Seven Gables Seller's Presentation

Page 1

High Standards

Genuine Relationships Big Impact

NEVER SETTLE

are
We
SEVENGABLES.COM

Real Relationships

Is What Real Estate Is All About

As a forward-thinking independent brokerage for career-focused advisors, we believe in high standards, genuine relationships and making a big impact. And we never settle. We set a high bar for ourselves, our staff and our advisors because we believe homes are a special thing and real estate is a special career that deserves focus and mastery.

Along with our five affiliated companies, we offer outstanding individualized support and services to our advisors and clients:

• Full-Service Home Buying & Selling

• Relocation

• Escrow

• Mortgage/Lending

• Insurance

• Property Management

As a top broker in Southern California, our proven track record of success speaks for itself but we also have heart - and that’s how we are different. Compassion for our clients, an appreciation for our community and a sophisticated suite of technology come together to offer unmatched service and a long history of happy clients and dreams fulfilled.

High Standards. Genuine Relationships. Big Impact.

THAT’S SEVEN GABLES

We have a passion for people and for doing extraordinary things together under a shared vision: to create meaningful lives through real estate work. By sparking and nurturing a love of the job for agents, we are building a better world through higher-quality home-buying and selling experiences and long-lasting careers rich in success and fun.

Office Locations GLENDORA 1340 E. Route 66, Suite 200B Glendora, CA 91740 COAST 19671 Beach Blvd, Suite 100 Huntington Beach, CA 92648 ANAHEIM HILLS 5481 E. Santa Ana Canyon Rd Anaheim Hills, CA 92807 HARBOUR 16875 Algonquin St Huntington Beach, CA 92649 ORANGE 229 & 237 N. Glassell St Orange, CA 92866 MONROVIA 326 S. Myrtle Ave Monrovia, CA 91016 CORONA DEL MAR 2737 E. Coast Hwy Corona Del Mar, CA 92625 TUSTIN 12651 Newport Ave Tustin, CA 92780

Awards & Accomplishments

Voted Most Innovative Brokerage IN ALL OF LEADING RE-AWARDED FEBRUARY 2017 Corporate Office Stands Out as the #1 Office FOR TRANSACTIONS PER AGENT IN ORANGE COUNTY OUT OF 565 COMPANIES 4,400 OFFICES FROM 70 COUNTRIES AROUND THE WORLD Seven Gables Real Estate is a 2022 Top Workplace 8 Years Running! COMPANY A 2022

A Full Suite of Modern Marketing & Branding Services

Blending traditional with modern, the award-winning 7G Studio design team creates powerful and dynamic marketing collateral customized to every listing and every client. Strategic collaboration, artful sophistication and innovative designs are evident throughout all campaigns keeping us at the forefront of modern marketing.

MODERN | INNOVATIVE | IMPACTFUL

VIRTUAL & DIGITAL ADVERTISING

Interactive, digital brochures and flyers showcase a listing in a dynamic and vibrant way. These interactive materials are shared through multiple channels to gain maximum exposure.

PREMIUM PRINTED MATERIALS

High-quality, professionally designed brochures, flyers, postcards and marketing books to showcase listings.

HIGHLY EFFECTIVE DIGITAL ADVERTISING

Powered by artificial intelligence, our social AI engine uses behavioral targeting to reach the right audience at the right time yielding more viewings, higher quality inquiries and a quicker sale.

INTERACTIVE 3D DIGITAL TOURS INTERACTIVE PROPERTY PRESENTATIONS

Immersive 3D tours offer a photorealistic and fully interactive experience for consumers. Buyers say a virtual tour is the single most helpful technology feature in the home search process so we utilize 3D tours to captivate buyers and market your property.

CUSTOM PROPERTY WEBSITES

Designed with maximum exposure in mind, a custom property website showcases professional, highquality photos, 360° Smart Tour, property video tour, digital brochure and all pertinent property details.

Through social media channels, our advisors can host interactive showings for buyers and other agents to view your property. They can ask questions, make comments and have conversations with one another–all boosting exposure and interest in a property, while minimizing the foot traffic.

Complete Package

Customized Marketing Designed for Your Property

Custom For Sale Sign

Custom Sign Rider

Professionally Written Property Description

Custom Property Website

Targeted Social Media Advertising

Digital Listing Announcement

Just Listed Postcards

Just Sold Postcards

Property Brochures

Digital Email Flyer

Property Flyers

Featured Listing Posts on SG Instagram & Facebook Pages

Social Media Attract Homebuyers With

OPTIMAL DIGITAL MARKETING STRATEGIES

In today’s social-media-crazed world, social media strategy is a critical element in the digital marketing and branding of real estate. Our strategy includes optimizing social media across all platforms to increase brand awareness, generate leads, and encourage community engagement. The driving force behind our strategy is to help our advisors and their listings stand out in the crowded digital landscape.

