Skillings Media Kit 2021

Page 1


2021 Skillings

Editorial Calendar JANUARY 3 What’s Ahead for Iron Ore in 2021 3 New Technology at Work in Mining Equipment 3 Mining Industry Professionals

FEBRUARY 3 Global Iron Ore Exploration 3 21 Century Training for st

Equipment Operators 3 Exploration & Geology

MARCH 3 Great Lakes Port & Shipping 3 Underground Environment

APRIL

JUNE 3 Iron Ore Mining Project Report 3 Mineral Processing Jobs

JULY 3 Special Issue: North American Iron Ore Report 3 Global Iron Ore Production Report 3 Geotechnical Engineering

AUGUST 3 Iron Ore Mining Environmental Issues

OCTOBER 3 Iron Ore Processing 3 Automation 3 Load and Haul

NOVEMBER 3 The Role of Mineral Industry Advisors 3 Advertorial Issue: Tell your company’s story with ads and text 3 Fire Protection & Safety 3 Coal Report

December 3 Blasting Improvements

3 Keeping Iron Ore Mines

3 Annual Index Issue.

3 Global Iron Ore Prices

3 Productive

3 Jobs

3 Human Resources/ Recruiting

3 Information Technology

3 Design & Planning

Skilled Workers 3 Surface

MAY 3 Mergers & Acquisition in Iron ore Mining 3 Explosives Engineers | Blasting Professionals

SEPTEMBER 3 Iron Ore Mining 3 Management & Technology 3 Mining Hardware, Software & Mobile Apps 3 Shaft Sinking & Mine Development

Deadlines Editorial: Skillings welcomes reader contributions and encourages readers to discuss ideas with the publisher in advance. Contributions should be submitted at least two months prior to the publication date. Electronic submissions are preferred. The editorial calendar isubject to change based on mining industry news.


Skillings Mining Review Suite provides comprehensive mining industry news to Mining Industry Professionals. Skillings 32,503+ (10/2020) subscribers, followers and connections are from the United States Iron Range region, the mines of Turkey, Gold Reserves in the UK, Brazil's Iron Ore mines, mainland China, across India and throughout Europe. Editorial Content Skillings emphasizes stories about global iron ore, steel, finance, coal, and shipping. In every issue, you will find news about people working in the industry, statistics on steel and iron ore production, news from the archives, podcasts from interviews and webinars, a calendar of important events, and new products in the marketplace. Skillings also produces special issues highlighting platinum group metals, alloys, copper and coal operations throughout the world.

Special Issues/ Publications Advertorials In June and November you have the opportunity to tell your company’s story in your own words and include color images to support and enhance the story. Advertorials run adjacent to your four-color-half or full-page ad. Participate in our annual calendar and receive a free full-page ad in one issue of Skillings. Only 12 spots available.

Reach our Mining Industry Profesand Opportunities, Exploration and

2021 ADVERTISING

Geology, Safety, Mining Machinery,

INFORMATION

sionals in Business Development

Underground and Surface, Ore & Rock & Mineral Processing, Information Technology, Blast, Load

CONTACT

& Hauling, Environment, Shaft

marketing director

Sinking & Mine Development, Tunnel Builders & Tunneling Industry Professionals.

Christine Pitts advertising@skillings.net US

(909) 962.7321 EXT.#4


Skillings Mining Review print advertising rates Circulation 32,503 2 Color

Frequency

4 Color

2 Color

1-4 Times

4 Color

2 Color

5-8 Times

4 Color

9-12 Times

ADDITIONAL RATES Back Cover..................................................

+$456 Inside Front Cover..................................... +$338 Inside Back Cover...................................... +$276 All Others.................................................... +20%

FULL PAGE

$1,746

$2,265

$1,424

$1,902

$1,038

$1,385

1/2 PAGE

$908

$1,211

$702

$936

$539

$719

1/3 PAGE

$586

$783

$476

$636

$368

$490

1/4 PAGE

$476

$614

$387

$515

$260

$345

2” Pre-Paid Price........................................... $1,202

1/6 PAGE

$340

$452

$293

$391

$194

$257

2” Package Price per Month........................ $111

2 INCH (CLASSIFIED)

$127

$155

$121

$147

$111

$133

2” Package Price per Year............................ $1,338

Let’s grow your business - together

Promote your brand with premium placements and sponsorship opportunities across our web and social channels, as well as our monthly print magazine. CALENDAR Placement

CALENDAR WITH FREE FULL PAGE IN SKILLINGS MINING REVIEW

Ad Sizes/ Specs

Ad Rate DIGITAL & PRINT CIRCULATION

FULL PAGE $ 2021

Bleed 11.5" H x 8.49"V Trim 11.5" H x 8.24"V

32,503 MINING CALENDAR

RELATIVE AD SIZES*

MECHANICAL REQUIREMENTS • Vital advertising material should be kept at least 0.375” away from the edge. • Pages are 2 and 3 columns.

C D A

• Digital files (for Mac), only these files will be accepted: PDF, TIFF, EPS or JPG at exact size. All files must be CMYK or B&W, high-resolution (300 dpi), and fonts embedded on Mac OS compatible CD or E-mailed

B

E

F G

AD SIZES (INCHES)

• SCREEN: 150-line screen recommended for all colors. • RESOLUTION: 300 dpi. • Logos must be provided to SMR to keep on file. Vector file is preferred, but a high resolution (300 dpi) JPEG, TIFFor EPS will be accepted. All fonts must be embedded or turned to outlines.

