VISION
Each idea represents a range of thoughts and emotions of designer Shruti Ganesan.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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P O R T F O L I O / Spectrum
PROJECT
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01 02 03 04 05 06 07 08
Spectrum VISION
Each idea represents a range of thoughts and emotions of designer Shruti Ganesan.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
S U B J E C T / Dedication
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Dedication WITH LOVE
I dedicate this portfolio to my late grandmother who wasn't afraid to express. She was a ball of creative energy and radiated positivity. I definitely inherited the love of bright colors from her.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
S U B J E C T / Table of Contents
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Contents P R O J E CT 0 1 Adoration / The Duet of Destiny P R O J E CT 0 2 Variation / StyleMePerfect
P R O J E CT 0 3 Tradition / Tribal Threads
P R O J E CT 0 4 Resolution / The ASCII Classics
010. 044. 056. 084.
P R O J E CT 0 5 Reflection / Trapped
P R O J E CT 0 6 Perception / SEE Posters
P R O J E CT 0 7 Protection / Our Green Corps.
P R O J E CT 0 8 Expression / ArtObsessed
092. 108. 130. 156.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
S U B J E C T / Introduction
PROJECT
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Spectrum VISION
My thought process is initially sparked by keywords which I later synthesize into concepts. Here's presenting to you my spectrum of ideas.
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50
0
10 010 / 10
60
0
0
P O R T F O L I O / Spectrum
0
PROJECT The Duet of Destiny Branding
T Y P E FA C E Harriet Proxima Nova 5 5 60 0
INSTRUCTOR Hunter Wimmer Integrated Communications Spring 2016
DELIVERABLES
45 55 0 0
Poster Advertisements Tickets USB Packaging DVD Packaging Festival Schedule Uniform System Business System Website
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
Adoration VISION
I dont just design with my mind but with my heart and soul. I choose subjects with passion that instills excitement and a deep desire to design with absolute commitment.
OBJECTIVE
APPROACH
A branding project focusing on developing a cohesive visual system for a film festival. The system includes graphics, imagery, typography and materials. The visuals and language reflect the style of the director and major themes in his work.
The festival is an ode to Jacques Demy as a brilliant French director and honoring his musical inclinations and extraordinary portrayal of wistful romantic themes. The musical film festival in the form of a French tour will allow for singles seeking love to meet and celebrate romance.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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NTERS
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
OF
OF
ENCOUNTERS
ENCOUNTERS
OF
ENCOUNTERS
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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0
90
0 0044 / 0
70
100
0
0
0
P O R T F O L I O / Spectrum
PROJECT
40 20 0
StyleMePerfect UI/UX Design
T Y P E FA C E Verlag
INSTRUCTOR Bob Slote Digital Design Fall 2015
50 10 0 0
DELIVERABLES Application
P R O J E C T / StyleMePerfect
PROJECT
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01 02 03 04 05 06 07 08
Variation VISION
As the poet William Cowper wrote, “Variety’s the very spice of life.” I design to a myriad of challenges and seek to understand each project and the different people that it touches. OBJECTIVE
APPROACH
A UI/UX design project to create an application that addresses a problem in people’s lives. The app must be one that doesn’t yet exist and be aesthetic as well as functional.
StyleMePerfect is a shopping app that provides customized outfit suggestions, based on your body type, the occasion, and your mood. It makes the purchase of trendy, well-fitted, and appropriate outfits easy for working women.
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PROFILE
FAV O R I T E S
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / StyleMePerfect
PROJECT
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01 02 03 04 05 06 07 08
WARDROBE
CART
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / StyleMePerfect
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / StyleMePerfect
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / StyleMePerfect
PROJECT
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01 02 03 04 05 06 07 08
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090 0
80 90 80
80 70 80 / 056 60 40 0
10 70 10
100 00
000
P O R T F O L I O / Spectrum
100 0 100
00 100 100 100 100 00 85
0
75
40
0 5
20
0
0
PROJECT Tribal Threads Branding
T Y P E FA C E 65 10 5
Avenir Century Schoolbook
0 00 0100 0 100 00
10
00
5
100 100
5
00
0
00
75 90 0 0
INSTRUCTOR David Hake VisualThinking Summer 2015
DELIVERABLES Poster Series Website Campaign Booklet
P R O J E C T / Tribal Threads
PROJECT
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01 02 03 04 05 06 07 08
Tradition VISION
Staying true to my aesthetic and the way things have been done, I add a personal spin to my projects. My inspirations come from experiences and art around me.
