SE 2017 Catalog by SE Bikes

SE BIKES 1977-2017

CELEBRATING 40 YEARS OF RADNESS

U.S. $4.99

KILLER INTERVIEWS HJAVIER COLOMBO HPERRY KRAMER HDBLOCKS HSTU & BUFF

PU EN BLIC EM Y

RID

BEHIND THE SCENES AT THE SE FACTORY

s â&#x20AC;&#x2122; r o t c Col le on Edi ti FIRST LOOK!

0 S1977 E2017

2017 PRODUCT GUIDE

The 2017 line of SE Bikes commemorates our 40th anniversary. It’s amazing to think that four decades have gone by since the godfather of BMX, Scot Breithaupt, created Scot Enterprises — SE Racing — and that we’ve been gettin’ rad ever since. At the birth of SE Racing in 1977, BMX was a fledgling sport. It went on to become a national craze in the United States during the 1980s with BMX tracks popping up all over the country and scores of families getting in on the fun and excitement of cycling. Over the years the sport has progressed dramatically and many trends have come and gone. Today’s BMX has expanded into many different disciplines and has received mainstream recognition having been featured in the X-Games for past 22 years as well as being included in the last three Olympic Games. This year’s catalog pays respect to our history, with design cues from the greatest BMX magazine of all time — BMX Action. Both BMX Action and SE Racing took the world by storm during the first big BMX boom in the late 1970s and early ‘80s. A lot has changed since those golden years, but one thing is for sure: We are still here and we are still “making it happen.” The past 40 years have been amazing. Here’s to 40 more!

SE BIKES 1977-2017

CELEBRATING 40 YEARS OF RADNESS

Pg. 10

editorial Publisher PAT CUNNANE Editor-in-Chief TODD LYONS DESIGN

Pg. 26

Art Director VINNIE ARNONE OG Photographer BOB OSBORN Photographer RYAN GUETTLER Photographer LAWRENCE BLOOMFIELD Videographer MICHAEL WIKAN Videographer JORDON VIRDEN RESEARCH Oldschool Database SEAN EWING Forum Defender CAPTAIN NEMO Product Research MARK PIPPIN Lifestyle Aficionado LENNA COOPER

Pg. 36

Pg. 44

ADMINISTRATION Factory Relations JANE CHEN Newsletter LARKIN SILVERMAN TEST RIDERS Test Dummy #1 CHRIS SCHOONOVER Test Dummy #2 JASON MORRIS Test Dummy #3 DBLOCKS SOCIAL MEDIA Instagram & Facebook ROSS LANIER @BMXCollective MATA LINO

Pg. 64

JAVIER COLOMBO 04 INTERVIEW Over a decade with SE Racing. 05 ELITE RACE SERIES 10 HOT SHOTS 11 MID-LEVEL SERIES KRIS FOX 16 SPOTLIGHT Fox breaks it down. 17 DIRT STREET PARK SERIES BMX LEGENDS 26 SE Stu & Buff! 27 RETRO SERIES 29 #PUBLICENEMYRIDEOUT The collaboration comes full circle. BMX 34 1970’s The SE Factory Squad invades Florida. “OM” Breithaupt 36 Scot Pioneer, Innovator, Legend. BIKES TAKEOVER 38 SE From East to West. DBLOCKS 44 INTERVIEW Let’s get it! 46 URBAN SERIES perry kramer 54 INTERVIEW The “PK” of “PK Ripper”. 55 HARO’S CORNER 56 MOUNTAIN, FITNESS & KIDS SERIES THE SCENES 62 BEHIND The Wildman takes you inside the SE Factory. timeline 65 se The riders & bikes that made it happen. 67 outtakes

COVER: Stu Thomsen - 1st Place at the 1979 ABA Grand Nationals. Las Vegas, Nevada.

SE Bikes’s sales and distribution are worldwide. Dealer and international distributor inquiries should be directed to SE Bikes, 10940 Dutton Rd, Philadelphia, PA 19154. (215) 824-3854 E-mail: info@sebikes.com CONTRIBUTIONS- SE Bikes welcomes everyone to post photos of SE bikes to social media sites such as Instagram and Facebook with hashtags such as #sebikes, #seracing, #pkripper, #sebikeslife, etc. SE Bikes will consider posting all super rad photos that are deemed worthy. SE Bikes is not responsible if hashtagged photos are not reposted. SE Bikes is also not liable if reposted photos do not get an appropriate amount of “likes” and “comments.” Our research has shown that photos of riders catching major air, 12 o’clock wheelies, classic old-school SE Racing photos, and bikini clad women on PK Rippers produce the most likes. As SE’s founder, Scot “OM” Breithaupt would say C-YA!

CELEBRATING 40 YEARS OF RADNESS

w e i v r In te

JAVIER COLOMBO OVER a decade WITH SE RACING

SE: What’s your first memory of SE Racing? JAVIER: I remember it clearly. The first time that I saw an SE bike was in 1995 at the Rosario BMX track when I was living in Argentina. It was a chrome SE Assassin. It had a super unique frame design with the top tube piercing the seat tube. I immediately wanted one. SE: Did you get one? JAVIER: Nope. SE bikes weren’t available at the time in Argentina. I think the guy who had it bought it in America. SE: Did you ever dream that you would one day be living in the USA and be sponsored by SE Racing? JAVIER: Ha ha, heck no. I moved to America in 2000 and raced my first year on the East Coast in the A-Pro class. After quite a few years of moving through the ranks, SE sponsored me in 2006. Later that year I won the UCI BMX World Championships in the Elite Pro class. That was the best year of my life. Well that and the next year when I married my wife. Ha ha. SE: How have the past 11 years been? JAVIER: Fun! It’s really been a dream to live my BMX fantasy. I am one of first BMX riders from Argentina to move to the USA and really make a career out of it. I’m in my 30s now and still racing in the Vet Pro class. I won the UCI world championships in 2012 and the USA BMX Vet Pro title in 2014. So I guess I’m still living the dream!

ing the er winn ents aft Champs. m o m r d Javie CI Worl 2006 U SE BIKES 1977-2017

Elite Race

When organized BMX racing came onto the scene back in the 1970s, SE Racing was the first company to produce a high-end aluminum BMX frame. This ground-breaking frame later went on to become the PK Ripper, now in production longer than any other BMX bike in the world. This jaw-dropping bike was first debuted in the late â&#x20AC;&#x2DC;70s, right at the tipping point when BMX racing became a nationwide craze. The PK Ripper frame design has always been unique and purposeful, with super stiff floval (flat + oval = floval) tubing used for the front end instead of standard round tubing found on other brandsâ&#x20AC;&#x2122; bikes. Floval tubing is still used for the top tube on all bikes in the Elite Race series, while the downtubes are now wider diameter and bi-oval shaped for even more stiffness. Over the years there have been many modifications and upgrades to the bikes in this series. But one thing remains: These bikes are fast as hell.

