Sarah Butler
Design Publication
OUGD603 Extended Practice
I was treating this element to the module as a way of explaining my work process and methodology. It goes through various aspects of how I design and how I land on ideas, as well as giving some examples of work that correspond with each step.
Sarah Butler
Design Publication
OUGD603 Extended Practice
My methodology often changes based on the brief, so I have highlighted key points that remain consistant to my process.
Sarah Butler
Design Publication
OUGD603 Extended Practice
The publication has been split into three of the areas my work corresponds to most, Typography, Promotions and Branding. This informed the nature of the Z binding as I wanted to ensure that the processes for each area were not associated with each other, as they all vary.