SOAKING Moisturize tired feet with LCN’s new Foot Care Mousse line. Formulated with urea to help replenish and balance moisture, the line’s invigorating citrus scent adds a refreshing and energizing effect. The basic mousse hydrates and relieves, while the protective formulation is perfect for those hanging out in saunas and swimming pools. The sensitive mousse is ideal for diabetics. For more info visit www.lcn.ca

DEFINITE PROTECTION Goldwell Color Definition shampoo and conditioner, part of the New Goldwell Care Line, come in two formulas: Light, for fine hair, and Intense, for normal, thick or coarse hair. They work with any hair structure and contain ingredients like aloe vera, vitamin E, and the Goldwell Care’s exclusive Y-shine complex. For more info visit www.goldwell.com

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GLOSS AND GO Available in six new shades, Essie’s Gloss-e lip polishes will lustre up lips for hours on end. Moisturizing and nonsticky, these dazzling pink, peachy and silvery hues are lanolin-free and enhanced with avocado oil. Try Vanity Fairest for a splash of pink and a hint of glitter. For a sexy, juicy-lip effect, reach for the silvery-smooth Waltz shade. For more info visit www.essie.com

salon > may+june 06

NOW IT’S TRUE From True Hair Extensions comes a wet line specifically designed to meet the needs of the ever-growing extension-wearing market. True Quench, True Locked, True Gravity, and True Shine gently provide strength, moisture and manageability while protecting the life of your client’s extensions. The tri-moist complex formulation wards off environmental threats. For more info visit www.truehairext.com

LET’S PLAY BALL New from L’Oréal Professionnel tecni.art is a powerful and playful take on hairstyling. Play.ball is a high-performance collection of styling aids that provide fresh, lively, youthful texture and hold. Reflective of the product’s creativity and fun, play.ball’s squeezable, bouncy package is amusing, drop-proof and sure to catch its fair share of attention at your salon. For more info visit www.lorealprofessionnel.com

EXTENDING LUXURY Senscience’s Liquid Luxury collection now includes the new Purify Shampoo, the Replenish Crème after-sun treatment and the Brilliant Defense shine spray. Containing the Scenscience exclusive Vitalock 6 technology to replenish, moisturize and protect, these three products promote shiny, healthy, elegant-looking hair. For more info visit www. senscience.com

BIOGENIUS La Biosthetique Paris has unveiled a powerful and practical line of hair care products. Containing UV filters and designed with a specific hair type in mind, these seven style aids have names as diverse as their function. From Beam Up Curly to Style Patrol, this range will take your creations from flat to bouncy and matte to shiny in no time. For more info visit www.labiosthetique.de S

Purchase Aqua Leaves in 3 spa inspired scents salon: $15.95 per box of six

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EVENTS

MAY+JUNE 2006 ABA EDMONTON, May 7—8 Edmonton Northlands Park Edmonton AB Info: 905.568.0158 www.abacanada.com MILANO SYSTEMS ANNUAL SAMINAR, May 7—8 Greater Toronto Area Sheraton Parkway Hotel (Richmond Hill); Info: 800.667.1596 INTERNATIONAL CONGRESS OF ESTHETICS, May 20—22 Miami Beach Convention Center Center, Miami FL; Info: www.lneonline.com AVOLA COLLEGE’S 12TH ANNUAL AMORE SHOW SHOW, May 28, Revival 783 College St.,Toronto ON Info: 416.967.1800 Proceeds go to the Hospital for Sick Children Foundation

HAIR CLASSES AVEDA PRESENTS: International Academy Collection, May 7—8 , Toronto ON, June 4—5, Vancouver BC Timeless Colour, May 28—29 Vancouver BC Be Inspired, June 11—13 Toronto ON Info: 800.689.1066 ext. 7892 GREAT LENGTHS PRESENTS: Regional Training Seminars May 7—8, Vancouver BC May 28—29. Toronto ON June 11—12, Calgary AB June 25—26, Toronto ON Info: 800.461.9302 L’ORÉAL PRESENTS: Creative Cut and Colour May 1, Toronto ON Tress It Up, May 8, Toronto ON

