FOOTW by Peter B. Mathiesen
Footwear manufacturers expect to be able to deliver more goods in the coming year.
D
uring the second year of Covid 19, high demand for footwear outpaced production as limited space at western port facilities reigned. Compared
to the U.S. and some Asian countries, European factories struggled with intermittent closures. On the manufacturing side, obtaining raw materials was a challenging task across the category. Although demand was high throughout the segment, retailers were hampered by inventory selection. But the coming year promises increased retail traffic as consumers continue to set records for spending time outside. Meanwhile, they’ll be searching for what’s new on your shelves. Here’s a look at some of what they may find.
5.11 TACTICAL
The A/T 6-inch no zip boot is a warmer-weather boot constructed of nylon with high abrasion air mesh and a water-resistant suede upper. The high-traction outsole lets you run headlong into the day’s challenges. In addition, the All-Terrain Load Assistance System (A.T.L.A.S.) is a force multiplier for those who carry heavy weight on long shifts. These boots were developed to align with your “work weight,” as the Echo Foam uses high rebound/energy-return polyurethane (PU). The Force Foam lightweight PU improves impact and cushioning. Available in coyote regular. Sizes are 5 to 14; half-sizes are 9.5 to 11.5. SRP: $155. Booth #10334 (511tactical.com)
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SHOT BUSINESS DAILY
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DAY 1, JANUARY 18, 2022
12/8/21 1:44 PM