OBJECTIVE
APPROACH
A branding project to create a visual system for an organisation with a purpose where graphic design can help solve a social problem.
TribalThreads was created as a brand proposal for a nonprofit organization that strives to preserve the craftsmanship by rural artisans within ethnic minorities. They could help textile artisans grow as entrepreneurs and promote their expertise in San Francisco.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Tribal Threads
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
Threads CRAFTS BY CREATIVE NATIVES
Threads
HomeSPUN
CRAFTS BY CREATIVE NATIVES
Threads
CRAFTS BY CREATIVE NATIVES
S P U N CRAFTS BY CREATIVE NATIVES
Spun Home
Home
Tr i b a l Threads CRAFTS BY CREATIVE NATIVES
TRIBALTHREADS
TRIBAL threads
tribalthreads TEXTILES BY CREATIVE NATVES
P R O J E C T / Tribal Threads
PROJECT
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01 02 03 04 05 06 07 08
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tribalthreads seemed appropriate
TEXTILES BY CREATIVE NATVES
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Tribal Threads
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Tribal Threads
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Tribal Threads
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Tribal Threads
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Tribal Threads
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90
90
70 / 084 0
70
100
0
P O R T F O L I O / Spectrum
0
0
P R O J E CT
40 20 0
The ASCII Classics Print Design
T Y P E FA C E Courier
I N ST R U CTO R Andrew Loesel Type Forms Summer 2014
DE LIV E RABLES Book Cover Series
P R O J E C T / The ASCII Classics
PROJECT
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01 02 03 04 05 06 07 08
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Resolution VISION
Each of my projects become a kind of creative manifesto. As a designer, I work with others to build a voice that communicates a message and addresses a need.
O B J E CT I V E
APPROACH
This print project required the redesigning of three classic book covers by Knopf publishers. The overall look and feel should target a different audience than the current readers.
I put a modern and youthful yet old school spin on the classics and chose to use the ASCII coding language as my inspiration, giving it a digital touch. The different symbols create an emotion relating to each novel.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
¯\_(‘‘/)_/¯
(¡~¡)
<(‘–‘)>
°\(^ ^) /°
<(°^°<)
\m/(-_-)\m/
¯\_(°.°) _/”
>—-(^_^)—-<
=^..^=
\(ò_óˇ)/
“/(@_@)\”
ε(o_x)з
(^_~)
^(¤o¤)^
U
P R O J E C T / The ASCII Classics
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The ASCII Classics
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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100
0
100 / 092 100
100
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70
P O R T F O L I O / Spectrum
PROJECT Trapped Website Design
T Y P E FA C E Glamor Acta Display Mic 32 New Rounded Muli
INSTRUCTOR Kathrin Blatter Type Experiments Fall 2015
100 100 100 100
DELIVERABLES Website
P R O J E C T / Trapped
PROJECT
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Reflection VISION
It is imperative to consider all aspects of a subject and the possible consequences of an action. I keep my ethical and moral values in mind to look out for the most vulnerable.
OBJECTIVE
APPROACH
The task was to create a website in Adobe Muse on an important social issue that addresses a personal point of view. It was mandatory to experiment and divert from our comfort zones in terms of typography.
After spending two weeks in South Indiaâ&#x20AC;&#x2122;s biggest textile city, Tirupur, the mistreatment and lifestyle of the working children became a great concern for me. I designed a website about child labor in the fashion industry showcasing the emotions and perspectives of children. I created a visual language for each of the four children based on their true stories.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Trapped
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Trapped
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Trapped
PROJECT
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Trapped
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Trapped
PROJECT
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01 02 03 04 05 06 07 08
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75
0
90 0108 / 0
100
0
0
P O R T F O L I O / Spectrum
0
85 75 0 0
0 0 100 0
PROJECT SEE Posters Print design
T Y P E FA C E Montserrat
INSTRUCTOR Kathrin Blatter Type Experiments Fall 2015
0
0
80
100
40
100
0
0 80 10 100 0
DELIVERABLES Architecture Poster Series
P R O J E C T / SEE Posters
PROJECT
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Perception VISION
A perceptive mind is attuned to and keenly aware of the needs of individuals. Design thinking is always conscious of the other: the client, the audience, the end user.