Made to Measure Blondes May 8, Kelowna BC Tress It Up, May 8, Vancouver BC Colour Change, May 15, London ON Keys to Colour Colour, May 15, Toronto ON Colour on Colour , May 23, Toronto ON Tress It Up, May 23, Burlington ON Colour Change, May 27, Kelowna BC Made to Measure Blonde s May 30, Toronto ON Colour Change, June 5, Burlington ON Colour Change, June 5, Toronto ON Made to Measure Blondes June 5, Vancouver BC Keys to Colour Colour, June 12, Vancouver BC Keys to Colour Colour, June 19, Victoria BC Keys to Colour Colour, June 26, Toronto ON, Info: 800.361.1861 MATRIX TORONTO ACADEMY PRESENTS: Texture Mania, May 2 Him, May 3 Wheel Into Chemistry, May 7—8

Ebony to Ivory Ivory, May 9—10 Look It Over Over, May 15—16 Behind The Red Carpet, May 17 Logics 101, May 23—24 C.R.A.F.T. Colour Colour, May 25 All Dressed Up, May 28—29 Salon XL, May 29—31 Competitive Edge, May 30—31 C.R.A.F.T. Styling, June 1 Stay Sharp, June 5—6 Him, June 7 Map It Out, June 11—12 Pret-a-porter June 13—14 Pret-a-porter, Info: 888.422.6879 REDKEN PRESENTS: Merchandising for Success May 1—2, Toronto ON Redken Specialist Part Three May 7, Halifax NS Advanced Colour Placement & Techniques May 8 , Yarmouth NS Do It Up!, May 8, New Minas NS

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salon > may+june 06

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Totally Avant-Garde May 8—9, Toronto ON Everything’s Included May 15, Vancouver BC Runway Brunettes & Designer Blondes, May 15, Calgary AB Creative Guy Guy–Cut & Colour May 15, Edmonton AB The Art of Long Hair May 15—16, Toronto ON The Great Wheel of Colour Misfortune May 15—16, Halifax NS Creative Guy—Cut & Colour May 28, Charolettetown PEI Trends ’06—Outrage May 29, New Glasgow NS Award Winning Design May 29—30, Toronto ON Cut and Know Why! Advanced June 4—5, St. John’s, NB Trends ’06—Outrage June 5, Bathurst NB The Colour of Business June 12, Toronto ON

Runway Translations June 19—20, Toronto ON Hands On Haircutting June 26—28, Toronto ON Info: 866.9.REDKEN/www.redken.ca SCHWARZKOPF PRESENTS: Long Hair Styling, May 1—2 Essential Looks, May 29 and June 19, Creative Cutting, June 5—6 The Mosaics, June 12—13 Mississauga ON, Info: 800.463.3081 The Law of Colour May 1, Windsor ON, Info: 519.253.6767 Corrective Colour May 27, Calgary AB, Info: 403.259.4442 Corrective Colour May 15, Victoria BC, Info: 250.360.0087 Colour Placement Techniques, May 8, Barrie ON, Info: 705.737.4445 May 15, Regina SK, Info: 306.525.9944 May 29, Vancouver BC, Info: 604.251.7386 May 29, Mississauga ON, Info: 905.624.0470 June 19, Victoria BC, Info: 250.360.0087

URBAN BEAUTY SYSTEMS PRESENTS: Educational Programs for Euronatural Hair Extensions, In-salon classes also available; Info: 866.731.4327

