Portfolio’18 by Sayuri Standing
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Rumble: 2018 Instructor’s Shoot
Promotional content to raise the profile of 1Rebel’s boxing/HIIT fusion concept: Rumble.
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02
1Rebel Trainer Portraits
Brand new and updated instructor portraits for the trainer category on the website and social.
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03
1Rebel Video Content
Video production highlights filmed, directed and edited exclusively for 1Rebel’s social channels.
Fitty Box Valentines Promo (Feb ‘18)
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Tips to Getting Up Early (Jan ‘18)
First Marathon Training Tips (Jan ‘18)
Jodie’s Danceathon Fundraiser Promo
Ride Through the Decades Promo
(Dec ‘17)
(Feb ‘18)
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Ted Bakery: April Fools’ campaign
Project leader for Ted’s 2017 April Fools’ campaign, driven by social with ecommerce and press coverage.
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Ecommerce and social media coverage
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International social media posts
Press coverage 11
05
Fit to a T SS17 Activewear Launch
Photographed top London instructors for an influencer and paid-driven SS17 activewear social launch.
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Influencer shoot
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Pinterest posts
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Facebook canvas ad
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Blog post
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Influencer support
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SS17 trailer launch canvas ad
Developed the creative and build of Ted’s SS17 canvas ad published in line with the season trailer launch.
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07
T for Tall SS17 collection Launch
Led the social strategy and creative concept for the launch of Ted’s niche capsule collection for taller men.
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Instagram Stories
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Canvas ad
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Ambassador support
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Fit to a T AW16 Activewear Launch
Photographed instructors for an influencer-driven AW16 activewear social launch.
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Instagram stories 25
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Pinterest activity
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Blog post
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11
Blogs for Ted Baker
A selection of written posts and accompanying creative from Ted’s new blog: Behind the Seams.
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Art Direction for Ted Baker
A selection of creative concepts and styling work produced for a variety of campaigns.
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Ted’s Summer Almanac 2016 (SS16 - previous page & above) Art direction for a blog post to raise awareness of the seasonal student marketing campaign.
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No Ordinary Thursdays: Shoe Shining (weekly gifting event at Ted’s Commercial Street store)
Father’s Day gifting 2016
Ted’s home fragrance collection SS16
Ted’s Spring ‘16 Shopping Event collateral
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Le Ginge Roadshow 2016 (SS16 - this page) Art direction for a blog post to detail activity around the SS16 retail roadshows.
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Festival Photography
Personal highlights as a press photographer covering events from Brownstock to Balaton Sound.
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Baku, Azerbaijan
Ethnographic research from the Transcaucasian city conducted towards my final university project.
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