Sarah Butler
FEAST Brief 07: Belgrave
SATURDAY 14TH MARCH SATURDAY 11TH APRIL Brief
BELGRAVE MUSIC HALL AND CANTEEN
OUGD603 Extended Practice
This brief gave one day in which in which to choose a Leeds based event and design three posters for it, choosing one as the final design. This brief was written to ensure a quick turnaround which would be a common occurrence in industry. The final poster should be able to effectively stand alone while also working with it’s counterparts in a series.
Sarah Butler EVENT RESEARCH
Brief 07: Belgrave
OUGD603 Extended Practice
Research
Given the short timescale for the brief, research took up only a small portion of the day, looking into the chosen event in order to understand it’s audience, and what the audience will want from it.
Sarah Butler DEVELOPMENT
Brief 07: Belgrave
OUGD603 Extended Practice
BELGRAVE
FEAST
STREET FOOD AND ARTS MARKET
SATURDAY 14TH MARCH SATURDAY 11TH APRIL BELGRAVE MUSIC HALL AND CANTEEN
FREE ENTRY 11AM-8PM kids and dogs welcome
Development
The development of the designs shows that it does not venture too far from the Belgrave poster for the event. The infographic illustrations are designed to show what the event has to offer without having to fill the poster with copy.
Brief 07: Belgrave
BELGRAVE
FEAST
STREET FOOD AND ARTS MARKET
SATURDAY 14TH MARCH SATURDAY 11TH APRIL
OUGD603 Extended Practice
BELGRAVE
SATURDAY 14TH MARCH SATURDAY 11TH APRIL
BELGRAVE feast
Sarah Butler FINAL SOLUTIONS
FEAST
STREET FOOD AND ARTS MARKET BELGRAVE MUSIC HALL AND CANTEEN
FREE ENTRY 11AM-8PM kids and dogs welcome
BELGRAVE MUSIC HALL AND CANTEEN
FREE ENTRY 11AM-8PM kids and dogs welcome STREET FOOD AND ARTS MARKET
SATURDAY 14TH MARCH SATURDAY 11TH APRIL BELGRAVE MUSIC HALL AND CANTEEN
“A REAL FESTIVAL EXPERIENCE, AND A THE GUARDIAN STREET FOOD MECCA.”
FREE ENTRY 11AM-8PM kids and dogs welcome
Poster series
The posters all use the same illustrations and vary in terms of colour and layout. This ensures consistency in the series but allows for each poster to be individually representative of the event.
Sarah Butler FINAL SOLUTIONS
Brief 07: Belgrave
OUGD603 Extended Practice
Final Poster
The final poster was chosen based on it’s more simplified nature when compared with the other two. Primarily, there are three big aspects to Belgrave Feast which attracts people; drinks, music and food, and this poster shows exactly that without overwhelming the page. The images allow for there to be limited textual information, making the details more memorable than the other designs.