Reach Active Consumers Throughout Western Washington & Oregon z o n e s LITTLE NICKEL 1
Southwest King Boundaries: NORTH: Spokane St./Elliot Bay SOUTH: King-Pierce County Line/ Commencement Bay
2
North Snohomish Boundaries: NORTH: Hwy 532/Stanwood SOUTH: Marysville at Possession Sound
3
EAST: Mount Baker/Sumas WEST: Puget Sound (Whidbey Isl.)
Pierce East Boundaries: NORTH: King-Pierce County Line SOUTH: Eatonville
9
EAST: Puget Sound WEST: Pacific Ocean
Whatcom/Skagit/Island Boundaries: NORTH: Canadian Border SOUTH: Conway
8
EAST: Canyon Rd./Fife WEST: Puget Sound/Ollala
Peninsula/Kitsap Boundaries: NORTH: Strait of Juan de Fuca SOUTH: Allyn/Key Peninsula
7
EAST: Snoqualmie Pass WEST: Lake Washington
Pierce West Boundaries: NORTH: Ollala/Pierce-King County Line SOUTH: Pierce-Thurston County Line/ Key Peninsula
6
EAST: Hwy. 9 WEST: Puget Sound
Eastside Boundaries: NORTH: Woodinville/Duvall SOUTH: Newcastle
5
EAST: Skykomish/Granite Falls WEST: Puget Sound
So. Snohomish/No. King County Boundaries: NORTH: 164th St. SW SOUTH: Northgate
4
EAST: W. Valley Hwy. WEST: Puget Sound
EAST: Buckley WEST: Canyon Rd./Fife
Seattle & Ferries Boundaries: NORTH: Northgate 110th SOUTH: Spokane St./Elliot Bay
EAST: Lake Washington WEST: Puget Sound
12 Central Snohomish Boundaries: NORTH: Marine View Dr. SOUTH: 164th St. SW
EAST: Hwy. 9 Maltby WEST: Puget Sound
14 Thurston/Grays Harbor/Lewis/Mason Boundaries: NORTH: Pierce-Thurston County Line SOUTH: Napavine
EAST: Morton WEST: Pacific Ocean
15 Southeast King Boundaries: NORTH: Newcastle SOUTH: King-Pierce County Line
EAST: Enumclaw WEST: W. Valley Hwy.
z o n e s NICKEL ADS SW Southwest Washington Boundaries: NORTH: Winlock SOUTH: Columbia River
EAST: Washougal WEST: Longview
W West Metro Boundaries: NORTH: Astoria SOUTH: McMinnville
P
Central Portland Boundaries: NORTH: Columbia River SOUTH: Johnson Creek Blvd.
E
EAST: The Dalles WEST: Willamette River
Mid Valley Boundaries: NORTH: Hubbard SOUTH: Sweet Home
L
EAST: 122nd WEST: Willamette River
East Metro Boundaries: NORTH: Columbia River SOUTH: Canby
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EAST: Willamette River WEST: Oregon Coast
EAST: Detroit WEST: Oregon Coast
South Valley Boundaries: NORTH: Harrisburg SOUTH: Roseburg
EAST: Oak Ridge WEST: Oregon Coast
AREA OF DETAIL
Let us help you get
! s t l u s e R
Nickel Publications wants to do more than just sell you advertising space. We want to help you get results. This rate card will show you how to get the most advertising impact for your money. Whether you want your ad full color, spot color or black and white, Nickel Publications has a plan for you. Advertising frequency is your surest route to success. It increases name recognition and makes potential employees aware of your company. Our specialized employment staff is ready to assist you in maximizing your advertising agreement. Thank you for your business!
EMPLOYMENT CLASSIFIED
EMPLOYMENT DISPLAY
Open Rate:
1-Time Rate COL. INCH 2” MIN.
2” - 6” 7” - 16” 17” - 32” 33” & up
1 ZONE
2 ZONES
3 ZONES
4 ZONES
5 ZONES
6 ZONES
7 ZONES
25.19 18.89 15.97 13.43
50.18 37.77 31.96 26.88
60.18 45.30 38.31 32.23
73.07 55.01 46.52 39.13
81.54 61.39 51.91 43.67
83.56 62.90 53.20 44.34
96.60 72.72 61.50 51.74
8 ZONES
9 ZONES
10 ZONES
ADDITIONAL ZONES
100.36 112.90 125.46 $7.00/col. inch 75.55 85.00 94.44 per zone 63.90 71.88 79.88 53.75 60.47 67.19
4-Time Rate COL. INCH 2” MIN.
2” - 6” 7” - 16” 17” - 32” 33” & up
1 ZONE
2 ZONES
3 ZONES
4 ZONES
5 ZONES
6 ZONES
7 ZONES
8 ZONES
9 ZONES
20.50 15.44 13.06 10.99
41.05 30.90 26.14 21.98
49.22 37.05 32.15 26.37
59.76 44.98 38.06 32.01
66.70 50.21 42.47 35.73
68.33 51.45 43.51 36.27
78.90 59.49 50.30 42.32
82.08 61.79 52.26 43.96
92.34 69.52 58.80 49.46
10 ZONES
ADDITIONAL ZONES
102.61 $5.00/col. inch 77.25 per zone 65.33 54.95
12-Time Rate COL. INCH 2” MIN.