NAIL CLASSES CREATIVE NAIL DESIGN PRESENTS: Brisa Gel, May 8, London ON Info: 905.817.2200 ext.2249 Brisa Gel, May 14, St. John’s NB Info: 902.429.8510 ext.25 Brisa Gel, May 15, Mississauga ON Info: 905.817.2200 ext.249 Brisa UV Gel, June 5, Burnaby BC Info: 604.299.8411 Brisa UV Gel, June 18—19 St. John’s NFLD, Info: 709.364.5110 Brisa UV Gel, June 19, Winnipeg MB Info: 204.633.8585 Liquid and Powder Enhancement June 19—20, Mississauga ON Info: 800.263.4333

ESTHETICS PLUS PRESENTS: Level I Artificial Nails May 13—June 10 and June 8—July 4 Pedicure, May 24—June 7 and June 21—July 7 Advanced Pedicure, June 8—9 French Pedicure, May 29 Manicure, May 17—June 1 Edmonton AB; Info: 888.422.6677 STAR NAIL PRESENTS: Ongoing Educational Programs location TBA Info: 800.661.9997

Fax all your July/August listings by May 17, 2006. Please note: due to space limitations we cannot list all events. Questions? Call 416.869.3131 ext.105 or e-mail editorial@beautynet.com S

may+june 06 < salon

SCOOP

Graham Webb International has been busy promoting Halo Haircare’s latest adage: the Halo range of styling products. Although not officially launching until the summer, Graham Webb recently made a stop in Toronto to Graham Webb’s Irene show off what their Meikle, Jennifer Dalton and products can do. Mala Seechran

ABBIES WINNERS! Congratulations to the winners of the 2005 ABBIES! Creative Nail Design went home with three awards: best industry Web site, best professional public relations campaign for nails in fashion and entertainment and best print advertisement in an industry publication for the Creative Nail

Design Raw Earth SpaPedicure Campaign. PureOlogy won best hair care product packaging for their Nanoworks Restorative Hair Treatment and OPI won for best nail care merchandising display and best print advertisement in a consumer publication, both for Brights by OPI.

NEW TO SASSOON Vidal Sassoon is opening their arms to a new team member. Mark Hayes has been named the company’s new international creative director.

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LATEST LOOK Goldwell has changed their logo to express its exclusivity and their understanding of market needs. ��

HEALTH AND HEALING With over 100 recipes, beautiful full-colour photography and designed by Salon’s own art director Gillian Tsintziras, Goes Down Easy is a great tool for anyone living with cancer. Author and editor Elise Mecklinger partnered with six registered oncology dieticians from The Princess Margaret Hospital to tailor the book’s recipes, meal plans and practical dietary advice to address the nutritional concerns of cancer patients during various stages of treatment. Proceeds from the sale of this book go to The Princess Margaret Hospital Foundation. For more info visit www.pmhf.ca or call 1.866.937.7643.

TARGET PRACTICE Schwarzkopf Professional has once again donated its time and efforts to Rethink Breast Cancer Cancer. During April, Schwarzkopf sold and distributed the latest test Fashion TTargets Breast Cancer t-shirts and pins. As always, all proceeds go to cancer awareness and research. If you haven’t gotten your target just yet, there’s still time. T-shirts and pins are on sale at Roots stores in May. S

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LONG BEACH HUDDLE

ABA VANCOUVER

The Vancouver Convention Centre played host to the ABA on March 19 and 20. Thousands of beauty pros hit the floor in search of presentations on the newest techniques and innovations. 1. Matrix Stage. 2. Jack Noesgaard combines charm and humour with technical expertise on the Redken Stage. 3. L’Oréal stage. 4. Aveda provides therapeutic relaxation. 5. ISO/Joico stage 6. Goldwell stage. 7. Kathy Simon on Schwarzkopf Stage. 8. L’Oréal Professionnel’s Bill Dertilis (L) and Colin Ford with Suki Takagi. 9. Reynaldo Sopoco from Eden Salon with Fiona Colton from Kingdom Beauty.