PK RIPPER ELITE XL

PK RIPPER ELITE

FLOVAL FLYER

RIPPER X

RIPPER JR

MINI RIPPER

CELEBRATING 40 YEARS OF RADNESS

1-1/8” – 1.5” Tapered Headtube. Landing Gear Fork Equipped w/ Tapered Steer Tube.

PK RIPPER SUPER ELITE XL

20mm Rear Dropouts w/ 15mm Hollow ThroughAxle Hub. Comes Equipped with 20mm, 15mm, and 3/8” Adapter Plates

2PC CRANKSET. PF30 BOTTOM BRACKET FEATURING ULTRA-STIFF, WIDE-DIAMETER 30MM HOLLOW-AXLE SPINDLE.

Tapered Fork Legs Featuring Closed-End Dropouts. Hollow 20mm Through-Axle Hub

The PK Ripper has never been stiffer, stronger or faster. The all-new PK Ripper Super Elite XL is the definition of “BMX innovations.” The ultra-stiff 6066 aluminum frame now comes equipped with new features such as a tapered headtube, PF30 bottom bracket and 20mm dropouts front and rear. There is no doubt that this bike will put you on top of the podium. • All-new lightweight 6066 aluminum frame built with floval top tube, bi- oval down tube, tapered rear stays, 20mm rear dropouts, 1-1/8” – 1.5” tapered head tube, and PF30 bottom bracket and built-in chain tensioners. • Lightweight Cr-Mo Landing Gear forks featuring tapered legs, tapered steerer tube and closed-end 20mm dropouts. • Promax Impact 6061-T6 Alloy CNC stem w/ hidden top cap for a clean look. • Lightweight 2pc alloy crankset equipped with super-stiff oversized 30mm hollow spindle and PF30 bottom bracket. • SE Pivotal seat & seatpost. • Alienation Deviant and Black Sheep rims built with sealed cassette hubs equipped with 20mm hollow through-axle on the front and 15mm hollow through-axle on the rear. • Tioga PowerBand & PowerBlock tires provide ultra-quick cornering and low rolling resistance. • Comes equipped with 3/8”, 15mm, and 20mm rear chain tensioner adapter plates. • Includes all-new “40 Years of Radness” SE race plate. • 20.8 lbs

FASTER! 20mm Dropouts

STRONGER! 1-1/8”-1.5” Tapered Headtube

STIFFER! 20mm Through-Axle

SE BIKES 1977-2017

PK RIPPER SUPER ELITE

Undoubtedly the world’s fastest PK Ripper, the all-new PK Ripper Super Elite has more BMX innovations than previously thought possible. The ultra-stiff 6066 aluminum frame now comes equipped with new features such as a tapered headtube, PF30 bottom bracket, and 20mm dropouts front and rear. The game has changed. Can you keep up? • All-new lightweight 6066 aluminum frame built with floval top tube, bi- oval down tube, tapered rear stays, 20mm rear dropouts, 1-1/8” – 1.5” tapered head tube, PF30 bottom bracket, and built-in chain tensioners. • All-new lightweight Cr-Mo Landing Gear forks featuring tapered legs, tapered steerer tube and closed-end 20mm dropouts. • Promax Impact 6061-T6 alloy CNC stem w/ hidden top cap for a clean look. • Lightweight 2pc alloy crankset equipped with super-stiff oversized 30mm hollow spindle and PF30 bottom bracket. • SE Pivotal seat & seatpost. • Alienation Deviant and Black Sheep rims built with sealed cassette hubs equipped with 20mm hollow through-axle on the front and 15mm hollow through-axle on the rear. • Tioga PowerBand & PowerBlock tires provide ultra-quick cornering and low rolling resistance. • Comes equipped with 3/8”, 15mm, and 20mm rear chain tensioner adapter plates. • Includes all-new “40 Years of Radness” SE race plate. • 20.7 lbs

Pro ble in ! availa L sizes Frameand XX XL

CELEBRATING 40 YEARS OF RADNESS

FLOVAL FLYER

Year in and year out, the Floval Flyer is one of the fastest cruisers on the track. This year’s bike is built with a lightweight 6066 aluminum frame, featuring a super-stiff bi-oval downtube, internally-machined integrated head tube, and 3D-forged dropouts. And the parts lineup is top-notch full of name-brand parts: Alienation rims, Promax brakes & levers, Promax Impact stem, Tioga Powerblock tires, and an ultra-lightweight Pivotal seat & seatpost. This bike is Stu Thomsen approved.

in ble ! es siz availa L D X N A Frame

Pro

• Lightweight 6066 aluminum frame built with floval top tube, bi-oval down tube, and tapered rear stays for maximum stiffness. • Lightweight Cr-Mo Landing Gear forks with tapered legs. • Promax Banger 6061-T6 Alloy CNC stem w/ hidden top cap for a clean look. • Lightweight 2pc alloy crankset equipped with 24mm hollow spindle and sealed exter- nal bottom bracket. • SE Pivotal seat & seatpost. • Alienation Deviant and Black Sheep rims built with sealed cassette hubs with light weight hollow axles. • Tioga PowerBlock tires provide ultra-quick cornering and low rolling resistance. • Includes all-new “40 Years of Radness” SE race plate. • 22.7 lbs

SE BIKES 1977-2017

RIPPER X

RIPPER JR

MINI RIPPER

Built with a super-stiff 6066 aluminum frame featuring a bi-oval downtube and 6066 aluminum Landing Gear forks, this rad ride weighs in at a featherweight 16.5 lbs. Rounding out the package are Alienation Ankle Biter rims, a Promax Impact Mini stem, and Tioga PowerBlock tires. It’s no wonder that the Ripper X is one of the fastest rippers on the track.

Staying true to SE’s claim of “BMX Innovations,” the Ripper Jr is the stiffest, lightest and fastest Ripper Jr ever.. At only 15.5 lbs, this amazing bike features a lightweight 6066 aluminum frame with a bi-oval downtube, lightweight 6066 aluminum Landing Gear forks with aluminum steer tube, Tioga Power Block tires, a Promax Impact Mini stem, and Alienation Ankle Biter rims.