TARGETED SOCIAL MEDIA ADS

Social media provides targeting capability, reach and scale at a lower cost than almost all other marketing channels. Professionally designed digital ad campaigns optimized for Facebook and Instagram are available to promote a property tailored to audiences in specific locations. To capitalize on paid social media advertising, our services do not end once the ads are run. Through research and analysis of current campaigns, we can monitor the performance to ensure we are targeting specific buyers looking for property in your local area and make immediate adjustments to the campaign if need be.

@SEVENGABLESREALESTATE @SEVENGABLESCULTURE

Hyper Charged Social Media

REACH THE RIGHT BUYERS FAST

Seven Gables’ innovative Social AI Engine automatically puts your property in front of the most optimal buyers at the most optimal time. This powerful platform identifies those who are searching for your type of home and shows them your property’s ad. It then analyzes that data in real time so we can show your property to the people most likely to buy it right now.

37% MORE VIEWINGS

than traditional social media ads.

HIGHER QUALITY INQUIRIES

Smart targeting and filtering delivers interested buyers.

QUICKER SALE

Active buyers + qualified interest = a quicker sale.

YOU’RE IN THE LOOP

You can see how many people view your property ad and how many inquiries are made.

WHY SOCIAL MEDIA?

Social media offers direct access to home buyers 24/7 and gives you access to the biggest pool of potential buyers. It allows us to target them based on their activity, interests and location so only the most relevant buyers see your property.

High Standards Genuine Relationships Big Impact THAT’S SEVEN GABLES We are a forward thinking independent brokerage for career-focused agents. We help them reach their full potential so they can provide high quality, meaningful service to every buyer and seller. We are also a Top 500 National Real Estate Brokerage and a multi-year award winner of Top Workplaces in Orange County. We Choose QUALITY KINDNESS OVER PROFIT GROWTH OVER COMPLACENCY BUY SELL SERVICES CAREERS ABOUT US BLOG CONTACT US Technology
SELL YOUR HOME WITH US Whether you are curious about your home’s value, ready to sell or simply have questions about the selling process, we are here to help. LEARN MORE Your Home Marketed Across All Channels From premium print materials to dynamic, interactive experiences, we strategically advertise your home across all marketing channels using a multi-layered approach to hit every angle. MODERN INNOVATIVE | IMPACTFUL MARKETING & BRANDING SERVICES. Start with a Conversation Give Buyers Confidence with SG Certified Prior to putting your home on the market, a Seven Gables Real Estate advisor works with you to complete pre-inspections of your home. Providing transparency about the condition of a home gives buyers confidence they are making an educated buying decision. LEARN MORE A bridge loan makes it possible to put a non-contingent offer on a new home before selling your current home. With easy application, fast decision and funding in as little as 2 weeks, you can move without the bother or expense of an in-between residence. Buy Before You Sell with our Bridge Loan Program LEARN MORE Turnkey homes often sell faster and for more money. Easy updates can make a big impact on the perceived value of your home. Our HomeRefresh Loan through Primco Mortgage covers the upfront costs of pre-sale renovations to boost your home’s value and appeal. Make Your Home Buyer-Ready with our Home Refresh Program LEARN MORE A FULL SUITE OF MODERN LEARN MORE A FULL SUITE OF MODERN MARKETING AND BRANDING SERVICES MODERN | INNOVATIVE | IMPACTFUL Blending traditional with modern, the award-winning 7G Studio design team creates powerful and dynamic marketing collateral customized to every listing and every client. Strategic collaboration, artful sophistication and innovative designs are evident throughout all campaigns keeping us at the forefront of modern marketing. FULL SUITE OF SERVICES PREMIUM PRINTED MATERIALS CUSTOM PROPERTY WEBSITES DYNAMIC DIGITAL MARKETING ONE-ON-ONE BRANDING CONSULTATIONS STRATEGIC SOCIAL MEDIA GUIDANCE HYPER-TARGETED SOCIAL MEDIA ADVERTISING PROFESSIONAL GRAPHIC DESIGN & COPYWRITING SWAG SHOP Through social media channels, our advisor can host interactive showings for buyers and other agents to view your property. They can ask questions, make comments and have conversations with one another all boosting exposure and interest in a property, while minimizing the foot traffic. INTERACTIVE PROPERTY PRESENTATIONS Designed with maximum exposure in mind, a custom property website showcases professional, high-quality photos, 360 Smart Tour property video tour, digital brochure and all pertinent property details. CUSTOM PROPERTY WEBSITES LOCAL ROOTS. GLOBAL PRESENCE. BUY SELL SERVICES CAREERS ABOUT US BLOG CONTACT US Explore Southern California Communities SEARCH BY NEIGHBORHOOD, CITY, OR SCHOOL Orange County San Gabriel Valley MONROVIA SIERRA MADRE ARCADIA LA VERNE CLAREMONT SAN DIMAS PASADENA GLENDORA AZUSA COVINA DUARTE ALTADENA ALTADENA ARCADIA AZUSA CLAREONT COVINA DUARTE GLENDORA LA VERNE MONROVIA PASADENA SAN DIMAS SIERRA MADRE
ONLINE PRESENCE OF YOUR PROPERTY WWW.SEVENGABLES.COM Local, Regional, National & International Presence MULTIPLE LISTING SERVICE 70,000 SUBSCRIBERS www.Zillow.com • www.Trulia.com • www.Realtor.com ALL BROKER WEBSITES 900 SYNDICATED SITES To The World Presenting Your Property

