Asia No.1 Coffee Event
The 15th Seoul Int’l Cafe Show
Nov. 10(Thu)-13(Sun), 2016 COEX, Seoul, Korea
Greeting Today, coffee remains as an essential element and a companion of our lives. It is not too much to say that, now, the single word, ‘coffee’, can define all the pleasing moments having drinks at cafe. We can increase the density of time together by saying, “Let’s have a cup of coffee!” and make the atmosphere alive with the authentic flavor and scent. Seoul Int’l Cafe Show has always encouraged all your precious “coffee” moments with its unique brand identity and passion to develop the industry and new potential market, suggests up-to-date cafe culture and industrial vision to the world. Now for the frontier of global cafe industry, Cafe Show will be the successful partner walking together and presenting brand-new paradigm. For your greatest moments, Meet the best opportunity at the perfect business platform, the Cafe Show.
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Seoul Int’l Cafe Show
Why Cafe Show? The Best Platform for Global Coffee Business - Recognized as a global coffee event that gathers 600 exhibitors & 150,000 visitors - Exhibition full of latest products and services enabling visitors to read trend and insight of industry - Gateway to Asia market through international brand exhibitions which has the dynamic potential
91%
- Productive conversation for business output arising between producers and buyers
Ideal Arena for World Coffee Leaders and Professionals - The only exhibition officially supported by International Coffee Organization - Various type of intellectual seminars suggesting new paradigm and professionalism - Quality assured networking & knowledge exchange opportunities with the key players of the industry
Must-Attend Event which Create​s Cultural Trends and Influence
92%
- The place where provide ample experience of global F&B trends and insight - Creating multi-national interaction for the vision and perception of the coffee market
Seoul Int’l Cafe Show
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SHOW OVERVIEW
Title
The 15th Seoul Int’l Cafe Show 2016
Period
Nov. 10(Thu)-13(Sun), 2016 / 4 days
Venue
Hall A, B, C, D (36,007m2), COEX, Seoul, Korea
Organizers
EXPORUM, Monthly Coffee Magazine
Scale
600 Exhibitors, 2,000 Booths
150,000 Visitors from 76 Countries
Exhibit Items
Coffee, Tea, Beverage, Bakery, Ice-cream, Raw Material,
Machine & Equipment, Chocolate, Appetizer, Dessert,
Cafe Interior & Consulting, Franchise & Start-up
Certification
UFI(The Global Association of the Exhibition Industry) approved event,
Int’l Endorsed Exhibition by MOTIE(Ministry of Trade, Industry and Energy)
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Seoul Int’l Cafe Show
Exhibitors 2012 2012
Visitors 326326 430430
2013 2013
520520
2014 2014
555 555
2015 2015
72,367 72,367
2012 2012
101,725 101,725
2013 2013 2014 2014
123,717 123,717
140,730 140,730
2015 2015
Official Sponsor
10.6% 10.6% Sponsors (Expected)
17.2% 17.2%
유럽유럽
북미북미 3.2% 3.2% Embassies in Korea : Argentina, Bolivia, Costa Rica, Colombia,
54.1% 54.1% 아시아 아시아
중동중동
Dominican Republic, Ecuador, Ethiopia, El Salvador,
1.6% 1.6% Kenya, Mexico, Finland, Guatemala, Honduras, Indonesia,
11.3% 11.3% Panama, Peru, Poland, Rwanda, Vietnam 중남미 중남미 아프리카 아프리카
2.0% 2.0%
Media Partner
Fresh Cup Magazine, Coffee T&I, Beanscene Magazine, Global Coffee Report, 오세아니아 오세아니아
(Expected)
21food.com, GRAM, Perfect Daily Grind, Coffee TV, Barista Magazine, Coffee and Tea,
Coffee Network
Concurrent Event
Seoul Int’l Cafe Show
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SPECIAL EVENT Contest
Seminar
Korea Barista Championship
Cafe Show Experts Seminar
Korea TEAM Barista Championship
Coffee Talk / Brand Talk
Master of Cupping
Master of Brewing
World Latte Art Battle
Experience / Special Zone
WBC All-Stars
Coffee Training Station
Afternoon Tea Party
Cherry’s Choice
Coffee Science Lab
Signature Blending Zone
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Seoul Int’l Cafe Show
WBC 2017
WBC 2017 is landing on Seoul Int’l Cafe Show in 2017
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World Coffee Leaders Forum The first professional coffee forum ever held in Asia! Global coffee knowledge sharing platform Full of valuable insight on global key coffee issues Title
World Coffee Leaders Forum 2016
Period
Nov. 10(Thu)-12(Sat), 2016 / 3 days
Venue
COEX, Seoul, Korea
Organizers
World Coffee Leaders Forum Organizing Committee
Participants
1,500 Visitors from 50 Countries
Official Language
English (simultaneous interpretation provided in Korean)
Program
Official Program Opening Ceremony, Welcome Reception Networking Party
