CONNECT THE DOTS - DIGITAL FLOW - ASCII AS VISUAL CODE

Page 1

iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control

3

Idea origin / concept

3 SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 0. Connect the dots

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 0. Flow

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control

0. ASCII as CODE VISUALISED

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 0. Digital flow

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 0. Code language

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control

0.Proud to sign the work - signature

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control

3

Design direction

3 SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control

3

1. Design Concept - Connect the dots

Analyses

Analyses Testing

Sign In

Ul

PHP

Testing

Sign In

Database

Ul

PHP

Visual

Database Visual

Product Strategy

Ruby on Rails

User

Analyses

Product Strategy

Analyses Testing

Sign In

Ul

User

Analyses

Analyses

Ruby on Rails

PHP

Testing

Sign In

Database

Ul

PHP

Visual

Database Visual

Product Strategy

Analyses

User

Ruby on Rails

Product Strategy

Analyses

User

Ruby on Rails

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control

2. Connect the dots - forming signature logotype

Analyses Testing

Sign In

Ul

PHP

Database Visual Product

Strategy

Ruby on Rails

User

Analyses

Analyses Testing

Sign In

Ul

PHP

Database Visual Product

Strategy Analyses

User

Ruby on Rails

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 3. Logotype - data flow

<information> Quest .................................................................................. smart code with love

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 4. Example visual

<information> Quest

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 5. Example visual

def choose(): if math.random() < 0.1: # exploration! # choose a random lever 10% of the time. else: # exploitation! # for each lever, # calculate the expectation of reward. # This is the number of trials of the lever divided by the total reward # given by that lever. # choose the lever with the greatest expectation of reward. # increment the number of times the chosen lever has been played. # store test data in redis, choice in session key, etc.. def reward(choice, amount): # add the reward to the total for the given lever.

<information> Quest SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control

6. Business cards - embossed logo + ASCII code to visual language - Biz card holder image

<name> <title> <mobile> <email> <url> <company> <street> <zip> <city>

Vladimír Charvát managing director +420 777 314 768 v.charvat@iquest.cz www.iquest.cz iQuest s.r.o. Karla Majera 93 252 31 Všenory u Prahy

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 7. Website landing page

<i>Quest

<info> Quest <claim> we make data work for you

<product> tailor made business web applications

Crafts & Skills Services About Us Contact Work Heads Web Applications

Contact Crafts & Skills

Web Applications

About Us

Services

Work

Heads

<information> Quest

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 8. Website - variations

<i>Quest

<info> Quest <claim> we make data work for you

<product> tailor made business web applications

Crafts & Skills Services About Us Contact Work Heads Web Applications

<i>Quest

<info> Quest <claim> we make data work for you

<product> tailor made business web applications

Crafts & Skills Services About Us Contact Work Heads Web Applications

Contact

Contact

Crafts & Skills

Crafts & Skills

Web Applications

About Us

Web Applications

Services

About Us

Services

Work

Work

Heads

Heads

<information> Quest

<i>Quest

<info> Quest <claim> we make data work for you

<product> tailor made business web applications

Crafts & Skills Services About Us Contact Work Heads Web Applications

<information> Quest

<i>Quest

<info> Quest <claim> we make data work for you

<product> tailor made business web applications

Crafts & Skills Services About Us Contact Work Heads Web Applications

Contact

Contact

Crafts & Skills

Crafts & Skills

Web Applications

About Us

Web Applications

Services

About Us

Services

Work

Work

Heads

Heads

<information> Quest

<information> Quest

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control

9. Infographic example - A Website Designed :MILESTONES, INVOLVEMENT, IMPORTANCE & TIMELINE

DESIGNER

Research Site Outline

Initial Meeting

Needs Assessment

CLIENT

WEEK 1

Page(s) Artwork

Coding

Content Population

Validation

WEEK 3

ReďŹ nement

Search Engine Submission

Launch

Content Outline

WEEK 4

WEEK 5

WEEK 6

WEEK 7

WEEK 8

Final Review Site Map Review

Site Outline Review

MILESTONES

Landing Page Artwork Inner

Site Map

WEEK 2

Needs Assessment Feedback Initial Meeting

Wireframes

Cross Platform & Browser Testing

Wireframes Review

Site Content Submission

Landing Page Artwork Review

INVOLVEMENT

IMPORTANCE

Less

Average

Greater

Milestone Occurrence

Inner Page(s) Artwork Review

PHASE

Initial Contact

Planning

Content

Design Development Launch

More

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control 9. Example visual

SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3


iQuest = <info> Quest

Brand Identity Presentation

concept

Digital flow control

3

Conclusion

This concept is about ability to see the way how the data should be arranged to do exactly what we need them to do. Connect the invisible dots, in to larger network of interconnected values, to make it work. Is about seeing the flow of data in cyberspace, and enter, and direct the flow that it is controlled. The signature logo, works as a stamp, as the signatured approval.

3 SOUDESUNE |

brand design & strategy 1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan


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