Email Marketing

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212west Email Marketing Copy Subject Line: Welcome email Welcome to the tribe! You’ve been added to our mailing list, and we promise every email you'll ever receive will be short, sweet and stacked full of good news. You’ll now be among the first to hear about new products, events and special offers, so visit us anytime, and as often as you can. Whether you're looking for an outlet of bold self-expression or an avenue for classic style, we’ve got the jewelry to complete your look and at an amazing price. As a new member of our community, enjoy 10% off your first purchase at 212west.com, with promo code “Welcome”. In addition to our website, we also share inspirational quotes on Facebook, style tips on Twitter, suggested sayings on Instagram, and we pin like crazy on Pinterest. (Hyperlink to each channel) We look forward to getting to know you and your style preference. Now, go and enjoy your special treat before it expires!

Thank You Email Subject Line: We promise to keep this short Thank you for shopping with us. We just wanted to congratulate you on your recent creation. We know it’s going to be a fabulous addition to your jewelry collection, or a loved one’s collection, if you happened to snag it as a gift. We’re giving you another chance to boost your vocabulary of self-expression and style with 10% off your next purchase of three word bricks, using code “3bricks”. The 212 west collection of necklaces, pendants and accessories were designed to allow versatility of style and sayings. Each word brick is interchangeable and can be easily swapped out to reflect your mood for the day. So go ahead and snag a few more gems. Your wardrobe with thank you. ;-) P.S. If you need a little inspiration, follow us on Facebook or Instagram! (Hyperlink each channel) New Product Email Subject Line: SPOILER ALERT: New jewelry coming soon to 212west.com Here’s what’s new


212 west is style that moves with your life. We are your personality, your character, and your values wrapped neatly into three words and a rustic chain. There are no limits to fashion and style, so naturally, our collection must be limitless! (Product Photos / Descriptions / Pricing) Hopefully, one of those caught your attention. After all, big moments and small milestones all call for obligatory jewelry splurges. No matter your journey, no matter the milestone, our inspirational collection of necklaces, pendants and accessories will be there alongside you. We look forward to seeing how you incorporate each new piece into your wardrobe and style, so don’t forget to tag 212 west in your photos on Facebook, Instagram, Twitter and Pinterest! (Hyperlink each channel) Have a suggestion or want to request a new word for our collection? Email us at info@212west.com. (Hyperlink email address)

Urban Body San Jose Email Nurture Content

3 Reasons to Restart Your Practice Pre-text Header: We know you’re missing us too! Subject Line: Here’s Why Pilates and GYROTONIC® are the Perfect Summer Workouts Headline: 5 Reasons to Restart Your Practice Body Copy: Summer’s just around the corner. As you fill your calendar with vacations, weddings and nights out on the town, we hope you’ll free up some time to drop in for a GYROTONIC® or Classical Pilates session at Urban Body San Jose. [See the Schedule Button]

5 Reasons to Restart Your Practice 1. You’ll feel more balanced A regular weekly practice will help you feel more balanced, both mentally and physically. You’ve been into the studio before. You know first-hand how a self-care routine can help you relax in every other area of life. 2. Detox and de-stress The stress of work, family obligations and the daily responsibilities of life can often taint our world view. Pilates or GYROTONIC® is the perfect solution to shake you out of the “adulting” blues. The breath-based movements during each session will help rid your body of excess fluids and internal waste, leaving you feeling light and summery!


3. Your workout can be adapted to who you are today Whether you’ve taken a few months off due to injury or schedule changes, or a few weeks away to focus on other athletic pursuits, our team of world-class instructors can tailor your workout to fit your current exercise needs. 4. Your summer wardrobe will thank you Not only will Pilates and GYROTONIC® sculpt and elongate your muscles, each modality works to strengthen your core. No matter what your physical goals are, after restarting your practice, you’ll feel even more confident and strong in your summer wardrobe. 5. Improve your mind-body connection If you’re feeling overwhelmed, worn down, stressed and anxious, it may be time to return to a regular Pilates or GYROTONIC® practice. Each breath-based movement helps deepen your mind-body connection, and a strong mind-body connection means less stress and more focus. [Book A Session Button] ### NOTES: Hyperlink See the Schedule button to http://urbanbodysanjose.com/schedule Hyperlink Book a Session button to http://urbanbodysanjose.com/book

