UPS

Welcoming ocklands Precinct Structure Plan Rochelle Sarah Lee 795408 1

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CONTENTS

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Acknowledgement

p3

Purpose

p4

Site Context

p5-12

Site Analysis

p13-30

Issues and Opportunities

p31-35

Vision

p36

Objectives

p37

Strategic Directions

p38-56

Implementation Plan

p57-59

Summary

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Reference

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ACKNOWLEDGEMENTS This precinct structure plan is partly prepared as a group work.

Some maps and images from site analysis were completed in collaborative. Many thanks to my group members: Isla Hodgens 833052 Matthew Poon 789656 Jing Wan 828895

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PURPOSE In regards to growing population and development at Docklands, the purpose of this precinct structure plan is to recreate a more welcoming and lively Docklands by investigating in connectivity networks, the public realm and redevelop functioning quality space.

Despite near completion of the urban renewal process, Docklands receive negative comments as no reason to visit, windy, a lack of character and often perceived as a place “dull and “dead”.

There is a need to review the existing functions of area in order to make the neighborhood lively again, while improving the environment to create a better experience for both visitors and residents.

Located in a strategic harbourfront area with close proximity to the Melbourne CBD, Docklands has great opportunity to be an extension of the most attractive and central point of Melbourne.

Existing tourist infrastructure such as Melbourne Star and The District Docklands have already provided the basis for tourism development in Docklands. With further establishment and installation of tourist destination points, improved public realm and access, Docklands’ potential as a popular tourist destination will be enhanced.

This report will identify existing issues that hinders tourism development, and provide finegrained yet effective responds to improve the overall visitor experience of Docklands. Various government bodies and private sectors will also play a role in the plan, addressing related issues at full capacity.

“The Docklands is fast becoming one of Melbourne’s most popular places to live, work or visit. Major projects like these are a great way to attract more visitors and more families to live in the area.”

Minister for Planning, 2018 4

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SITE CONTEXT LOCATION

Docklands is located to the south east of the Melbourne CBD. The site is situated in Docklands, a new precinct to the south east of the Melbourne central business district (CBD).

Docklands is a unique, mixed function area with several distinctly different districts. Docklands is one of Australia’s largest urban renewal projects and has undergone substantial redevelopment.

Development Victoria (2018) describes the area as a place that accommodates “a vibrant mix of residential, retail, office and community space”. The area attracts millions of visitors every year.

City of Melbourne, 2016)

(Business Victoria, 2018)

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SITE CONTEXT

The site is comprised of the Docklands neighborhood excluding the area South of Yarra River, bounded by the Citylink highway and Footscray Road. Major landmarks such as The District Docklands, Melbourne Star Observation Wheel and a major transport hub, Southern Cross Station are also included.

Marvel Stadium is to the East of the precinct, providing opportunities in bringing million of visitors to Docklands when there are major events holding.

The area has an established tourism infrastructure and reputation but has the potential to develop further as a tourism and leisure destination.

Melbourne Star

The District Docklands Etihad Stadium Central Pier Southern Cross Station Library at the Dock

DFO South Wharf Convention Center

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200m

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SITE CONTEXT HISTORICAL BACKGROUND Development of the port

1887

1975

Construction of Victoria Dock, the harbour side of the Docklands, commenced in the late 1880s and was completed in 1892.

Port operations and decline Victoria Dock served as Melbourne’s busiest dock handling a wide range of cargo including coal, steel, animals, wool and wheat in the early 20th century until it gradually fell into disuse with the relocation of port activity to the west in the 1980s.

Excavation of Victoria Dock commenced.

1892

At around the same time, the Multifunction Polis (MFP) scheme emerged in Australia. As the name implies, the MFP was a scheme to develop a planned community where work and leisure, lifetime education and intercultural exchange, research and manufacturing would be uniquely integrated.

The scheme is deeply ingrained in the current planning of Docklands. The Melbourne Planning Scheme (MPS) has adopted a policy which encourages diversity and complementary design between buildings and public spaces in the Docklands area with the aim of creating a destination with a unique character and sense of place.

One of the objectives of the Docklands Zone which was specifically identified by MPS was to provide a waterfront place of character and quality in which to live and work, creating both a tourism asset and a boost to Victoria’s prosperity.

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1995

Victoria Dock completed.

Regeneration of Docklands

Charles Grimes Bridge constructed.

1916

Victoria Government released a plan for Docklands.

2000

Central Pier completed.

1930

The stadium, La Trobe St Bridge and Bourke St Bridge open.

2003

Spencer Street Bridge opens.

City Circle tram extended through Docklands.

Source: Development Victoria, 2018.

(Development Victoria, 2018)

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SITE CONTEXT EXISTING PLANNING PROPOSALS Docklands is currently still undergoing various developments and constructions, plans prepared by the City of Melbourne are still on-going and yet to be completed.

1. Docklands Public Realm Plan Establishment and activation of public spaces are focused by constructing new parklands and upgrading streetscapes around the precinct.

(City of Melbourne, 2018)

2. Access Docklands Transport Strategy Opportunities for new transportation accessing Docklands are investigated including new trams and water transportation.

Major constructing development 1. “The Market” “The Market” fresh food precinct is located at next to the District Docklands, across Waterfront Way. It includes delis, bakeries, cafes that will potentially be another tourist destination. Completion is expected at mid-2019.

(The District Docklands, 2018)

(Place Victoria, 2018)

3. City of Melbourne Plans The close proximity the the CBD allows the Docklands District to be included in various City of Melbourne Plans including Bicycle Plan 2016-2020, Transport Strategy 2012, etc. All aiming to improve mobility from Docklands to surrounding neighborhoods.