• Lightweight 6066 aluminum frame built with floval top tube, bi-oval down tube, and rectangular rear stays for maximum stiffness. • Lightweight 6066 aluminum Landing Gear forks with Cr-Mo steerer tube. • Alloy SE Wing bars. • Promax Impact Mini 6061-T6 aluminum CNC stem w/ hidden top cap for a clean look. • Stiff and lightweight 3-pc 165mm alloy cranks. • Tioga PowerBlock 1-3/8” tires provide ultra- quick cornering and low rolling resistance. • Alienation Ankle Biter rims built with sealed cassette hubs with lightweight hollow axles. • Includes all-new “40 Years of Radness” SE race plate. • 16.5 lbs

• Lightweight 6066 aluminum frame built with floval top tube, bi-oval down tube, and rectangular rear stays for maximum stiffness. • Lightweight 6066 aluminum Landing Gear forks with 6061 aluminum steerer tube. • Alloy SE Mini Wing bars. • Promax Impact Mini 6061-T6 aluminum CNC stem w/ hidden top cap for a clean look. • Stiff and lightweight 3-pc 155mm alloy cranks. • Tioga PowerBlock 1-1/8” tires provide ultra- quick cornering and low rolling resistance. • Alienation Ankle Biter rims built with sealed cassette hubs with lightweight hollow axles w/ race skewer on the front. • Includes all-new “40 Years of Radness” SE race plate. • 15.5 lbs

The Mini Ripper’s high-polished 6066 aluminum frame features an ultra-stiff bi-oval downtube, rectangular rear stays and 3D-forged dropouts. Add the lightweight 6066 aluminum Landing Gear forks with aluminum steer tube, Promax Impact Mini stem, Alienation Ankle Biter rims and Tioga PowerBlock tires and you have one of the lightest and fastest mini race bikes on the track – just 15.2 lbs!

CELEBRATING 40 YEARS OF RADNESS

• Lightweight 6066 aluminum frame built with floval top tube, bi-oval down tube, and rectangular rear stays for maximum stiffness. • Lightweight 6066 aluminum Landing Gear forks with 6061 aluminum steerer tube. • Alloy SE Mini Wing bars. • Promax Impact Mini 6061-T6 aluminum CNC stem w/ hidden top cap for a clean look. • Stiff and lightweight 3-pc 145mm alloy cranks. • Tioga PowerBlock 1-1/8” tires provide ultra- quick cornering and low rolling resistance. • Alienation Ankle Biter rims built with sealed cassette hubs with lightweight hollow axles w/race skewer and radial lace spokes on the front. • Includes all-new “40 Years of Radness” SE race plate. • 15.2 lbs

HOT SHOTS

SE Factory Squad member Dave Bitter with a fully clicked X-up at the legendary Sheep Hills.

SE BIKES 1977-2017

mid level

Staying true to the heritage and unique styling SE is known for, all of the bikes in the Mid-Level BMX series are built with 6061 aluminum frames, featuring floval top tubes and down tubes. The bikes in this series are lightweight and perfect for cruising around the neighborhood or shredding the local BMX track. Each bike comes equipped with landing Gear forks, an SE Racing padset and SE-inspired retro flair sure to turn heads.

CELEBRATING 40 YEARS OF RADNESS

The So Cal Flyer turns heads wherever it rolls. With its 6061 aluminum frame, 24” wheels and retro vibe, it’s easily mistaken for a super high-end ride built from scratch. But with a wise choice of parts and impeccable style, the price of this bike remains within reach. • Lightweight 6061 aluminum floval tubing frame w/ Euro bottom bracket. • Alex rims, double-wall rear rim. • Alloy hubs. • Retro Flyer seat. • Retro top load stem w/ hidden top cap for a clean look. • 3pc tubular cranks with custom SE Racing sprocket. • SE Racing padset, “40 Years of Radness” numberplate, and alloy valve caps included. • 26.2 lbs

SE BIKES 1977-2017

CELEBRATING 40 YEARS OF RADNESS

It’s every kid’s dream to have his or her very own LiL’ Ripper. Built with a lightweight 6061 aluminum frame with alloy cranks and a micro-adjust alloy seatpost, the LiL’ Ripper weighs in at just 19 lbs. Throw in the Landing Gear forks, Lightning Bolt seat and Looptail rear end, and it’s clear that along with being the lightest little bike on the block, it’s also the raddest.

• Lightweight 6061 aluminum floval tubing frame w/ Euro bottom bracket. • Alex C1000 rims with alloy hubs. • Lightweight top load stem w/ side cut-outs and hidden top cap for a clean look. • 6061 forged alloy 3-Piece Cranks. • SE Racing padset, “40 Years of Radness” numberplate, and alloy valve caps included. • 22.0 lbs

SE BIKES 1977-2017

It’s every kid’s dream to have their very own LiL’ Ripper. Built with a lightweight 6061 aluminum frame with alloy cranks and a micro-adjust alloy seatpost, the LiL’ Ripper weighs in at just 19 lbs. Throw in the Landing Gear forks, Lightning Bolt seat, and Looptail rear end, and it’s clear that this is not just the lightest, but also the raddest little bike on the block.

• Lightweight 6061 aluminum floval tubing frame w/ legendary looptail rear end. • Alloy hubs. • Lightweight top load stem w/ side cut-outs and hidden top cap for a clean look. • 6061 forged alloy 3-Piece Cranks. • SE Racing padset, “40 Years of Radness” numberplate, and alloy valve caps included. • 19.0 lbs

CELEBRATING 40 YEARS OF RADNESS

t h g i l Spot KRIS FOX

FOX BREAKS IT DOWN

remember the feeling I had as I picked a BMX bike up for the first time. The introvert within myself dropped to his knees and thanked the heavens. I had finally found what I had been relentlessly searching for. The yearning burn instantaneously ignited. My shyness finally had a voice to speak. I finally found something that understood and accepted me. BMX was honest and true. It didn’t instill false hopes of winning things, making money or giving me a career. I didn’t give a damn about any of that either. That was all trivial to me. However, what it did instill was peace of mind. It burned a creative outlet into my soul. It supplied me with an opportunity to leave a microscopic speck of my own fingerprint on the world. It gave me an abundance of joy and happiness. Fast-forward to today and I still have the same outlook on life. I’m still a weird introvert who simply enjoys riding a bike. Contest wins, money and a BMX “career” are not my focal point. The joy of BMX is all that I need. When SE approached me about a pro model signature bike, I instantly began thinking about the name. Every name I came up with was either taken or simply not good enough. The name for my bike needed a certain level of dignity. I started searching through obscure names and dug up the name Gaudium. I liked the look and sound of it. When I discovered that the definition represented “joy and hope,” I knew I had found the perfect name for my bike. Joy and hope perfectly describes the craft that has given me the best life I could ever ask for. When the whirlwind of life becomes overwhelming, joy and hope are valid reasons to turn to the things you love. If you’re out there searching, I hope that BMX supplies you with as much joy and hope as it has supplied me. -KRIS FOX

SE BIKES 1977-2017

DIRT / STREET / PARK SE Dirt/Street/Park bikes are built to take major abuse. You won’t find any frills or gimmicks here, just straight-up BMX. All bikes come standard with 25-9 gearing and, new this year, wider rear chainstays and fork legs to accept fatter tires up to 20 x 2.4”. No matter dirt, street or park, these bikes are ready to shred.