WORLDWIDE EXPOSURE

SevenGables.com

Zillow.com

Trulia.com

Realtor.com

Redfin.com

Juwai.com

iProperty.com

MSN Real Estate

Cyberhomes

AOL Real Estate

HomeFinder.com

Yahoo! Real Estate

Listing Point Realty

Twitter.com

Multiple Listing Service (MLS)

Listingbook

Frontdoor.com

RealtyStore.com

Openhouse.com

Google.com

Facebook.com

…and more!

INDUSTRY-LEADING SALES.

As a member of Leading Real Estate Companies of the World,® our company is a global — not just local — real estate company working on your behalf. LeadingRE provides world-class marketing and resources, allowing us to provide the very best services. Our invitation-only network was responsible for $353 billion in annual home sales volume among the top 500 U.S. real estate firms in 2022.

The evidence is indisputable. LeadingRE outperforms all other competing brokerages. Volume shown in billions of dollars. For informational purposes only. In compiling this report, LeadingRE relies on third party sources. The information set forth in the chart above is sourced from the 2023 RealTrends 500, showcasing production for calendar year 2022, accessible via realtrends.com. Neither LeadingRE nor its member companies are responsible for the accuracy of third-party data presented herein. 550 companies 4,900 offices 138,000 sales associates 70+ countries MEMBER LOGO GOES HERE INDUSTRY-LEADING SALES. Our invitation-only network was responsible for $353 billion in annual home sales volume among the top 500 U.S. real estate firms in 2022. Volume shown in billions of dollars. For informational purposes only. In compiling this report, LeadingRE relies on third party sources. The information set forth in the chart above is sourced from the 2023 RealTrends 500, showcasing production for calendar year 2022, accessible via realtrends.com. Neither LeadingRE nor its member companies are responsible for the accuracy of third-party data presented herein. 2022 U.S. HOME SALES VOLUME AMONG THE TOP 500 U.S. REAL ESTATE FIRMS. $312 KELLER WILLIAMS $353 LEADING RE $124 SOTHEBY’S INTERNATIONAL REALTY $120 BERKSHIRE HATHAWAY HOMESERVICES $97 RE/MAX $24 CORCORAN $32 CENTURY 21 $21 UNITED REAL ESTATE $18 REALTY ONE GROUP $12 ERA $12 BETTER HOMES AND GARDENS HOMESMART INTERNATIONAL $30 COLDWELL BANKER $233 NETWORKS, FRANCHISES AND COMPANIES © 2023 Leading Real Estate Companies of the World.® All Rights Reserved. C–Industry-Leading Sales. 05.23. Equal Housing Opportunity. MEMBER LOGO GOES HERE
Latest Statistics
Volume shown in billions of dollars. For informational purposes only. In compiling this report, LeadingRE relies on third party sources. The information set forth in the chart above is sourced from the 2023 RealTrends 500, showcasing production for calendar year 2022, accessible via realtrends.com. Neither LeadingRE nor its member companies are responsible for the accuracy of third-party data presented herein. 2022 U.S. HOME SALES VOLUME AMONG THE TOP 500 U.S. REAL ESTATE FIRMS. NETWORKS, FRANCHISES AND COMPANIES $312 KELLER WILLIAMS $353 LEADING RE $124 SOTHEBY’S INTERNATIONAL REALTY $120 BERKSHIRE HATHAWAY HOMESERVICES $97 RE/MAX $24 CORCORAN $32 CENTURY 21 $21 UNITED REAL ESTATE HOMESMART INTERNATIONAL $30 COLDWELL BANKER $233 550 companies 4,900 offices 138,000 sales associates 70+ countries © 2023 Leading Real Estate Companies of the World.® All Rights Reserved. C–Industry-Leading Sales. 05.23. Equal Housing Opportunity. More U.S. home sales volume than any other real estate network, franchise or brokerage brand.