(City of Melbourne, 2016)

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SITE CONTEXT DEMOGRAPHICS

(ABS, 2018)

(City of Melbourne, 2018)

(ABS, 2016)

(City of Melbourne, 2016)

(ABS, 2016) (ABS, 2016)

(ABS, 2016)

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(City of Melbourne, 2016)

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SITE CONTEXT LAND ZONING The precinct is divided into three different zones: Docklands Zone, Capital City Zone, Road Zone and Public Use Zone.

The precinct is predominantly covered by the Docklands Zone, which is specifically designed to “ensure that use and development take account of the unique nature of the water environment” while encouraging “visual and physical linkages between the Melbourne Docklands and adjacent areas” (State Government of Victoria, 2018).

Docklands

Legend Docklands Zone Capital City Zone Public Use Zone 200m

(State Government of Victoria, 2018) Source: Planning Maps Online, State Government of Victoria, 2018.

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SITE CONTEXT HERITAGE OVERLAY While the Docklands Zone and the Capital City Zone focus on the diversity of land use for the purpose of providing a vibrant mix of different spaces, heritage overlays are applied at various places to “conserve and enhance those elements which contribute to the significance of heritage places” (State Government of Victoria, 2018).

There are number of buildings and places in the precinct that are listed on the Victorian Heritage Register, protecting their historical significance.

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01: Vicoria Dock H1720 02: The Queen’s Warehouse H1211

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03: No.2 Goods Shed H0933

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04: Former Victorian Railway Headquarters H0699 05: Missions to Seamen H1496 06: Berth No.5 North Wharf H1798

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Heritage Overlay 00

The Victorian Heritage Register

Source: Melbourne Planning Scheme (2018)

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( Heritage Victoria, 2018) 200m

(State Government of Victoria, 2018)

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SITE CONTEXT DISTRIBUTION OF LAND USE

Docklands is a mixed land use zone which provides mainly residential, commercial, green space, retail uses.

While the land uses are dominated by residential and commercial, which takes up around 50% of the land use within the site.

Legend

Recreational/ Green Space

Docklands

Food and beverage Retail Institutional Green Space Residential Commercial Transport Under-utilised Under-construction

200m

(Google Maps, 2018)

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SITE ANALYSIS Tourist’s experience in Docklands

Factors affecting Tourist’s experience in Docklands

Major attraction

Water innudation

Marvel Stadium Visitors

Urban Design

Food and Beverage

Social Interaction

Accomodation Transport Mobility Public Realm

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MAJOR ATTRACTIONS

Major landmarks and tourism destination at the precinct include the Melbourne Star Observation Wheel, entertainment activities like O’Brien Group Arena, shopping precinct such as The District Docklands and a pop-up Docklands Sunday Market.

Marvel Stadium to the west of the site is a major tourist attraction that brings millions of visitors to Docklands every year, especially when there are large-scale events such as AFL.

Melbourne Star O'Brien Group Arena

District Docklands

Spencer Outlet

Docklands

Other major attraction neighboring the site are DFO South Wharf and Spencer Street Outlet.

Heritage appreciation sites such as Alma Doepel and Mission to Seafarers provides interesting information of the heritage and historic layer of our site.

Docklands Sunday Market

Legend

Landmarks/ tourist destinations

(City of Melbourne, 2018)

200m

Marvel Stadium

(City of Melbourne, 2018)

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MARVEL STADIUM VISITORS

STADIUM CAPACITY

56347

Visitor numbers to the Stadium.

Ed Sheeran concert

257,751

Ruby union

56,771

One day International Cricket

38,364

A-League

55,436

AFL

54,444

March, 2018

June, 2013

February, 2007

July, 2019

(Marvel Stadium, 2018)

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FOOD AND BEVERAGE

The precinct has a wide range of cafes and restaurants, bars and pubs and other food outlets.

There are 269 cafes and restaurants, 9 pubs, taverns and bars within the precinct, (City of Melbourne, 2016). ~11pm ~11pm ~12am ~11pm

Pubs and bars + safety Bars and pubs often provide “eyes on the street� type surveillance which reinforces safety at night time. Many of the pubs in Docklands are open until 11 pm.

~11pm

Docklands

~12am

~1am

~11pm ~12am

Cafes and Restaurants Pubs, Taverns and Bars Takeaway Food Services Opening hours Source: Cafe, restaurant, bistro seats 2016 map, City of Melbourne, 2016.

200m

(City of Melbourne, 2016).

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ACCOMODATION

The precinct provides high quality accommodation for both domestic and international visitors.

Melbourne’s hotel supply rate is increasing to meet the demand for short-term accommodation as tourism grows strongly. The precinct alone provides more than 1,400 rooms for visitors.

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Most of the hotels are clustered at the CBD side of the precinct and locations opposite The District Docklands, presumably due to its proximity to Melbourne CBD and shopping precincts.

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Docklands

4.5 star

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1 Crown Plaza Hotel Melbourne 2 Grand Hotel Melbourne MGalley Colletion 3 The Sebel Docklands

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4.5 Star Hotels 4 Star Hotels

4 star 4 Four Points by Shareton Docklands 5 Quest Hotel Docklands Apartments 6 Travelodge Docklands 7 Quest New Quay

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(Tourism Australia, 2016).

1

200m

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ACCOMODATION - PROXIMITY TO ATTRACTIONS

Accommodation such as airbnb and serviced apartments towards the harbour side has helped spread accommodation more evenly across the area.