GAUDIUM

HOODRICH

EVERYDAY

WILDMAN

CELEBRATING 40 YEARS OF RADNESS

GAUDIUM KRIS FOX’S SIGNATURE RIDE

Featuring a double-butted main frame, female axle hubs, Alienation rims, 2.4” Demolition tires, Odyssey Twisted PC pedals and a padded Pivotal seat with nylon post, Kris Fox’s signature Gaudium – uniquely spec’d to his preferences – is the bike for you if you’re longing for some of that amazing Kris Fox style. • Kris Fox signature model, 100% Cr-Mo, double-butted main frame, integrated head tube, integrated seat clamp, machined mid bottom bracket, micro dropouts, removable cable guides & brake mounts. • Full Cr-Mo tapered leg SE forks w/ cut-out clearance for pegs. • SE Pivotal seat w/ lightweight nylon Pivotal seatpost. • Odyssey Springfield Brake Kit. Incredibly stiff brake arms, easy to adjust, and comes equipped with Odyssey brake lever, Quick Slic cable and Odyssey Ghost brake pads. • SE 3pc closed end Invisibolt tubular cranks w/ 25-9 micro gearing w/ 6061 aluminum SE sprocket. • Odyssey Twisted Plastic Composite Pedals. • Alienation Deviant & 440 double wall rims. • Rear hub w/ 4-sealed bearings & female axle, front hub w/ 2-sealed bearings & female axle. • Extra-wide 2.4” tires provide more traction and forgiveness on harsh landings. • 24.4 lbs

SE BIKES 1977-2017

Kris Fox with a high-speed Hollywood hop in front of the legendary Whiskey A Go-Go.

CELEBRATING 40 YEARS OF RADNESS

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SE BIKES 1977-2017

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Blaster, Master Ghetto ova. rd Matt Co

CELEBRATING 40 YEARS OF RADNESS

Y A D Y R E EV

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SE BIKES 1977-2017

N A M D L I W

ed, ou hyp ill get y w t a ll and a th m Xer. S rice tag M p B a w d e n the n amps tube a nd on r oice for u .5” top h o 9 r c 1 a t d a c w h fe thro Wit e per tires an sized to an is th er 2.3” y m id tl d c w il fe w r W the ll-ne an is pe aring, a e Wildm 25-9 ge e th light, th . d d d .A et wil t jumps dy to g and dir itely rea n fi e d e is this bik

CELEBRATING 40 YEARS OF RADNESS

ts. dropou & micro p m la c seat grated pegs. n w/ inte clearance for ig s e d e t u m o a tfr an w/ cu • Wildm E forks rocket. d leg S e r / SE sp e p w a g •T in r a e micro g • 25-9 . . an look Hubs. combo y ss • Allo p for cle at/post a rgivene e c s fo p t d h to n ig a n e e n d o tw ti id h ac • Lig with h more tr ad stem provide s e r • Top lo ti ” .3 -wide 2 . • Extra ndings la h s r on ha s • 26.8 lb

Retro BMX!

s e i r o s s e c c A ate

Ultim

OAKLEY B-1B’S TS H G I L F E REDLIN

AT E S X A KASHIM ANGLE ” QUAD STR 29

” 6 1 o t ” 9 2 m o r

F 24

SE BIKES 1977-2017

S M O O R H S ODI MU

SKYWAY TUFFWH EELS

TE A L P O R HA

” PER 26 PK RIP

R 24” L FLYE FLOVA

100% Rad UFF MIKE PBER 20” PK RIP

ness! AD LIL’ QU

CELEBRATING 40 YEARS OF RADNESS

16”

SE BIKES BMX LEGENDS

SE: We’re sitting here with two of BMX’s biggest legends, Stompin’ Stu Thomsen and Mike Buff. How does it feel to be back with SE? STU: You know, it’s pretty cool. SE was my first major sponsor back in ’77, so it feels like everything has come full circle. BUFF: I was a freestyler, so I was never officially on the “SE Racing” team, but Scot always gave me PK Rippers to ride on the ramps in the early ‘80s. I always loved riding the PK. It was such an attention getter. SE: Speaking of which, what bikes are you guys riding now? BUFF: I just got the new Fat Ripper and Big Ripper. And man, those bikes ride so smooth! Of course I love my new signature PK Ripper Looptail. But for me, that bike is more of a trophy. The Fat Ripper and Big Ripper are my daily riders. 26

STU: I have been hitting a couple races a year on the Floval Flyer XL. The bike feels right at home for me. The STR-29 is definitely fun to ride. But I need to work on my wheelie skills to keep up with Dblocks and those guys. Ha ha! SE: What do you think of our BMX Action vibe of the catalog? STU: It’s pretty cool. It correctly depicts the SE brand and acts as a history lesson for those not familiar with how SE came to be. Oh, and I really like the cover! BUFF: Man, I wish I was on the cover! Ha ha. The BMX Action vibe is cool. I was part of the BMX Action Trick Team, traveling the world with RL Osborn. So I was really close to the editor Bob Osborn, his daughter and photographer, Windy, and the whole Osborn family. They produced an amazing magazine which captured the essence of the sport of BMX. This catalog does the same. SE BIKES 1977-2017

SE Racing was at the forefront of the first BMX boom in the late 1970s and early ‘80s with unique and groundbreaking bikes such as the PK Ripper and Quadangle. These and other famous old-school SE bikes have now been recreated and transformed into various models with 16”, 20”, 24”, 26” and even 29” wheel sizes. SE’s Retro BMX bikes of today have the same legendary design aesthetics that made them famous in the

Retro STR-29GLE QUADAN

‘80s, but now are built with modern-day geometry and upgrades such as 1-1/8” threadless headsets and V-brakes. The Retro BMX line was originally created specifically for the old-school BMX enthusiast. But in the last few years the audience for the SE Retro line has grown organically and the bikes have become more and more in demand for all types of riders regardless of their age, history or knowledge of SE’s past.

