Clearing factsheet 17

The Guardian is a platform for action

The Guardian’s guide to Clearing print August 2017

What do you want our readers to do?

The Guardian is a platform for action

The Guardian’s guide to Clearing

The Guardian’s guide to Clearing has become the annual ‘must have’ for parents and students, supporting them through the clearing application process. Our guide provides information, advice and expertise during this stressful and unfamiliar time, making it the invaluable go-to resource for a highly-engaged audience.

Print guide The guide’s popularity means that this year we will be publishing a 40-page glossy supplement twice, once on Saturday 12 August and again on Thursday 17 August – A-level results day.

But the guide is not just in print.

93%

Print executions deliver a 93% higher ad recall than those on digital platforms.

Source: AOP cross-platform effectiveness research, July 2015

216 x 142mm

216 x 281mm

422 x 281mm

Half page - £6,500 Full page - £10,000

112 x 281mm

Double page spread - £17,000

112 x 281mm 422 x 75mm

Bookends x2 - £11,000

Double page strip - £11,000

Why the Guardian

62% The Guardian reaches 62% of 16-19 year-olds in the UK across print and online

2.3m 2.3 million parents of 16-20 year-olds read the Guardian each month

Source: NRS PADD Oct 15 - Sept 16 (deduplicated monthly reach - print, website, and mobile device), TGI Clickstream Q3 2016 (PC visits in last 4 weeks from users aged 16-19 or parents of children aged 15-18).

What do you want our readers to do?

To find out more contact the courses team on 0203 353 2049 or email clearing@theguardian.com

1.9m 1.9 million university hopefuls or their parents visit theguardian.com every month more than any other quality newspaper site, thestudentroom.com, or UCAS online