AGBR
CHAMPANGE'S Lafayette, Louisiana
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R E TA I L D E C O R S P E C I A L I S T S
OVERVIEW
STORE STORE
OVERVIEW HISTORY
DESIGN
Champagne’s has had a home in Acadiana since 1982. Locally-owned
The décor for the new section of the store implemented a contemporary
and operated, Champagne’s is known for providing their customers
and mature style. The textures and colors incorporated throughout the
with quality service and cleanliness. Close attention to detail is paid in
design were modeled after the refined mood of The Kitchenary. SBold
every department, which helps set the store apart from competitors. A
geometric and classic italic typefaces were utilized throughout the section
top of the line liquor department, “Choice Angus” meats, fresh produce
to add balance to the modern mood. A delicate metal trellis was hung
and seafood, and friendly employees helps make a one-of-a-kind shopping
above the wine display and resembles a grape vine motif, adding a sense
experience for customers.
of style and sophistication to the section. Graceful, yet modern mood lighting dotted the cheese display, emphasizing the fresh and unique design.
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Department
Department
Department
Department
The wide selection of beer and wine is displayed in beautiful cases and shelving throughout the store.
The gourmet cheese display was created to not take emphasis away from the store's main products.
The floral section was created to highlight the wide array of fresh-cut flowers.
ALCOHOL
CHEESE
FLORAL
FROZEN FOOD A small description of the department of the store.
ALCOHOL SECTION
ALCOHOL ALCOHOL Champagne's Market offers an ample selection of beer and wine to their customers. The beer covers a wide section of the store and is displayed in two refrigerated cases. One case was created with a black valance and "Specialty Beer" in contrasting white lettering as well as the types of beer along with their flavor profiles. The other case includes a white brick valance with "Ice Cold Beer" in black acrylic lettering. The wine is displayed in beautiful curved shelving in the center of the store with a metal trellis resembling a grape vine to add style and sophistication.
Š Until transferred by sale, all rights are reserved and reproduction in any manner without permission is illegal.
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ALCOHOL SECTION
ALCOHOL SECTION
CHEESE SECTION
CHEESE
CHEESE The Gourmet Cheese display was placed in the center of the store, but was created as to not take the emphasis away from the wide selection of alcoholic beverages. The display is adorned with a trellis that includes “Gourmet Cheese” in bold lettering and modern mood lighting to accent the display.
© Until transferred by sale, all rights are reserved and reproduction in any manner without permission is illegal.
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CHEESE SECTION
FLORAL SECTION
FLORAL
FLORAL Champagne's offers a wide selection of fresh cut flowers to their customers. The floral section is highlighted with a light yellow, valance with a floral texture. "Fresh Flowers" is created from a bold metallic material to easily direct customers to the department.
Š Until transferred by sale, all rights are reserved and reproduction in any manner without permission is illegal.
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FLORAL SECTION
FROZEN FOOD SECTION
FROZEN FOOD
FROZEN FOOD DECOR DETAILS The frozen food section is clean and simple. The low contrast colors add subtle dimension, ad provides a good place for the eyes to rest from the rest of the area that has a lot of dark colors and textures. This section is the neutral base and ties the decor together, as well as balance it. Whites, grays and silvers all compliment teach other in a low-contrast way.
Š Until transferred by sale, all rights are reserved and reproduction in any manner without permission is illegal.
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FROZEN FOOD SECTION
R E TA I L D E C O R S P E C I A L I S T S
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