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salon > may+june 06

PRESS PASS

SCHOOL’S IN

On March 30, L’Oréal Canada officially unveiled its new academies for professional hair care and luxury cosmetics in Toronto. L’Oréal Professionnel, Redken 5th Avenue NYC, Matrix, Lancôme and Biotherm all share

2. Redken performance artist Anthony Watson and his model. 3. Sandra McKenzie, field development manager with Alain Laroche, director of education, and Kathy Acimovic, communications coordinator in the Matrix Academy.

the 7th floor penthouse at 20 Richmond Street East, where each brand has their own state-of-the-art space.

4. Salon owner Daniel Fiorio with L’Oréal’s Chantal Diotte and Michel St-Charles. 5. L-R Terry Ritcey education director, Redken, Minter Dial, senior VP L’Oréal Canada, Doriane Dalati VP and GM Redken and Luc Nadeau, president luxury products, L’Oréal Canada. 6. Sandra Mackenzie from Matrix.

1. Colourist Susan Hayward (R) from TAZ Hair Co. with models and Bronwyn MacDonald (centre), Ontario technical coordinator for L’Oréal Professionnel.

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salon > may+june 06

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AVEDA COACH TRAINING

In February 65 participants from across Canada gathered in Toronto for the annual Aveda coaches training event. The intent is to share knowledge and develop as specialists in their location to grow their business.

Aft A ft 1. Sam Arangio, hair colour educator and Gaila Friesen, Aveda coach.

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CELEBRATING JOICO A party of distributors, sales consultants, education specialists, district sales managers and marketing professionals 2 line, celebrated the rebirth of the Joico with its new packaging, reformulation and strategy, at Playa Pesquero in Holguin, Cuba in February. 1. The group on the beach. 2. Darren Westwood of Nova Beauty and Kevin Quin, sales manager Joico. 3. L-R Melisa Gill, brand manager Joico, Maria Martins, show coordinator Joico, Eve Gelinas, marketing assistant/translator Joico. 4. L-R RJ Parry of

Mod Products, Eileen Jevning, Ro Lal, and Ron Schaffer of Westcoast Beauty. 5. L-R Adrienne Thompson, Oasis Beauty, Joe5 RJ Parry, Mary West, Salon Center Yukon, Andy Reimer and Sharon Tywoniuk, of Mod Products, Bill Parry of Salon Center Yukon, Shantal Horner of Oasis Beauty. 6. Joico’s general manager, Michael Miller with CFO Paul Ramos. 7. L-R Sharon Tywoniuk and Tania Swiatecki of Mod products, Jamie Huddleston (Joico sales director), Andy Reimer of Mod Products, Bill Parry of Salon Center Yukon and Dianne Leung of Mod Products.

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Twenty-six Canadian Goldwell Salon Alliance members were rewarded with an all-expense paid trip to the 2006 Trend Collection presentations in New York March 19-21. The event kicked off with the presentation of the three worlds of the Trend Zoom 2006 collection (see page 40), at Rockefeller Center Ice Rink. Then two days of technical presentations followed for the attendees from across Canada and the USA. 1. Cosmo Panetta and Remo Bot from Haartek Salon with Suzanne Martin from

Three Small Rooms and Gino Mazzei from Capucci Salon & Spa. 2. Brian Ahrens general manager, KPSS Canada with Andrew Biazis President and CEO, KPSS Inc. 3. Tamara Granger, senior academy manager, KPSS, Inc. North America and producer of the show with Andrew Biazis. 4. North American guest artists Shannon Lamm, Deborah Gavin and John Simpson produced the looks for the show on ice. 5. Show group shot. 6. The Canadian contingent of GSA program members.

