Sayuri Standing: Portfolio

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Sayuri Standing BA (Hons) Fashion Communication & Promotion

CONTENT CREATION\\EDITORIAL DESIGN\\WRITING\\PHOTOGRAPHY


Hello. My name is Sayuri and I create content. Photography \\ Writing

\\

Editorial Design

Art \\ Fashion \\ Music \\ Global Affairs

Nottingham Trent Students’ Union’s Official Magazine

platform-online.net

Issue 10: The Christmas Edition

In this issue:

ON CAMPUS

SPORT

CULTURE

Should we be worried about ‘lad culture’?

What do football managers want for Christmas?

A review of this year’s festive adverts


Contents 04 - Cultural Capital: How can Azerbaijan Develop a Sustainable Economy without the Reliance on Oil? 12 - The Inevitable Rise of Easternisation: Can the Growing Affluence of the East overthrow the reigning influence of the West? 18 - PARTICLE Magazine: The Visual Science Magazine created in association with STACK Magazines EDITORIAL DESIGN 22 - Platform Issue 10: The Christmas Edition WRITING 26 - Ben Pearce Interview for Hunger TV 28 - Hello, My Name is Paul Smith Exhibition Review for Platform Issue 8 PHOTOGRAPHY 32 - Abandoned Fashion 34 - Eudon Choi Autumn/Winter 2015 Backstage 36 - Brownstock Festival 2014 40 - CV

Head to sayuristanding.com to see more work

A Portfolio by Sayuri Standing


01

Cultural Capital: How can Azerbaijan Develop a Sustainable Economy without the Reliance on Oil? A self-devised research and implementation brief exploring Azerbaijan’s burgeoning arts community and how it can trade on culture to develop a sustainable economy without the reliance on energy exports.


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The Report


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Ethnographic Research: Photography from Baku


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Execution: The Little Book of Baku


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A Publication by Discover Baku

The proposed execution idea is a package holiday entitled ‘Discover Baku’ which promotes the city’s cultural assets abroad. One component to the idea is a travel pack enclosed with a publication filled with fascinating content and handy guides to prepare, inform and excite the visitor prior to their upcoming trip to Baku. 11


02

The Inevitable Rise of Easternisation: Can the Growing Affluence of the East Overthrow the Reigning Influence of the West? A self-devised research and implementation brief examining how China specifically, could apply traditional values and customs to counteract the consequences of waning Western thinking.


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Contextual research revealed how desirable Western ideologies such as democracy and freedom were being contravened within the nations they are publicly championed in. Events such as the NSA spying scandal sparked widespread distrust of Western values, which calls for an alternative outlook to counteract the failures generated out of tired Western thinking.

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The Report


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The Execution: Dian Band The proposed execution idea aimed to counteract the severe levels of e-waste being dumped into the Chinese town of Guiyu from developed countries around the world. Metals found in discarded electronics would be sent to Dian Band and be used to create intricate ‘charms’ for a sustainable wristwear line.


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How to shop online

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03

PARTICLE MAGAZINE The Visual Science Magazine created in association with STACK Magazines A live group project in creating an independent publication with STACK Magazines. PARTICLE Magazine is the visual science magazine that aims to break down jargon through colourful graphics, illustration and photography.


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Team members: Isobel Ludbrook\\Robyn Watson\\Sayuri Standing

Cover design by Jess Rose

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The Execution: PARTICLE Magazine in print

Original artwork by Alistair Cooper

The wraparound cover is Risograph printed on Munken Lynx Rough 170gsm by Dizzy Ink with metallic embossing on the masthead. The inners are printed digitally on uncoated paper stock by Tenfold featuring a central gatefold spread. Original artwork by Joanna Bloxham


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The Execution: PARTICLE Media Pack

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04

EDITORIAL DESIGN Cover design and layouts for Platform Magazine Issue 10 Main achievement as Deputy Editor and Head of Design at Nottingham Trent Students’ Union’s official publication included redesigning the print editions. The new design direction was shortlisted for Best Design at the Student Publication Awards 2015.


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Cover image was taken at Nottingham’s Christmas Market using a HTC One Mini and edited on Adobe Photoshop

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05

WRITING Ben Pearce at Hideout 2014: Interview for Hunger TV Reviewed and photographed Hideout Festival Croatia 2014 for Platform Online with an artist interview with electronic DJ and producer Ben Pearce featured additionally on Hunger Magazine’s website.


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06

WRITING Hello, My Name is Paul Smith Exhibition Review for Platform An in-depth exhibition review of Nottingham’s most prolific fashion designer at London’s Design Museum published in Platform Magazine Issue 8, April 2014.


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07

PHOTOGRAPHY Abandoned Fashion Photography Workshop Series of images shot in abandoned estates during a photography workshop in Floreffe, Belgium led by fashion photographer Luke Woodford.


