URBAN CALL — HEALTHY LIVING EVERY DAY!
We’re all in this together—fighting COVID-19
• Helping to accelerate antiviral drugs to combat COVID-19. • Leveraging their science and relationships to help lead the conversation about the coronavirus and how it affects at-risk patients. • Advocating for policies that ensure families nationwide have access to care, frontline health workers have the ability to care for people with medical needs and charitable organizations can
activity. The health and economic crisis is taking a toll on many families, especially those with limited resources. • Filling in the cracks not covered by government services while providing lifesustaining support for underresourced communities. • Increasing support for families living in public housing that are struggling to pay rent due to missed paychecks or layoffs, providing daycare and mental health services for struggling parents, and delivering healthy foods to the elderly and disadvantaged who cannot travel outside. • Working with parents and teachers to keep kids healthy and active while away from school. Source American Heart Association
Making an Impact Against COVID-19: Committed to Fighting Coronavirus
American Heart Association Champions
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Every.Black Podcast Network Dr. Cynthia Williams Brown
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continue their life-changing work. • Urging governors and state legislatures to take immediate steps to provide access to the more than 4.4 million more Americans that could have health coverage if their state expanded Medicaid. • Working to ensure the greatest needs of communities are prioritized, including access to care, financial support, proper nourishment, and physical
Angela Bassett, Actress
Executive VP
Star Jones, TV Host
Gerald Johnson, AHA
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Image credit sv_sunny/iStock, Getty Images
Jimmy Davies, Founder
Inside...
Dr. Eduardo Sanchez
Millions of Americans are infected with COVID19. More than 200,000 have died. People are struggling financially. Health care workers are overwhelmed. Life as we knew it is gone – at least for a while. It’s a dismal picture we’re all trying to navigate together. But there is hope. The American Heart Association (AHA) is working with researchers, medical experts, community leaders, businesses, families and more to reduce the impact of the coronavirus. AHA is dedicating its resources to make a difference by: • Meeting the needs of health care workers dealing with the coronavirus pandemic • Investing a minimum of $2.5 million to investigate the cardiovascular implications of coronavirus.
Sandra Miller Jones
SMSi Healthy Living Solutions, Inc. Founder & CEO
Lafayette Jones
Publisher, Urban Call; SMSi-Urban Call Marketing, Inc. President & CEO
Let’s all do our part! The primary mission of our SMSi companies is to help in the uphill battle to improve the health of our communities, as our recently updated name, SMSi Healthy Living Solutions clearly emphasizes.To help fight COVID-19 medical experts urge us to: • Wear a mask when you leave your home; • Avoid large crowds and stay 6 feet away from others; • Wash your hands for 20 seconds frequently. We are all in this together. Teaching hospitals and communities how to safely and effectively administer CPR during COVID-19, “This incredibly urgent need has only become more urgent during the pandemic.”
Nancy Brown, CEO American Heart Association
PAGE 2 URBAN CALL — HEALTHY LIVING EVERY DAY!
Committed to making a difference in our communities
Triad AHA Marketing & Communications
Chef N’Gai pivoted American Heart Association Triad’s traditional Mobile Teaching Kitchen efforts to address mass food relief during the COVID-19 pandemic, partnering with local organizations to cook and deliver meals to nearly 3,000 families each week with Out of the Garden Project, Homegrown Heroes, Wake Forest Baptist Health, and Second Harvest Food Bank partnerships. Also pictured is Kandace Redd with WFMY News 2.
As Chief Diversity Officer for the American Heart Association (AHA), Gerald brings a wealth of experience in building brands Gerald Johnson and driving Executive VP: sales results for Office of Health Equity & Chief great brands Diversity Officer including Lever 2000, Oreo, Chips Ahoy, Dr Pepper, 7-UP, Snapple, Healthy Choice, Orville Redenbacher and Earvin
“Magic” Johnson at fortune 100 companies including Unilever, Nabisco, Cadbury Schweppes, Dr. Pepper/7-UP, ConAgra Foods and Magic Johnson Enterprises. During his tenure he’s held various leadership positions in Marketing, most recently as Chief Marketing Officer for Magic Johnson Enterprises and the Magic Johnson Foundation with accountability for leading marketing across all businesses, as well as driving revenue and sales for Strategic Alliances, Licensing and Fund Raising. An industry leader and sought
out speaker, Gerald currently holds responsibility as Chair of the Sponsorship and Event Marketing Committee for the Association of National Advertisers (ANA) and other advisory board roles. From a volunteer leadership perspective, Gerald is committed to making a difference in communities nationally by serving on committees and boards over the years at The American Heart Association, American Diabetes Association, Muscular Dystrophy Association, Catholic Big Brothers/ Big Sisters and Meals on Wheels.
