BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE BriefBox Longboard/Skateboard deck designs Brief Produce 10 designs/mock-ups for skateboard decks. The shape/dimensions are different to what I usually work with so I am interested in how this might affect the artwork. These designs can potentially be pitched to local skate shops/brands and applied to other skate related merchandise. DEADLINE: 19TH APRIL 2015 Product Skateboard deck designs Hoodies Stickers Audience Skateboarders Skateboard collectors
Tone of Voice Fun Alternative Decorative Context Local skate-shops/brands Skate competitions Etsy/other online stores
Additional information/Considerations
Lots of existing deck designs – is there an audience not being targeted? Maybe girl skaters? How many colours? How will they be produced? What specific size deck? (research most common?)
Mandatory Requirements
10 x skateboard deck designs
Deliverables
10x skateboard deck designs Related products that the design can be applied to.
BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE BriefBox John Lewis Wallpaper for Children Brief Design a wallpaper for kids under the age of 10 to be sold both in John Lewis stores and on their website. The pattern must be attractive to kids under the age of 10 but the target audience is also the paying parents. Stay away from existing characters from books and films as John Lewis want a range that is unique to their store and without the additional licensing expense. Think about using patterns with animals, plants, fictional creatures, foods or sports. I will be producing 10 wallpaper designs based on this brief and since there isn’t an official deadline listed, I will submit them as I complete them. I also want to look at how these patterns can be applied to other related products. For example, children’s bedding, lampshades, pillows. DEADLINE: 19TH MARCH 2015 Product Wallpaper Pillow/cushion covers Bed sheets Rugs Curtains
Tone of Voice Fun Colourful Modern Fantasy Playful Imaginative
Audience Children under the age of 10 Parents/guardians of these children
Context To be sold at John Lewis or other department stores
Additional information/Considerations
Look in Argos, John Lewis, Ikea, Debenhams for research
Mandatory Requirements
10x repeat pattern designs
Deliverables
10x wallpaper designs for children under the age of 10 that can be applied to other related products.
BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE BriefBox Totebag Design Brief Produce a tote bag design for The Farm Store to encourage their customers to stop using plastic carrier bags and be more eco-friendly. To make this a more substantial brief, I will produce 10 tote bags designs which aim to encourage people to be more eco-friendly. The designs will need to be attractive and fun so that people are more inclined to keep the bag and re-use it. DEADLINE: 19TH FEBUARY 2016 Product Tote bag designs encouraging people to re-use shopping bags and stay away from plastic carrier bags.
Tone of Voice Fun Colourful Clean Modern
Audience Shoppers Eco-conscious people
Context The Farm Store Grocery stores Could also be sold on Etsy, at trade fairs etc.
Additional information/Considerations
How many colours? How could they be produced? Will I be making mock-ups?
Mandatory Requirements
10x tote bag designs
Deliverables
1 Tote bag design for The Farm Store 9 tote bag designs based around re-using bags/being eco-conscious
BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE BriefBox Postcard Illustration Brief Produce a postcard design for a stationary company wanting sell work of up & coming illustrators. There is no theme or style & the only requirement is that the postcards will be A6 landscape. I will be expanding this brief and producing a range of 10 postcards that promote me as an illustrator/designer. I will also be considering how these designs could be applied to similar products (keyrings, fridge magnets, mugs etc.) DEADLINE: 19TH DECEMBER 2015
Product Postcards Keyrings Mugs Fridge magnets
Tone of Voice Fun Colourful Girly
Audience Predominantly women and young girls aged 15 to 35 ‘Print experts’ People buying illustrated giftware
Context To be featured in a new range of a stationary company wanting to sell wok of up and coming illustrators Could also be sold at trade fairs, on Etsy etc.
Additional information/Considerations
How can I expand the range? What sort of shop would this be sold at? – Paperchase, Colours May Vary, M&S, card shops?
Mandatory Requirements 10x A6 Postcards At least one landscape for BriefBox submission
Deliverables
10x A6 postcard designs Examples of 5 ways to apply these illustrations (keyrings, magnets, mugs, postcards, large scale prints)
BA (Hons) Illustration - Level 06 OUIL603 Extended Practice BRIEF TITLE The Folio Society’s Book Illustration Competition & Extra Brief Create three illustrations and a binding design for Michael Morpurgo’s ‘War Horse’. The Folio Society competition deadline is 18th JANUARY 2016.
Product
Tone of Voice
Book cover design for ‘War Horse’ and three inside illustrations accompanied by the relevant quotes.
Audience
‘War Horse’ is quite a serious children’s book about friendship and loyalty throughout WW1. These themes should be reflected in the illustrations whilst still being appealing for a younger audience. Context
Primarily children aged 9 to 13. The judges at the Folio Society.
Re-design/re-launch of Michael Morpurgo’s books.
Additional information/Considerations: How can I make them work as a set? I will need to consider colour palettes, materials used and production methods.
Mandatory Requirements At least one binding design [140x203mm with 20mm bleed] including spine [25mm x 203mm, design must start 12mm down and there must be 10mm either side for hinges]. Three inside illustrations for at least one book [portrait, 197x137mm or 203x143mm for bleed].
Deliverables 1 Binding design and three inside illustrations.
BA (Hons) Illustration - Level 06 OUIL603 Extended Practice
BRIEF TITLE Greeting Cards Brief Create a range of greeting cards for numerous occasions using illustrated type and other traditional processes. Product Tone of Voice A range of greeting cards for: birthdays; Celebrative, fun, hand-‐crafted, thoughtful, Christmas; congratulations; get well soon; seasonal. graduation. Audience Context People who shop at card/stationary stores such Birthdays, wedding season, family occasions, as Paperchase, roughly aged 18 to 35. Christmas. Additional information/Considerations: Production methods I want to explore – brush lettering, screen print/foil flocking Mandatory Requirements 25 greeting card designs. 5 occasions, 5 designs for each.
Deliverables 5 Christmas cards, 5 birthday cards, 5 congratulations cards, 5 get well soon cards and 5 graduation cards. Possibly extend range to gift bags/wrapping paper and tags.
BA (Hons) Illustration - Level 06 OUIL603 Extended Practice
BRIEF TITLE A Zine A Month Brief Produce one zine every month until the end of the module. Each zine will have a theme which could be a single word, colour or something social/political I want to discuss that month. I am leaving the themes open for now because the idea of the project is to respond to something current and I can’t really determine what that might be. I will make the images throughout the month and then have the finished product finished by the 5th of the next month. Final Deadline: 5th MAY 2016. Product Tone of Voice At least 7 zines, between 8 and 16 pages, Lo-‐fi, fast responses, opinionated, girly, monochrome, each on a different theme. challenging, promotional. Audience Context Primarily young adults aged 18 to 25. Exploring my thoughts and voicing my opinions in a way that can be distributed in a low-‐cost way. Could also be sold on Etsy, at zine/art fairs. Additional information/Considerations: Consider coloured paper, texture, current issues, format (hotdog booklet, saddle stitched?), could these be sold in future? Colour of stock? – what if I want to make a colouring zine? – it would have to be white. Mandatory Requirements 7 A5 zines
Deliverables 7 A5 zines on various themes.