ENEMY PUBLIC PER 29 BIG RIP

PER 29 BIG RIP

O 27.5 OM-DUR

PER 26 FAT RIP

PER 26 P.K. RIP

, QUAD 16,

LIL

4 FLYER 2 FLOVAL

CELEBRATING 40 YEARS OF RADNESS

FF MIKE BEUR 20 P P.K. RIP

Yo! Bumrush the show! Never before has a bike company collaborated with one of the world’s most prominent hip-hop groups — Public Enemy. The Public Enemy Big Ripper collaboration features PE logos throughout, a target logo embroidered seat, Public Enemy number plate and a padset featuring the groups’ greatest hits. There’s no doubt that this bike is louder than a bomb! • Retro 6061 aluminum Big Ripper frame w/ original Public Enemy x SE Racing collaboration logos throughout. • Full Cr-Mo Landing Gear forks. • Cr-Mo Big Honkin’ cruiser bars. • Double-wall rims w/ sealed bearing high-flange hubs. • SE 3-pc closed-end Invisibolt cranks w/ alloy SE sprocket. • Authentic ODI Mushroom II grips w/ donuts. • Public Enemy target logo SE Flyer seat. • Vee Tire x SE Racing Speedster 29” x 2.10 tires. • Fluted micro-adjust seat post. • Public Enemy Greatest Hits Retro padset. • Public Enemy number plate. • Includes custom Public Enemy x SE Bikes collaboration sticker sheet. • 29.6 lbs

SE BIKES 1977-2017

#PUBLICENEMYRIDEOUT

CELEBRATING 40 YEARS OF RADNESS

Ripper ized PK -s r te s d n nd mo gest an the big heels a w is SE ” r 9 e e 2 p Rip the n w With its , the Big hrow in e T , . m s a r ld r a fr o b d iser the w inspire kin’ cru bike in n o X H M B g ig t cin ls, B baddes x SE Ra ap peda y Tire Co Bear Tr e uld ver e g o V in c c d a n is a R th , t s a k r th fo ious y Cut it’s obv Cowbo res, and ti r te r. s ea Speed of the y the bike frame well be Ripper

Big minum r end. 6061 alu & looptail rea ition o tr e R • g ess” ed in n b d a tu R l a f v o o fl rs / a w 0 Ye r-Mo “4 bs. • Full C Cut forks. ars. nge hu t. y o b ruiser b aring high fla c ’ procke s Cow in k E n S e Big Ho ealed b ranks w/ alloy s / w s • Cr-Mo c -wall rim visibolt s w/ donuts. • Double closed end In p m II gri c o -p ro 3 h s E •S tires. ODI Mu ls. a c d ti e n p e p ” x 2.10 • Auth Bear Tra Speedster 29 g in c a • SE R Racing t. ire x SE just seat pos • Vee T d -a ro ic padset. m o d tr e te R lu •F SER e vinyl • Vintag s lb • 29.6

SE BIKES 1977-2017

CELEBRATING 40 YEARS OF RADNESS

Back in the late 1970s, Stu Thomsen was SE Racing’s National #1 pro and BMX’s first superstar. His signature frame at the time was the Stu Thomsen Replica-1. Less than 10 STR-1 frames were produced, making them almost mythical and highly sought after in the vintage BMX world. Fast forward nearly 40 years to today and SE is proud to bring you the limited-edition STR-29. Equipped with an authentic SE Racing x Stu Thomsen trading card personally signed by Stu. Making history once again. • Stu Thomsen replica model, limited edition & individually numbered. • Full Cr-Mo frame w/ STR-1 inspired double downtube wrap beneath the bottom bracket, looptail rear end, individually numbered on the inside of the rear dropout. • Full Cr-Mo “40 Years of Radness” edition Cowboy Cut forks. • Cr-Mo Super Big Honkin’ cruiser bars. • Double-wall rims w/ sealed bearing high flange hubs. • Redline Flight cranks w/ alloy SE sprocket. • Stu Thomsen Signature ODI Mushroom II grips w/ donuts. • Vee Tire x SE Racing Speedster 29” x 2.10 tires. • Fluted micro-adjust seat post. • Vintage Chrome STR Retro Quadangle padset. • Includes custom Stu Thomsen STR-29 sticker sheet. • 31.5 lbs

SE BIKES 1977-2017

A 16” version of one of the world’s most famous and unique BMX bikes? You bet! In celebration of SE’s “40 Years of Radness” the first-ever 16” LiL Quad has been born. Built with the legendary Quadangle Looptail frame design, Lightning Bolt seat, authentic Skyway Tuffwheels and a camo padset, this lil’ bike screams big radness. • New 16” Quadangle style frame with double down tubes and legendary looptail rear end. • Landing Gear forks. • LiL’ Skyway Tuffwheels. • 3pc tubular Cr-Mo cranks. • Lightweight top load stem w/ side cut-outs and hidden top cap for a clean look. • SE Racing LiL’ Quad camo padset, “40 Years of Radness” numberplate, and alloy valve caps included. • 22.5 lbs

CELEBRATING 40 YEARS OF RADNESS

X M B S â&#x20AC;&#x2122; 0 7 9 1 lin. on Hute D y b d capture photos ll A . 8 7 9 ida in 1 es Flor d a v in Squad Factory The SE

SE BIKES 1977-2017

CELEBRATING 40 YEARS OF RADNESS

Scot “OM” Breithaupt PIONEER • INNOVATOR • LEGEND On November 14, 1970, 35 teenagers aligned the front wheels of their Stingrays on a dirt track in Long Beach, California. As spectators began to crowd the sidelines for the first ever “pedal-cross” race, few could have predicted that Scot Breithaupt, the 14-year-old teenager who was collecting 25 cents from each participant, was forever changing the culture of the cycling industry. So when the start gun fired it wasn’t only the beginning of the first “pedal-cross” BMX race, it was also the inauguration of the Bicycle United Motocross Society (BUMS), the first American sanctioned body of BMX. And so on a sunny Saturday in 1970, BMX as an industry, along with a newly regulated sanctioned body for racing, was born with Scot as its founding father. Scot didn’t just organize and promote BMX races throughout the mid-1970s; he was a top racer as well. In 1976, Scot earned the national #1 title in the National Bicycle Association. Over the years he became known as the “OM” — Old Man of the sport. Even though Scot was still in his teens, his experience, leadership and beard earned him the “OM” nickname in the new and youthful sport of BMX.