American Heart Association champions Actress and activist
The SMSi Companies Corporate Offices 51 E. Fourth St., Suite 1702 Winston Salem, N.C. 27101-4257 Office: (336) 759-7477 Fax: (336) 941-3547
SMSi & Urban Call Community Outreach Office Goler CDC Center 899 North Liberty Street Winston Salem, NC 27101 Office: (336) 759-7477
Angela Bassett
Attorney, author, advocate, TV personality
Issuu.com/Smsiurbancallmarketing.com SegmentedMarketing.org n
SMSi-Urban Call Marketing, Inc. President and CEO; Urban Call Publisher: Lafayette Jones Executive Editor: Alan Cronk Production Manager: Jodi S. Sarver Digital Services Director: Jimmy Davies, Every.Black
Video Production Manager: Chris Downey, Downey Digital, LLC Photographer/Videographer: Donevan Cherry, CherVeli Media Financial Services: Roslyn Hickman Warehouse, Collation & Shipping Manager: Vincent Harris
Star Jones
Agent Ambassadors: Charlie Bethea, Alvin Borders, Yvette Canty, Constance Baker Harris, Talaya Loyd, Sharon Lyles, Natalie Nicholson, Debra Shore, John Wall
SMSi Community of Networks
Star Jones, former co-host of the talk show “The View,” continues to sound the alarm about heart disease in women. A decade after open heart surgery, Jones remains dedicated to raising awareness of the ways to detect, prevent and treat heart disease, especially among women.
AHA Chief Medical Officer for Prevention
SMSi Healthy Living Solutions Inc. SMSi Founding Chair and CEO: Sandra Miller Jones National Project Manager: Constance Baker Harris National Logistics Manager: Camille Allen Director, Financial Services: Roslyn Hickman
Angela Bassett, who stars in the TV show “9-1-1” and in recent blockbuster movies “Black Panther” and “Mission: Impossible – Fallout,” is AHA spokesperson for the For Your SweetHeart awareness campaign, “Losing my mother, the person who encouraged me to pursue my lifelong dream of becoming an actress, was a wake-up call to start talking about the risk of heart disease with my family members.”
Eduardo Sanchez, M.D., MPH, FAAFP
The American Heart Association and the American Diabetes Association expand their landmark Know Diabetes by Heart™ collaboration with a Spanish language campaign. “We want to make sure a language barrier doesn’t keep critical information like protecting your heart, brain and kidneys out of reach,” said Eduardo Sanchez, M.D., MPH, FAAFP, the American Heart Association’s chief medical officer for prevention.
Jimmy Davies Founder, Every.Black
Dr. Cynthia Williams Brown, Triad AHA Board Chair
Every.Black Entrepreneur Podcast Network The Every.Black Entrepreneur Podcast Network is a small business owners coalition using decades of experience to educate and create wealth through entrepreneurship, technology and strategic global networking. The network regularly airs 19 shows weekly reaching thousands of listeners in 30 countries. A weekly podcast, The Healthy Entrepreneur, hosted by Tiffany Parker, interviewed Urban Call Publisher Lafayette Jones and Dr. Cynthia Williams Brown, Chair of the American Heart Association NC Triad Board , on COVID-19 and heart disease. Williams is also Chair Department: Health, P.E. and Sports Studies at WinstonSalem State University. Access the podcast at www.Entrepreneurship. Black.
Those at greatest risk of serious complications or death are: URBAN CALL — HEALTHY LIVING EVERY DAY!
Making an impact against COVID-19 with Stroke survivors Why we’rePeople committed to fighting coronavirus Making an impact against COVID-19 coronary heart may have a
People with diabetes
Why we’redisease committed to fighting coronavirus or high higher risk of blood pressure
75% 75%
complications
of people hospitalized with COVID-19 had a high-risk condition of people hospitalized with COVID-19 had a high-risk condition People with severe Those at greatest risk of serious complications or death are: obesity (BMI of 40 People with orThose higher).at greatest risk of serious complications compromised or death are: People with coronary heart People with disease or high coronary heart blood pressure disease or high and People age 65+ blood pressure
People with severe obesity (BMI of 40 People with severe or higher). obesity (BMI of 40 or higher).
People with serious chronic lung, liver or People serious kidneywith conditions chronic lung, liver or kidney conditions
and People age 65+
•
Fear of going out to get treatment/calling 911
•
Limited access to healthy food options, prescriptions and supplies
Source: https://www.heart.org/en/news/2020/02/27/what-heartpatients-should-know-about-coronavirus https://www.cdc.gov/coronavirus/2019-ncov/need-extra-precautions/ people-at-higher-risk.html
More people with heart
diabetes People with diabetes
The long-term effects of COVID-19
and People age 65+
More people with heart disease, diabetes or high blood pressure are at risk
immune systems People with
Stroke survivors may have a Stroke risk survivors of People higher with serious may have a complications chronic lung, liver or higher risk of kidney conditions complications
People with compromised People with immune compromised systems immune systems
The long-term effects of COVID-19 Increases in unhealthy The long-term effects of COVID-19 Increases the burden for stay-at-home habits
those with the greatest need
•
High stress
•
Eating more unhealthy meals
•
Limited income due to layoffs or furloughs
•
Not being physically active
•
Lack of savings
•
Restricted access to public transportation
•
Lack of free school meals
•
Could lead to future cases of obesity, high blood pressure and diabetes
Increases in unhealthy
Increases the burden for
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