SHOW ON SHOW
Phone
Web
Address
ART NEWS FOR JOURNALISTS
Tel: +33 1 53 28 87 53
Web: www.showonshow.com Email: info@showonshow.com
10, rue Saint-Marc F-75002 PARIS
WHY SHOW ON SHOW
SHOW ON SHOW ADDED VALUE
Show On Show is a digital platform designed by PR professionals to help cultural institutions initiate or support international media campaigns. Specifically conceptualized for the web, Show On Show is meant to announce major cultural events. It sends a formatted and digitally enhanced message to a selected database of media and museum professionals worldwide.
>> Positioning and consulting Show On Show is designed to communicate with media professionals—a target already overwhelmed with emails. Each announcement has to be a “noteworthy” event, in terms of the news communicated, the venue, and the artistic or cultural interest. On the basis of these criteria, we help you assess the extent to which a Show On Show announcement can achieve your communication goals.
>> Communications expertise Show On Show messages are carefully designed in order to deliver information “straight to the point”. Far from being an indiscriminate piece of news, a Show On Show announcement is created in collaboration with your team in order to provide a personalized service and a true understanding of your project.
>> Technical assistance and innovation Throughout the process, Show On Show handles all technical aspects: html formatting, image and video handling, the creation of an image page, copywriting, integration of press material and multimedia content, compatibility tests, optimized scheduling, multi-tiered mailings, etc. Once the message is sent, Worldview Tracking allows you to see in real time where your message is being read and clicked around the world.
>> Flexible and effective solutions Maximize the impact of your announcement with multi-tiered plans that include customized follow-ups, the resending of announcements to non-openers, or sending a second, personalized message with updated content to openers. Show On Show can also liaise with principal incoming contacts in order to promote media coverage. Thanks to its flexible and customized approach, Show On Show provides a clear basis on which you can confidently implement or develop an international PR campaign.
3
Show On Show announcement for Paul Klee: Making Visible (Tate Modern, 2013)
Show On Show announcement for Cai Guo-Qiang: Falling Back to Earth (QAGOMA - Brisbane, 2013)
4
SOLUTIONS
SHOW ON SHOW SOLUTIONS
From sending a single announcement to implementing the first steps of an international campaign, Show On Show offers various solutions adapted to your communications goals:
>> HERMES I A message with downloadable press releases or press kits in various languages, and the creation of an image page allowing journalists to view image previews. • Sent once to 20,000 journalists worldwide • Worldview tracking • Press images sent by Show On Show upon request (list of media provided to the client)
Price : 500 euros
>> WITH FOLLOW-UP SOLUTION I • Message resent to non-openers • Worldview tracking • Press images sent by Show On Show upon request (list of media provided to the client)
Price : 350 euros (Total = 850 euros)
>> WITH FOLLOW-UP SOLUTION II A message with downloadable press releases or press kits in various languages, and the creation of an image page allowing journalists to view image previews. • Message resent to non-openers • Worldview tracking • Press images sent by Show On Show upon request (list of media provided to the client) • Reporting on opened and read messages and breakdown per country
Price : 500 euros (Total = 1,000 euros)
6
SHOW ON SHOW SOLUTIONS
>> WITH FOLLOW-UP SOLUTION III A message with downloadable press releases or press kits in various languages, and the creation of an image page allowing journalists to view image previews. • Message resent to non-openers • Personal message sent to most active openers with additional content (catalogue texts, video, letters from the curator, etc.) • Worldview tracking • Press images sent upon request • Reporting on opened and read messages and breakdown per country
Price : 1,000 euros (Total = 1,500 euros)
>> SPECIAL OFFERS WITH ANNUAL PLANS • 3 HERMES I ANNOUNCEMENTS / 1,250 EUROS • 3 HERMES I ANNOUNCEMENTS PLUS FOLLOW-UP SOLUTION I / 2,250 EUROS • 3 HERMES I ANNOUNCEMENTS PLUS FOLLOW-UP SOLUTION II / 2,600 EUROS • 3 HERMES I ANNOUNCEMENTS PLUS FOLLOW-UP SOLUTION III / 3,750 EUROS
>> INTERNATIONAL CAMPAIGNS UPON REQUEST
7
Show On Show announcement for LĂŠger: Modern Art and the Metropolis (Philadelphia Museum of Art, 2013)
Show On Show announcement for The Avant-Gardes of Fin-de-Siècle Paris (Peggy Guggenheim Collection Venice, 2013)
8
REFERENCES
SHOW ON SHOW REFERENCES
The Albertina (Vienna, Austria)
Musem Boijmans van Beuningen (Rotterdam, the Netherlands)
Fondation EDF (Paris, France)
Fotomuseum Winterthur (Winterthur, Switzerland) Franz Hals Museum (Haarlem, the Netherlands)
Guggenheim Museum Bilbao (Bilbao, Spain) Peggy Guggenheim Collection (Venice, Italy)
Calouste Gulbenkian Foundation (Lisbon, Portugal)
Kunsthaus Graz (Graz, Austria)
Migros Museum für Gegenwartskunst (Zürich, Switzerland)
MAM-Musee d’Art Moderne (Saint-Etienne Métropole, France)
10
SHOW ON SHOW REFERENCES
Museo Thyssen-Bornemisza (Madrid, Spain)
Nouveau Musée National de Monaco (Monaco)
Philadelphia Museum of Art (Philadelphia, USA)
Queensland Art Gallery - Gallery of Modern Art (Brisbane, Australia)
Rautenstrauch-Joest-Museum / Kulturen der Welt (Cologne, Germany)
Réunion des Musées Nationaux - Grand Palais (Paris, France)
Royal Academy of Arts (London, UK)
Tate Modern, Tate Britain (London, UK)
Smithsonian American Art Museum (Washington, D.C., USA)
The Whitechapel Gallery (London, UK)
11
A concept developed by: Fouchard Filippi Communications www.fouchardfilippi.com 10, rue Saint Marc 75002 Paris, France Phone: +33 1 53 28 87 53 E-mail: info@showonshow.com www.showonshow.com