Introducing KIMEERA
VISUAL IDENTITY SYSTEM PROPOSAL The direction behind Kimeera
• Early education center located in east Louisville • Definition of “Kimeera”, derived from the word Chimera [ki-meer-uh], meaning an unreal creature of the imagination • To create an fun learning evironment themed around monsters • To teach acceptance through graphic visuals and language • To encourage expansion of imagination, as it plays an essential role in understanding reality
LOGO EXPLORATION
TYPOGRAPHY PALETTE Century Schoolbook & Gill Sans
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 123456789$%&(.,!?)
AaBbCcDdEeFfGgHhIiJjKkLlMm NnOoPpQqRrSsTtUuVvWwXxYyZz 123456789$%&(.,!?)
Gill Sans Light
Century Schoolbook Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 123456789$%&(.,!?)
AaBbCcDdEeFfGgHhIiJjKkLlMm NnOoPpQqRrSsTtUuVvWwXxYyZz 123456789$%&(.,!?)
Gill Sans Regular
Century Schoolbook Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 123456789$%&(.,!?) Gill Sans Bold
COLOR PALETTE
#D5DF3D
#00B1B0
#E54125
#5A1300
#606060
LOGO MARK
#D5DF3D
#00B1B0
#E54125
#5A1300
#606060
MARK UP
KIMEERA EARLY EDUCATION
KIMEERA EARLY EDUCATION
KIMEERA KIMEERA EARLY EDUCATION
EARLY EDUCATION
KIMEERA EARLY EDUCATION
KIMEERA EARLY EDUCATION
BUSINESS MATERIALS business cards
KIMEERA
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KIMEERA
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KIMEERA KIMEERA KIMEERA KIMEERA
EARLY EDUCATION
502 554 0212 432 Shelbyville Road Louisville, KY 40222 kimeera@outlook.com
EARLY ED EU AC RA LT Y IE OD NU C A T I O N
EARLY EDUCATION
BUSINESS MATERIALS letterhead & envelope
KIMEERA
KIMEERA
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KIMEERA
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Dear Prospective Student
KIMEERA
EARLY EDUCATION
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer condimentum accumsan suscipit. Nullam dignissim orci at est convallis molestie. Nulla eget turpis ut ante vulputate tempus. Curabitur ut facilisis quam. In non hendrerit nunc. Pellentesque consequat leo ut augue consectetur elementum E A R L Y E Dtempor U C A odio T I Odapibus. N Pellentesque lacinia odio sit amet lacus porttitor sit amet commodo ante
Dear Prospective Student
EARLY EDUCATION
KIMEERA
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502 554 0212
432 Shelbyville Road Louisville, KY 40222
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer condimentum accumsan suscipit. Nullam dignissim orci at est convallis molestie. Nulla eget turpis ut ante vulputate tempus. Curabitur ut facilisis quam. In non hendrerit nunc. Pellentesque consequat leo ut augue consectetur elementum E A R L Y E Dtempor U C A odio T I Odapibus. N Pellentesque lacinia odio sit amet lacus porttitor sit amet commodo ante .tincidunt. Suspendisse rhoncus mattis neque at ultrices. Praesent placerat malesuada laoreet
KIMEERA
Nullam consequat consequat suscipit. Nulla mattis, ante eu cursus posuere, ipsum erat tincidunt velit, porta accumsan nunc orci non lorem. Cras elementum tempor magna, auctor tempus dui tempus ut. Aenean nec purus nec velit convallis suscipit et ac mauris. Vestibulum fermentum suscipit purus, id interdum ante sodales varius. Suspendisse eleifend, ipsum in vestibulum sodales, eros tellus rutrum justo, eu pharetra risus mi et odio. Aliquam rhoncus nunc in metus dictum aliquet. Aenean eget dictum massa. Sed a hendrerit turpis. Vivamus dictum libero in est elementum pulvinar. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent ullamcorper ligula nec velit dictum vestibulum. Duis sed erat purus. Donec vestibulum, turpis et molestie imperdiet, purus eros convallis purus, ut .aliquam nunc ante vitae mi. Donec sit amet magna nibh
kimeera@outlook.com
Curabitur aliquam velit sed erat fringilla interdum iaculis diam mattis. Praesent non enim et lectus faucibus suscipit. Integer at viverra massa. Duis scelerisque quam et risus consectetur interdum. Proin venenatis tincidunt dictum. Phasellus ut neque quis mi commodo interdum. Suspendisse porttitor feugiat pellentesque. Nam dictum ante eget est semper in imperdiet nisl ultrices. Nam eget sem eros. .Vestibulum vulputate ornare faucibus. Vestibulum at viverra neque
KIMEERA EARLY EDUCATION
KIMEERA EARLY EDUCATION
KIMEERA EARLY EDUCATION
502 554 0212
432 Shelbyville Road Louisville, KY 40222
kimeera@outlook.com
KIMEERA EARLY EDUCATION
LOGO ACTIVATION advertisements
KIMEERA EARLY EDUCATION
KIMEERA EARLY EDUCATION
IMAGINATION KIMEERA EARLY EDUCATION
IS EVERYTHING KIMEERA EARLY EDUCATION
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RISING SHINE TO
LOGO ACTIVATION advertisements
BUILDING
GIVE ME WINGS SO I CAN FLY
LIFE’S FOUNDATIONS
KIMEERA EARLY EDUCATION
KIMEERA EARLY EDUCATION
KIMEERA EARLY EDUCATION
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KIMEERA EARLY EDUCATION