Focus
MARCH 2011
Poste Italiane S.p.A. - Shipment by postal subscription - 70% DCBTV / Treviso Branch / Arcari Editore, via Verdi 10, 31021 Mogliano Veneto (TV), Italy If undelivered, please return to Treviso c.p.o. account owner for the restitution of previous payment. March 2011
New colour palette for interiors
X Collection Strong tints for exterior use New products 2011 Central advertising page to remove and hang
EPD pre-certification Marcotherm system
Editorial
Contents
The FSC® trademark certifies that this House Organ was printed on recycled paper in full respect of the environment.
For the Colorificio San Marco being “sustainable” and having an ethical approach means building a business identity, being able to attract talent and obtain a reputation on an international level. But above all, it is synonymous of attention to the territory, its people and its resources.
02
02 02 03
The fundamental problem with Aristotle’s ethical system was the good of man, which he said only politics could resolve. In this same way, the economy is busy meeting the needs of man, but through the use of resources. Therefore the attention towards sustainability is certainly positive, just like the idea of doing good is one of the best performances for managers. But are we sure this is enough? Talking about it and becoming more aware of it is definitely important, but it’s even more important to take positive steps to reach the objective. In economic systems, ethics does not seem to be an important guide on conduct, but on the other hand we are increasingly pressured on the topic of sustainability, which is the concrete application of ethics into business activities, as it forces us to look to future generations. For us, the economic aspect can only be improved with a close connection with ethics, also intended as long term programming and permanent value building.
03
Fiera Colore NEW DATE Klimahouse 2011 THE COLORIFICIO SAN MARCO IN BOLZANO Assovernici COLORIFICIO SAN MARCO BECOMES A MEMBER And you... ENTREPRENEURS, RETAILERS AND ARTISANS San Marco celebrates the Unification of Italy X Collection colour palette NEW TOOL FOR PRESENTING THE RANGE OF INTERIOR COLOURS
03 06
Strong tints for exterior use NEW COLORFUL COLLECTION Federico Geremia KNIGHT OF THE ITALIAN REPUBLIC Colorificio San Marco THE FIRST ITALIAN COMPANY TO OBTAIN EPD PRE-CERTIFICATION
07
Marcotherm: a continuously evolving system NEW MANUAL AND NEW APPLICATION VIDEO
07
Training course on Marmorino and stuccos TRAINING COURSE IN COLLABORATION WITH THE VENICE CONFEDERATION OF ARTISANS
Insurance policies GUARANTEE OF QUALITY AND SAFETY FOR YOUR HOME
07 08
Colorificio San Marco IS NOW ON FACEBOOK The corner dedicated to our customers SMALL, MEDIUM AND LARGE COMPANIES TV Court Registration no. 1029 of 14/4/1997
Mariluce Geremia
Publisher: Arcari Editori S.r.l. - via G. Verdi, 10 - 31021 Mogliano V.to (TV), Italy Editor: Elisabetta Arcari Graphics and layout: www.immagineadv.eu Printing: Arcari Industrie Grafiche S.r.l. - Via G. Verdi, 10 - 31021 Mogliano V.to (TV) - www.arcarionline.com Subscription only magazine. The publisher guarantees maximum discretion regarding the subscribers’ data in respect of privacy law.
01_HO_san_marco_marzo2011_ING.indd Sez2:1
22/03/2011 12.43.43