Executive Protection and Secure Transportation Magazine Spring 2021 Issue

Page 19

LINKEDIN OPPORTUNITIES FOR YOUR BUSINESS By Lawrence Snow

With over half a billion users, LinkedIn is the biggest opportunity to connect with not only your peers but potential employers, and selling/ marketing your products and services.

The Setup – What’s in a Name The first order of business is to complete your profile as it offers several key branding and searchable elements. There is the availability to add an image at the top of your profile. Add one that depicts you as an individual or your business.

EPST MAGAZINE • SPRING 2021 • ISSUE 5

19


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