The Role of a Realtor

CONSULTANT

• Understand your goals and concerns • Provide guidance on pricing, staging & offers • Use experience to identify possible issues

NEGOTIATOR

• Act as a buffer in negotiations • Recognize risks & motivations • Use strategies to reach your goals

SALES PERSON

• Have selling skills and a follow-up system • Respond effectively to objections • Cultivate buyer leads for your home

MARKETER

• Have a plan and a budget • Identify & target buyer profiles • Implement a marketing campaign

MONITOR

• Help with all the paperwork • Coordinate with all of the people • Oversee the details and the process