How to Sell
Document Destruction Shredding your documents – what you need to know about shredding and security and where they fit into your office environment.
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hredders are an integral part of office life, in other words confidential, financial or health information. Since the POPI Act came into effect, shredders are a very necessary device to safeguard against information being accessed or disseminated especially if the information pertains to your company or your clients. By law, punishable by huge fines now, companies and their directors are held liable for data breaches, and this does not only pertain to online hacking but also to files and papers with personal information that are kept by many companies. Just think of banks, insurance and medical companies that have a huge quantity of personal information, not to mention schools and universities. Herein lies the dilemma: how to market your shredder? Determining the target market, whether home office, SME, corporate or government will be the first place to start.
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my office magazine
August 2022