The spread of accommodation has established proximity to neighbouring attractions, especially opposite to The District Docklands. The market helps suggest the more favourable tourism destination targeted by visitors.

Docklands

Hotels

Service Apartments

Airbnb (short-term lodging)

Landmarks/ tourist destination 200m

(Airbnb, 2018)

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TRANSPORT SKYBUS Commuting from airport to their accommodation is significant as a first impression and convenience for visitors.

For this, the SkyBus offers year-round express travel between Melbourne Tullamarine Airport and the Southern Cross Station within our site operating 24 hours per day, 7 days per week with the departure time at 10-30 minutes interval.

Additionally, the SkyBus stops located within and close to our site boundary provide shuttle bus services that links between the airport and the majority of the accommodations on our site within a five-minute walking distance, making it a convenient and accessible commuting method for visitors that saves much trouble figuring out their ways around. .

Docklands

(Skybus, 2018)

Skybus pick up + drop off

Hotels

Skybus pick up

Service Apartments

Skybus drop off

Airbnb (short-term lodging) 200m

5 minute walk

(Skybus, 2018)

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TRANSPORT BUS AND TRAMS The precinct is within the free tram zone, which provides convenient and cost-effective transportation options for tourist travelling either within Docklands or to places such as the CBD and further suburbs.

Moreover, the No.35 city circle tram and Melbourne city tourist bus targeting particularly on visitors runs through our site, as well as providing an informative tour introduction on board.

(Yarra Trams, 2018; Melbourne City Sightseeing, 2018) .

220

20

942

6

0|8

35|7

30 |

86

Docklands

Other tram routes running within the site include No.11 and 48 tram to Melbourne CBD via Collins Street; No.70 and 75 to Melbourne CBD via Harbour Esplanade; No.86 to Melbourne CBD via Bourke Street. All of them operates with a high frequency at 12-20 minutes interval (Public Transport Victoria, 2016).

The tram routes are connected with other public transport modes (e.g. bus routes 232, 235, 237 on Collins Street) at major stops that creates a wellintegrated transport network.

1|

| 94

237 5| | 23 232

35 70 75

4 11 |

Tram route Tram stop

(PTV, 2016)

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11 | 48 944

5

| 94

Bus route Bus stop

200m

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TRANSPORT CYCABILITY

Docklands

Docklands Off-road shared path On-road bike Lane

Bike share stations Bike hoops

Crowdspot, 2015)

City of Melbourne, 2018)

Bike share stations and bike hoops are easily accessible in Docklands, which allows visitors to cycle around our site to enjoy the waterfront view and visit some of the attractions that mostly occur along the river. (City of Melbourne, 2018).

200m

200m

Major problems include conflicts between different road users such as pedestrians due to shared pathways among cyclist and pedestrians.

Conflicts also occur at pedestrian crossings along Harbour Esplanade where pedestrians are not aware of high speed bikes passing through. The cycling experience is also identified to be dangerous along Footscray Road where vehicles pay less attention to cyclist at junctions. (Crowdspot, 2015) These problems, if not fixed, can lead to an unpleasant experience for both visitors and residents.

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TRANSPORT WALKING According to CrowdSpot (2017), a number of issues have been reported by the local community about their experiences of walking in the area, particularly along Harbour Esplanade and New Quay Promenade.

Conflicts occurred between pedestrians and cyclists at pedestrian crossings where cyclist do not stop and conflicts at shared paths where high speed bikes do not give priority to pedestrians.

Lack of buffer zones in between pedestrian walkway and bike lanes also increase risk of accidents, causing safety issues.

A comparison is also made between people’s perceptions of unsafety and the actual statistics of crashes, which turns out to be quite correlative, i.e. the most common issue spots reported by the community overlaps with the places where most crashes occurred (City of Melbourne, 2013).

Docklands

Walking issue spots Bigger bubbles = more community support Crashes

Crowdspot, 2017)

“Bike riders rushing to save time to get too and from work, witnessed regular accidents and near accidents wih pedestrians including a 4 year old child seriously hurt.”

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200m

“Bikes not stopping at pedestrian crossings. I have personally being hit by a bike that believed that ringing his bell means he did not have to stop at the crossing.”

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MOBILITY PEDESTRIAN FLOW According to the Pedestrian Counting System, pedestrian flow of Docklands that is west to Harbour Esplanade is much lower than that of Southern Cross Station and Bourke Street Bridge, which are both closer to the CBD. New Quay

Although pedestrian numbers at New Quay have a relatively higher record on a weekend afternoon, the overall pedestrian flow is still low.

WD : 239 WE : 538

Waterfront City 2

WD : 60 WE : 140

1

Especially when the data is compared to Bourke Street Mall at the CBD, which is another tourism destination, with 3208 pedestrians on average, visitor numbers of Docklands is weak.

Docklands

Bourke Street Bridge

Victoria Point

WD : 1442 WE : 571

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WD : 314 WE : 76

3 5

City of Melbourne, 2018)

Southern Cross Station

Legend

Weekday 3 p.m.

WD : 1330 WE : 142

Weekend 3 p.m.

200m

City of Melbourne, 2018)

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MOBILITY VEHICULAR VOLUME The map shows traffic flow on a weekday morning.

Traffic mainly focuses on major streets such as Footscray Road, Harbour Esplanade, Docklands Drive, Bourke Street and Collins Street.

Low traffic is identified at inner streets within the precinct, especially to the North between New Quay Promenade and The District Docklands.

Google maps, 2018)

Docklands

Traffic flow Fast

Slow

200m

Google maps, 2018)

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PUBLIC REALM GREEN SPACE As mapped out in the land use zoning map, our site has a total 19% of green space coverage.