OBJECTIVE
APPROACH
An experimental typography project to design a series of posters based off architecture for a conference. The type must be 3D and constructed from unconventional materials with an experimental appproach.
This project is a series of posters based on texture, luminosity and reflection driving visitors to a responsive architecture and sensory design exhibition, SEE. The posters were created with hand-built letterforms made from bubble wrap, mirrored paper, and glow sticks. Colored lights were also used to accentuate the letterforms.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / SEE Posters
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / SEE Posters
PROJECT
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P R O J E C T / The Duet of Destiny
PROJECT
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / SEE Posters
PROJECT
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / SEE Posters
PROJECT
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P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / SEE Posters
PROJECT
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / SEE Posters
PROJECT
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P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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5090
5 90
10 70 / 0130 900
1570
0100
00
P O R T F O L I O / Spectrum
700
15 95 25 0 65 40 80 20
0 40 20 0
40 0 10 0
PROJECT Our Green Corps. Branding
T Y P E FA C E Rubik Playfair Display
INSTRUCTOR Hunter Wimmer Nature of Identity Spring 2017
100 75 20 5
DELIVERABLES Three Books Website
P R O J E C T / Our Green Corps.
PROJECT
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01 02 03 04 05 06 07 08
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Protection VISION
For each project, I strive to preserve my integrity and keep an eye out for what is around me. So much of that often revolves around social responsibility.
OBJECTIVE
APPROACH
An identity system that is a rebrand of a dying brand that keeps in mind the sole purpose of its business and builds extension strategies to revive the company.
Espritâ&#x20AC;&#x2122;s fun-loving spirit and community driven initiatives inspired this project. The coming together of fashion, nature, and social responsibility gets this project going. The focus of the approach was to create and maintain a sustainable lifestyle.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
e
ee
P R O J E C T / Our Green Corps.
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Our Green Corps.
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Our Green Corps.
PROJECT
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Our Green Corps.
PROJECT
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Our Green Corps.
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Our Green Corps.
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Our Green Corps.
PROJECT
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Our Green Corps.
PROJECT
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / Our Green Corps.
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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P O R T F O L I O / Spectrum
PROCESS facebook.com/getartobsessed
WEBSITE getartobsessed.org
I N S TA G R A M @getartobsessed
P R O J E C T / ArtObsessed
PROJECT
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Thesis VISION
ArtObsessed is my MFA Thesis that aims to encourage the creation, collaboration and celebration of art for Obsessive Compulsive Disorder (OCD).
PROBLEM
APPROACH
Those battling OCD fear seeking help due to the stigma associated with mental illness and often feel they are battling it alone, living in isolation and shame.
The three strategies for ArtObsessed are: Overcome the stigma through an inclusive self-help art approach to build confidence of those with OCD, bridge those with OCD and creative students in artistic activities while providing an outlet to express, and celebrate achievements amongst the general public.
885
54 85
70158 75 / 70
47 0
00
00
075
P O R T F O L I O / Spectrum
7 80 0 0
0 100 100 0 0 0 30 0 40 100 100 20 0 0
PROJECT ArtObsessed MFA Thesis
T Y P E FA C E Proxima Nova Manu Pro
75 52 90 66 00 00
0 100 0 0
INSTRUCTOR Phil Hamlett Carolina Bartolo Anthony Jagoda Spring 2017
DELIVERABLES Workbook Art Kit Application Billboards Website Outdoor Gallery Workshop
P R O J E C T / ArtObsessed
PROJECT
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01 02 03 04 05 06 07 08
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Expression VISION
It is wonderful to celebrate unique points of view even if they are unconventional. Embracing flaws can turn them into positive attributes.
OBJECTIVE
APPROACH
This thesis involved extensive research, exploration, analysis and a thorough understanding of a topic. It required the development of strategies that raise awareness and provide a creative design solution to a large-scale problem.