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Model: Stephanie Linda\\Make-up artist: Min Sandhu\\Stylist: Manveer Sagoo\\ Creative Direction: Luke Woodford 33


08

PHOTOGRAPHY Eudon Choi Autumn/Winter 2015 Backstage A series of image taken backstage at Eudon Choi’s autumn/winter 2015 runway show held at London Fashion Week. Select images were subsequently used for the designer’s official Instagram posts.


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09

PHOTOGRAPHY Brownstock Festival 2014 A series of images taken for an online gallery and to accompany an event review and artist interviews at Brownstock Festival as part of Platform’s Summer Festival Guide 2014.


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Sayuri Standing

Location: London / Essex sestanding@gmail.com | +44(0)7901229121 | sayuristanding.com

Soon-to-be communications graduate with a diverse skill set gained from experience in press, photography, fashion production, PR, branding and editorial design. Competitive and results-driven, yet highly organised and a proficient multitasker. A keen learner with strong interpersonal skills who can be relied upon to work meticulously to tight deadlines. QUALIFICATIONS

RELEVANT EXPERIENCE

BA (Hons) Fashion Communication & Promotion, Nottingham Trent University, 2012 - 2015 Predicted 2:1 grade based on selfdevised research projects: ‘Cultural Capital in Azerbaijan,’ ‘The Inevitable Rise of Easternisation’ and ‘Particle’ created for the Stack Magazines brief.

Platform Magazine Acting Editor, March 2015 - Present Deputy Editor and Head of Design, June 2014 - February 2015 Deputy Photography and Art Editor, June 2013 - May 2014 Oversee the entire team at Nottingham Trent’s official student publication and have determined a new creative direction in its printed issues and overall branding, which was recognised in a SPA Award nomination. Other duties include: planning budgets, managing the Wordpress website, social media channels, e-mail accounts and logistics with printers and student union staff. Remain an active writer and photographer specialising in music festivals and art events. Published works include: • Summer Festival Guide for Issue 11, April 2015. • Online interviews with George the Poet, Krept and Konan, Josh Butler and more. • Online reviews and photography from Hideout, Barrakud Croatia and more

Foundation Diploma in Art & Design, London College of Fashion, 2010 - 2011 Pass based on self-devised works under ‘Fashion Image’ pathway and technical studies including life drawing, visual and cultural studies. 2003 - 2010 3 A Levels A* - C 8 GCSEs A* - B SKILLS

• Photography: Portraiture, music and fashion events. • Journalism: Written several published festival and art reviews. Adept at conducting interviews. • Languages: Conversational Japanese and Basic Spanish. • IT: Proficient in Photoshop, InDesign, Illustrator, Bridge, Excel, Word, PowerPoint and Wordpress. • Full UK Driving Licence

Showroom Assistant for Village Press, December 2014 - January 2015 Handled sample returns and assisted in send-outs using Fashion GPS and visually merchandised the showroom. Assisted in gifting up to the Christmas period and show preparations up to London Collections: Men, AW15. Production Assistant for Eudon Choi, June 2014 - September 2014 Assisted the design team by creating production and sales spreadsheets and communicated with suppliers, sales/PR agents and factories on a daily basis. Used Adobe programs to create flat drawings for line sheets and a logo for the ‘EC2’ diffusion line. Wrote the show notes, assisted in model castings and was a dresser for the SS15 show at London Fashion Week. Editorial Intern for Modeconnect, June 2013 - July 2013 Learnt to report from events, subedit and utilise social media software to optimise posts. Currently a contributory writer. Published reports include: • Eudon Choi and Osman AW14 runway reports at London Fashion Week. • Exhibition review of ‘All you need is LOVE’ at Mori Art Museum, Tokyo. • Exhibition review of ‘Hello, My Name is Paul Smith’ at Design Museum, London. EMPLOYMENT HISTORY

AWARDS & ACHIEVEMENTS

• Platform Magazine shortlisted for Best Design, Best Website and Best Interview at Student Publication Association Awards 2015. • Individually nominated for one award and won the social engagement award at the Trent Media Awards 2014.

Bar Steward for Nottingham Trent Students’ Union, September 2013 - April 2015 Sales Consultant for Jon Richard Ltd., September 2011 – January 2013 Exceeded daily sales targets independently using in-depth product knowledge and excellent customer service. Visually merchandised the retail space using guidelines with initiative decisions. Administered orders and deliveries. REFERENCES

INTERESTS

Travel, technology, graphic design, publishing and electronic music.

Mrs. Sarah Lewington, Senior Lecturer at Nottingham Trent University sarah.lewington@ntu.ac.uk

Mr. Eudon Choi, Creative Director and Founder at Eudon Choi Studio eudon@eudonchoi.com


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