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LO5 The student can produce, present and implement a sustainability-driven business plan

LO5 The student can produce, present and implement a sustainability-driven business plan

LEARNING OUTCOME

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LO5 The student can produce, present and implement a sustainability-driven business plan

LEVEL Applying

SPECIFIC LEARNING OUTCOME

SLO 2.5.1 Student understands the significance of the blue ocean concept as a driver for sustainable entrepreneurship

PERSON IN CHARGE (NAME and EMAIL)

Gencat: Olga Castilla Corsà ocastill@xtec.cat

DESCRIPTION OF THE LEARNING MATERIALS

This assignment helps students to analyse their market and evaluate their business idea. The aim is to further develop their business idea and to find suitable market.

HOW TO USE?

1. step: Watch a video and explain the concept Blue Ocean.

2. step: Compare Blue Ocean and Red Ocean and discuss with fellow students about the differences.

3. step: Then look at four business cases and complete the Blue Ocean Matrix.

4. step: Finally think your own business idea. Are you operating on blue ocean? If not, how could you make it a sustainability driven business?

ADDITIONAL TEACHING MATERIALS AND METHODS FOR TRAINERS

This task can be done in pairs or small groups. At the end can be discussed together about students’ observations and thoughts.

Sources:

Video: Briefly explains the concept of Blue Ocean https://youtu.be/D7k15vh3wa0

Four examples of the concept of Blue Ocean: https://youtu.be/coP6KoHMUHI https://youtu.be/MJdgouUSfcY https://youtu.be/MxANT6uTxhE https://youtu.be/HnGaJpykjHk

COACHING ACTIVITIES

Ask students to think about Blue Ocean concept. In what kind of market, they are planning and would like to operate?

LEARNING OUTCOME

LO5 The student can produce, present and implement a sustainability-driven business plan

LEVEL Applying

SPECIFIC LEARNING OUTCOME

2.5.2 Student can use service design to support business model innovation

PERSON IN CHARGE (NAME and EMAIL)

Timo Paakkanen, Sedu timo.paakkanen@sedu.fi

DESCRIPTION OF THE LEARNING MATERIALS

This assignment helps students to further develop their business idea from the customer perspective.

Students will make service design plan for their own business by using different service design tools.

HOW TO USE?

1. step: Students should understand their customers service path

2. step: Students should specify ,analyze insights, create criteria, and set a mutual understanding of the goals.

3. step: Students should create alternative ideas by thinking ”out-of-the box”.

4. step: Students should prototype, test and further develop their service design plan

5. step: Students should design detailed service concept and make the preparation for implementation.

ADDITIONAL TEACHING MATERIALS AND METHODS FOR TRAINERS

This task can be done in pairs or small groups. At the end can be discussed together about students’ observations and thoughts.

Other sources:

Video: What is Service Design A tale of two coffee shops https://www.youtube.com/watch?v=HNOY8GLVy_8&t=51s

Interaction design foundation: Service design https://www.interaction-design.org/literature/topics/service-design

Design methods for developing services: https://www.designcouncil.org.uk/sites/default/files/asset/document/Design%20methods%20for%20deve loping%20services.pdf

COACHING ACTIVITIES

Ask students to think about service design. What kind of customer experience do they want to offer their customers? Why can service design be important for businesses?

LEARNING OUTCOME

LO5 Student can produce, present and implement a sustainability-driven business plan

LEVEL Applying

SPECIFIC LEARNING OUTCOME

2.5.3 Students can translate their sustainable business model in a business plan by using a given template

PERSON IN CHARGE (NAME and EMAIL)

Nick Keogh, nick.keogh@inspiringenterprise.org.ukck Keogh, nick.keogh@inspiringenterprise.org.uk

DESCRIPTION OF THE LEARNING MATERIALS

Students will develop a sustainable business plan, using the template provided, from their sustainable business model. Video in link to explain “What is a Business Plan”

HOW TO USE?

• https://www.youtube.com/watch?v=FIoGLHT4wGE

Develop a business plan to include the following areas:• Market analysis • Strategy • Marketing • Organisation type • Financial plan

ADDITIONAL TEACHING MATERIALS AND METHODS FOR TRAINERS

• Business Plan Template • Marketing Plan Template • Financial Forecast Spreadsheet

COACHING ACTIVITIES

Preparation time 30 minutes 120 minutes to complete draft plan and discuss within groups

LEARNING OUTCOME

LO5 Student can produce, present and implement a sustainability-driven business plan

LEVEL Applying

SPECIFIC LEARNING OUTCOME

2.5.4 Student can produce, present and implement a sustainability-driven business plan

PERSON IN CHARGE (NAME and EMAIL)

Nick Keogh, nick.keogh@inspiringenterprise.org.ukck Keogh, nick.keogh@inspiringenterprise.org.uk

DESCRIPTION OF THE LEARNING MATERIALS

Students will develop your business plan by filling marketing plan and present their plans for fellow students.

The learning materials will assist the students in implementing their end goal of setting up a market stall or mini company.

HOW TO USE?

Students will make a marketing plan by using the template provided. Use the following links to understand about the different types of Entrepreneurships and about Sustainable Business Models. 1. https://www.youtube.com/watch?v=HiorBjuajFI – Different Types of Entrepreneurship 2. Sustainable business model innovation game – Game that allows users to maximise the sustainability impact of their venture whilst minimising negative externalities 3. https://www.case-ka.eu/index.html?p=2174.html – CASE – Competencies for a Sustainable Socio-Economic Development 4. http://greentproject.eu/wp-content/uploads/2017/05/GREENT_Lesson_24_Sustainablebusiness-model-canvas.pdf - Sustainable business model canvas templates and case studies.

ADDITIONAL TEACHING MATERIALS AND METHODS FOR TRAINERS

• Business Plan Template • Marketing Plan Template • Financial Forecast Spreadsheet

COACHING ACTIVITIES

Preparation time 30-60 minutes 180 minutes to complete draft plan and discuss within groups

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