One in four adults in the U.S. live with a mental illness in silence. I felt it was important to provide those with OCD a coping mechanism. ArtObsessed helps a person with this disorder experience the power of art as a healing tool. My thesis incorporated artwork created by people with OCD. It was part of the visual system to express a positive and uplifting message.
0160 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
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01 02 03 04 05 06 07 08
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Innovation VISION
With limited resources available for someone with OCD and involving a fairly new concept in therapy, ArtObsessed was a fresh approach to the mental health community in San Francisco. PROBLEM
APPROACH
Conventional forms of therapy or help are often expensive. not accessible or intimidating for those with OCD. The median onset age of the disorder is 19 years where students are too scared to seek help yet have a desire to feel better.
Enhance the confidence of those with OCD through art. Art helps to: relieve some stress and pressure from rituals, channel repetitive behavior into creative means, divert the mind from intrusive thoughts, express and explore oneâ&#x20AC;&#x2122;s self and, use compulsive energy in a positive manner.
0162 /
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
01 02 03 04 05 06 07 08
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0164 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
NO. /
01 02 03 04 05 06 07 08
0165 /
166 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
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01 02 03 04 05 06 07 08
167 /
168 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
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01 02 03 04 05 06 07 08
169 /
170 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
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01 02 03 04 05 06 07 08
171 /
172 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
NO. /
01 02 03 04 05 06 07 08
173 /
174 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P R O J E C T / ArtObsessed
PROJECT
NO. /
01 02 03 04 05 06 07 08
175 /
176 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
NO. /
01 02 03 04 05 06 07 08
177 /
0178 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
NO. /
01 02 03 04 05 06 07 08
0179 /
0180 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
NO. /
01 02 03 04 05 06 07 08
181 /
182 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
NO. /
01 02 03 04 05 06 07 08
183 /
0184 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
0185 /
186 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
NO. /
01 02 03 04 05 06 07 08
0187 /
188 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
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01 02 03 04 05 06 07 08
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190 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
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01 02 03 04 05 06 07 08
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192 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
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196 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / ArtObsessed
PROJECT
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01 02 03 04 05 06 07 08
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
S U B J E C T / Conclusion
PROJECT
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01 02 03 04 05 06 07 08
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Thank-you VISION
I am unconditionally grateful for all the love and support I’ve been blessed with during this master’s journey. Each hand has helped shape me into the designer I am today.
M Y F A M I LY
TEACHERS & FRIENDS
Without a doubt, I wouldn’t be here if it weren’t for my truly inspiring and ever-supportive parents in Abu Dhabi. Raising triplets is no joke and they’ve shown me what hardwork means. My brother’s and sister’s constant confidence in me only drives me further.
I’ve had the privilege of learning graphic design from brilliant instructors at the Academy of Art University. I’d like to thank Mary Scott for her undying support and guidance that has brought out the best in me. I cannot express how important the enouragement and help from all my friends in San Francisco and across the globe has been integral in my successful completion of graduate school.
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
S U B J E C T / Colophon
PROJECT
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01 02 03 04 05 06 07 08
Colophon Š 2017 SHRUTI GANESAN
All rights reserved. No parts of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy without prior permission in writing from Shruti Ganesan. C O N TA C T
SCHOOL
shrutiganesan.com shruti.ganesan93@gmail.com +1 (415) 802 6213
Academy of Art University Graduate School of Graphic Design
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S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
DESIGNER Shruti Ganesan
ART DIRECTOR Mary Scott
COPY WRITERS Shruti Ganesan Scot Crisp
PHOTOGRAPHERS Shruti Ganesan Harini Venkataraman Eugene Guschin
SOFTWARE Adobe Creative Cloud
PRINTER Graphic Imagery
BINDERY Key Printing and Binding
T Y P E FA C E S Domaine Display Du Nord
WEBSITE shrutiganesan.com
0206 /
S E L E C T E D W O R K S O F / Shruti Ganesan
P O R T F O L I O / Spectrum
P R O J E C T / The Duet of Destiny
PROJECT
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01 02 03 04 05 06 07 08
0207 /