Survey Monkey Questionnaire Analysis Blanc Productions
From this immediate question I have an idea of who mostly pays attention to the video versus the music. As mainly females watch music videos I think a storyline within the video would be possible as stereotypically women do focus more than men. From this I can also plan including the main character as a female singer to relate to my target audience.
As I expected, the majority of people who watch music videos are from the younger generation. This generation is more desensitised to bare skin and risquĂŠ subject matters. Baring this in mind, I know I can take more risks with my video as in modern media shock value is key to a successful video. However I will also keep in mind my older audience as a small percentage are older.
The knowledge that TV music channels are losing popularity is common, and here proves that exactly. As most are viewed through the internet you would assume the quality wouldn’t be as good, but if anything the internet allows more people to upload so the quality improves as the competition increases. With this knowledge I will make sure my video is to a good quality.
A surprising number of people watch music videos everyday. This shows how the modern audience are hungry for content and again good quality is needed to fight the competition.
As these results are very similar it seems to suggest that mostly the audience have no preference to what kind of music video they like. However as narrative is more popular I will make sure to include some underlining story to a more performance based video.
These results show that only 40% of people explicitly want special effects, and the majority doesn't’t or just do not care. With these results I’ll see where my music video idea takes me, and if special effects are needed I’ll use them but if it’s not then it wont be a big problem.
As there is equal amounts of the artist and content, and a majority of both, this shows me that it will be essential to include both in my video. I will make sure to include not only a gripping visual in my video, but also many close up shots of the artist to include both key aspects of a typical music video. This will cater to all of my target audience instead of a niche audience.
As many people don’t mind the mood of the music video I will not focus on making it overtly funny or serious, but more on the content.
Here the results show a majority prefer a dance routine included in the video. For me I feel this is a good way to show interesting content throughout the video, and as many people like to see this I will make sure to include it, if not make it the main content.