In 1977, Scot consolidated his BMX ventures and founded Scot Enterprises, an advertising agency and public relations firm. Scot quickly combined his manufacturing experience with his advertising expertise and expanded Scot Enterprises to include the Scot Enterprise Racing Division, and thus SE Racing was born. Initially, SE Racing only manufactured hats, jerseys, tshirts and stickers. The team’s first trips packed riders in an old school bus and embarked on nationwide tours that included not only racing but also teaching bicycle safety seminars. During the late ‘70s and early ‘80s, SE Racing produced some of the most innovative and famous BMX bikes of all time, such as the Quadangle, Floval Flyer, OM Flyer and the PK Ripper. To this day, the PK Ripper remains the longest running production BMX bike of all time. All of these groundbreaking bikes were created by Scot Breithaupt. Scott had a motto for the SE brand early on: “SE Racing - BMX Innovations.” He had a great vision of what BMX would become and he created bikes that could evolve with the sport. He was a true pioneer, innovator and legend. Unfortunately, Scot passed in July 2015, but his memories, accomplishments and the brand that he created will live on forever SE BIKES 1977-2017

In celebration of the life and times of SE’s founder, Scot Breithaupt, and SE’s motto of “BMX Innovations,” an all-new bike has been created the likes of which have never been seen before. The OMDuro takes its design cues and aesthetics from the legendary OM Flyer and mixes in radical endure-inspired upgrades. This wildly unique bike comes in two sizes and features 27.5+ wheels, disc brakes front and rear, internal cable routing for a dropper seatpost, a SRAM GX 1x10 trigger shifter featuring a clutch derailleur and a 10-speed cassette. BMX meets enduro; there are no boundaries. CELEBRATING 40 YEARS OF RADNESS

• All-new OM-Duro frame design featuring looptail rear end, Euro 73mm bottom bracket, internal cable routing for dropper post, fixed dropouts, and removable derailleur hanger. • Full Cr-Mo Landing Gear forks w/ 110mm spaced dropouts. • 27.5+ Vee Tire Co x SE Racing T-Fatty tires. • CNC alloy narrow/wide sprocket. • SRAM GX 1x10 derailleur w/ Roller Bearing Clutch Technology, 10-speed 11-36T Cassette. • SRAM GX 1x10, Trigger Shifter w/ exact actuation. • Includes custom Scot Breithaupt OM-Duro sticker sheet. • Available in 2 sizes: 22.3” Top Tube & 23.2” XL Top Tube • 38.6 lbs

from east to west

SE BIKES 1977-2017

se bikes takeover

CELEBRATING 40 YEARS OF RADNESS

The limited edition 26” PK Ripper Looptail has long been one of the most anticipated bikes in the Retro line-up. This year’s bike has an awesome black sparkle colorway that comes alive in the sun. And it comes with upgrades galore, such as Redline Flight cranks & sprocket, Super Big Honkin’ Cruiser bars, Cowboy Cut forks, and Vee Tire Co x SE Racing Cub tires. This year’s 26” PK Ripper Looptail is full-tilt gonzo!

• Limited Edition 6061 aluminum 26” PK Ripper frame, looptail rear end, diamond dropouts, individually numbered on the inside of the rear dropout. • Full Cr-Mo “40 Years of Radness” edition Cowboy Cut forks. • Cr-Mo Super Big Honkin’ cruiser bars. • Redline Flight cranks w/ Redline sprocket. • Double-wall rims w/ sealed bearing SE Racing Bubble Mohawk high flange hubs. • Vee Tire x SE Racing Cub 26” x 2.0 tires. • Authentic ODI Mushroom II grips. • Fluted micro-adjust seat post. • Vintage vinyl SER Retro padset. • 28.2 lbs

SE BIKES 1977-2017

When SE unleashed the Fat Ripper last year it took the world by storm. Never before has a bike been able to monster truck everything! With its legendary PK Ripper-styled 6066 aluminum frame design and Cr-Mo Landing Gear fork paired with fat 26” x 3.5” tires and disc brakes front and rear, this bike simply can’t be stopped. The Fat Ripper is the definition of “BMX Innovations.”

CELEBRATING 40 YEARS OF RADNESS

• 6066 Aluminum floval tubing, internally-machined integrated head tube, symmetrical looptail rear end, seatstays wrap, 100mm bottom bracket, 170mm spaced rear dropouts. • Full Cr-Mo Landing Gear forks w/ 135mm spaced dropouts. • Vee Tire Co x SE Racing Chicane, 26” x 3.50” tires run fast and smooth at 30psi. • Authentic ODI Mushroom II grips. • Cr-Mo SE Big Honkin’ cruiser bars. • SE 3-pc closed end Invisibolt cranks w/ alloy SE sprocket. • Fluted micro-adjust seat post. • First generation SE Racing vinyl retro padset. • 36 lbs

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SE BIKES 1977-2017

bered. lly num r end, dividua a in re & il n ta p io o ited edit val tubing, lo umbered o del, lim n fl o y / ll m w a a u e c uff repli per fram ts, and individ • Mike B minum PK Rip ou X M nd Drop lu B a o 1 le m 6 ia • 60 freesty wrap, D rear dropout. e led c s u y d ta a o ts ion sea sea e rode e of the ear fork. / precis lped intr ik id e w M s h , ls in o e le e e h X on th esty rt w Tuffwh nding G the spo rs of fre dary BM onuts. r-Mo La Skyway Tuff II . e legen neer of odfathe ay w/ D • Full C s g th io n b l f p u e io a o h it a th in r d y e E o is Colorw ig to l b ll r ff ff a o e ia m u u c g d e e B e e B a p e m th iz d •S Mike as a cket. s hom m Mik one of red ano en he w in Custo line Flight spro in Japan. ear play orld. As bearing his bike e ‘80s wh B Grips il this y T ed d . -1 R a ta ly y B r / to the w p a m a w y o d e t, o s le e the y • Oak crank per L llab sea per in th back in rsonall PK Rip e Flight cing co PK Rip card pe famous • Redlin x RS x SE Ra m. The g e a t. d e in e a T d s a d k m a a tr p Tric and Buff et. • Kashim ff BMX Action Action e rode x Mike ker she plate. that Mik per stic ike Bu Racing roved. e umber p ip M n E ik • p R b S B a K t 1 c ff c P s ti exa erie Buff e Bu authen • Haro S custom Mike r is Mik with an K Rippe des P lu c comes is In h • T Buff. s ned by • 26.9 lb

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CELEBRATING 40 YEARS OF RADNESS

w e i v r In te

DBLOCKS LET’S GET IT!