Located close to the Melbourne CBD, which is a dense built-up area with minimal open spaces, Docklands provides a better provision of quality green space.

Distribution of green space at the site is clustered at the southern part of the precinct, including a major parkland Docklands Park.

5 4

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6 6

Other scattered green spaces covers the remaining precinct as well. Locations accessible by neighboring residential land use and office buildings, well as reachable by public transport such as tram networks.

(Google maps, 2018; City of Melbourne, 2016)

Docklands

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1 - Docklands Park

6 - Ron Barassi Snr Park

2 - Victoria Green

7 - NewQuay Central Park

3 - Dock Square & Bourke Dock

8 - CLEC Site

4 - Harbour Esplanade

9 - Queens Warehouse

4

2

1

8

9

1 1

1

200m

5 - Monument Park

(Google maps, 2018; City of Melbourne, 2016)

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PUBLIC REALM PUBLIC FACILITIES Public facilities at Docklands is adequate to accommodate the number of visitors to the site.

There are total 20 public toilets within the site including ones at the major tourist destinations such as The District Docklands and Southern Cross Station.

Drinking fountains and outdoor seating are mainly located in spots that are designed for public use and lingering such as public parks, public squares and harbour promenades.

Docklands

Two phone battery recharge stations are also provided within the site to provide emergency phone charging service for tourist.

(City of Melbourne, 2016)

Public Parks Public Squares/ Promenades/ Civic Place Public toilets Drinking fountain

Recharge station Outdoor seating

200m

(City of Melbourne, 2016)

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WATER INUNDATION

The site is bounded by Yarra River as well as including the Victoria Harbour. Sea-level rise an issue for the site, being vulnerable to flooding and water inundation.

According to Coastal Risk Australia, water levels at 2100 will drown partial waterfront area.

(Coastal Risk Australia, 2018)

Docklands

water inundation levels Source: Coastal Risk Australia 2100

200m

(Coastal Risk Australia, 2018)

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URBAN DESIGN ART WORK Docklands Public Art 1- Heavy Metal Jam Session 2- Walk of Stars 3- Ned and Dan 5- Outside Inside Out 6- Salf/ Fresh

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7- Column Wall 8- Colony

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7

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9- Field of Party 2

10-Shoal Fly By

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11-Cow Up A Tree 12-Aqualung 13-Continumn means

15-On the Beach

Signature Work Waterview walk

- symbolic icon of Dockland’s prevailing wind conditions - heralds the area’s maritime history - armature cups and balls mimicking the anemometer of a yacht with existance of strong wind

- the idea of “toy” sculptures - explores the relationship between art and its audience

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4- Silence

14-It’s hard to see what this all

Blowhole Docklands Park

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Docklands

16-Unfurling

10

12

14

17-Signature Work

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21 18

19

20 23

20-AXA Building 21-Feng Shui

- “place-responsive public art” - “Incorporate heritage elements into public space design”

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18-IOU 19-Reed Vessel

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13

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25

- “place-responsive public art” - “provide playful elements”

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22-Parallax 23-Eagle 24-The Wave 25-Car Nuggets 26-Blowhole 200m

(City of Melbourne, 2016)

Webb Bridge Over Yarra River

Urban Design principles for Docklands include promoting well-integrated and place-responsive public art with respect to a typology of urban characters.

- artwork promotes connectivity - expresses the gestural flow of the river - references fish traps, drums and baskets – the everyday tools used by Aboriginal people to harvest

Docklands has a strong sense of artistic creative vitality, famous for its 36 artworks situated across the district. 26 of the artworks are within the site boundary. Most of them are at places that encourages walking such as the New Quay promenade, Harbour Esplanade and locations around Docklands Park.

(City of Melbourne, 2016)

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- “place-responsive public art” - “Incorporate heritage elements into public space design” - “encourages walking and cycling”

Docklands

200m

(City of Melbourne, 2016)

The art works are effective in connecting people and place together as they are place-responsive that also helps to communicate the character of Docklands. These three interesting ones perfectly responds to Dockland’s urban design principles respectively, in terms of being a “place-responsive public art”, “incorporating heritage elements into public space design", “encourages walking and cycling within the district” and to cater to different targeted age groups such as “playful elements for 0-5 age group”.

(City of Melbourne, 2016)

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SOCIAL INTERACTION OUTDOOR SEATING WITH TREE SHADING Most of the outdoor seating spots are covered by tree canopy layer, which provides a more comfortable resting environment for visitors during hot sunny days.

Tree canopies also cover pedestrian sidewalks, providing a more human-scale environment for pedestrians.

Canopies are lacking around New Quay Promenade and Central Pier, locations where also functions as public space that should be encouraging for public lingering.

Docklands

Outdoor seating are provided at the most scenicvalued locations such as the waterfront promenades around Victoria Harbour. Outdoor seating spots with shading encourages people to linger and stay longer, hence facilitates social interactions to happen.

Tree canopy

(City of Melbourne, 2016)

Outdoor seating (City of Melbourne, 2016)

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200m

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SOCIAL INTERACTION ACTIVE INTERFACES Victoria Green (Section A)

Harbour Esplanade (Section B)

Docklands

Section A at Victoria Green, shows a successful picture of active social interactions with the help of tree shading, active interface of outdoor dining spaces and quality green spaces.

Section B across Harbour Esplanade shows an unsuccessful picture of social interactions due to less tree shading, impermeable interface of surrounding buildings and being next to a vehicular access street.