A Powerful Partnership

Leading Real Estate Companies of the World ®

LOCAL + GLOBAL

• Worldwide Exposure for Your Property

• Invitation-only network of the world’s leading independent residential brokerages

• Over 70 countries

• 550 companies

• 4,900 offices

• 138,000 sales associates

• Producing 1.2 million transactions a year

• Unparalleled performance and exceptional client experiences

Our Mission

REACH

The largest audience possible outside of your local market.

EXPOSURE

For your high-end listings to national and global buyers.

TARGETED

Marketing to the high-networth and tangible results at the best value.

CONNECTIONS

To the finest, most reputable and powerful companies in the industry.

World Posting is the world’s largest network of leading property portals that markets your own property worldwide on targeted, country-specific websites. Your property is translated into 12 different languages and distributed to a global network -- reaching an audience of over 60 million potential buyers and investors.

Juwai.com is where Chinese find international property. Juwai, which means “home overseas”, is visited by thousands of Chinese buyers each day from over 315 cities throughout China, as well as major Chinese communities in Taiwan, Hong Kong, Malaysia and Singapore. For our customers, we strive to be at the forefront of innovation of products and services, which assist them in growing their business by gaining exposure to Chinese buyers – the largest international property buying force.

Immo4trans.de GERMANY

Immobo.de GERMANY

Immotransit.be BELGIUM

Idealista SPAIN

Mitula.com SPAIN

Acheter-Louer.fr FRANCE

Explorimmo.com FRANCE

Immovision.fr FRANCE

Simply move FRANCE

Surface Privée FRANCE

Varmatin.com FRANCE

Nicematin.com FRANCE

Spitogatos.gr GREECE

Tospitimou.gr GREECE

Immobiliare.it ITALY

Immotop.lu LUXEMBOURG

Monte Carlo Real Estate MONACO

Imovirtual.com PORTUGAL

realcity.cz CZECH REPUBLIC

Realia.ro ROMANIA

Eurobrix.com UK

Homesgofast.com UK

Propertyo.com UK

Realtyindexer.com UK

The Move Channel UK

Nuora.co.uk UK

Nuora.co.uk UK

Boliga.dk DENMARK

Mesto.ua UKRAINE

Todobrasilimobiliaria BRAZIL

Publimaison CANADA

Goplaceit Colombia COLOMBIA

Goplaceit Mexico MEXICO

World Panama

Real Estate Marketing PANAMA

Goplaceit Pérou PERU

Goplaceit Venezuela VENEZUELA

Goplaceit Uruguay URUGUAY

mln.com CHINA

Asiapropertyworld.com THAILAND

Lagur.com ISRAEL

Mubawab.ma MOROCCO

Royaume-immobilier.com MOROCCO

Listaproperty UNITED ARAB EMIRATES

Mubawab Qatar QATAR

Innovative Solutions to

Sell Your Home

When it comes to selling your home, we utilize non-traditional, yet highly innovative tools to get the job done. From our award-winning comparative market analysis to our proprietary Velocity Marketing software, our data-driven technology allows us to expertly price your home to sell for top dollar.

We also use heat map technology to determine the areas where buyers are buying most, and we educate our clients on iBuyer solutions so they can make an informed decision about their selling options. And while technology is an essential part of the process, it is not a replacement for human connection. That’s why our trusted advisors work closely with our clients to tailor a plan that meets their specific needs.

A collaborative home search experience closely matching sellers to buyers and data driven listing tools that dive deeper into buyer demand activity.

The goal of Zavvie is to ensure you remain your clients’ first point of contact and trusted advisor, even when iBuyers are involved. Zavvie allows you to present your client all selling options while clarifying what the iBuyers offer. When shown this clear information, 95% of the time sellers will choose to list on the open market.