H

1 Page Bleed Size 1 Page Trim Size 1/2 Page Vertical 1/2 Page Horizontal

WIDTH HEIGHT EXAMPLE 8.375” 11.5” 8.25” 11.25” 3.5” 10” F 7.25” 5” E

A.........................Full Page B.........................1/3 Page Vertical C.........................1/3 Page Horizontal D.........................1/6 Page Vertical E.........................1/2 Page Horizontal F..........................1/2 Page Vertical G ........................1/4 Page Vertical H.........................2” Professional *Diagrams indicate proportions, not placement.

1/3 Page Vertical 1/3 Page Horizontal 1/4 Page Vertical 1/6 Page Vertical

WIDTH HEIGHT EXAMPLE 2.25” 10” B 4.75” 5” C 3.5” 5” G 2.25” 5” D


ADVERTISING INFORMATION Skillings NewsRoom Print Advertising 3 Blogs - 16

3 Contributor/Articles - 15

3 Photos - 11

c $2100 USD - Two Month Campaign + Ad Space (See Media Kit Rates)

Skillings NewsRoom Social Media Advertising Newsletter

Website

Video

Podcast

Americas| Global| Equipment

3 Blogs - 16

3 Banner

3 YouTube - 10

3 Contributor - 15

3 Blogs - 16

3 Vimeo - 10

3 Podcaster - 3

3 Photo -11 3 Videos - 10 3 Podcaster - 3 c $2800 USD - Two Month Campaign + Banner (See Media Kit Rates)

Skillings NewsRoom Direct Email Advertising Demographics Geography

Industry

Function

3 United States (804)

3 Mining & Metals (1K+)

3 Australia (765)

3 Financial Services (304)

3 Canada (430)

3 Oil & Energy (256)

3 Finance (692)

3 Indonesia (391)

3 Management Consulting (190)

3 Operations (517)

3 United Kingdom

3 Investment Management (137)

3 Entrepreneurship (326)

3 Venture Capital & Private Equity (91)

3 Consulting (294)

3 Information Technology &

3 Media &

(320) 3 England, United Kingdom (263)

Services (78)

3 Business Development (1.5K+)

Communication (210)

3 Investment Banking (77)

3 Education (196)

Metropolitan

3 Renewables & Environment (69)

3 Research (180)

Area (261)

3 Real Estate (58)

3 Sales (170)

3 International Trade and

3 Community and Social

3 Jakarta

3 Queensland, Australia (228)

Development (57) 3 Banking (57)

3 Jakarta, Indonesia (219)

Services (143) 3 Information

3 Construction (55)

Technology (138)

3 Law Practice (52)

3 Administrative (137)

3 Utilities (51)

3 Engineering (125)

c $5100 USD - Two Month Campaign - Weekly Automated Email Campaign

Example: Skillings Targeted Database: 3,517 Coal Mining Investors


ADVERTISING INFORMATION

Skillings NewsRoom Social Media Advertising Skillings Linkedin 32,503 Connections, Subscribers and Followers

3 16,050 Members Mining: Business Development / Business Opportunities 3 16,330 Skillings Mining Review Followers

c $7800 USD - Two Month Campaign - Targeted 48 Hour Broadcast Announcement Cycle

Skillings NewsRoom Menu Advertising 2,100

3 PRINT ADVERTISING

$

3 DIGITAL ADVERTISING

$

3 DIRECT ADVERTISING

$

3 SOCIAL MEDIA ADVERTISING

$

2,800 5,100 7,800

17,800

$

2 Months Full Stack Advertising Campaign

15,500 USD

$


2021

The rates listed below apply to placement in all online publications. One-time setup fee:

ONLINE ADVERTISING

$200 per online advertisement

Ad design fee: Skillings will provide design services for our online ad at a cost of $300 (this does not include the one-time setup fee) File format: Advertisements can be provided in .gif, .jpg, Flash (.swf), or Java formats. File size: To maintain a user friendly website, we ask that files be no larger than 20K.

Skillings Mining Review Suite provides comprehensive mining industry news to Mining Industry Professionals. Skillings 32,503+ (10/2020) subscribers, followers and connections are from the United States Iron Range region, the mines of Turkey, Gold Reserves in the UK, Brazil's Iron Ore mines, mainland China, across India and throughout Europe.

Placement of Ads: Ads will be displayed in an equal rotation that changes each time a new issue is created for Skillings.

Skillings Mining Review Media Advertising Sheet Circulation 32,503 SOCIAL MEDIA

Magazine/Newsletter

Magazine/Website/Digital Directory/Calender/Job

Website

1

BLOGS - 16

Contributor/Articles - 15

Videos - 10

2

CONTRIBUTOR - 15

Photos - 11

Podcaster - 3

SOCIAL MEDIA ADVERTISING RATES

10 Second Commercial : $250.00 5 Seconds : $125.00

Show Sponsor : $350.00

Per Month

WEBSITE

Banner : $300.00

Combo-Banner : $450.00

Per Month

3

NEWSLETTER

Banner : $300.00

Combo-Banner : $450.00

Per Month

4

DIGITAL DIRECTORY

Banner: $1,188.00

Per Year

5

DIGITAL CALENDAR

Event Listing : $199.00

Three Months

6

OPPORTUNITIES

7

1

VIDEO NEWS

2

Business Banner : $99.00

Job Banner : $99.00

Per Year

PODCAST

10 Second Commercial : $125.00 5 Seconds : $75.00

Show Sponsor : $200.00

Per Month

8

WEBINAR

Show Sponsor : $499.00

Per Event

9

CONTRIBUTOR/ARTICLE

Banner: $1,188.00

Per Year

Custom Campaign : $199.00

Per Mailing

10

DIRECT EMAIL ADS

11

PHOTOS

Banner: $99.00

Job : $99.00

Per Month

12

BLOGS

Banner: $299.00

Subject : $499.00

Per Month


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