SE: How long have you been riding and what do you do? DBLOCKS: I’ve been riding forever and I wheelie for blocks! Ha ha. But for reals, I have been riding for as long as I can remember. I’ve always had fun doing wheelies on the streets of New York City. I love it when people can’t believe what I’m doing on one wheel. SE: Who are the Cycle Squad Maniaccs? DBLOCKS: That’s my crew! #cyclesquadmaniaccs. Most of us are based out here in Harlem, NY. The main crew is me, Mohammed Bloxz, Twisted, Art BMX, and Gametime. SE: Wow, those are some crazy names! DBLOCKS: Ha, those aren’t their “real” names. Those are their Instagram names. Just like you’ll never know my real name. You’ll only ever know me as Dblocks. Ha ha! You can catch us on Insta at @rrdblocks, @_mohammedbloxz, @twisted700, @artbmx, and @gametime_87. SE: Speaking of Instagram, with nearly 200,000 followers, you’ve pretty much become a celebrity in the real world from your Instagram popularity. We’ve been with you and have seen you get recognized on the streets in LA, Miami, Philadelphia, and New York. Pretty much everywhere you go! DBLOCKS: Yeah, it’s cool. I love it. I just do my thing. Even before Instagram, I was riding like this. It seems like some riders are just striving for that Instagram fame and copying other riders’ tricks and stuff. To each their own, but originality always ranks supreme. SE: What’s next for Dblocks? DBLOCKS: I just want to keep riding. Inspire people to get out there to get on their bikes. Keep making people smile and travel the world! With the support of SE, I’ve been to Florida twice, California a few times, Philadephia, and we’ve got plans to hit some more states later this year and even Japan next year! SE: You think Japan is ready for Dblocks? DBLOCKS: Nah, they definitely ain’t ready! But it don’t matter. Dblocks is ready. I’m gonna drop some sushi wheelies on em’. Ha ha. SE: Alright, the Dblocks world takeover. DBLOCKS: Get ready!

SE BIKES 1977-2017

Photo: Ryan Guettler

The Cycle Squad Maniaccs invade Hollywood.

CELEBRATING 40 YEARS OF RADNESS

Urban LAGER

DRAFT

SE BIKES 1977-2017

Fast, fun and no-fuss are the operative words for the SE Urban Series. Want to ride with the simplicity of a fixed gear? No problem. Is single speed more your speed? No sweat. SE even has clean looking urban bikes with gears to get you across town with ease.

TRIPEL

CELEBRATING 40 YEARS OF RADNESS

HEFE

BOILERMAKER

LAGER

The Lager packs a quality punch with a butted top tube and down tube, Cr-Mo seat tube, alloy cranks and supersmooth Freedom ThickSlick tires. And new this year the bike comes equipped not only with riser bars but also alloy bullhorn bars.

• Cr-Mo seat tube frame, butted top tube and down tube, w/ integrated seat clamp, water bottle & fender mounts • Freedom Thick Slick 700 x 28c tires • SE alloy cranks w/ cartridge sealed bearing Euro bottom bracket • Extra high profile double wall rims w/ stainless spokes • Straight leg SE fork • 2 Styles of Handlebars: Built with Alloy Riser Bars with an Extra Set of Alloy Bullhorn Bars Included. • 26.1 lbs (55cm)

SE BIKES 1977-2017

CELEBRATING 40 YEARS OF RADNESS

DRAFT

The track-inspired Draft bike is outfitted with a 16T freewheel rear hub and front and rear hand brakes for riders wanting more stopping power. Fender mounts front and back and wide tire clearance make the Draft a perfect all-weather commuter.

• Hi-ten frame w/ Euro bottom bracket, water bottle & fender mounts • Straight leg SE fork • SE 1.5” riser handlebar • Classic seat • Kenda Kwest 700 x 28c tires • SE hubs w/ medium-profile double-wall Rims, 16T freewheel • Removable SE brake cable clips • 27.1 lbs (55cm)

SE BIKES 1977-2017

TRIPEL

Want to surprise your buddies when you reach a big hill? Try the Tripel with its stealthy internal three-speed free-wheel hub. The gearing is so low-profile that people will wonder how a “singlespeed” is going uphill so gracefully. And don’t worry about maintenance — it’s Shimano Nexus.

CELEBRATING 40 YEARS OF RADNESS

• Hi-ten frame w/ Euro bottom bracket, water bottle & fender mounts • Straight leg SE fork • SE alloy cranks • Vera City Wide 700 x 32c tires • High profile double-wall wims with alloy Shimano Nexus 3-Speed hub & stainless spokes • Shimano Nexus 3-Speed Revo shift • Standard 27.9 lbs (55cm) • Step Thru 29.5 lbs (55cm)

HEFE

The Hefe offers a comfortable upright riding position, which is ideal for those dealing with an urban environment. The 7-speed Shimano Revo drivetrain makes for quick getaways too.

• Hi-ten frame, w/ Euro bottom bracket, water bottle & fender mounts • Straight leg SE fork • SE Sweep Back handlebar • Kenda Kwest 700 x 28c tires • Alex V-1000 rims • Shimano 7-Speed speed Revo shifter w/ Shimano Tourney derailleur • Standard 29.8 lbs (55cm) • Step Thru 31.6 lbs (55cm)

SE BIKES 1977-2017

1.0

2.0

BOILERMAKER 3.0

Not a track bike. Not a mountain bike. Not a hybrid. The Boilermaker with its aluminum frame and fork is just plain badass. Equipped with 700c wheels, disc brakes and the option for 8, 24 or 27 speeds, these bikes are built for taking on crowded streets during rush hour or getting where you need to go hassle-free and in style.

CELEBRATING 40 YEARS OF RADNESS

• Custom-tapered 6061 alloy frame, internal shift cable routing, semi-integrated headset, rack mounts, fender mounts, replaceable hanger, water bottle mounts • SE alloy rigid forks • Alloy platform pedals • KMC multi-speed chain • 32H double-wall rims w/ alloy disc hubs & Shimano cassette • Boilermaker 1.0 26.5 lbs • Boilermaker 2.0 26.9 lbs • Boilermaker 3.0 26.5 lbs

w e i v r In te

PERRY KRAMER

The “PK” of “PK Ripper”