Academic Program Keynote Speech, Plenary Session, Panel Discussion, World Coffee Adventure Session, Business Session, Technical Session
Tour Program Coffee Business Tour, Seoul Night Tour
Seoul Int’l Cafe Show
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PARTICIPATION GUIDE Application Period
Procedure
Early Bird Application By April 29, 2016 General Application By Sep 30, 2016
STEP 1
STEP 2
STEP 3
Fill-out the Application Form and Send it by fax/email
Wire-transfer 50% deposit to secretariat within 1 week of submission
Deposit balance payment (remaining 50%) By Sep.30, 2016
Booth Type Category
Raw Space
Shell Stand
Premium Booth
Offered Service
Space Only For exhibition
Exhibition Space + Basic Construction
Exhibition Space + Wooden booth
Price / Booth
USD 2,400
USD 2,800
USD 3,000
Shell Stand
Additional Option : Corner Booth(2 sides open) 300USD/Booth (Only available for exhibitors who register less than 3 booths) Premium Booth
Discount Program Category
Early-bird
Number of Participation
Booth Scale
Contents
By April 29, 2016
A. Re-participation
B. 5 times/5 years
Discount
USD 240/Booth
USD 72/Booth
USD 168/Booth
(2011~2015)
More than 10 booths USD 48/Booth
Additional Facilities Classification
Unit Price
Classification
Electricity -Single Phase 220V -Three Phase 220V -Three Phase 380V
Daytime : USD 60/KW 24H : USD 80/KW
Telephone -International Option Water & Drainage
Unit Price
Compressed Air
USD 200
USD 200
LAN
USD 200
USD 200
Visitor Registration System
USD 250
Payment Information Procedure
Bank Transfer (USD only)
Account No.
163-00923-436-01
Bank
CITIBANK TEHERANRO BRANCH, Seoul, Korea
Beneficiary
EXPORUM
Swift Code
CITIKRSX
T. +82-2-6000-6687 8
F. +82-2-2051-3326
Seoul Int’l Cafe Show
E. info@cafeshow.com
H. www.cafeshow.com
THE 15TH SEOUL INT’L CAFE SHOW 2016
Application & Contract
Nov. 10(Thu)-13(Sun), 2016 COEX, Seoul, Korea
T. +82-2-6000-6687 F.+82-2-2051-3326 E. info@cafeshow.com H. www.cafeshow.com
Description of Applicant Company Name (Zip-code
Address
-
)
Phone
Fax
Person in Charge
Title
Homepage
Exhibiting Items Brand
Exhibiting Zone
( )Coffee ( )Tea ( )Beverage ( )Bakery ( )Ice-cream ( )Raw material ( )Machine & Equipment ( )Chocolate ( )Dessert ( )Appetizer ( )Cafe Interior & Consulting ( )Franchise & Start up * Please number the choices based on your priority.
Booth Type Booth Type
Raw Space
Amount of Booth (A) Note
Shell Stend
Booth Space Only
Premium Booth
Booth
Booth
Space + Basic Standard Booth
Space + Wooden Booth
Detailed Participation Fee Category Unit Price ① Early-bird Registration (~ April 29, 2016) Discount Programs
Special Program (D)
② Re-participation (2015 Exhibitor)
Space Only Shell Stand 2,400
2,800
Premium 3,000
Check (V)
- USD 240 - USD 72
③ Participated every year (2011 ~ 2015)
- USD 168
④ Discount for Booth Scale (more than 10 booths)
- USD 48
Corner Booth(less than 3booths)
USD 300
Applied Booth Unit Price(B) Sub Total (C) =
(A) X (B)
Total (E) =
(C) + (D)
We hereby apply for participation in “Seoul Int'l Cafe Show 2016” and enclose as 50 percent of the total participation fee. Signature of authorized person
Seoul Int’l Cafe Show
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THE 15TH SEOUL INT’L CAFE SHOW 2016 Nov. 10(Thu)-13(Sun), 2016 COEX, Seoul, Korea
Application & Contract T. +82-2-6000-6687 F.+82-2-2051-3326 E. info@cafeshow.com H. www.cafeshow.com
Article 1) TERMS OF REFERENCE In these terms and conditions for exhibiting, the term "Exhibitor" shall include all employees, partnership, firm or individual to whom space has been allocated for the purpose of exhibiting. The term "Organizer" shall mean, "EXPORUM Inc.", "THE MONTHLY COFFEE MAGAZINE" including "Cafe Show 2016 Secretariat or Management". The term "Exhibition" shall mean "Cafe Show 2016". Article 2) ALLOCATION OF EXHIBIT SPACE The Organizer shall allocate the space in accordance with the nature of the exhibit or in the manner the Organizer deems fit. The Organizer shall reserve the right to change the space allocated to the Exhibitor at any time prior to the commencement of the build-up of the exhibition should the circumstances require changes. Such changes shall be at the discretion of the Organizer. The Exhibitor shall not claim for compensation as a consequence. Article 3) APPLICATION AND PAYMENT PROCEDURES The contract shall be established and be put into an effect upon the Exhibitor’s payment of 50% of the total participation fee and/or the shell-stand cost. The remaining balance of 50% of the total fee must be paid by Sep. 30, 2016. However, On-site and Early-bird registration exhibitor must make payment by Apr.29, 2016. After the contract is signed it shall be established and put