Public Parks Restaurants with outdoor seating Section A (City of Melbourne, 2016)

Section B

200m

Outdoor dining spaces creates an active interface that encourages social interactions. Public interface contributes to the life and character of the streets.

Streets with active interface and provision of quality open space at the side would functions more interactively than merely a corridor for people to travel through.

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ISSUES AND OPPORTUNITIES

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ISSUES USAGE Presence of underutilized land within the site withdraws liveliness of the precinct.

Unorganised boating activities with only temporary boarding facilities, together with unplanned car-parking use and trash storage at surroundings, result in a messy condition of North Wharf Road.

The t ric Dist nds kla Doc

de

ena

ew 1 N

Low pedestrian flow is identified at the precinct, especially areas West of Marvel Stadium.

om y Pr Qua

2

el Marv m iu Stad

Docklands

4

3 5

(City of Melbourne, 2018)

Many shops are found vacant, with inactive interface and short opening hours at the area between New Quay Promenade and The District Docklands.

Under-utilised land Unorganised boating activities Pedestrian count locations Inactive shop frontages/ low tenancy rates Existing/ vanisged heritage sites

200m

Many heritage sheds with historical significance to Victoria Harbour had been demolished and deconstructed due to large scale urban renewal at Docklands. Only shed 9 and shed 14 at Central Pier still remains in representing Dockland’s maritime history.

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ISSUES CONNECTIVITY The inactive streets between New Quay Promenade and The District Docklands discourages pedestrian flow in between tourism destinations. tar ne S n our Melb servatio Ob heel W The t ric Dist nds kla Doc

The Marvel Stadium acts as an invisible barrier separating the precinct into the Docklands side and City side.

Marvel Stadium, being the major landmark in attracting people visit Docklands, however does not make visitors stay or explore further into the precinct.

de

ena

rom ay P

u wQ

Ne

el Marv m iu Stad

Docklands

Inactive streets Invisible barrier

200m

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ISSUES VISITORS EXPERIENCE COMMUNITY Discouraging streets especially along Harbour Esplanade with poor maintenance.

Low quality green space without according street furniture that encourages public interactions.

Docklands SAFETY Cycling safety issues especially along Footscray Road and Harbour Esplanade Discouraging streets

Conflicts between pedestrian and cyclist causing walking safety issues Insignificant and neglection of cycling signage Lack of fences along waterfront causing safety issues for young age groups

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Low quality green space Major cycling trail Cycling issue spots Walking issue spots Lack of fences at waterfront

200m

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OPPORTUNITIES USAGE Docklands zone provides flexibility on functions and uses Land at Victoria Dock provides greatest opportunity to celebrate Dockland’s maritime heritage and re-establish the lost character of Docklands.

The strategic location as a waterfront spot at North Wharf road provide opportunities to redevelop as a better functioning place.

ar e St urn ion t lbo Me serva l Ob hee W The t tric Dis ands kl Doc

COMMUNITY The existing pedestrian access from Southern Cross Station towards the podium of Marvel Stadium provide opportunities for further extension towards the harbour.

vel Mar m iu Stad

oria Vict our b Har

Podium space at the Marvel Stadium platform overlooks a great view of the harbour, providing opportunities for quality public lookout point.

CONNECTIVITY Close proximity to the Moonee Ponds Creek provides opportunities for the concrete urban development to reconnect with nature.

Possible pedestrian linkage between landmarks/ tourism destination will vitalise the precinct.

Low vehicular volume along Caravel Lane/ St Mangos Lane/ Doepel Way provide opportunities for car-free streets.

hern Sout s Cros n Statio

Strategic development sites Remaining heritage sheds Podium space at Marvel Stadium Moonee Ponds Creek Linkage between tourism destinations Low vehicular volume

200m

Proximity to the major transportation hub Southern Cross Station brings visitors from all places over the city.

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VISION

" To promote and develop the Docklands precinct as a vibrant and globally recognised 21st century waterfront tourism destination which incorporates safety, connectivity and environmental sustainability."

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OBJECTIVES

01 ACTIVATION To enrich and enhance the waterfront experience of Docklands by introducing a diverse range of tourist infrastructures and facilities that appeals to visitors.

02 COMMUNITY To create vibrant and quality leisure spaces with a pleasurable environment for the enjoyment of visitors.

03 SAFETY Create a safer pedestrian experience for visitors to move through the precinct.

04 MOBILITY To improve accessibility and permeability within the precinct and to the surrounding areas.

The precinct will be accessible by active transport to achieve environmental sustainability.

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STRATEGIC DIRECTIONS DEVELOPMENT

ACCESS

PUBLIC SPACE

D01 Revitalise Victoria Dock into a multifunction hub that conserves the heritage while encourages vibrancy and diversity.

A01 Reconnect visitors/ users/ commuters with the Creek

P01 Re-design the harbour promenade as an active public space that collaborates with the Wharf development

D02 Establish a new wharf that agglomerates all boating activities within the hub.

A02 Improve connectivity between the New Quay Promenade and The District Docklands A03 Improve the pedestrian experience

P02 Redesigning podium space at the Western side of Marvel Stadium as public viewing platform.

A04 Relocating Stop D3, Etihad Stadium, Bourke Street, and rerouting the last stop of tram 30.

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STRATEGIC DIRECTION DEVELOPMENT D01 Revitalise Victoria Dock into a multi-function hub that conserves the heritage while encourages vibrancy and diversity.

D02 Establish a new wharf that agglomerates all boating activities within the hub.