Summer Schedule Pre-text Header: Lock in your summer sessions at Urban Body. Subject Line: Your Body Will Thank You Headline: Summertime at Urban Body San Jose Body Copy: We may not be able to offer you a fancy vacation, but we can give you a workout your body will thank you for. Before you block off your calendar for beach days and summer fun, lock in your summer sessions with one of our 10 amazing instructors. [Book a Session Button] Be sure to take a look at our new classes, when you get a chance. See you in class! ### NOTES: Hyperlink Book a Session button to http://urbanbodysanjose.com/book Hyperlink “take a look at our new classes” to http://urbanbodysanjose.com/studio


New Class Availability Pre-text Header: Check out our new class schedule. Subject Line: Psst…New Classes are Available at Urban Body San Jose Headline: We Are Thrilled To Announce New Classes! Body Copy: It’s always been our goal to offer you the support, expertise and structure you need to make your Pilates practice a positive and beneficial experience. We hope you’ll join us for our all new Classical Pilates Equipment class, designed to work your full body using the Classical Pilates apparatus with added mat work, props and breath. We’ve also expanded our offerings to include a small group session on Classical Pilates Mat/GYROKINESIS® and GYROTONIC® Tower, to help our clients create their ideal workout routine. See you in the studio! [View New Class Offerings Button] ### NOTES: Hyperlink View New Class Offerings button to http://urbanbodysanjose.com/studio

What Do You Love Most About Urban Body Pre-text Header: We’d love to hear your thoughts Subject Line: Can We Share Your Story? Headline: You’re Amazing Body Copy: Hey FIRSTNAME, We’d like to thank you for being a part of the Urban Body San Jose family. We’re so grateful you chose to call our studio home. We have just one small favor to ask. Can we share your fitness story? We’d like to feature it on our testimonials page, in hopes that your story will inspire others to commit to a regular Pilates and GYROTONIC® practice, or try it out for the first time. [Share Your Story Button]


Your testimony could be anything from how Urban Body has improved your overall quality of life, or why you love practicing at Urban Body. Thank you for your continued support. If you need a little inspiration, take a look at what other clients have to say. ### NOTES: Hyperlink “testimonials page” to http://urbanbodysanjose.com/testimonials Hyperlink Share Your Story button to Google Form with name, email, testimony and authorization/release Hyperlink “take a look at what other clients have to say” to http://urbanbodysanjose.com/testimonials

BuildBinder Newsletter Content ROW ONE [BuildBinder Logo] There have been exciting headlines in construction news in the last week. MIT researchers designed a system to 3D print the basic structure of an entire building. Researchers say structures built with this system can be built faster and with less expense. Another trend making headlines is the growth of offsite construction methods. These methods offer shorter project timelines without restricting innovation in design. See All Articles > [Link for See All Articles & BuildBinder Logo] https://www.buildbinder.com/blog.html

ROW TWO [Use Image from 5 (More) Predictable Ways to Manage Multiple Construction Projects Post] In June, we shared five predictable ways to manage multiple construction projects. Of course there was more to this list, than those five tips, so here are five more predictable ways to manage multiple construction projects. Read More > [Link for Read More & Blog Image] https://buildbinder.com/blog/127-5-more-predictable-waysto-manage-multiple-construction-projects.html [Use Image from How to Deal with Costs, Overrun, Delays & Risks in Construction Management] As with any other project, construction management has a very delicate process, one that can be disrupted by overruns, delays, etc. Here’s how to deal with these risks and more. Read More > [Link for Read More & Blog Image] https://buildbinder.com/blog/18-how-to-deal-with-costsoverrun-delays-risks-in-construction-management

ROW THREE Ideas That Bring Summer Fun to Your Construction Business


[Link for Article Title] https://buildbinder.com/blog/125-ideas-that-bring-summer-fun-to-yourconstruction-business.html How to Conquer Supply Chain Management in Construction [Link for Article Title] https://buildbinder.com/blog/21-how-to-conquer-supply-chainmanagement-in-construction AutoCAD Certification Exams Every Architect Should Consider Taking [Link for Article Title] https://buildbinder.com/blog/129-autocad-certification-exams-everyarchitect-should-consider-taking.html

ROW FOUR With 30+ years of experience in the construction industry, our founding team understands what it takes to make a construction project a success. Improve output, eliminate rework, and overcome bottlenecks with BuildBinder. Request a Demo > [Link for Request a Demo and Button Image] https://www.buildbinder.com/request-ademo.html ###


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