ANDRÉS RAMIREZ
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SARA ROBLES
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MICAELA VILLALOBOS
How might we help young adults choose better snacks options?
REFINED PLAN
Healthy Snack app The app will be an option to help young adults to make better snack choices when they get anxious or hungry during the day. It will also help them learn the basics of cooking, nutrition and good diet habits.
WHAT ARE YOU TRYING TO LEARN?
• How does the user feel when using the platform? • How satisfied an happy feel the users after trying the recipes and snacks? • What else can we do to improve the user experience and health?
WHO IS THIS FOR? Young adults Age 25 - 30 Who are trying to improve their eating habits.
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Anxiety
Looking for solutions
Use the app
Easy to use
Recommend it!
Anxiety makes us feel insecure, frustrated and, in some cases, really hungry.
The person can seek for solutions in many different ways. For example they can talk to a friend or family member, receive recommendations or advice, find it on internet or in the app store.
The person downloads the app and starts using it in order to make better and healthy choices when they want to eat something during the day.
The person realizes how easy it is to use and likes the friendly design of the platform, the recommendations and recipes.
The person recommends other people (family or friends) to use the app when they feel hungry (or not) and want to eat healthy food.
The person who feels anxiety is aware about what he/she is feeling and wants to change.
PROTOTYPING FIRST IDEAS
VIRTUAL
PROTOTYPE
FIELD TESTING
It would be nice if it was a platform where the user could interact with each other and share recipes. You could make competitions too. There should be also participation of chefs and nutritionist that give advice and share their easy and healthy recipes. Your objective public should be people who have already start to have a healthier life, but still struggles to find recipes. You should start working with communities, like friends who train together, it would be a good way to test the product and get more feedback.
THANK YOU