What have you learned from your audience feedback? Blanc Productions
questionnaires • To gain an idea of who my target audience is initially, I compiled several questionnaires on survey monkey. • This aided me in forming not only my music video, but also the theme and genre that flows throughout all of my products.
Initial questions
What I learned • From these initial questions I gather a better understanding of my target audience and can then cater my music video around this. • As many of the people in my target audience are young and female I made sure to include a female artist so they can identify with the artist.
Questions to shape my video
What I learned • These questions influenced my initial ideas to my entire video, and in turn my digipak and poster. • Having this feedback gave me the idea of a dance in the first place which then shapes my music video. • Reflecting on the SFX question later on, I decided to include photo shopping and superimposing in both my digipak and poster. This improved my outcomes and allowed me to learn more skills in photoshop.
Other feedback • I also asked many people to peer assess my music video, digipak and posters during key stages of editing to develop the outcomes from my feedback. • For my poster a person from my target audience Beth Veasey, 17, suggested: ‘Having the face in the hair makes it seem more mysterious than if it was placed on the other side of her face.’
Face within the hair seen in my final outcome.
Other feedback • In my music video after my rough cut I asked someone slightly older than my target audience for feedback to make sure it attracts to the maximum amount of consumers. • Olivia Bareham, 35, stated that: ‘As the rest of your video is so dark I think the beginning is too bright and doesn’t fit with the rest’
What I changed from this Before
After