Legend

Docklands

Existing attractions Attractions under construction New developments

200m

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STRATEGIC DIRECTION LAND USE CHANGES

Docklands

Legend

Recreational/ Green Space Food and beverage Retail Institutional

Legend Recreational/ Green Space Food and beverage

Docklands

Green Space Residential Commercial Transport

Retail

Under-utilised

Institutional

Under-construction

Green Space Residential Commercial Transport Under-utilised Under-construction

Legend

Recreational/ Green Space

Docklands

Food and beverage Retail Institutional Green Space Residential Commercial 200m Transport Under-utilised Under-construction

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DEVELOPMENT D01 Revitalise Victoria Dock into a multi-function hub that conserves the heritage while encourages vibrancy and diversity.

OVERVIEW

The revitalisation of Victoria Dock will bring new liveliness to the dock by incorporating creative space, studio workspaces, small-scale retail businesses at the renovated sheds. Revitalising work will respect the architectural and historic significance of the Victoria Dock and Shed 9 & 14.

Space in between the two sheds will be transformed as a sheltered public space providing opportunities for pop-up events such as design markets and exhibitions.

Existing functions at Central Pier include booked function space, restaurants and pubs, all of which requires paying and purchasing in order to enjoy. Establishing quality public space at the central location of Docklands for enjoyment of the public will encourage social engagements to occur. The wide diversity of functional use targeting local business and creative industries will bring its distinctive character to the place without erasing the existing historical urban fabric.

ACTIONS D1.1 Renovation of Shed 9 and 14 into transparent interfaces at both North and South side D1.2 Divide up existing large space, especially the event venue, into smaller blocks to facilitate and make it easier for tenancy to small-scale local business.

D1.3 Encourage incoming of diverse creative industries to build character and liveliness

Shed 14

Shed 9

Current ariel view 41

Proposed public space at Central Pier 41

DEVELOPMENT D01 Revitalise Victoria Dock into a multi-function hub that conserves the heritage while encourages vibrancy and diversity.

D1.4 Install glass shelters over the space in between shed 9 and 14 to create quality public space sheltered from the windy Docklands climate D1.5 Paving of green ground cover to enhance an aesthetic environment D1.6 Multi-functional public space provides opportunities for relocation of Docklands Sunday Market

Sheltered public space for enjoyment of the public

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D1.6 Multi-functional public space provides opportunities for relocation of Docklands Sunday Market

Design markets example (Google images, 2018)

Design markets example (PMQ, 2018)

Opportunities for pop-up markets

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DEVELOPMENT D02 Establish a new wharf that agglomerates all boating activities within the hub (O1) OVERVIEW Areas surrounding North Wharf Road is currently underutilised, occupied by trash and unsystematic car parking. Boats are parked along the North promenade, with only temporary stairs to assist boarding.

Revitalising of the space upgrades a better environment and hygiene of the area. With provision of proper loading bays areas, a more organized way of boat boarding can be carried out. Signage at the wharf building helps direct visitors in getting to their appropriate boarding bay.

The wharf site is bounded by different boating activities such as Community Boating Hub and Enterprise Ship Trust, etc. Developing of a loading wharf shall not disrupt the existing function of the area, while co-existing harmoniously with the surroundings. A better walking experience for those travelling to the more Western edge will be enhanced, when compared to the existing trash and car parking space.

ACTIONS D2.1 Linkage with Community boating hub D2.2 Existing boats parking/ on-loading, off-loading along the land Under-utilised land at site area

- Enterprize Ship Trust - Alma Doepel - The Wooden Boat Centre - Ocean Education Centre

N Wh

arf R oad

Prop

osed

2-sto

Un-organised loading facilities

rey w h

arf N Wh

arf R oad

Car parking space

Community Hub at The Dock - Docklands Yacht Club - Dragon Boat Victoria - Melbourne Outrigger Canoe Club

Location of proposed wharf

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44

STRATEGIC DIRECTION ACCESS A01 Reconnect visitors/ users/ commuters with the Creek A02 Improve connectivity between the New Quay Promenade and The District Docklands A03 Improve the pedestrian experience A04 Relocating Stop D3, Etihad Stadium, Bourke Street, and rerouting the last stop of tram 30.

220

1|

| 94

942

6

0|8

35|7

30 |

86

Docklands Southern Cross Station

232

5 | 23

7 | 23

35 70 75

48 11 |

Existing train lines

11 | 48 944

5

| 94

Existing tram lines Moonee Ponds Creek Trail Capital City Trail Proposed cycle path linkage Pedestrian-only zone Proposed traffic lights/zebra crossing

45

200m

45

ACCESS A01 Reconnect visitors/ users/ commuters with the Creek.

Overview Cyclist safety is one of the major issues to be taken account of at the precinct. A new off-road cycle path along New Quay Promenade will be constructed, connecting Moon Ponds Creek Trail with the Footscray Road/ Harbour Esplanade. Cyclist will then have an alternative route when cycling through the precinct, keeping away from the dangerous and fast traffic along Footscray Road in which multiple cycling issues has previously been identified.

Off-roads cycle path ensures both cyclist and pedestrian safety. A buffer zone of plant stripe will be implanted between the cycling trail and pedestrian path to prevent conflicts in between the two user groups.

Actions 1.1 Address cyclist safety by providing alternative path connecting Capital City Trail 1.2 off-road path prevent conflicts 1.3 buffer zone between ped and cyclist 1.4 Encourage usage of New Quay Promenade

Before - conflicts spoted Docklands

Proposed extend bike lanes Existing bike lanes

200m

Map showing new bike lanes 46

After- harmonious cycling & walking environment 46

ACCESS A02 Improve connectivity between the New Quay Promenade and The District Docklands Overview Pedestrianized the area between New Quay Promenade and The District Docklands will increase permeability and connectivity between the two major destination spots, creating a continuous/ extension of pedestrian-priority zone all the way towards Victoria Harbour Promenade. The streets will be transformed into a vibrant food strip, with active interface and transparent shop frontages. The close proximity to The District Docklands will be an attractive prospect for business owners.