SE: For people around BMX in the 1980s to this day, just uttering the word “PK Ripper” still puts a smile on their faces. Why is that? PERRY: I think it’s because the PK Ripper triggers a memory. Everyone has the “best-time-of-their-lives” moments. For most BMXers who are 40-plus, the best time of their lives were the late ‘70s and all throughout the ‘80s. The PK Ripper helps them reminisce and smile. SE: What was your first race on the PK Ripper? PERRY: My first race on the PK Ripper was the 1979 NBA Winternationals in Las Vegas. That was a really big race. I won the Pro class ($500) and the Trophy Dash. To win the Trophy Dash I had to come back from a second turn crash and pass Brian Lewis in the last turn to win. That started it all, way back in March 1979. SE: Over the past 10 years, the PK Ripper has grown in all shapes and sizes with new models such as the 16” LiL Ripper, 26” PK Ripper Looptail, 29” Big Ripper, 700c PK Ripper Fixed Gear and the Fat Ripper. Do you see this as evolution or exploitation? PERRY: Everything worth doing evolves. There are models on that list that may have been a touch exploited, but that’s the price when you push limits to “Make it Happen.” I think it’s cool as hell that the PK Ripper name lives on in so many cycling lifestyles. SE: Out of all of the bikes mentioned above, what’s your favorite to ride nowadays? PERRY: I have most of those bikes and the one I keep going back to is the 26” PK Ripper Looptail. Mine is a 2014 model (Ball Burnished with blue accents) and it rocks. The tires and grips are pretty worn out, so that tells me it must be my favorite. SE: The PK Ripper is the longest-running production BMX bike in the world? How does that make you feel? PERRY: It truly humbles me. I am very flattered to have my initials on it to this day. In the early days my name on the PK Ripper helped sell the bike. Now having my initials on it really helps out my cycling business career. That is a win-win, and a good feeling.

SE BIKES 1977-2017

FROM: BMX ACTION ARTWORK: BOB HARO

CELEBRATING 40 YEARS OF RADNESS

HAROâ&#x20AC;&#x2122;S CORNER

mountain Ride large and in charge anywhere you want to go on the F@R. The brawny alloy frame and fork are built around a tapered 1.5” headset in front and a beefy 197mm thru-axle in back. Huge 4.7” Vee Tire Co. Bulldozer tires and a Shimano 20-speed drivetrain power you through snow, sand or wherever you want to go. Shimano hydraulic disc brakes provide reliable stopping power in all conditions.

• Alloy frame (190 rear spacing) & fork • Shimano hydraulic disc brakes • Weinmann double-wall rims w/ sealed bearing hubs / QR front / thru-axle rear • 26 X 4.7” Vee Tire Co. Bulldozer tires • Kore handlebar, stem, seat, and seatpost • Shimano 2 X 10 drivetrain w/ Deore shifters • Wide gear range – 36/22T X 11-36T • Alloy platform pedals • 35.8 lbs

F@R

SE BIKES 1977-2017

BIG MTN 29” 1.0

2.0

BIG MTN 27.5” 1.0

2.0

The Big Mountains are the perfect place to start an off-road education. These bikes feature large 27.5” and 29” wheels, hydraulic or mechanical disc brakes, and a Shimano drivetrain with a full range of gearing options to help any rider up and over hills. • 6061 alloy frame w/ semi-integrated headset, replaceable hanger, water bottle mounts. • SR Suntour suspension forks • SR Suntour XCC crankset • Shimano drivetrain • Weinmann 32H double-wall rims w/ alloy disc hubs • WTB Nano tires

CELEBRATING 40 YEARS OF RADNESS

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fork ame & alloy fr t h / ig w e n • Lightw riding positio ht ise • Uprig s 0mm R rtable 5 rgonomic grip fo m o c e d n a r a b le d han eat a & soft s 2 Kend • Wide 700 X 3 oy rims g in ll ro ll a d n a • Easy ity tires pec Kwest c w/ different S le els b d a o il a m • Av 3.0 .0, and in 1.0, 2

SE BIKES 1977-2017

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fork ame & alloy fr t oth ride le 50mm Rise h o ig m e s b • Lightw ion fork for a omforta c / s w n • Suspe riding position s p ri g d mic ht ergono elastomers an • Uprig ar and / handleb e soft seat w s wid lloy rim • Comfy ion seatpost s and a re ti y s it 5C suspen 700 X 3 hifters rolling brakes ain w/ Revo S • Easy ll u p r a tr e e n v li ri y d o • All peed no 21-s • Shima

CELEBRATING 40 YEARS OF RADNESS

s s e fitn

12”

The Broncos are built with 6061 aluminum frames, providing kids with lightweight bikes for their first rides down the driveway and around the block. You’re never too young to have fun a bike.

• Lightweight frames built w/ 6061 aluminum tubing. • Chainguard for safety and to protect pants from grease marks. • Coaster brake rear hub on the 12” and 16” Broncos, freewheel w/ V-brake on the 20” Bronco. • The 12” and 16” Broncos come equipped w/ training wheels for first-time riders. • Available in three different sizes w/ 12”, 16”, and 20” wheels to fit growing kids.

SE BIKES 1977-2017

16”

S D KI CO L BIKES

INGUAR

H CHA ME WIT

CELEBRATING 40 YEARS OF RADNESS

20”

BEHIND THE SCENES

HHH

Check out these behind-the-scenes photos of the SE factory. Pretty rad, huh? I’ve been traveling to the SE factory multiple times per year for the past 10-plus years. I have to admit that I love visiting our factory and witnessing SE bikes being produced in real time. And when I say “being produced,” I mean tubes getting bent, frames being welded, parts assembly, wheels getting built, etc. Once the frames are built and all of the parts have arrived from different suppliers, then it’s time for the bikes to be assembled on the production line. Watching the assembly line start with just a frame, then finish with a complete bike packaged in a bike box is, literally, like watching a fine-tuned orchestra! So many moving parts yet so clean and dialed.

I’ve traveled to the SE factory so many times over the years that I’ve developed close relationships and true friendships with parts suppliers, account managers and many of my coworkers from the factory. Of course I am always sure to take my bike with me when I visit. Riding the local streets and exploring the surroundings is always such an adventure. I wouldn’t trade what I do for anything. I’ll be the first to admit: Designing SE bikes is coolest job in the world! - Todd Lyons SE Brand Manager

SE BIKES 1977-2017

CELEBRATING 40 YEARS OF RADNESS

â&#x20AC;&#x2122; n i s i u r C a i n r o Calif SE Bikes

ETTLER YAN GU NIE ARNONE R : S O PHOT ATION: VIN R ILLUST

SE BIKES 1977-2017

CELEBRATING 40 YEARS OF RADNESS

Always one to make a big splash! Scot “OM” Breithaupt

HOTSHOTS

SE BIKES 1977-2017

OUTTAKES

CELEBRATING 40 YEARS OF RADNESS - HEREâ&#x20AC;&#x2122;S TO 40 MORE!

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