REZA SHOJAEI

Reza Shojaei, the founder of Value Marketing, says that his team has a main mission, i.e., to have happy readers and to be the best independent editorial company in the iGaming industry. Before recommending the brand to their readers, Value Marketing's researchers and writers play with that brand themselves and do all the stringent checks. They work with hand-picked operators with whom they can closely work and track. Reza Shojaei adds that they focus on their readers and that their content, together with the design factor, is king. This is their most important factor to success. They want their readers to know which company is behind the site as they believe it is vitally important, especially on the internet. What they do is purely for their readers in the long term. As for the marketing material, they have gone from focusing on freelancers to having almost all of the work done in-house. In the past, they outsourced some work, but the culture they have in-house is fantastic and continues to grow. Reza Shojaei believes that passion and the right skills go hand in hand and this is that is essential in an affiliate team or business.

VALUE MARKETING的创始人REZA SHOJAE

表示，他的团队有一个主要任务——那就是拥有 快乐的读者，成为iGAMING产业中最好的独立编 辑公司。在向他们的读者推荐品牌之前，VALUE MARKETING的研究人员和作家会游玩该品牌，并 做所有严格的检查。他们与精心挑选运营商合作， 可以与其密切合作并进行追踪。REZA SHOJAEI补 充说，团队专注于读者，而他们的内容是与设计因 素相结合的国王，这正是他们成功的最重要因素。 他们希望读者知道网站背后是哪家公司，这被认为 是极其重要的，特别是在互联网上。从长远来看，他 们所做的事情纯粹是为了读者。营销素材方面，该 团队已经从专注于自由职业者，过度到几乎所有的 工作都在内部完成。在过去，他们曾外包一些工作， 但其内部创作的文化非常棒，并继续增长。REZA SHOJAEI相信，激情和正确的技能是相辅相成的， 这正是代理团队或业务不可或缺的条件。

Koen Verkerk told us that the reviews written at Chambull Media Ltd exceed a few thousand words thanks to which they highlight every item that makes a casino interesting. Moreover, in most cases, they translate their reviews in all the languages in which a casino is available. Since they launched BestBettingCasinos, they focused on bringing in more languages. Nowadays, they have over 20 different sub-sites for different regions. Koen Verkerk says that this is very challenging and definitely rewarding. In addition, they started expanding their reach by creating new products through which they target different niches. Since the start, they solely focused on getting traffic using SEO. Their key strategy has always been that to offer their visitors the most extensive information they can get online. Highlighting the importance of responsible gambling is part of every review they write. By informing their visitors about all the tools they can utilise to stay safe, they hope they can contribute their fair share regarding responsible gambling. Koen Verkerk adds that it is never easy to start a business and, in his opinion, dedication and perseverance are key. Getting the first revenue in can take months or even over a year. Some will give up; others will push through. The ones that keep on going will get there!