INFOCUS
Above: Your Partners In Health, Wellness & Beauty
FINDING THE HEALING ZONE NEW BUSINESS HELPS PEOPLE LOOK, FEEL, AND PERFORM THEIR BEST WRITTEN BY ALLISON GIBESON PHOTOS BY JAMI BOWMAN
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s a long-time health and wellness advocate, Joni Van Horn believes prioritizing wellness is making a personal upgrade. With this mindset, she opened In The Zone Cryo + Health Upgrades last December as a way to help others better themselves. “I have been a wellness warrior for 20 years, and I love to support the body with its natural healing process,” says Van Horn. In The Zone offers cryotherapy, infrared sauna, red light therapy, cold laser therapy, body contouring, compression therapy, personal training, physical therapy, and aesthetics. “We want to lock arms with people and help them transform,” she explains. “We are their partners in healing and prevention.” The most popular services at In The Zone are cryotherapy and InstaSculpt
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body contouring. Cryotherapy is used to help improve or manage rheumatoid arthritis, joint pain, and inflammatory diseases by surrounding the body in a sauna with cold liquid nitrogen gas for three minutes. Additionally, cryotherapy can help with depression and Joni Van Horn, Proud Owner anxiety disor& Wellness Warrior ders, relieve inflammation in athletes, and promote healing after an injury. It can even burn about 500 calories in three minutes. Van Horn used to struggle with arthritis, and the pain went away after she began using cryotherapy. “If the body