Actions 2.1 Enhance pedestrian access and permeability 2.2 Reactivate streets by shop frontages

The t ic Distr nds kla Doc

nds

ckla

Do

ve

Dri

de

ena

New

(Pinterest, 2018)

rom ay P

Qu

Improved pedestrian connectivity Existing pedestrian pioritized networks

200m

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47

PRECEDENT PROJECT New Road, Brighton, England In Brighton New Road, a public life study shows that the number of pedestrians rose by 62% after the street was converted into a pedestrian-priority street.

Stationary activities that happened at the street increased by 600% as well.

This has shifted transit street to a destination. (J.Gehl, 2013)

after

Existing unlively streets

(J. Gehl, 2013)

Proposed pedestrianized streets with social activities

before (J. Gehl, 2013)

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ACCESS A03 Improve the overall pedestrian experience Overview The pedestrian safety experience will be enhanced by installation of traffic lights and signage for cyclists to slow down or stop at pedestrian crossings. This will prevent accidents and road usage conflicts and to enhance walking and cycling safety.

The pedestrian experience will also be enhanced through widening of footpaths and canopy shading, in providing a more comfortable walking experience for visitors.

Inclusive design of pedestrian walkways will cater to the needs of different age group and disability groups.

Actions 3.1 traffic lights 3.2 pedestrian friendly streetscape (crossings, widening footpaths and canopy shading) 3.3 stopping spots/signage for cyclist at pedestrian crossings 3.4 Glass barriers at harbourfront edge to ensure safety of younger kids

Docklands

Proposed traffic lights for pedestrian crossing Cyclist stopping barriers at pedestrian crossing Widening of pedestrian paths Possible glass fence at harbourfront edges

49

200m

49

before

Improved streetscape with installations of canopy, pedestrian crossing and a widened footpath.

after

Existing cyclist and pedestrian signage at Harbour Esplanade is not effective in promoting a safe walking and cycling experience, as there are still issues previously identified that cyclist are not paying attention to pedestrians. Hard measures at targeted location (ie.

Harbour Esplanade) helps to enforce walking safety at pedestrian crossings when cyclist are bounded to stop behind the electricmovable fence.

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ACCESS A04 Relocating Stop D3, Etihad Stadium, Bourke Street, and rerouting the last stop of tram 30.

Overview Relocating Stop D3 130m North along Harbour Esplanade will better facilitate the development of Victoria Dock, while not affecting the original accessibility of Marvel Stadium to trams service.

A decked bridge connecting Marvel Stadium to Central Pier, while passing by the tram stop as well, can further connect visitors all the way from Southern Cross Station to the harbour.

Escalator service from the tram stop to the bridge will provide access for disabled and elderly groups.

Actions 4.1 New tram stop facilitating Central Pier revitalisation and Marvel Stadium 4.2 Increase tram frequency regarding the ongoing "The Market" development 4.3 Change of termination of tram no. 30 at new D3, Marvel Stadium, Central Pier.

4.4 Renaming of D2, Central Pier as , D2, La Trobe Street, Harbour Esplanade Relocation of the tram stop right next to the Central Pier encourages visits to the Central Pier revitalized zone as visitors will have a greater possibility walking pass, when compared to the previous tram stop location where visitors either to the Marvel Stadium or New Quay Promenade have a less chance of going past the Central Pier location.

The new tram stop location still facilitates the accessibility of Marvel Stadium by relocating close to the gate nearer to the North instead.

Tram frequency accessing Docklands should be increased in order to cope with various ongoing developments around the precinct, including the new “The Market� shopping precinct next to The District Docklands. Visitor and residential numbers will increase, enforcing a demand for more transportation.

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ACCESS

Actions

4.5 Elevated bridge enhancing pedestrian connectivity between Marvel Stadium and the harbour.

4.6 Provides an extension of elevated access all the way from Southern Cross Station 4.7 Escalators providing access from ground level to bridge for disabled and elderly community.

Marvel Stadium

The elevated platform/ bridge extension to the Central Pier enhances connectivity from Southern Cross Station to the Victoria Harbour. Existing connections only forster linkage between Marvel Stadium and Southern Cross Station. Extending the linkage towards the harbour can remove the invisible barrier of Marvel Stadium and Harbour Esplanade, reducing confusion and obstacles of level change, hoping to bring more people to the harbourfront with the help of more wayfinding facilities as well.

Central Pier

Southern Cross Station

Existing elevated pedestrian access Extension of pedestrian access

before

after (Google images, 2016)

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STRATEGIC DIRECTION PUBLIC SPACE P01 Re-design the harbour promenade as an active public space that collaborates with the Wharf development P02 Redesigning podium space at the Western side of Marvel Stadium as public viewing platform.

Docklands

New public spaces Rennovated public spaces Existing public Space 200m

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PUBLIC SPACE P01 Re-design the harbour promenade as an active public space that collaborates with the Wharf development Overview The pedestrian path along Harbour Esplanade is 20m width, which provides great opportunities for quality designed public space. Site analysis and visits found the area poorly maintained with uneven grounds, broken bicycle racks/ fences, tram lines not in use and discouraging green space designs. Improve of the amenity of the pedestrian path will include installation of street furniture to create more resting areas, increase in tree canopies to providing shading, which could increase the willingness of public to linger. Repaving of the street with green cover and re-designation of footpaths will enhance a better walking experience.