PERFECT PRICING STRATEGY USING VELOCITY MARKETING

This proprietary software offers a unique method of market analysis using demographical evidence to determine the pace of buyer activity when compared to the number of sellers currently in the market. It illustrates the supply and demand for your home in the present and recent past.

All reports published are based on data available at the end of each month, except for the current day’s stats. This representation is based in whole or in part on data supplied by the MRMLS/SCMLS or their member associations/brokers.

Data maintained by the MLS or their members may not reflect all real estate activity in the market.

Facts and TrendsTM - Published April 2019* Location: ORANGE COUNTY Property Types: All Residential Prop. All Property Statuses All Properties Price Range: $0 No Limit SQFT Range: 0 - No Limit Bedrooms: 0 No Limit Full Baths: 0 - No Limit Half Baths: 0 No Limit Year Built: 0 - No Limit Michael Hickman Work Phone: 714-731-3777 Work Fax: 714-731-4906 Cell Phone: 714-397-4041 Email: mikeh@sevengables.com http://www.sevengables.com California BRE No. 00526723 Number of Homes For Sale vs. Sold vs. Pended (Jan. 2018 - Mar. 2019) 4/19/2019 Velocity Marketing $750,000 Irvine VELOCITY SCOPE ANALYSIS Ve oci y s a un que method o market ana ysis n wh ch the pace o buye act v ty s compa ed o the numbe o se ers cu ren y on he market Da a f om he as 45 days s exam ned o p oper e under $1 000 000 and 60 days for propert es $1 000 000 and above The at o of e er to buyer p edicts the ve oc y at wh ch p oper y s turn ng over Prov d ng a snapshot o cu rent market va ue and va dat ng upcom ng a t or ow markets. $750,000 RV NE # P ce Range Buyers Se ers Rat o 1 $650 001 - $675 000 8 15 1 88 2 $675 001 - $700 000 16 23 1 44 3 $700 001 - $725 000 10 5 0 5 4 $725 001 - $750 000 15 23 1 53 5 $750 001 - $775 000 12 11 0 92 6 $775 001 - $800 000 24 27 1 13 7 $800 001 - $825 000 10 7 0 7 8 $825 001 - $850 000 15 20 1 33 110 131 1 19 TARGET BAND BEST BAND $725 001 - $750 000 15 BUYERS 23 SELLERS 1 53 RAT O $700 001 - $725 000 10 BUYERS 5 SELLERS 0 5 RAT O

Partner Companies

REDEFINING HOME BUYING

Primco Mortgage is redefining the home loan experience by providing client-focused service from contract to closing. Unlike other lenders, we combine the market knowledge of local real estate advisors and the financial expertise of professional loan officers to guide you through a streamlined mortgage process.

To learn more about our services, please visit: PrimcoMortgage.com

SECURITY IS OUR #1 PRIORITY

The fundamental purpose of escrow is security and we consistently take the necessary steps to ensure your assets are safe. Human touch and verbal communication go a long way in enforcing the protection and security of our clients’ private assets. We require some, if not all, of our communication to be over-the-phone or in-person, greatly reducing the risk of fraudulent activity. We also carry cyber insurance – something uncommon in the escrow world.

To learn more about our escrow services, please visit: AllianceMutualEscrow.com

AdvantageOneEscrow.com

AVOID UNFORESEEN ROADBLOCKS WITH OUR HOME INSURANCE SERVICES

Get a CLUE report and quote from Seven Gables Insurance Services powered by Steele Insurance. Providing full disclosure shows a buyer one of two things. Either the property has no losses, is easy and affordable to insure or the property has past losses, but is still insurable at an affordable cost. Full disclosure eliminates any hesitation for a potential buyer. Whether there are past losses or not, you’re providing a solution with a preapproved, price competitive insurance quote.

PROPERTY MANAGEMENT REDEFINED

We understand that your time is valuable. That’s why we take the worry out of property management so you can focus on other things. We screen applications, perform inspections, make appointments, call and coordinate repairs and manage the tenants on a day-to-day basis. We are a one-stop shop for all things property management.

RELOCATION PROFESSIONALS

We understand our clients want to feel secure in buying and selling a home, especially when it comes to relocating out of the state or the country. Studies show that a majority of people view moving and relocating as a top stressor in life. That’s why we go to great lengths to alleviate the anxiety of transitioning from one place to another by simplifying the process.

Complete Experience
REVISED 05/23
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