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salon > may+june 06

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American Crew pg 23........................................800-598-2739 ........................ www.americancrew.com Amoré 2006 pg 87 ............................................................................................ www.avolacollege.com Aveda pg 15 .......................................................800-328-0849 ........................ www.aveda.com Aveda pg 17 .......................................................800-328-0849 ........................ www.aveda.com Aveda pg 19 .......................................................800-328-0849 ........................ www.aveda.com BSG pg 83..........................................................800-241-3330 ........................ www.bsgcanada.com Calbrook pg 90 ..................................................866-5-CALGEL ...................... www.calbrookcanada.com Collega for Aveda pg 29 ....................................800-689-1066 Contessa 18 pg 48-49 .......................................800-720-6665 ........................ www.beautynet.com Craze pg 92 .......................................................877-325-7773 ........................ www.craze-esthetics.com Creative Nail Design pg 11 ...............................800-833-NAIL ....................... www.creativenaildesign.com Dennis Bernard pg 59 .......................................800-541-5456 ........................ www.dennisbernard.com

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Hair Cuttery pg 93 .............................................800-874-6288 ........................ www.ratnerco.com

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IECSC Orlando pg 67 ........................................800-624-3248 ........................ www.iecsc.com

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Intercosmetics pg 65 ........................................800-263-4333 ........................ www.intercosmetics.ca

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Essie Summer 2006 Collection pg 37 ...............800-232-1155 ........................ www.essie.com

Goldwell NeutraLights pg 25 ............................800-387-3873 ........................ www.goldwellusa.com

International Beauty Sevices pg 88 ..................800-642-3818 ISO i-color pg 21 ...............................................800-267-4676 ........................ www.isohair.ca Joico VeroULTRA pg 100 ...................................800-267-4676 ........................ www.joico.com, www.icehair.com Keyano pg 82 .................................................................................................... www.keyano.com L’Anza Healing Colour Care pg 31 ................................................................... www.keybeautysystems.com

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Matrix pg 57 ......................................................888-422-6879 ........................ www.matrix.com Matrix Men Style Control System pg 2-3 ..........888-422-6879 ........................ www.matrix.com NAHA 17 pg 71 ..................................................800-468-2274 ........................ www.oneroof.org Nail Depot pg 86 ...............................................800-668-2256 ........................ www.thenaildepot.net Natrique pg 85 ..................................................866-628-7478 ........................ www.natrique.com Nex Gen pg 89 ...................................................888-527-3711 ........................ www.nexgenlasers.com NP Group pg 63 .................................................800-267-4247 ........................ www.npgroup.ca OPI Princess Charming pg 9.............................800-341-9999 ........................ www.opi.com Paul Mitchell pg 4-5 .........................................800-793-8790 ........................ www.paulmitchell.com Professional Beauty Association pg 97 ............800-468-2274 ........................ www.oneroof.org Premier Orlando 2006 pg 61.............................800-335-7469 ........................ www.premiereshows.com PureOlogy Serious Colour Care pg 7 ................800-331-1502 ........................ www.pureology.com Radiancy Laser Rentals pg 84 ..........................888-527-3711 ........................ www.nexgenlasers.com Star Nail pg 69 ..................................................877-852-STAR ....................... www.starnailcanada.com Star Nail Cuccio pg 81 ......................................877-852-STAR ....................... www.starnailcanada.com Supre Hempz Haircare pg 47............................800-825-7020 ........................ www.hempzhaircare.com TIGI Catwalk pg 32 ............................................800-256-9391 ........................ www.tigihaircare.com True Concepts pg 42 Urban Beauty Systems pg 24 ...........................866-731-4327 Uvalux Australian Gold pg 91 ...........................800-661-6292 ........................ www.uvalux.com Uvalux Australian Gold Crystal pg 75 ...............800-661-6292 ........................ www.uvalux.com Uvalux Magic Tan pg 99 ....................................800-661-6292 ........................ www.uvalux.com Uvalux SolarForce pg 98 ...................................800-661-6292 ........................ www.uvalux.com Uvalux SS756V pg 79.........................................800-661-6292 ........................ www.uvalux.com

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Salon Magazine, May/June 2006

Articles inside

FORTY BEAUTIFUL YEARS

GIVING BACK

EDITOR’S LETTER