Actions P1.1 Installation of street furniture along to create a network of rest-points P1.2 Increase street vegetation and tree canopy with the planting of trees P1.3 Outdoor seating spots P1.4 Repaving of streets

Installation of street furniture such as outdoor seating spaces will encourage visitors to linger, rest and interact at the harbourfront.

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Installation of shelters provide a more pleasurable environment for Port Phillip Ferry customers in case of bad weather conditions when they are waiting to board the ferry.

Small spaces that extends to the water provide opportunities for different small scale pop-up events and activities such as popup libraries and outdoor yoga classes, etc.

More seating facilities installed also serves the enjoyment of the customers.

(Pinterest, 2018)

(Pinterest, 2018)

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PUBLIC SPACE P02 Redesigning podium space at the Western side of Marvel Stadium as public viewing platform.

Overview Podium space of the Marvel Stadium has a great view of the Victoria Harbour, with stairs connecting the ground level of Harbour Esplanade as well. It possesses great opportunity for activation as a public viewing platform.

With the construction of elevated bridge extending towards the Central pier and installations of street furniture, public activities will be encouraged.

Actions P3.1 Installation of street furniture and seating facilities to encourage public lingering P3.2 Replace existing fence/ barrier as transparent fence to create a more spatial and extending effect out to the harbour.

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IMPLEMENTATION PLAN Actions Outlining any procedures and actions that needs to be taken according to each strategic direction.

Time frame S - Short term (1-5 years)

M - Medium term (5-10 years) L - Long term (10-20 years)

Type P - Policy

D - Design & Build

R - Research

A - Advocacy

Responsible groups Specific government department or agencies/ private sectors that are responsible for the implemenation.

Any stakeholders that needs negotiation with or are affected by the action plan.

Actions

57

Time frame

Type

Process a planning application with a Development Plan to the Planning Authority to acquire permit in working at a site under the Victorian Heritage Register.

S

P

D01

VPA, Heritage Victoria, Heritage Council of Victoria

Produce a MasterPlan for the renovation of Central Pier

M

D

D01

VPA

Provide relocation sites for existing business owners at Central Pier.

S

R

D01

Revitalisation of Central Pier

L

D

D01

Acquire existing car parking land at North Wharf Road

S

P

D02

Strategic direction

Responsible groups & stakeholders

VPA

Affected stakeholders: Alumbra, Woolshed, Peninsula, MAIA, Sketch

VPA

VPA

Affected stakeholders: Car owners

57

IMPLEMENTATION PLAN

Actions

Time frame

Type

Strategic direction

Responsible groups & stakeholders

Produce a MasterPlan for the new wharf development

S

D

D02

VPA, DELWP, Transport Safety Victoria

Negotiate with surrounding boating parties

S

R

D02

Community Boating Hub, Alma Doepel

Allocate loading spaces within the wharf development

M

P

D02

Transport Safety Victoria

Construction of bike lanes along from Moonee Ponds Creek Trail to New Quay Promenade

S

D

A01

DELWP, VicRoads, City of Moonee Valley, Parks Victoria

Install buffer zones in between bike lanes and pedestrian paths

S

D

A01

DELWP, VicRoads

Ban traffic along Doepel Way, Caravel Lane, Rakaia Way and St Mangos Lane

S

P

A02

VPA, VicRoads

M,O

R, A

A02

Developers, Business owners

Install street furniture that encourages public lingering at the pedestrianized streets

S

D

A02

Installation of traffic lights and clear signage for cyclist at pedestrian crossings

S

P, D

A03

Promote safety cycling, remind cyclist to look out for pedestrians

O

A

A03

Encourage leasing to food and retail premises with active shop frontages

58

VPA, DELWP

VPA, VicRoads

Bicycle Network Victoria

58

IMPLEMENTATION PLAN

Actions

59

Time frame

Type

Strategic direction

Responsible groups & stakeholders

Construction of new tram stop opposite to Central Pier

M

D

A04

VPA, Yarra Trams, PTV

Increase tram frequency during peak hours and stadium events

O

R,P

A04

Yarra Trams, PTV

Rerouting termination stop of tram no.30

M

P

A04

Yarra Trams

Construction of elevated bridge connecting Marvel Stadium and Central Pier, passing by the new tram stop

L

D

A04

VPA, DELWP, Yarra Trams, Marvel Stadium

Create a MasterPlan for renovation of Harbour Esplanade

S

R, D

P01

VPA, DELWP

Consulting the local community their needs regarding public spaces

S

R, A

P01

VPA, Local council

Installation of street furniture and green canopy along Harbour Esplanade

M

D

P01

VPA, DELWP

Repaving pedestrian path at Harbour Esplanade

S

D

P01

Redesign podium space of Marvel Stadium for public lookout purpose

M

D

P02

VicRoads

VPA, Marvel Stadium

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SUMMARY

Located next to the Melbourne CBD, Docklands has experienced a strong growth in recent years. Population and visitors are demand to increase in the future. After analysis of the site at a tourists’ perspective, multiple issues were identified concerning usage, community, safety and connectivity.

This precinct structural plan then focuses on improving activation, community, safety and mobility, in creating a more vibrant, active, leisure accessible and comfort environment for both visitors and local residents.

Major strategies include revitalization of Central Pier into a multi-function hub, a pedestrianized zone, an extension of elevated platform from Southern Cross Station and redesignation of the Harbour Promenade space.

Planning policies and other governmental bodies were also devised to activate the plan and actions in building Docklands as a sustainable tourism destination.

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