2” - 6” 7” - 16” 17” - 32” 33” & up
1 ZONE
2 ZONES
3 ZONES
4 ZONES
5 ZONES
6 ZONES
7 ZONES
8 ZONES
9 ZONES
10 ZONES
ADDITIONAL ZONES
17.51 13.19 11.15 9.38
35.02 26.36 22.29 18.75
42.00 31.61 26.73 22.50
50.98 38.38 32.46 27.31
56.91 42.84 36.23 30.47
58.31 43.90 37.12 31.24
67.41 50.74 42.92 36.10
70.03 52.72 44.59 37.51
78.78 59.31 50.17 42.19
87.55 $4.50/col. inch 65.91 per zone 55.74 46.89
52-Time Rate
OUR READERS
COL. INCH
• Little Nickel reaches 44% who read employment ads regularly and 28% who visit job sites on the internet. • Nickel Ads reaches 23% who read employment ads regularly and 23% who visit job sites on the internet.
2” MIN.
2” - 6” 7” - 16” 17” - 32” 33” & up
1 ZONE
2 ZONES
3 ZONES
4 ZONES
5 ZONES
6 ZONES
7 ZONES
8 ZONES
9 ZONES
10 ZONES
ADDITIONAL ZONES
15.30 11.52 9.74 8.20
30.61 23.04 19.49 16.39
36.70 27.64 23.38 19.66
44.56 33.56 28.38 23.87
49.74 37.44 31.67 26.64
50.96 38.36 32.45 27.29
58.93 44.36 37.52 31.56
61.22 46.08 38.98 32.79
68.88 51.85 43.85 36.89
76.52 $4.50/col. inch 57.61 per zone 48.72 40.98
*Source – Puget Sound May-June 2003, Portland/Vancouver Oct.-Nov. 2003 Media Audit Survey
FOR EMPLOYMENT ADVERTISING Everett 9930 Evergreen Way #X105, Everett, WA 98204
EMPLOYMENT CLASSIFIED DISPLAY */PICTURE THIS** Open Rate
*1” min CD, **2” minimum Picture This
COL. INCH 1” MIN. Rate per inch
1 ZONE
2 ZONES
3 ZONES
4 ZONES
5 ZONES
6 ZONES
7 ZONES
25.10
50.18
60.18
73.07
81.54
83.56
96.60 100.36 112.90 125.46
INTERNET ADVERTISING
Portland 12151 NE Halsey, Portland, OR 97220
OFFICE HOURS: M-F 8:00-5:00
Call 1-800-869-3884 THANK YOU FOR YOUR BUSINESS!
8 ZONES
9 ZONES
10 ZONES
ADDITIONAL ZONES $7/per zone
Rates TOP JOBS HELPS YOU HIRE FASTER, as low MORE EFFICIENTLY AND COST EFFECTIVELY ! per as $35 week* Ask Your Rep
First twenty (20) words
$19.00 per zone
Each additional word
$0.25 per zone
Headline or border
$2.00 per zone
Puget Sound Package: (12 Little Nickel editions plus Internet at no extra cost) First twenty (20) words
$90.00
Each additional word
$1.50
Oregon Package: (6 Nickel Ads editions, plus Internet at no extra cost) First twenty (20) words
$59.00
Each additional word
$1.00
Regional Package: (12 Little Nickel editions, 6 Nickel Ads editions, plus Internet at no extra cost)
First twenty (20) words
$129.00
Each additional word
$2.50
Front-page Commercial Classified: (Nickel Ads only) $20 per zone for the first 20 words. $.50 per additional word per zone (No discount on additional zones. 28 lines maximum)
COLOR PRICING Spot Color Full Color
$.75 per inch/per zone $2.50 per inch/per zone
INSERT PRICING
Minimum $50 Minimum $100
See Your Sales Representative
Display and real estate/rental rate cards available, contact your sales representative.
MECHANICAL SPECIFICATIONS 1 Column Ad.....................13⁄16”
5 Column Ad..................63⁄8”
2 Column Ad.....................2 ⁄2”
6 Column Ad..................711⁄16”
3 Column Ad.....................3 ⁄16”
7 Column Ad..................9”
1
13
8 Column Ad..................105⁄16” 4 Column Ad.....................51⁄8” Full Page: 8 columns x 16.5”
NOTICE TO ADVERTISERS Publisher reserves the right to refuse any advertisement or to edit a portion of any advertisement at any time to keep with the family nature of our publication. Publisher accepts advertising on the condition the advertiser agrees that at no time shall Publisher’s liability exceed the cost of the space involved and Publisher is not liable for incidental or consequential damages. Publisher accepts no responsibility for ad contents, or errors in spelling or grammar. Publisher is not liable for incidental or consequential damages as a result of omitted advertising. Nickel Publications cannot guarantee specific page or location placement for an advertisement. Any error in your advertisement must be reported prior to the next week’s publication. For the benefit of our readers and to ensure the best results for our advertisers, advertising must be placed in the appropriate classification.
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When credit is allowed, accounts are due and payable within 20 days of the closing monthly statement date. If the account becomes delinquent under the terms of this agreement, then the entire amount is immediately due and payable and failure to comply will be considered cause to cancel all advertising. There will be a $25 check return fee for any NSF checks. In the event action is instituted to collect outstanding balances, the advertiser agrees to pay attorney fees and court costs. Effective February 1, 2008
THANK YOU FOR YOUR BUSINESS!