into effect. Article 4) INSTALLATION AND REMOVAL The installation and removal of the exhibits and booths must be completed by the date and time stipulated by the Organizer. Exhibitors shall indemnify the Organizer against any loss, which may be caused by delay or damage to the Exhibition Hall. Article 5) INSURANCE, SECURITY AND SAFETY Exhibitors are required to subscribe to all risks in the insurance policy on all equipment and products during the Exhibition as well as during set-up and dismantling. The Organizer shall not be held responsible for any loss, theft, or damage to any articles belonging to the Exhibitor. Materials used in the stand and display construction must properly fireproof in accordance with the local fire and safety regulations. The Organizer shall reserve the right to limit any constructions or demonstrations that pose as potential safety hazards. Article 6) COORDINATION OF EXHIBIT WITH ORGANIZER Exhibitors shall provide descriptions of their exhibits before the construction of the exhibits and ensure that it is in compliance with regulations and restrictions on booth design and activity. Exhibitors shall also agree to provide the Organizer with the necessary information facilitating the overall promotion of the Cafe Show 2016 Secretariat. Article 7) USE OF EXHIBIT SPACE Exhibitors are bound to exhibit the subscribed products and to present the stands with competent personnel during the open hours of the Exhibition. Activities of the Exhibitor shall be confined within limits of the Exhibitor's booth. The exhibit will be consistent with the theme of the Exhibition and the Organizer reserves the right to restrict exhibits, which may cause detraction from the general character of the Exhibition. Article 8) LIABILITY It is mutually agreed that the Organizer shall not be liable to the Exhibitors for any damages made to and/or loss of the Exhibitor's property, or for injuries to persons under any circumstances. Article 9) BREACH OF THE CONTRACT AND WITHDRAWALS BY EXHIBITORS In the event that the Exhibitor refuses to use all or part of the spare allocated or the Exhibitor defaults on the payment, the Organizer shall reserve the right to terminate the contract forthwith. In addition, the stand charges shall not be refunded. If the Exhibitor withdraws from participation without the Organizer's approval, the payment made by the Exhibitor shall not be refunded. Article 10) CANCELLATION & PENALTY ON THE REDUCTION OF TOTAL NUMBER OF BOOTHS Once the application and contract has been submitted, the cancellation space will require a written notification sent to the Organizer right after making the decision. Should the Exhibitor decide to cancel participation or reduce the total number of booth once the application and contract has been submitted, the following penalty will be put upon the exhibitor to be paid within 15 days of cancellation to the organizer. Participation fees already paid shall be taken for the penalty. Should that amount not be sufficient, the difference must be paid and any excess amount shall be returned. PENALTY RATE: * Cancellation or Reduction of number of booth from Nov.15, 2015 ~ Apr.29, 2016: 50% of total participation fee * Cancellation or Reduction of number of booth from Apr.30, 2016 ~ Sep.30, 2016: 80% of total participation fee * Cancellation or Reduction of number of booth after Sep.30, 2016: 100% of total participation fee Article 11) SUPPLEMENTARY When necessary, the Organizer shall have the right to issue supplementary regulations in addition to those in the TERMS AND CONDITIONS FOR EXHIBITING. Those regulations and instructions shall be binding on the Exhibitors. The Exhibitor shall observe the COEX Rules and Regulations.. Article 12) ARBITRATION OF DISPUTES Any disputes, differences or questions arising hereafter between the Organizer and the Exhibitor concerning the true construction of these TERMS AND CONDITIONS FOR EXHIBITING or the rights and liabilities of the parties thereto shall be settled in accordance with the Commercial Arbitration Rules of the Korean Commercial Arbitration Board. The verdict of the above arbitration shall be final and binding upon both.
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Seoul Int’l Cafe Show
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Follow us to Explore Potential Asian Market!
July 8-10, 2016 CIEC, Beijing, China
May 12-14, 2016 SECC, Ho Chi Minh City, Vietnam
Nov. 10-13 2016 COEX, Seoul, Korea
Nov. 10-12 2016 COEX, Seoul, Korea
CONTACT US Cafe Show Secretariat T.+82-2-6000-6687 F.+82-2-2051-3326 E. info@cafeshow.com
Dec. 7-9 2016 SNIEC, Shanghai, China
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